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Replica Analytics’ new estimator uses synthetic data for more reliable evaluation of re-identification risk in datasets

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OTTAWA, ON, July 19, 2022 /PRNewswire/ – Replica Analytics, an Aetion company, has unveiled a novel approach to use synthetic data for a more accurate assessment of re-identification risks in datasets, to better manage privacy risks and enable greater data sharing in healthcare and other sectors.

“Re-identification risk is the probability that an adversary will correctly match a record in a dataset with a real person and until now, there has been no sufficiently reliable measure of this risk,” said Dr. Khaled El Emam, Senior Vice-President and General Manager of Replica Analytics, the premier science-based synthetic data generation technology provider to the healthcare industry. “Access to data and sharing de-identified datasets remain a challenge, in part due to privacy concerns. The re-identification risk estimator we have developed should help data custodians overcome those challenges.”

Most existing estimators provide a proxy for risk based on strong assumptions, as they cannot calculate the risk on a population because real population data is rarely available. Replica’s estimator leverages data synthesis technology to simulate the unavailable population dataset, so that re-identification risks can be calculated much more accurately. Synthetic data generation (SDG) involves training a machine learning model to master the statistical patterns and properties of a real dataset. The trained model, when implemented properly, is then used to create a synthetic dataset which maintains the traits of the original dataset, but with no one-to-one mapping back to a person, so the synthetic data mitigates privacy risks.

Measuring re-identification risk using a synthetic estimator to enable data sharing, a study recently published by the journal, PLOS ONE, includes a detailed analysis of the concepts behind Replica’s new risk estimator, an evaluation of its performance and relevant case studies. The results show that the estimator reliably outperforms other approaches, across different dataset sizes and varying complexity, achieving a high degree of accuracy, and offering a consistent estimate of the probability of re-identification risk. The study was also the focus of a webinar and blog post.

The new approach is another example of the usefulness and effectiveness of SDG technology in assessing and mitigating privacy risks and enabling data sharing. Replica’s estimator can now be used through the Replica Synthesis software to better assess re-identification risks in real datasets. If the risk is deemed too high, organizations can choose to synthesize the data and then use the company’s privacy assurance functionality to measure any risk in the synthetic data to demonstrate that it is much lower than the real data.

About Replica Analytics, an Aetion company

Replica Analytics is the premier science-based SDG technology provider to the healthcare industry. The company is a pioneer in the development of unique technologies for generating privacy-protective synthetic data that maintain the statistical properties of real-world data (RWD). The company was acquired in late 2021 by Aetion, the leading regulatory-grade real-world evidence (RWE) technology provider. Replica Synthesis software provides a full suite of synthetic data generation and evaluation capabilities that can solve multiple grand challenges facing the life sciences industry, and health research in general. For more information, visit: https://replica-analytics.com/.

About Aetion

Aetion is a healthcare analytics company that delivers real-world evidence for the manufacturers, purchasers, and regulators of medical treatments and technologies. The Aetion Evidence Platform® analyzes data from the real world to produce transparent, rapid, and scientifically validated answers on safety, effectiveness, and value. Founded by Harvard Medical School faculty members with decades of experience in epidemiology and health outcomes research, Aetion informs healthcare’s most critical decisions—what works best, for whom, and when—to guide product development, commercialization, and payment innovation. Learn more at aetion.com and follow us at @aetioninc.

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SOURCE Replica Analytics

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Contify Recognized in an Independent Analyst Evaluation of Market & Competitive Intelligence Platforms

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Contify has been named in The Forrester Wave™: Market And Competitive Intelligence Platforms, Q3 2026, reflecting our continued focus on helping enterprise teams understand what’s changing in their market landscape and make informed decisions faster.

MONTEBELLO, N.Y., Sept. 8, 2026 /PRNewswire-PRWeb/ — Contify, a leading AI-native market and competitive intelligence (M&CI) platform, has been named in The Forrester Wave™: Market and Competitive Intelligence Platforms, Q3 2026 report.

We continue to invest heavily in AI capabilities that help enterprises move beyond information gathering to better-informed decision-making with verified intelligence at scale.” – Mohit Bhakuni, Founder and CEO of Contify.

The evaluation comes as Market and Competitive Intelligence (M&CI) platforms gain significant traction among enterprises, driven by the growing complexity of extracting meaningful insights from the massive volume of data generated in their markets and the limitations of general-purpose AI.

As demand for purpose-built market and competitive intelligence software accelerates, organizations are moving away from fragmented tools toward unified, AI-native solutions.

Contify was named among the providers evaluated in the Forrester Wave™: Market And Competitive Intelligence Platforms, Q3 2026 report, which we believe reflects our continued focus on helping enterprise teams understand what’s changing in their market landscape and make informed decisions faster.

Contify M&CI platform provides a 360-degree view of your market landscape by continuously monitoring and delivering noise-free insights on your market, industry, competitors, customers, key accounts, and other strategic entities from a wide range of public, paywalled, proprietary, and internal sources into the workflows where teams already operate – effectively removing the manual burden of intelligence gathering, synthesis, and delivery.

“Inclusion in this evaluation again reinforces for us what our customers tell us: Contify’s timely, noise-free, and well-synthesized market and competitive intelligence has become a critical part of the decision infrastructure they rely on,” said Mohit Bhakuni, Founder & CEO, Contify.

To review the full evaluation, visit The Forrester Wave™: Market and Competitive Intelligence Platforms, Q3 2026 | Forrester – Available to Forrester subscribers or for purchase.

About Contify

Contify is an AI-native M&CI platform providing a 360-degree view of market, industry, and competition. Recognized by leading industry analysts, including Gartner and Forrester, Contify equips organizations with relevant, timely, and role-specific insights that drive enterprise-wide decision-making and help them grow faster than the market.

Contify serves hundreds of medium and large organizations, including Deloitte, EY, Accenture, Cisco, Lenovo, and Wabtec, by delivering the high-quality intelligence they need to stay ahead of competitors, capture opportunities, manage risks, and drive innovation. Contify is recognized as a Leader on G2, with a rating of 4.5/5.

Media Contact

Kavita Kharayat, Contify, 91 9818070579, kavita.kharayat@contify.com, https://www.contify.com/

Shashank Gupta, Contify, 91 9625004489, shashank.gupta@contify.com, https://www.contify.com/

Twitter, LinkedIn

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Hirain and Arbe Selected by One of the World’s Largest Automotive Groups for Level 3 Program Across Multiple Brands

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Hirain to Begin Series-Production Radar Deliveries in Q4 2027, Ahead of Vehicle Start of Production

BEIJING and TEL AVIV, Israel, Sept. 8, 2026 /PRNewswire/ — Hirain Technologies, a provider of world-class electronic systems and technology services, and Arbe Robotics (NASDAQ: ARBE) (TASE: ARBE), a global leader in ultra-high-resolution radar solutions, today announced that one of the world’s largest automotive groups has selected Hirain’s imaging radar, powered by Arbe’s ultra-high-resolution radar chipset, for a Level 3 automated driving passenger vehicle program in China, across multiple brands under the group. Hirain will manufacture, supply, and integrate the radar system, with series-production deliveries scheduled to begin in Q4 2027, ahead of vehicle start of production.

This win marks a significant expansion of the companies’ collaboration into Level 3 automated driving and places the Hirain-Arbe imaging radar solution on a defined path to series production. For the program, Hirain will deliver the complete automotive radar system and lead system development, manufacturing, integration, validation, and quality, leveraging its established automotive manufacturing infrastructure. Arbe’s ultra-high-resolution radar chipset and core technology will power the system, generating the dense and detailed radar data required by the vehicle’s central automated-driving platform.

“This is a strategically important program for Hirain with one of the world’s largest automotive groups,” said Dr. Chengjian Fan, CTO of Hirain. “The customer conducted an exceptionally rigorous evaluation across technology, safety, quality, validation, manufacturing, and commercial readiness. Being chosen for this Level 3 program reflects the trust in our solution and our ability to execute against the standards of a leading global automotive manufacturer. Arbe’s radar technology has been central to reaching this point, and we look forward to bringing the system into series production.”

“Winning a major Level 3 program with a top global automotive group is a defining milestone in the commercialization of Arbe’s technology,” said Ram Machness, CEO of Arbe. “For eyes-off automated driving, radar must provide far more than detection; it must deliver the detailed perception data the vehicle can rely on at scale. The customer’s decision demonstrates the growing role of ultra-high-resolution radar as a core component of next-generation automated driving. We are proud to reach this point together with Hirain, a long-standing Arbe partner, and congratulate their team on the outstanding engineering that brought the program to this stage. Our focus now turns to execution.”

This selection by a leading global automotive group reinforces Hirain’s and Arbe’s position as preferred technology partners for global OEMs advancing automated driving. The imaging radar combines Hirain’s automotive system engineering and manufacturing capabilities with Arbe’s ultra-high-resolution chipset to deliver the resolution, range, and reliability required for Level 3, in a scalable solution designed for high-volume passenger vehicle programs.

About Hirain Technologies

Founded in 2003, Beijing Jingwei Hirain Technologies Co., Inc. (“Hirain”) strives to be a world-class provider of electronic systems and technology services. Guided by the principles of “Value Innovation and Customer Focus,” we specialize in the automotive and transportation industries, offering a comprehensive portfolio that includes Automotive Electronics, R&D Services and Solutions, integrated systems and specialized vehicles, and intelligent transportation solutions to clients worldwide.

Headquartered in Beijing, Hirain has built an integrated ecosystem encompassing marketing, R&D, manufacturing, operations, and after-sales support. With R&D and service centers strategically located in China, the United States, Germany, and Malaysia, along with four modern manufacturing facilities in Tianjin, Nantong, Nanchang, and Malaysia (State of Malacca), we are well-positioned to deliver high-quality and reliable electronic system technologies and services to our global customers. For more information, visit https://www.hirain.com.

About Arbe

Arbe (NASDAQ: ARBE), a global leader in ultra-high-resolution radar solutions, is redefining radar as a core sensing platform for next-generation mobility and advanced sensing applications. Arbe’s complete radar technology stack includes proprietary automotive-grade RF transmitter and receiver chips, a high-definition radar processing chip, the Phoenix radar system with 2,304 virtual channels, and advanced AI algorithms that transform radar data into a perception-ready layer. By delivering an exceptional level of detail, real-time processing, and scalable system performance, Arbe enables OEMs, Tier-1s, and technology partners to build more capable perception systems for passenger vehicles, robotaxis, heavy machinery, defense, and additional advanced sensing markets.

Headquartered in Tel Aviv, Israel, Arbe also operates offices in the United States, Germany, and China. For more information, visit https://arberobotics.com.

Cautionary Note Regarding Forward-Looking Statements

This press release contains “forward-looking statements” within the meaning of the Securities Act of 1933 and the Securities Exchange Act of 1934, both as amended by the Private Securities Litigation Reform Act of 1995. The words “expect,” “believe,” “estimate,” “intend,” “plan,” “anticipate,” “may,” “should,” “strategy,” “future,” “will,” “project,” “potential” and similar expressions indicate forward-looking statements. Forward-looking statements are predictions, projections and other statements about future events that are based on current expectations and assumptions and, as a result, are subject to risks and uncertainties. These risks and uncertainties include the risk that the program described in this press release does not advance to start of production on the anticipated schedule or at all, the risk that orders are not placed with the Company, the possible delisting of the Company’s ordinary shares from Nasdaq in the event the bid price per share of the Company’s ordinary shares remains below $1.00, the effect on the Israeli economy generally and on the Company’s business resulting from the terrorism and the hostilities in Israel, including the continuing hostilities with Iran, Hezbollah and Hamas and any intensification of hostilities, and the effect of the call-up of a significant portion of its working population, including the Company’s employees, the ability of the Company to develop the business described in recently announced agreements; and the risks and uncertainties described in “Cautionary Note Regarding Forward-Looking Statements,” “Item 3. Key Information – D. Risk Factors” and “Item 5. Operating and Financial Review and Prospects” and in the Company’s Annual Report on Form 20-F for the year ended December 31, 2025, which was filed with the Securities and Exchange Commission (the “SEC”) on March 27, 2026, as well as other documents filed by the Company with the SEC. Accordingly, you are cautioned not to place undue reliance on these forward-looking statements. Forward-looking statements relate only to the date they were made, and the Company does not undertake any obligation to update forward-looking statements to reflect events or circumstances after the date they were made except as required by law or applicable regulation. Information contained on, or that can be accessed through, the Company’s website or any other website or any social media is expressly not incorporated by reference into and is not a part of this press release.

 

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SOURCE Arbe

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Demand AI Appoints John P O’Malley as Non-Executive Chairman

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Global technology, data, and B2B executive joins Demand AI Board as company enters its next phase of growth

DENVER, Sept. 8, 2026 /PRNewswire/ — Demand AI, the AI-native technology company transforming B2B marketing and demand generation, today announced the appointment of John P O’Malley as Non-Executive Chairman of the Board.

O’Malley brings more than three decades of experience across the technology, data, media and B2B marketing industries. During an extensive career with IDG, he held senior leadership positions across international markets, including CEO of IDG’s demand-generation business and international sales and operations divisions, before  becoming Chief Operating Officer of IDG Communications, with responsibilities spanning data, technology, engineering, finance and global operations.

He also brings extensive corporate development experience across both organic and inorganic growth, including acquisition strategy, buy- and sell-side M&A, due diligence and post-merger integration. He was closely involved in the development of IDG’s data and demand-generation capabilities, including Pipeline Activator, an early technology platform designed to help marketers identify and act on companies showing active buying signals.

O’Malley joins the Demand AI Board at an important point in the company’s development, as the business expands its global footprint, continues to grow its customer base and develops a new generation of AI-native technology designed to transform how B2B organisations identify, reach, engage and understand potential customers.

As Non-Executive Chairman, O’Malley will chair the Board and work closely with CEO Michael Whife and the senior leadership team, as Demand AI enters its next phase of growth. His focus will include Board governance, corporate strategy, international expansion and corporate development, including the evaluation of inorganic growth and M&A opportunities.

Why Demand AI?

For O’Malley, the decision to take on the role reflects his conviction that B2B marketing is entering a fundamental period of change.

The traditional demand-generation model has largely been built around scale: identify large numbers of contacts, deliver campaigns and pass leads to sales. At the same time, marketers have accumulated increasingly sophisticated technology and enormous volumes of data without necessarily gaining a corresponding understanding of buyer behaviour.

Demand AI has taken a different approach.

The company is centred on an AI-native technology platform designed around the fundamental problem B2B marketers are trying to solve: how to identify the right potential customers, engage them meaningfully, understand what they need and turn those interactions into measurable commercial outcomes.

Its Amplifye.ai engine combines Demand AI’s first-party data, proprietary email-delivery technology and AI-powered content engagement capabilities. Through Insyte pages, buyers can interact conversationally with content, allowing Demand AI’s customers to understand not simply that someone engaged with an asset, but what they were interested in and what information they were seeking.

Demand AI is continuing to invest heavily in the infrastructure required to support its technology, including global data centres, proprietary delivery infrastructure and a continually refreshed global first-party database.

Michael Whife, Co-Founder and CEO of Demand AI, said:

“John brings an unusual combination of deep B2B market knowledge, global operating experience and a strong track record of building and transforming businesses.”

“He understands both the technology and commercial dynamics of our market, but equally importantly, he has extensive experience working with leadership teams and Boards through periods of growth and strategic change. Having John chair our Board will be extremely valuable as we scale Demand AI and consider the opportunities ahead of us.”

John P O’Malley, Non-Executive Chairman of Demand AI, said:

“I have spent much of my career working at the intersection of technology, data, media and B2B marketing. What attracted me to Demand AI is the combination of proprietary data, infrastructure and AI-native technology, and the opportunity to apply those capabilities to some of the fundamental challenges B2B marketers are trying to solve. I believe there is a significant opportunity ahead for the company.”

He added:

“Demand AI has built a strong foundation across data, technology, infrastructure and B2B expertise. I look forward to working with Michael, Charlie and the wider leadership team as the company builds on that foundation, scales internationally and evaluates both organic and inorganic opportunities for growth.”

Charlie Whife, Co-Founder and Chief Revenue Officer of Demand AI, said:

“John has built and led businesses in this market at significant scale and understands both the opportunities and challenges involved in building internationally. His strategic, operational and Board experience will bring an important additional perspective as Demand AI enters its next phase of growth, and we are delighted to have him join us as Chairman.”

Building the engine for B2B marketers

Demand AI’s proposition is deliberately different from both traditional demand-generation providers and conventional marketing SaaS.

Rather than selling lead volumes or providing software that primarily stores data and automates existing processes, Demand AI is building technology that connects data, engagement, intelligence and action.

The company’s ambition is to become the AI-native operating system for B2B revenue growth.

The appointment of O’Malley strengthens the company’s Board at a time when the B2B marketing industry is undergoing one of its most significant transformations in decades.

For Demand AI, the priority is not simply to participate in that transformation, but to help define what comes next.

About Demand AI

Demand AI is an AI-native B2B marketing technology company focused on helping organisations identify, reach, engage and understand their future customers. Its technology platform combines proprietary first-party data, global infrastructure, proprietary email-delivery technology, AI-powered content engagement and buyer-intent intelligence to help B2B marketers generate measurable commercial outcomes.

Demand AI operates globally across North America, Europe, APAC and MEA, with technology and infrastructure designed to support compliant, scalable B2B marketing programmes across international markets.

For more on this news or Demand AI in general please contact marketing@demandai.co.

Media Contact: Matt Egan, matt.egan@demandai.co, +447850 381 991

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SOURCE Demand AI

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