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Data Center Infrastructure Management (DCIM) Solutions Market to record USD 8.88 Bn — Driven by an increased focus on energy management and green initiatives

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NEW YORK, Sept. 14, 2022 /PRNewswire/ — The “Data Center Infrastructure Management (DCIM) Solutions Market by Application and Geography – Forecast and Analysis 2022-2026” report has been added to Technavio’s offering. The report expects the market size to grow by USD 8.88 billion between 2021 and 2026, expanding at a CAGR of 24.54% during the forecast period. The report considers various aspects such as the consumer base, adoption rate, average selling price, revenue generated by vendors, and various other factors to estimate the market size. Download Sample PDF Report Here to get an idea of the overall scope of the full report.

The global DCIM solutions market is fragmented due to the presence of several global and regional vendors. Global vendors have a high market share in the global DCIM solutions market due to the extensive range of their flagship products. Global vendors focus on innovation and technological advancements and increase their market share based on brand, quality, and reliability. Global vendors increase their customer base by increasing their product offerings and expanding their geographic reach. Hence, the competition among the vendors of the DCIM solutions market is expected to remain high during the forecast period.

Most of the prominent vendors of the global DCIM solutions market include ABB Ltd., Aplena Inc., BGIS Global Integrated Solutions, Broadcom Inc., Cisco Systems Inc., CommScope Holding Co. Inc., Device42 Inc., Eaton Corp. Plc, FNT GmbH, Huawei Technologies Co. Ltd., Legrand, Modius Inc., Nlyte Software Ltd., Panduit Corp., Rackwise Inc., RF Code Inc., Schneider Electric SE, Siemens AG, Sunbird Inc., Vertiv Holdings Co., and Zoho Corp. Pvt. Ltd. are some of the major market participants.

Although the increased focus on energy management and green initiatives will offer immense growth opportunities, investments in initial infrastructure and related requirements will challenge the growth of the market participants. To make the most of the opportunities, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The global data center infrastructure management (DCIM) solutions market is segmented as below:

Application Asset and Capacity ManagementEnergy ManagementPower and Cooling ManagementNetwork Management

The market growth in the asset and capacity management segment will be significant over the forecast period.

Geography North AmericaAPACEuropeThe Middle East and AfricaSouth America

APAC will emerge as a key market, occupying 38% of the global market share. The regional market is driven by the increasing number of colocation facilities and a growing number of hyper-scale data centers in China.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources. Our data center infrastructure management (DCIM) solutions market report covers the following areas:

Data Center Infrastructure Management (DCIM) Solutions Market SizeData Center Infrastructure Management (DCIM) Solutions Market TrendsData Center Infrastructure Management (DCIM) Solutions Market Industry Analysis

Data Center Infrastructure Management (DCIM) Solutions Market 2022-2026: Vendor Analysis

We provide a detailed analysis of around 25 vendors operating in the data center infrastructure management (DCIM) solutions market. Backed with competitive intelligence and benchmarking, our research reports on the data center infrastructure management (DCIM) solutions market are designed to provide entry support, customer profile, and M&As as well as go-to-market strategy support.

Data Center Infrastructure Management (DCIM) Solutions Market 2022-2026: Key Highlights

CAGR of the market during the forecast period 2022-2026Detailed information on factors that will assist data center infrastructure management (DCIM) solutions market growth during the next five yearsEstimation of the data center infrastructure management (DCIM) solutions market size and its contribution to the parent marketPredictions on upcoming trends and changes in consumer behaviorThe growth of the data center infrastructure management (DCIM) solutions marketAnalysis of the market’s competitive landscape and detailed information on vendorsComprehensive details of factors that will challenge the growth of data center infrastructure management (DCIM) solutions market vendors

Related Reports:

Green Data Center Market by End-user and Geography – Forecast and Analysis 2021-2025Data Center Maintenance and Support Services Market by End-user and Geography – Forecast and Analysis 2022-2026

Data Center Infrastructure Management (DCIM) Solutions Market Scope

Report Coverage

Details

Page number

120

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Accelerate at a CAGR of 24.54%

Market growth 2022-2026

USD 8.88 billion

Market structure

Fragmented

YoY growth (%)

24.0

Regional analysis

North America, APAC, Europe, Middle East and Africa, and South America

Performing market contribution

APAC at 38%

Key consumer countries

US, Canada, China, India, UK, and Germany

Competitive landscape

Leading companies, competitive strategies, consumer engagement scope

Companies profiled

ABB Ltd., Aplena Inc., BGIS Global Integrated Solutions, Broadcom Inc., Cisco Systems Inc., CommScope Holding Co. Inc., Device42 Inc., Eaton Corp. Plc, FNT GmbH, Huawei Technologies Co. Ltd., Legrand, Modius Inc., Nlyte Software Ltd., Panduit Corp., Rackwise Inc., RF Code Inc., Schneider Electric SE, Siemens AG, Sunbird Inc., Vertiv Holdings Co., and Zoho Corp. Pvt. Ltd.

Market Dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and future consumer dynamics, and market condition analysis for the forecast period.

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Table Of Contents:

1 Executive Summary

1.1 Market overviewExhibit 01: Executive Summary – Chart on Market OverviewExhibit 02: Executive Summary – Data Table on Market OverviewExhibit 03: Executive Summary – Chart on Global Market CharacteristicsExhibit 04: Executive Summary – Chart on Market by GeographyExhibit 05: Executive Summary – Chart on Market Segmentation by ApplicationExhibit 06: Executive Summary – Chart on Incremental GrowthExhibit 07: Executive Summary – Data Table on Incremental GrowthExhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

2.1 Market ecosystemExhibit 09: Parent marketExhibit 10: Market Characteristics

3 Market Sizing

3.1 Market definitionExhibit 11: Offerings of vendors included in the market definition3.2 Market segment analysisExhibit 12: Market segments3.3 Market size 20213.4 Market outlook: Forecast for 2021-2026Exhibit 13: Chart on Global – Market size and forecast 2021-2026 ($ million)Exhibit 14: Data Table on Global – Market size and forecast 2021-2026 ($ million)Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

4 Five Forces Analysis

4.1 Five forces summaryExhibit 17: Five forces analysis – Comparison between 2021 and 20264.2 Bargaining power of buyersExhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 20264.3 Bargaining power of suppliersExhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 20264.4 Threat of new entrantsExhibit 20: Threat of new entrants – Impact of key factors in 2021 and 20264.5 Threat of substitutesExhibit 21: Threat of substitutes – Impact of key factors in 2021 and 20264.6 Threat of rivalryExhibit 22: Threat of rivalry – Impact of key factors in 2021 and 20264.7 Market conditionExhibit 23: Chart on Market condition – Five forces 2021 and 2026

5 Market Segmentation by Application

5.1 Market segmentsExhibit 24: Chart on Application – Market share 2021-2026 (%)Exhibit 25: Data Table on Application – Market share 2021-2026 (%)5.2 Comparison by ApplicationExhibit 26: Chart on Comparison by ApplicationExhibit 27: Data Table on Comparison by Application5.3 Asset and capacity management – Market size and forecast 2021-2026Exhibit 28: Chart on Asset and capacity management – Market size and forecast 2021-2026 ($ million)Exhibit 29: Data Table on Asset and capacity management – Market size and forecast 2021-2026 ($ million)Exhibit 30: Chart on Asset and capacity management – Year-over-year growth 2021-2026 (%)Exhibit 31: Data Table on Asset and capacity management – Year-over-year growth 2021-2026 (%)5.4 Energy management – Market size and forecast 2021-2026Exhibit 32: Chart on Energy management – Market size and forecast 2021-2026 ($ million)Exhibit 33: Data Table on Energy management – Market size and forecast 2021-2026 ($ million)Exhibit 34: Chart on Energy management – Year-over-year growth 2021-2026 (%)Exhibit 35: Data Table on Energy management – Year-over-year growth 2021-2026 (%)5.5 Power and cooling management – Market size and forecast 2021-2026Exhibit 36: Chart on Power and cooling management – Market size and forecast 2021-2026 ($ million)Exhibit 37: Data Table on Power and cooling management – Market size and forecast 2021-2026 ($ million)Exhibit 38: Chart on Power and cooling management – Year-over-year growth 2021-2026 (%)Exhibit 39: Data Table on Power and cooling management – Year-over-year growth 2021-2026 (%)5.6 Network management – Market size and forecast 2021-2026Exhibit 40: Chart on Network management – Market size and forecast 2021-2026 ($ million)Exhibit 41: Data Table on Network management – Market size and forecast 2021-2026 ($ million)Exhibit 42: Chart on Network management – Year-over-year growth 2021-2026 (%)Exhibit 43: Data Table on Network management – Year-over-year growth 2021-2026 (%)5.7 Market opportunity by ApplicationExhibit 44: Market opportunity by Application ($ million)

6 Customer Landscape

6.1 Customer landscape overviewExhibit 45: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

7 Geographic Landscape

7.1 Geographic segmentationExhibit 46: Chart on Market share by geography 2021-2026 (%)Exhibit 47: Data Table on Market share by geography 2021-2026 (%)7.2 Geographic comparisonExhibit 48: Chart on Geographic comparisonExhibit 49: Data Table on Geographic comparison7.3 North America – Market size and forecast 2021-2026Exhibit 50: Chart on North America – Market size and forecast 2021-2026 ($ million)Exhibit 51: Data Table on North America – Market size and forecast 2021-2026 ($ million)Exhibit 52: Chart on North America – Year-over-year growth 2021-2026 (%)Exhibit 53: Data Table on North America – Year-over-year growth 2021-2026 (%)7.4 APAC – Market size and forecast 2021-2026Exhibit 54: Chart on APAC – Market size and forecast 2021-2026 ($ million)Exhibit 55: Data Table on APAC – Market size and forecast 2021-2026 ($ million)Exhibit 56: Chart on APAC – Year-over-year growth 2021-2026 (%)Exhibit 57: Data Table on APAC – Year-over-year growth 2021-2026 (%)7.5 Europe – Market size and forecast 2021-2026Exhibit 58: Chart on Europe – Market size and forecast 2021-2026 ($ million)Exhibit 59: Data Table on Europe – Market size and forecast 2021-2026 ($ million)Exhibit 60: Chart on Europe – Year-over-year growth 2021-2026 (%)Exhibit 61: Data Table on Europe – Year-over-year growth 2021-2026 (%)7.6 Middle East and Africa – Market size and forecast 2021-2026Exhibit 62: Chart on Middle East and Africa – Market size and forecast 2021-2026 ($ million)Exhibit 63: Data Table on Middle East and Africa – Market size and forecast 2021-2026 ($ million)Exhibit 64: Chart on Middle East and Africa – Year-over-year growth 2021-2026 (%)Exhibit 65: Data Table on Middle East and Africa – Year-over-year growth 2021-2026 (%)7.7 South America – Market size and forecast 2021-2026Exhibit 66: Chart on South America – Market size and forecast 2021-2026 ($ million)Exhibit 67: Data Table on South America – Market size and forecast 2021-2026 ($ million)Exhibit 68: Chart on South America – Year-over-year growth 2021-2026 (%)Exhibit 69: Data Table on South America – Year-over-year growth 2021-2026 (%)7.8 US – Market size and forecast 2021-2026Exhibit 70: Chart on US – Market size and forecast 2021-2026 ($ million)Exhibit 71: Data Table on US – Market size and forecast 2021-2026 ($ million)Exhibit 72: Chart on US – Year-over-year growth 2021-2026 (%)Exhibit 73: Data Table on US – Year-over-year growth 2021-2026 (%)7.9 China – Market size and forecast 2021-2026Exhibit 74: Chart on China – Market size and forecast 2021-2026 ($ million)Exhibit 75: Data Table on China – Market size and forecast 2021-2026 ($ million)Exhibit 76: Chart on China – Year-over-year growth 2021-2026 (%)Exhibit 77: Data Table on China – Year-over-year growth 2021-2026 (%)7.10 UK – Market size and forecast 2021-2026Exhibit 78: Chart on UK – Market size and forecast 2021-2026 ($ million)Exhibit 79: Data Table on UK – Market size and forecast 2021-2026 ($ million)Exhibit 80: Chart on UK – Year-over-year growth 2021-2026 (%)Exhibit 81: Data Table on UK – Year-over-year growth 2021-2026 (%)7.11 India – Market size and forecast 2021-2026Exhibit 82: Chart on India – Market size and forecast 2021-2026 ($ million)Exhibit 83: Data Table on India – Market size and forecast 2021-2026 ($ million)Exhibit 84: Chart on India – Year-over-year growth 2021-2026 (%)Exhibit 85: Data Table on India – Year-over-year growth 2021-2026 (%)7.12 Germany – Market size and forecast 2021-2026Exhibit 86: Chart on Germany – Market size and forecast 2021-2026 ($ million)Exhibit 87: Data Table on Germany – Market size and forecast 2021-2026 ($ million)Exhibit 88: Chart on Germany – Year-over-year growth 2021-2026 (%)Exhibit 89: Data Table on Germany – Year-over-year growth 2021-2026 (%)7.13 Canada – Market size and forecast 2021-2026Exhibit 90: Chart on Canada – Market size and forecast 2021-2026 ($ million)Exhibit 91: Data Table on Canada – Market size and forecast 2021-2026 ($ million)Exhibit 92: Chart on Canada – Year-over-year growth 2021-2026 (%)Exhibit 93: Data Table on Canada – Year-over-year growth 2021-2026 (%)7.14 Market opportunity by geographyExhibit 94: Market opportunity by geography ($ million)

8 Drivers, Challenges, and Trends

8.1 Market drivers8.2 Market challenges8.3 Impact of drivers and challengesExhibit 95: Impact of drivers and challenges in 2021 and 20268.4 Market trends

9 Vendor Landscape

9.1 Overview9.2 Vendor landscapeExhibit 96: Overview on Criticality of inputs and Factors of differentiation9.3 Landscape disruptionExhibit 97: Overview on factors of disruption9.4 Industry risksExhibit 98: Impact of key risks on business

10 Vendor Analysis

10.1 Vendors coveredExhibit 99: Vendors covered10.2 Market positioning of vendorsExhibit 100: Matrix on vendor position and classification10.3 ABB Ltd.Exhibit 101: ABB Ltd. – OverviewExhibit 102: ABB Ltd. – Business segmentsExhibit 103: ABB Ltd. – Key offeringsExhibit 104: ABB Ltd. – Segment focus10.4 BGIS Global Integrated SolutionsExhibit 105: BGIS Global Integrated Solutions – OverviewExhibit 106: BGIS Global Integrated Solutions – Product / ServiceExhibit 107: BGIS Global Integrated Solutions – Key offerings10.5 Cisco Systems Inc.Exhibit 108: Cisco Systems Inc. – OverviewExhibit 109: Cisco Systems Inc. – Business segmentsExhibit 110: Cisco Systems Inc. – Key newsExhibit 111: Cisco Systems Inc. – Key offeringsExhibit 112: Cisco Systems Inc. – Segment focus10.6 FNT GmbHExhibit 113: FNT GmbH – OverviewExhibit 114: FNT GmbH – Product / ServiceExhibit 115: FNT GmbH – Key offerings10.7 Nlyte Software Ltd.Exhibit 116: Nlyte Software Ltd. – OverviewExhibit 117: Nlyte Software Ltd. – Product / ServiceExhibit 118: Nlyte Software Ltd. – Key offerings10.8 Panduit Corp.Exhibit 119: Panduit Corp. – OverviewExhibit 120: Panduit Corp. – Product / ServiceExhibit 121: Panduit Corp. – Key offerings10.9 Rackwise Inc.Exhibit 122: Rackwise Inc. – OverviewExhibit 123: Rackwise Inc. – Product / ServiceExhibit 124: Rackwise Inc. – Key offerings10.10 Schneider Electric SEExhibit 125: Schneider Electric SE – OverviewExhibit 126: Schneider Electric SE – Business segmentsExhibit 127: Schneider Electric SE – Key newsExhibit 128: Schneider Electric SE – Key offeringsExhibit 129: Schneider Electric SE – Segment focus10.11 Siemens AGExhibit 130: Siemens AG – OverviewExhibit 131: Siemens AG – Business segmentsExhibit 132: Siemens AG – Key newsExhibit 133: Siemens AG – Key offeringsExhibit 134: Siemens AG – Segment focus10.12 Sunbird Inc.Exhibit 135: Sunbird Inc. – OverviewExhibit 136: Sunbird Inc. – Product / ServiceExhibit 137: Sunbird Inc. – Key offerings

11 Appendix

11.1 Scope of the report11.2 Inclusions and exclusions checklistExhibit 138: Inclusions checklistExhibit 139: Exclusions checklist11.3 Currency conversion rates for US$Exhibit 140: Currency conversion rates for US$11.4 Research methodologyExhibit 141: Research methodologyExhibit 142: Validation techniques employed for market sizingExhibit 143: Information sources11.5 List of abbreviationsExhibit 144: List of abbreviations

About Us

Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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Wondershare to Showcase AI-Powered Business Workflows with PDFelement at Microsoft AI Tour Hong Kong

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HONG KONG, April 21, 2026 /PRNewswire/ — Wondershare, a global leader in productivity and creativity software, will participate in the Microsoft AI Tour Hong Kong on April 22, 2026, at the Grand Hyatt Hong Kong. At Booth E10, the company will showcase its AI-powered business workflow solutions across its product portfolio, highlighting Wondershare PDFelement as a key focus, and inviting attendees to experience how intelligent workflows can transform modern business operations.

As Microsoft’s flagship global AI event, the Microsoft AI Tour brings together industry leaders, partners, and innovators to explore how artificial intelligence is reshaping business landscapes. At the Hong Kong stop, Wondershare will highlight its deepening collaboration with Microsoft, showcasing how its product ecosystem works seamlessly within Microsoft’s AI and cloud technologies to enable more efficient, secure, and scalable workflows.

This collaboration comes at a pivotal time for Hong Kong’s rapidly evolving AI landscape. Hong Kong is rapidly emerging as a key AI innovation hub, driven by strong policy support and accelerating enterprise adoption. Despite this momentum, many organizations still face challenges such as fragmented AI adoption, integration complexity, and data security concerns. In collaboration with Microsoft, Wondershare addresses these challenges by enabling connected, end-to-end AI workflows that deliver practical and measurable productivity gains.

Under the theme “Streamline Workflows. Power Content with AI.”, Wondershare presents a unified approach to AI-driven productivity. At the center of this ecosystem is Wondershare PDFelement, enabling smarter and more efficient document workflows within enterprise environments and helping businesses adopt AI in practical, everyday scenarios. Supporting this vision, Wondershare’s broader product portfolio—including EdrawMax, EdrawMind, Filmora, and Reelmate—extends AI-powered capabilities across diagramming, mind mapping, video creation, and premium comic content creation, forming a connected, end-to-end workflow, all of which will also be showcased on-site at the event.

Through live, interactive demonstrations, attendees visiting Booth E10 will be able to explore Wondershare’s full product ecosystem and gain hands-on insight into how AI can enhance productivity across a wide range of business scenarios.

Wondershare warmly invites all participants to visit the booth and discover how AI-powered workflows can unlock new possibilities for business growth.

About Wondershare:

Wondershare is a globally recognized software company founded in 2003, known for its innovative solutions in creativity and productivity. Driven by the mission “Creativity Simplified”, Wondershare offers a range of tools, including PDFelement for document management; EdrawMax, EdrawMind for diagraming, Filmora and SelfyzAI for video editing. With over 2 billion cumulative active users across all products and a presence in over 200 countries and regions, Wondershare empowers the next generation of creators with intuitive software and trendy creative resources, continually expanding the possibilities of creativity worldwide.

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Cohesity Appoints Nigel Lee as Technical Sales Leader, Asia Pacific and Japan (APJ)

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SINGAPORE, April 21, 2026 /PRNewswire/ — Cohesity, today announced Nigel Lee as Technical Sales Leader for Asia Pacific and Japan (APJ). Based in Singapore, Lee will lead the company’s technical sales strategy, pre-sales organisation, and solution engineering execution across the region, reporting to Mark Nutt, SVP & GM, International at Cohesity, and reflects Cohesity’s increased investment in the region as a strategic priority.

In this newly created role, Lee will strengthen technical engagement with customers and partners, and drive adoption of Cohesity’s AI-driven data security and cyber resilience platform across APJ.

Lee brings 29 years of experience leading pre-sales, sales engineering, and go-to-market changes across Asia Pacific. He has a strong record of building high-performing teams, driving enterprise growth, and engaging C-level stakeholders in complex markets.

“APJ is a strategically important region for Cohesity, and Nigel’s leadership, passion and deep expertise make him exceptionally well positioned to lead our technical sales organisation,” said Mark Nutt, SVP & GM, International, Cohesity. “As we continue to invest in the region, his ability to align technical strategy with the rapidly developing customer requirements caused by the ever-changing threat and compliance landscape will be critical to accelerating our growth and ensuring our customers’ ongoing business resilience.”

Previously, Lee was Director of Data Storage Solutions, Asia Pacific at Lenovo, where he led the regional business and transformed the go-to-market to drive growth. He also held senior regional and global roles at NetApp.

“Across the region, organisations are under increasing pressure to secure, manage, and unlock value from their data as AI adoption accelerates and cyber threats evolve. Cohesity is uniquely positioned to simplify this complexity through a unified, AI-driven data security platform,” said Nigel Lee, Technical Sales Leader, Asia Pacific and Japan at Cohesity. “Having spent my career scaling organisations and embedding solution expertise early in the customer journey, I’m excited to join at this pivotal time and look forward to working with our teams, partners, and customers to drive meaningful, outcome-led growth.”

Lee holds an Executive MBA from Kellogg-HKUST and a Bachelor of Computer Science.

About Cohesity 

Cohesity protects, secures, and provides insights into the world’s data. As the leader in AI-powered data security, Cohesity helps organisations strengthen resilience, accelerate recovery, and reduce IT costs. With Zero Trust security and advanced AI/ML, Cohesity Data Cloud is trusted by customers in more than 140 countries, including 70% of the Global 500. Cohesity is also backed by industry leaders such as NVIDIA, Amazon, Google, IBM, Cisco, and HPE.

Cohesity is certified as a Great Place to Work in multiple countries. Follow Cohesity on LinkedIn and visit www.cohesity.com to learn more.    

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EcoMatcher Unveils Tree Personas

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A New Nature Interface for Engaging with Your Trees, in Any Language

HONG KONG, April 21, 2026 /PRNewswire/ — EcoMatcher, a Certified B Corporation that enables companies to plant and track trees transparently, today announced Tree Personas, a new Nature Interface designed to make tree gifting and sustainability engagement more personal, interactive, and memorable.

With Tree Personas, companies can assign a distinct digital personality to each gifted tree, enabling recipients to virtually visit their tree in TreeTracker 3D, chat with it through TreeChat+ in their own language, and learn about its growth, local environment, and real-world impact.

Tree Personas build on EcoMatcher’s earlier TreeChat, which introduced chatbot-powered conversations with trees, only in English. While TreeChat enabled interaction, Tree Personas shape how a tree communicates in any language – from curious and playful to calm and reflective – while all environmental data, location, and impact metrics remain authentic and unchanged.

EcoMatcher describes Tree Personas as a Nature Interface — a new category of digital interface that allows people to interact with real ecosystems through digital companions connected to living trees. The company believes Nature Interfaces can help reconnect people with nature in an increasingly digital world.

Rather than passively receiving information about a planted tree, users can build an ongoing relationship with it — asking questions, learning about its ecosystem, and following its growth over time. Even when users are away, Tree Personas continue to evolve digitally, encouraging people to return and discover new reflections, observations, and updates.

“Trees are essential for life on Earth, yet most people rarely have a personal connection with them,” said Bas Fransen, CEO of EcoMatcher. “Tree Personas turn planted trees into interactive companions that help people learn about nature and build deeper connections with the ecosystems that support us.”

Meet the First Tree Personas

EcoMatcher introduces three Tree Personas available to companies gifting trees, all inspired by real ecological stages and behaviours of trees:

Twiggles: A young, curious tree highlighting small discoveries in nature.Oakly: A grounded, thoughtful tree sharing ecosystems insights.Seren: A calm, reflective tree encouraging deeper connections with nature.

Companies can also collaborate with EcoMatcher to create custom Tree Personas aligned with their brand values, sustainability goals, or storytelling needs.

EcoMatcher will share more about the background and opportunities of Tree Personas during its upcoming Demo Day on April 27. To sign up, visit www.ecomatcher.com/demo.

About EcoMatcher

EcoMatcher is a Certified B Corporation that enables companies to integrate transparent tree planting into their business. Through its technology platform, organizations can plant trees, track them digitally, and engage employees and customers in sustainability. EcoMatcher’s customers include Dubai Islamic Bank, Grab, Infosys, and Singlife.

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