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Insider Acquires MindBehind Signaling A New Era In End-To-End Conversational Commerce & Messaging

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Insider‘s acquisition of Meta-verified, Messaging Platform, MindBehind, heralds a new age in Conversational Commerce & Messaging. This strategic acquisition will enable brands and retailers to deliver end-to-end shopping experiences within messaging applications like WhatsApp.

LONDON, Jan. 10, 2023 /PRNewswire/ — Insider, one platform for individualized, cross-channel experiences, today announced that it has acquired MindBehind, a Conversational Commerce and Messaging platform.

This strategic acquisition will enable Insider to accelerate its development of conversational solutions, rooted in MindBehind’s world-class technology. The move will mean marketers can design and deploy highly effective conversational customer experiences, that improve customer engagement, increase lead generation, and boost sales revenue.

With the move, Insider becomes one of the official WhatsApp Business Solution Providers (BSP) and, together, with Meta’s product teams, look forward to developing the next generation of WhatsApp Business solutions, forever changing the dialogue between brands and consumers.

Mark Zuckerberg, CEO at Meta recently shared his outlook that the future of commerce will be fueled by end-to-end conversational experiences where consumers can find and buy directly from messaging applications like WhatsApp and Messenger. As one of the first movers in this field, Insider is preparing to launch its revolutionary WhatsApp and Messenger products with Meta.

The latest industry research highlights that more than 58% of consumers are willing to pay more for a better experience, showcasing that in the modern world of commerce, it is not always the product or price that has the most significant impact on conversion and revenue – but the power of the customer experience a brand delivers.

Conversational experiences enable brands to connect with consumers via a dialogue, enabling consumers to discover, inform, educate and convert, with confidence, in real-time, in the messaging applications they use, and in the conversational style they use with friends and family. 

Businesses able to engage consumers in these dialogues via popular channels like WhatsApp, can address needs immediately, remove buyer hesitancy and convert more, to deliver the results and outcomes that matter most to their businesses; from increasing revenue and conversions to driving Average Order Value, reducing Bounce Rates, boosting customer loyalty and repeat-purchase rate.

Insider’s 1,200+ customers, which include 1/3 of the Fortune Global 500, have been able to send 1:1 rich promotional and transactional messages via WhatsApp for three years, and will now be able to further increase engagement and sales with personalized conversations. Consumers will be able to view products, engage in unstructured conversations, add-to-cart and take payment actions all from within WhatsApp.

The user sends a message to their favorite brand via WhatsApp (or the brand can initiate a conversation if the user has given prior communication permission).The user is able to discover and shop available products within WhatsApp, as part of the chat experience.The user can add products to their cart, as simply as on a mobile shopping application or websiteAfter confirming their address, the user is directed to complete their payment to confirm their orderOnce completed, the user receives their order confirmation via WhatsApp and is able to track their order progress within WhatsApp too

“MindBehind’s Conversational Commerce and Messaging capabilities will become an integral part of Insider’s solution. This acquisition accelerates our product roadmap in delivering marketing teams the capabilities they need to stay ahead of the competition and future-proof their businesses,” said Muharrem Derinkök, Insider Co-Founder and Chief Product Officer. “Insider has enabled brands and retailers to send individualized rich promotional and transactional messages via WhatsApp for three years. The acquisition of MindBehind’s WhatsApp solutions into the Insider platform will accelerate our product roadmap to enable our partners to deliver end-to-end customer experiences from within messaging apps to further increase engagement and sales through meaningful dialogues.”

MindBehind’s 70-person team will remain under the guidance of Oguzhan Basegmez, CEO at MindBehind and Anil Kiper, Co-Founder and Chief Growth Officer at MindBehind, to continue developing and innovating this market-leading solution, whilst integrating into Insider’s wider ecosystem.

“Since 2016, MindBehind’s mission has been to create seamless messaging experiences between businesses and consumers,” said Anıl Kiper, Co-Founder and Chief Growth Officer at MindBehind. “We are excited to be part of the Insider family. This acquisition brings together two innovative companies with a shared vision for the future of customer experience. By combining our technologies, we will be able to offer brands and retailers the most powerful platform for building meaningful connections with their consumers.”

“At Insider, we fundamentally believe that A Brand New Way™ of crafting customer experiences exists; a way that finally embraces the individuality of consumers,” said Insider Co-Founder and CEO Hande Cilingir. “With the acquisition of MindBehind, we are delivering on our mission to develop market-leading technologies and AI that enable brands to deliver next-generation, end-to-end shopping experiences – on the messaging channels, their consumers use and love. Our acquisition of MindBehind signifies our continued commitment to developing industry-leading products that deliver more profitability, growth and revenue for our partners. We are proud that our partners will lead the way as some of the first brands in the world able to deliver this new generation of end-to-end customer experiences, forever changing the dialogue between brands and consumers”.

About Insider

Insider—one platform for individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with an AI intent engine and individualize customer experiences. Marketers use Insider’s platform to deliver experiences across channels like Web, App, Web Push, Email, SMS, and Messaging Apps (WhatsApp, RCS).

Insider recently unlocked unicorn status and NASDAQ congratulated the company for becoming one of the few woman-founded, women-led B2B SaaS unicorns in the world. Insider was named as a Leader in Gartner Magic Quadrant for Personalization Engines 2022, The Forrester Wave for Cross-Channel Campaign Management 2021, and IDC MarketScape: Worldwide Customer Data Platforms Focused on Front-Office Users 2021-22 Vendor Assessment. The company has been named the #1 Leader in G2 Winter ’23 reports across 6 categories, including Customer Data Platforms (CDP), Personalization Engines, Personalization Software, Mobile Marketing, Customer Journey Analytics, and E-commerce Personalization. CrunchBase recently ranked Insider’s co-founder and CEO Hande Cilingir as one of the top women CEOs outside the US.

One-third of Fortune 500 and top brands in retail, automotive, and travel choose Insider to deliver AI-led personalized experiences that exceed customer expectations. Insider is trusted by over 1,200 global businesses, including Singapore Airlines, Estée Lauder, Virgin, Toyota, New Balance, IKEA, GAP, L’Oreal, Samsung, Newsweek, MediaMarkt, Nissan, AVIS, Marks & Spencer, Allianz, Madeira Madeira, Santander, BBVA, Pizza Hut, Avon, and CNN.

 

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Pastor Dino Rizzo Marks 100 Days to Serve Day Ahead of Global Outreach Initiative

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Pastor Dino Rizzo highlighted the milestone of 100 days until Serve Day 2026, as thousands of churches prepare to serve their communities through coordinated acts of kindness on July 11.

BIRMINGHAM, Ala., April 18, 2026 /PRNewswire/ — Pastor Dino Rizzo joined church leaders and teams on April 2 to mark 100 days until Serve Day 2026, a global outreach initiative set for July 11. The milestone brings together more than 2,900 churches preparing to serve their local communities through practical acts of kindness and outreach.

Serve Day, led by many churches within the Association of Related Churches, provides a coordinated opportunity for churches worldwide to engage their cities and demonstrate their faith through service. Pastor Dino Rizzo, who serves as Executive Director of ARC, emphasized the significance of the initiative as both a single-day event and a broader movement.

“Serve Day provides churches across the world with opportunities to serve their local communities and share the love of God through practical acts of kindness,” Rizzo said. “Our hope is that serving others becomes our focus throughout the year.”

The April 2 milestone reflects growing participation and anticipation among churches globally. Leaders are currently equipping teams, organizing projects, and connecting with local communities in preparation for July. Churches that join the initiative gain access to resources, including the Serve Day playbook, monthly leadership calls, and a private online community designed to support collaboration and planning.

Pastor Dino Rizzo has long championed the role of service within the church through the Servolution movement. Introduced through his 2009 book Servolution: Starting a Church Revolution Through Serving, the concept calls churches to embed serving into their culture rather than limit it to occasional events. The message has since influenced hundreds of churches across multiple countries, including the United States, Peru, New Zealand, and Poland.

“Serving is not just about an event. It is about building a culture where meeting needs and reaching people becomes part of who we are,” Rizzo has shared in previous teachings, reinforcing the long-term vision behind initiatives like Serve Day.

In addition to leading Serve Day, Pastor Dino Rizzo continues his work with ARC, which has planted over 1200 churches and continues to train and equip new church leaders. His involvement in conferences, leadership development, and global outreach initiatives reflects a consistent focus on sustainable church growth and community impact.

Churches interested in participating in Serve Day 2026 can learn more through ARC’s official website and access resources designed to support local outreach efforts.

About Pastor Dino Rizzo

Pastor Dino Rizzo is a pastor, author, and church leader known for his emphasis on service, leadership, and healthy church culture. He serves as Executive Director of the Association of Related Churches, an organization that has helped launch hundreds of churches worldwide. Rizzo is also the author of Servolution, a book that has inspired a global movement centered on serving others as a core expression of faith.

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Organization: Mercury News Media
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Phone: 303 800 6186
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WOMEN in the Spotlight! The 2026 Yiwugo Top Boss Ladies Awards Gala Held

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YIWU, China, April 18, 2026 /PRNewswire/ — Yiwugo.com, the official website of the Yiwu Commodity Market, is the largest commodity wholesale market in the world. In the bright and warm days of April, with spring in full bloom, the grand ballroom on the third floor of the Yiwu Marriott Hotel was a vibrant gathering. Outstanding female entrepreneurs from various sections of the Yiwu Market gathered in their elegant attire to share the glorious moment of the 2026 Yiwugo Top Boss Ladies Awards Gala. The selection campaign, launched on March 8, attracted thousands of female entrepreneurs from the Yiwu Market. Voting was conducted across the Yiwugo app, official WeChat accounts, and the website. The evaluation criteria continued to cover multiple dimensions, including Business Excellence and Image Excellence, aiming to fully showcase the achievements of Yiwugo’s female entrepreneurs and their enterprises in areas such as digital transformation, overseas market expansion, and global supply chain integration.

Ultimately, the title of 2026 Yiwugo Top Boss Ladies was awarded to: Fu Jiangyan (Zhangweichao Socks Firm), Xu Xiaohui (Little Bee Towels), Peng Jirong (Dongyang Jirong Plastic Industrial Co., Ltd), Li Chuanzhi (Chengfa Tableware Firm), Wang Xiaohong (Yiwu Aishang Daily Necessities Factory), Bao Qiaoli (Bole Plush Pendant Toy), Li Hong (Yiwu Hanbang Daily Necessities Firm), Wu Yajun (Ziyi Stationery Firm), Wang Chunxing (Butterfly Fly Lace Firm), and Zheng Huili (Yiwu Lihong household products Co., Ltd).

In addition, twenty other entrepreneurs, including He Wenjuan (Zhihua Jewelry Box), Jin Chengfeng (Lanmo Textile Co., Ltd), Cui Yanping (Xin Tai Yang Shower Curtain And Towel Factory), and Zhang Huoqing (Happy Sisters Plush Toy), received the Top Boss Ladies Nomination award.

“Women hold up half the sky” – nowhere is this more evident than in the Yiwu Market. To showcase the entrepreneurial spirit and “she-power” of female business owners in the market, Yiwugo launched the Top Boss Ladies Awards in 2016. To date, this campaign has been held for 11 consecutive years, becoming one of the benchmark activities in the Yiwu Market.

Over the years, driven by this campaign, participating female entrepreneurs have become increasingly active, with nearly 700 Top Boss Ladies recognized. They have not only steadfastly managed their shops but have also leveraged their unique empathy and customer insight as female entrepreneurs to drive comprehensive brand upgrades, from product innovation to communication methods, breathing new life into traditional brands in the new era.

Amid the surging digital wave, artificial intelligence is reshaping industries at unprecedented speed and scale. This year’s Top Boss Ladies winners and nominees have bravely stepped into the spotlight, keeping pace with the times, actively embracing evolving business models and technological change. By replacing experience with data, using digital platforms to break geographical boundaries, and leveraging digital intelligence to break through development bottlenecks, they are driving a transition from OEM exports to global branding.

Fu Jiangyan of Zhangweichao Socks Firm is a typical example. Having shifted from initially waiting for customers to now skillfully using AI tools and mastering live streaming and short videos, she has used the platform as a lever to swiftly move her traditional foreign trade enterprise into a new stage of digital-intelligent trade, applying new technologies and business models to enhance enterprise development.

This year marks the 20th anniversary of the introduction of the Yiwu Development Experience. Over the past two decades, the Yiwu Market has completed its iterative upgrade from market stalls to a global digital trade center. Generations of business owners have transformed from street stall vendors into modern commercial entities, achieving a deep integration of personal growth with the market’s development. Yiwugo, always in sync with the rhythm of the Yiwu Market, will continue to focus on its female entrepreneurs, constantly uncovering their vivid and dynamic stories of striving, thoughtfully documenting the journeys of these resilient women who shine in their own quiet ways, and witnessing, supporting, and accompanying their growth and success.

As a local e-commerce platform rooted in and serving the market, Yiwugo will continue to gain deeper insights into user needs, strengthen its technological capabilities, explore cutting-edge applications, and accelerate product iteration. Amid a volatile external environment, it will connect market entrepreneurs with more global resources, helping them expand into broader international markets.

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SOURCE Yiwugo.com

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KTGHR leverages AI-powered real-time transaction capabilities to expand its e-commerce infrastructure, reshaping the engine of enterprise growth.

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DALLAS, April 18, 2026 /PRNewswire-PRWeb/ — Against the backdrop of artificial intelligence continuously reshaping the global business landscape, KTGHR officially launched its new B2B AI-powered intelligent solution for enterprises, dedicated to helping them achieve comprehensive upgrades in cost reduction and efficiency improvement, precise customer acquisition, and intelligent operations.

KTGHR Launches New B2B AI Solution, Reshaping the Engine of Enterprise Growth

As an innovative platform focused on the deep integration of AI technology and business scenarios, KTGHR’s newly released system integrates core functions such as intelligent data analysis, AI-automated marketing, customer behavior prediction, and intelligent customer service. This enables enterprises to make rapid decisions in a complex and ever-changing market environment, achieving sustained business growth.

AI-Driven Precise Customer Acquisition, Comprehensively Improving Conversion Efficiency KTGHR uses advanced algorithm models to conduct in-depth analysis of global market data, helping enterprises accurately target potential customer groups. The system can automatically generate high-conversion marketing content and intelligently distribute it through multiple channels, significantly improving customer reach and conversion rates, enabling enterprises to truly achieve “automated customer acquisition.”

Intelligent Operation System, Relieving Pressure on Human Resource Costs With AI-automated processes, KTGHR can intelligently handle order management, customer follow-up, and data statistics, reducing manual intervention and improving overall operational efficiency. Enterprises can complete global business layouts without a large team.

Integrated B2B Ecosystem, Connecting the Global Supply Chain KTGHR is not just an AI tool platform, but a complete B2B ecosystem. By integrating supply chain resources and intelligent matching mechanisms, it achieves efficient connections between supply and demand, helping companies rapidly expand into international markets and build a borderless business network.

Technology Empowering the Future, Driving Enterprise Digital Transformation KTGHR states that it will continue to increase investment in artificial intelligence, promoting the implementation of more innovative functions to help companies seize opportunities in the digital economy era. With the continuous maturation of AI technology, the B2B industry is ushering in unprecedented development opportunities.

The launch of KTGHR is not only a technological upgrade but also a revolution in business models. For companies seeking breakthroughs and growth, this may be a key step towards the next stage of success.

KTGHR leverages advanced AI algorithms and big data analytics capabilities to achieve a leap from “information matching” to “intelligent decision-making.” The platform can automatically match supply and demand, accurately recommending high-potential partners, significantly reducing the time and cost for companies to find customers and supply chain resources.

By intelligently analyzing market trends and user behavior, KTGHR helps businesses anticipate opportunities, making every transaction more efficient and precise.

End-to-End Intelligent Management, Creating a Seamless Business Ecosystem

KTGHR is not just a transaction platform, but a complete AI business ecosystem. Its core functions include:

AI-powered Intelligent Customer Matching and RecommendationReal-time Data Analysis and Business ForecastingAutomated Order and Supply Chain ManagementSeamless Global Market Connection

Whether you are a small or medium-sized enterprise (SME) or a large multinational corporation, you can achieve digital transformation and global expansion through KTGHR.

Cost Reduction and Efficiency Improvement, Unleashing Business Growth Potential In the traditional B2B model, high communication costs, information asymmetry, and low conversion rates have long been problems. KTGHR, through AI-automated processes, significantly reduces human intervention, helping businesses: Reduce operating costs Increase conversion rates Shorten transaction cycles Enhance customer experience Allow businesses to truly focus on core business and strategic growth.

Seize the AI Business Opportunities and Win the Future As artificial intelligence technology matures, the B2B industry is entering a new era of “intelligent-driven” growth. KTGHR stands at the forefront of this transformation, providing businesses with a sustainable competitive advantage. Choosing KTGHR is not just choosing a platform, but choosing a high-speed gateway to the future of business. For more information, please visit the official KTGHR platform and begin your AI-powered business journey.

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William, Ktghr.com, 1 +14255550100 99762, service@ktghr.it.com, Ktghr.com

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SOURCE Ktghr.com

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