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Insider launches WhatsApp Commerce to help brands deliver end-to-end buying experiences and becomes a Meta Business Solution Provider (BSP)

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LONDON, March 21, 2023 /PRNewswire/ — Insider, a single platform for delivering individualized, cross-channel customer experiences, has announced the launch of Meta-powered WhatsApp Commerce, a powerful new capability for businesses to build two-way conversational buying experiences for their customers, on the most popular messaging channel – WhatsApp. This launch closely follows Insider becoming an official WhatsApp Business Solution Provider (BSP) after their recent acquisition of MindBehind.

 

Mark Zuckerberg, CEO of Meta, recently shared his outlook that the future of commerce will be fueled by end-to-end conversational experiences where consumers can find and buy directly from messaging applications like WhatsApp and Messenger. As a testament to this, Insider’s WhatsApp Commerce will enable users, including those who have never shopped online before, to seamlessly browse through product catalogs online, add items to their cart and make a payment to complete the purchase—all within WhatsApp’s familiar interface.

What is WhatsApp Commerce?

WhatsApp Commerce will allow businesses to deliver immersive web-style experiences within WhatsApp, combined with the power of two-way conversational messaging. This pioneering technology will enable businesses to create seamless buying experiences, from sending personalized promotions, capturing leads, and launching products to delivering post-purchase confirmations and loyalty experiences. Businesses will be able to offer more value based on the users’ willingness to engage, heralding a new age where consumers can discover, browse and buy products, and engage with businesses – right within the app where they spend most of their time – and in the conversational style they use with their friends and family.

WhatsApp Commerce for Retail, Ecommerce & Delivery

Drive higher purchase rates with end-to-end shopping experiences. Brands and retailers can leverage WhatsApp Commerce templates like product catalogs for browsing, category lists for product discovery, and detailed description cards for completing purchase orders. Additionally, retailers can improve AOV, repurchase rate, and other metrics by running conversational campaigns like replenishment reminders, price alerts, and more.

 

An Ecommerce Director at a global food retailer shared: “Insider’s WhatsApp Commerce has fundamentally changed how we interact with our customers. We are now able to meet our audience where they already are and offer complete order booking experiences at the touch of a button within their favorite app. Insider’s WhatsApp Commerce allows us to build more personalized and conversational purchase experiences for our audience as an extension of our promotional campaigns — allowing them to leverage our offers, browse our menu, and place an order without leaving WhatsApp. This has significantly reduced cart abandonment by 61% and improved our monthly average order value by 38%.

WhatsApp Commerce for Automotive

Increase test-drive bookings with conversational flows within WhatsApp. Automotive brands can leverage WhatsApp Commerce to create immersive launch experiences, automate test drive booking forms, receive customer feedback, and send timely after-sale services.

WhatsApp Commerce for Travel & Entertainment

Drive 7X faster check-in and increase ancillary sales on WhatsApp. Travel brands can leverage WhatsApp Commerce to send reminders for flight check-ins and follow through with add-on catalogs to browse add-on services such as seat upgrades, car rentals, and more to drive ancillary revenue.

WhatsApp Commerce for Financial Services

Create engaging lead qualification experiences. Banking and insurance brands can leverage WhatsApp Commerce to create two-way automated flows to generate and qualify clients using tools like FAQ library, interest calculator, credit card recommender, offer product and service information, and more.

 

How can businesses leverage Insider’s WhatsApp Commerce to boost conversions?

Insider’s WhatsApp Commerce is a versatile solution for businesses in any industry seeking to expand their reach on WhatsApp and explore new ways of engaging with their users, influencing every step of their journey to becoming happy and loyal customers. WhatsApp Commerce will support brands in multiple industries, including Ecommerce and Retail, Travel and Entertainment, Banking and Financial Services, Automotive, and more.   

“At Insider, our vision has always been to provide a single operating platform that brings together data, insights, and experiences for marketers, product, CRM, digital, and commerce teams,” shared Muharrem Derinkok, Co-Founder and Chief Product Officer at Insider, “By launching WhatsApp Commerce, we’re enabling brands to bridge the gap between marketing and customer experience by leveraging the full potential of a channel where consumers spend the most time. WhatsApp Commerce transforms how users engage and purchase from brands without leaving their favorite app and is guaranteed to boost engagement and revenue by driving stronger customer loyalty.”

How does WhatsApp Commerce work as part of an omnichannel customer experience?

Insider’s WhatsApp Commerce combines the power of deep customer data segmentation to allow brands to target users based on their interests and predicted behavior to trigger relevant and timely conversations on WhatsApp that are more likely to convert.

Insider has built upon its existing market-leading capabilities to help brands grow their WhatsApp subscriber base with gamified templates and text-to-opt-in features. Other end-to-end capabilities like WhatsApp business account creation, template approval, advanced reporting, automation, frequency capping, WhatsApp intelligent virtual assistant, rich CTA messages, and more further strengthen Insider’s WhatsApp Commerce offering, thanks to their status as an official Meta Business Solution Partner

By adding WhatsApp Commerce to Insider’s existing channel support and advanced capabilities, including AI-led segmentation, real-time engagement, and predictive behavior analysis, Insider partners are now able to create end-to-end customer journeys which feature “Product Lists,” “Product Detail Cards,” and “Add to Cart” CTAs in addition to other powerful use cases like price alerts, back-in-stock alerts, cart reminders, and more.

Insider’s 1,200+ clients around the globe will be able to seamlessly integrate the power of WhatsApp Commerce into their marketing mix, effectively reducing reliance on point solutions and intermediary technologies.

Since Insider is already cited as a #1 leader in cross-channel customer journey orchestration, the news will allow businesses to consolidate their MarTech stack to optimize spend and centralize WhatsApp and all other channels into one powerful platform, during a time when cost optimization is needed most. With WhatsApp Commerce, brands can deliver unrivaled end-to-end engagement and customer experiences to consumers on WhatsApp, with no need to leave the channel to research, compare and purchase products.

Learn more about how businesses can leverage the power of WhatsApp Commerce at: https://www.useinsider.com/whatsapp-commerce

About Insider

Insider—one platform for individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with an AI intent engine and individualize customer experiences. Marketers use Insider’s platform to deliver experiences across channels like Web, App, Web Push, Email, SMS, and Messaging Apps (WhatsApp, RCS). 

Insider recently unlocked unicorn status and NASDAQ congratulated the company for becoming one of the few woman-founded, women-led B2B SaaS unicorns in the world. Insider was named as a Leader in Gartner Magic Quadrant for Personalization Engines 2022, The Forrester Wave for Cross-Channel Campaign Management 2021, and IDC MarketScape: Worldwide Customer Data Platforms Focused on Front-Office Users 2021-22 Vendor Assessment. The company has been named #1 Leader on G2’s Mobile Marketing Software and Personalization Grids with a 4.7/5 rating for 20 consecutive quarters. CrunchBase recently ranked Insider’s co-founder and CEO Hande Cilingir as one of the top women CEOs outside the US. 

One-third of Fortune 500 and top brands in retail, automotive, and travel choose Insider to deliver AI-led personalized experiences that exceed customer expectations. Insider is trusted by over 1,200 global businesses, including Singapore Airlines, Estée Lauder, Virgin, Toyota, New Balance, IKEA, GAP, L’Oreal, Samsung, Newsweek, MediaMarkt, Nissan, AVIS, Marks & Spencer, Allianz, Madeira Madeira, Santander, BBVA, Pizza Hut, Avon, and CNN.

 

 

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TeamLogic IT Honors Top Franchisees, Brings Leading Industry Experts Together at TeamLogic IT Owners Summit Convention

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MISSION VIEJO, Calif., Oct. 21, 2026 /PRNewswire/ — TeamLogic IT, a national provider of managed IT services and technology support, celebrated the achievements of its franchise network at the company’s annual Owners Summit and Vendor Show, held October 5-8, 2026. The event brought together TeamLogic IT franchisees, vendors and partners for a week of learning, collaboration and connection, culminating in the recognition of the network’s top-performing franchisees.

“One of the things that makes TeamLogic IT so special is the strength of our franchisee community. Our TeamLogic IT franchise owners represent the very best of the managed services industry,” says Richard Lowe, president and CEO of TeamLogic, LLC. “Owners Summit gives us the opportunity to come together, exchange ideas and celebrate what we’ve accomplished as a network. Recognizing our top-performing owners is always a highlight. Their leadership and commitment to delivering high-quality technology solutions are helping drive our network forward and strengthen the TeamLogic IT brand nationwide.”

The sold-out vendor exhibition featured more than 70 leading companies in the technology industry, including Pax 8, the conference’s signature sponsor, Bitdefender, Blackpoint, Cytracom, Sophos, Kaseya, N-able, NinjaOne, Proofpoint, Rewst, Slide and more.

At a closing ceremony, the following awards were presented:

Franchisee of the Year: Arti Dutt – West Northridge, CA

Rookie of the Year: Reese Verschelde and Corey Gisondi – Bryn Mawr, PA

Technician of the Year: Federico Hansen – N. Palm Beach, FL

VIP (Volume Increase Percentage)
Larry Anderson and Tony Anderson – Montgomery, ALSteve Anderson – Johns Creek, GATop 15 (Based on 2025 sales)
Jim Hackett and Andrew Hackett – Woburn, MATodd & Linda Harrell – Morris Plains, NJTodd & Ruth Tolly – Santa Rosa, CAPaul Behrman & Nadia Pukhova – Lake Forest, CACory & Kathleen Boxall – Ashburn, VARob Fallows & Chris Kasten – Phoenix, AZKirk Gramoll and John Halama – Germantown, WICindy McPike, Cameron Nelson, and Jacob Harrington – Salem, ORBob Roloff – Ft. Myers, FLDwight & Allison Blankenship – Columbus, OHRick Higgins – Dunwoody, GADan & Becky Thomas – Durham, NCScott Daniels – Naples, FLEric Summers – Des Moines, IARandall Wilson – Decatur, ALMillion Dollar Club
Kyle Temple – Richmond, VAJeremy Mason – East Madison, WIJoseph & Joyce Tauras – Manchester, NHSandeep Kaushal – Vernon, CTJim & Mikki Young – Lake Arlington, TXSteve & Jamie McGlumphy – Aurora, ILMike Treiser and Danny Ramey – Denver West, COMayank & Jaimini Patel – Niles, ILAllen Chu – White Plains, NY

About TeamLogic IT
TeamLogic IT is a national provider of advanced technology solutions for companies of all sizes. Local offices provide clients with the IT support they need to run their businesses more efficiently by leveraging the latest technology solutions, including managed IT services, cybersecurity, business continuity, cloud, co-managed IT services, managed AI, and consulting and support. With more than 350 independently owned and operated locations across North America, TeamLogic IT helps companies minimize downtime, improve productivity and secure their IT infrastructure. Visit www.teamlogicit.com or www.TeamLogicFranchising.com for more information on the TeamLogic IT franchise network.

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SOURCE TeamLogic, LLC

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Mili and Egnyte Partner to put Client Documents to work in Financial Advice

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The partnership brings Egnyte’s secure content platform and Mili’s AI agents together, so advice firms can deliver more comprehensive, personalized advice at scale.

SUNNYVALE, Calif., Oct. 21, 2026 /PRNewswire/ — Mili, an AI platform for wealth management firms, and Egnyte, a leader in secure content collaboration, intelligence, and governance, today announced a partnership that brings Mili’s AI agents to client documents in Egnyte. Advisors work from a file or a whole client folder alongside data from the firm’s CRM, portfolio and planning systems, under each advisor’s Egnyte permissions.

Kitces Research finds that reviewing client documents is the most common way advisors use AI. Its productivity research puts a new financial plan at 15 to 40 hours of team time.

Advisors use Mili’s agents to model the tax cost of moving a client’s accounts into the firm’s strategy, weigh a rebalance against unrealized gains, summarize a bonus agreement and build a financial snapshot from a statement. The agents link answers to their sources and flag what an analysis may still need.

David Ringler, Managing Director at Onyx Bridge Wealth Group ($1.6B+ AUM), said, “Egnyte and Mili are two valuable pieces of technology in our stack, and bringing them together has changed how our practice runs. Mili’s meeting prep and planning agents have become significantly better with Egnyte data behind them.”

Chirag Gandhi, Co-Founder and CEO of Mili, said, “How many clients an advice firm can serve well has long been capped. It is set by the work of understanding each client’s financial life. Agentic AI is changing that, helping advice firms uplift client capacity by accelerating the delivery of high-quality advice.”

Kyle Blair, Director of Global Financial Services at Egnyte, said, “Egnyte helps financial services firms accelerate critical business operations by turning document-heavy tasks into faster, connected, and revenue-generating workflows. Our partnership enables Mili’s AI agents to securely access and work on customer data within Egnyte for better business outcomes.”

The integration is live for mutual customers. Building on Mili’s work with hundreds of advice firms, it aims to put a firm’s full client knowledge into its advice.

About Egnyte

Egnyte is a leader in secure content collaboration, intelligence, and governance, trusted by more than 23,000 customers to increase employee productivity, drive operational efficiencies, and secure mission-critical content. Egnyte’s AI-powered platform empowers organizations to create, share, and protect their information at scale, with specialized solutions designed to meet the unique needs of organizations in architecture, engineering, and construction (AEC), financial services, life sciences, and other industries. For more information, visit www.egnyte.com.

About Mili

Mili is an AI platform for wealth management firms. Its specialized agents automate advisor workflows across meetings, prospecting, onboarding, planning, data management, document intelligence, and compliance. Mili is SOC 2 certified, ISO 27001 compliant, and works with RIAs and broker-dealers managing $250B+ in client assets. Learn more at getmili.ai.

Media Contact

Chirag Gandhi
chirag@getmili.ai

 

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SOURCE Mili

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QUANTUM CONNECTIONS PROMOTES JAMES “JAMIE” GRIFFETH TO CHIEF OPERATING OFFICER AND DIRECTOR OF THE DIALOGUE TRAINING INSTITUTE

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DALLAS, Oct. 21, 2026 /PRNewswire/ — Quantum Connections® has promoted James “Jamie” Griffeth to Chief Operating Officer. Griffeth joined the organization in September of 2025 as Chief Learning Officer and will continue to serve as Director of the Dialogue Training Institute in addition to his new responsibilities.

Since joining Quantum Connections, Griffeth has focused on the organization’s learning mission. He designed a four-tier practitioner credentialing framework, architected the Quantum Dialogue Profile behavioral assessment, led the migration to a new enterprise learning management system, and built the organization’s localization pipeline—delivering that training in French Canadian with Spanish and Chinese queued as next languages.

Griffeth’s expanded role brings together organizational operations and learning leadership around multiple goals: maintaining the company’s infrastructure in ways that align with its mission, expanding the certified leadership network, and continuing to make dialogue skills easier to access, practice, and apply in everyday life.

“Jamie has earned my complete trust and admiration thorough his exceptional leadership, strategic thinking, and ability to turn vision into execution.” Said Dr. Jonathan Thorp, Chief Executive Officer of Quantum Connections. “When I asked him to success me as Chief Learning Officer, I already knew he was capable of great things. His performance has only reinforced that confidence. I’m delighted to recognize his contribution with this promotion and look forward to partnering with him as we continue building the future of Quantum Connections.”

Griffeth will continue to support Quantum Connections’ mission by preparing the company for sustainable growth while maintaining the quality and consistency of its learning experiences. By linking program delivery to assessments and evidence, Griffeth aims to use technology to expand its reach to more partners and clients, helping them understand how to apply dialogue skills and the outcomes that follow.

About Quantum Connections
Quantum Connections, founded by renowned relationship experts Harville Hendrix, Ph.D., and Helen LaKelly Hunt, Ph.D., leverages over 40 years of expertise to provide individuals and organizations with invaluable relational competency skills rooted in neuro and quantum social sciences. Quantum Connections serves small businesses, large corporations, global faith communities, educational institutions, and community organizations, as well as individuals, couples, and families, offering live and on-demand training, coaching certification, and resources to foster authentic connections through effective communication and skill development.

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SOURCE Quantum Connections LLC

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