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FuseIT Announces Launch of Send2CRM Connector on Salesforce AppExchange

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Send2CRM has officially launched on the Salesforce AppExchange. This sales accelerator delivers real-time, comprehensive sales intelligence on inbound leads. It efficiently collects, collates, visualizes, and credits key sales and marketing touchpoints, optimizing the lead’s journey toward conversion.

NELSON, New Zealand, Nov. 20, 2023 /PRNewswire-PRWeb/ — FuseIT, a Salesforce integration specialist, has launched Send2CRM on the AppExchange. Send2CRM is a sales accelerator providing rich and actionable up-to-the-minute sales intelligence on inbound leads. It collects, collates, visualizes, and assigns credit to key sales and marketing touchpoints as each lead progresses through the pipeline toward conversion.

“This is a significant milestone for FuseIT. Send2CRM tracks website lead behavior and exposes it to sales teams who use it to tactically communicate with prospects as they advance through the sales process.”, says Terry Humphris, CEO of FuseIT.

“This is a significant milestone for FuseIT. Send2CRM tracks website lead behavior and exposes it to sales teams who use it to tactically communicate with prospects as they advance through the sales process.”, says Terry Humphris, CEO of FuseIT. “Send2CRM captures and analyzes website behavior to identify visitor interest, enthusiasm, and personas, creating actionable intelligence that sales teams use to accelerate lead conversion. Send2CRM lets Salesforce teams drive website personalization, leave messages for key prospects, chat in real-time, and alert the sales team when they return to the website”.

Overview

Send2CRM makes the behavior and actions of website visitors available to Salesforce teams to improve lead qualification, increase sales intelligence, reduce missed opportunities, and keep customers engaged. The high-quality real-time data exposes the visitor’s browsing history, product interest, and purchasing intent, and provides additional segmentation opportunities. For even deeper engagement, Send2CRM enables Salesforce users to communicate using live and persistent chat, message insertion, and website content personalization.

Collecting Intelligence

As each visitor traverses the website, Send2CRM collects data at a granular level. This includes the visit count, duration, recency, pages visited, goals achieved, segments assigned, and events triggered. The data is stored in browser memory which is convenient for personalizing page content based on their behavior. Personalization improves the visitor’s experience and encourages them to submit a web form or a call to action. When this happens, Send2CRM sends the behavioral intelligence to Salesforce along with the form data.

Bridging the Divide

Sharing marketing-generated intelligence with other teams is a key RevTech principle. Armed with real-time behavior data, sales teams can qualify, prioritize, and assign leads faster, and conduct better sales conversations. Send2CRM enables the creation of important touchpoints called Highlights, for example, visitor goals, visitor segments, arrival via email clickthrough, etc. Highlights provide a visual summary of the engagement level of each lead. By viewing the Highlights, teams can see the path taken by each visitor, instantly recognize their progress, and see where and how value is being generated.

The additional intelligence flowing into Salesforce creates a number of other opportunities:

Viewing visitor activity characterizes the lead with a personality. This creates sales excitement and enthusiasmThe intelligence can be used for lead qualification, prioritization, and assignmentNew marketing segments can be created based on visit recency, location, achieved goals, and other website behaviors. By tailoring campaign messages, organizations can deliver content that resonates with each segment’s unique interests and preferencesBehavior patterns can be identified and used to aid predictive lead scoring enhancing the accuracy of sales forecastingThe customer journey is more visible, enabling the creation of targeted marketing strategies aligned with specific touchpointsThe data insights foster a collaborative approach between sales and marketing teams, promoting a unified understanding of customer interactions and improving overall campaign effectiveness

Personalizing Web Content

As sales teams learn about their prospect, they adjust the field values in their Salesforce lead record. Send2CRM enables any field in Salesforce to be mapped back to the website and used to override site personalization i.e. switch in targeted content based on location, culture, or time of day. Returning visitors are then greeted with a more relevant and engaging experience, aligned to where they are in the sales cycle.

Website Communication

Send2CRM can deliver personalized sales messages to returning visitors in real time or as dismissable notes. From within Salesforce, sales teams can craft messages and have them appear as in-page text, popups, live or persistent chat, or in a purpose-built message hub. All bi-directional communications are recorded in Salesforce. This personalized approach fosters a sense of connection and trust, during sales interactions.

Returning Visitor Notifications

Send2CRM enables a Salesforce user to be notified if a key visitor returns to the website. This is useful to help sales reps identify follow-up timing or reconnect with inactive leads. Reps can respond casually or immediately using one of the website communications channels.

Send2CRM Differentiators

Send2CRM has a number of unique sales accelerator features.

Website behavioral data is captured and sent directly to Salesforce when a web form is submitted. The data is updated during each subsequent visit in real-timeThe intelligence exposed in Salesforce is qualitative (individual behavior) rather than quantitative (aggregated behavior)Personal data is only stored in the customer’s Salesforce environment. Third-party middle-ware is not required to transact or store dataThe behavior data from multiple websites can be sent to a single Salesforce instanceThe submissions from multiple forms on the same site can be sent to different Salesforce instancesWebsites can be personalized independently or driven directly from SalesforceVisitors on multiple websites can interact with Salesforce users via chat or persistent messages

AppExchange

Two Send2CRM packages are listed on the Salesforce AppExchange. Send2CRM Essentials is a Salesforce wizard that enables web forms to be mapped to Salesforce records, e.g. leads or contacts. The package also captures website visitor behavior and makes it available for website personalization. The second package, Send2CRM Professional, populates Salesforce with the visitor’s browsing intelligence, and a license upgrade lets Salesforce teams message, and drive website content back to the website.

About FuseIT

FuseIT develops enterprise software systems and provides professional services globally, with a focus on CRM integration. Our enterprise Send2CRM, S4S, and CDP4S, connectors enable the real-time exchange of data from website technologies to Salesforce, and Microsoft Dynamics 365. Please contact us for more information or to see a demo of these in action.

Conclusion

Send2CRM supports customer interactions between sales and marketing teams throughout the customer journey. Fundamental to Send2CRM is exposing each visitor’s website behavior in their Salesforce record. The collection of intelligence can be used to automate lead processing and enhance spoken and digital engagements. Send2CRM Highlights show important touchpoints and assign them credit, making it easy to see how revenue is generated.

Send2CRM enables dual-mode website personalization where content can be dynamically optimized on the fly for each visitor, or directly overridden from field changes made to their Salesforce record. Customer engagement is increased using Send2CRM messaging features, creating an alternative channel to converse with individuals throughout the sales process. Finally, because Send2CRM monitors website visits, Salesforce users can be alerted to a returning visitor if a watch was set in their lead or contact record.

Media Contact

Claudia Philpot – Marketing, FuseIT, 64 +64-3-547-8200, cphilpot@fuseit.com, www.fuseit.com

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SOURCE FuseIT

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AULUMU Introduces the ADuo Particle Aramid Fiber Case for iPhone Duo

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1500D aramid fiber meets a universe-inspired particle array, combining technical aesthetics with everyday protection

SHENZHEN, China, Oct. 22, 2026 /PRNewswire/ — AULUMU, the design-driven accessories brand known for blending futuristic aesthetics with functional engineering, introduces the ADuo Particle Aramid Fiber Case for iPhone Duo. Part of the brand’s Particle Series, the new case combines a lightweight 1500D aramid-fiber construction with a distinctive particle-array design, dual-screen protection, and MagSafe compatibility in a slim, technical form.

Inspired by the primordial order of the universe and tactical aesthetics, the ADuo Particle transforms a finely woven surface into a dynamic visual composition. Its precisely arranged particles create a sense of depth and structure, evoking the ubiquitous particles found throughout the universe. The result is a design that balances visual complexity with a restrained, functional aesthetic.

At the core of the ADuo Particle is 1500D aramid fiber, selected for its refined woven texture and lightweight strength. The finely woven material creates a distinctive tactile surface while maintaining a slim profile for everyday carrying. A skin-friendly coating further enhances grip and makes routine cleaning easier, bringing material refinement and practical usability together.

The ADuo Particle is available in two finishes, each interpreting the particle-array concept through a different visual language. Abyss Blue features a UV-processed gradient particle array, creating a sense of depth through a gradual shift in color. Polar Black combines glossy particles with black aramid fabric, producing a subtle interplay of light and shadow that changes with the viewing angle. Together, the two colorways offer distinct expressions of the same technical design language.

Beyond its visual identity, the ADuo Particle integrates a series of protective details designed for everyday use. A full-coverage PC protective frame surrounds the front screen, helping protect its edges and corners. An aluminum-alloy camera guard adds protection around the camera area, while raised edges around the screen and camera help reduce direct contact with surrounding surfaces. These elements complement the slim construction without adding unnecessary visual bulk.

The case also supports compatible MagSafe accessories, extending its functionality beyond basic device protection. Users can pair it with magnetic accessories, including the AULUMU G09 Mag Stand, to create a more flexible setup for everyday work, viewing, and mobile use. By combining magnetic compatibility with a refined aramid-fiber exterior, the ADuo Particle fits naturally into a technical, minimalist everyday carry setup.

The ADuo Particle reflects AULUMU’s ongoing approach to product design: bringing material innovation, functional details, and a distinctive industrial aesthetic into everyday technology accessories. Rather than treating protection and appearance as separate priorities, the case integrates both into a cohesive design built around the character of the device and the needs of daily use.

AULUMU is also developing two additional ADuo Aramid Fiber Case variations: a distinctive all-white edition and a gradient edition inspired by the visual direction of the A18 Ultra Slim Gradient Aramid Fiber Case. Release dates for both versions have yet to be determined.

Available on the AULUMU website for $89.98

What is More

AULUMU is also preparing a special limited version of ADuo Particle Aramid Fiber Case which is the world first All-White Aramid Fiber case. The release date for this case has not yet been determined.

About AULUMU

Founded in 2022, AULUMU is a design brand focused on high-performance gear, drawing inspiration from the functional aesthetics of cyberpunk and the philosophical roots of ancient Greek thought. Since its inception, the brand has launched dozens of digital accessory products, secured multiple utility and invention patents, and received the 2025 Red Dot Design Award. Today, AULUMU products serve hundreds of thousands of users across more than 20 countries and regions, positioning the brand as a growing presence in the global high-performance accessories market.

For more information, visit: https://aulumu.com/, or follow AULUMU on Instagram: https://www.instagram.com/aulumu_official/

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SOURCE AULUMU

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LianLian Global and PayPal Power Cross-Border Payouts for Social Commerce, Marketplace, and eCommerce Customers

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Social commerce, marketplaces and eCommerce players served by LianLian Global can now pay creators, influencers, developers, and independent contractors directly to their PayPal and Venmo wallets.

NEW YORK, Oct. 22, 2026 /PRNewswire/ — LianLian Global  today announced it has partnered with PayPal (NASDAQ: PYPL) to enable its social commerce, marketplace and e-commerce clients to send payouts directly to PayPal accounts globally and to Venmo accounts in the U.S.

The creator and gig economy runs on fast, low-friction payouts. Brands are expected to spend $32.6 billion on creators in 2026 and roughly 50 million people worldwide create content professionally or semi-professionally (Gigapay Global Creator Economy Report 2026). Many of these recipients already hold a PayPal or Venmo account: PayPal had over 400 million active accounts across approximately 200 markets at the end of Q2 2026, and Venmo reached 67 million monthly active accounts in Q4 2025.

Paypal Payouts is live in 96 global markets and 24 currencies. It allows merchants to send to any email address, mobile number, or Venmo user handle, with or without an existing PayPal or Venmo account.

To support enterprises expanding globally, LianLian Global provides digital payment services including pay-in, pay-out, acquiring, foreign exchange, virtual cards and payment aggregation. To date, its parent company Lianlian DigiTech has served more than 13.3 million clients. Its services reach more than 200 countries and regions, support transactions and settlement in more than 140 currencies, and connect with more than 180 global e-commerce platforms.

The partnership combines LianLian Global’s cross-border collection, FX and compliance infrastructure with PayPal’s global wallet network. Key offerings include:

Pay to PayPal: Payouts from LianLian Global clients to PayPal account holders in 96 markets, using only the recipient’s email or phone numberPay to Venmo: Domestic U.S. payouts to Venmo users, including creators, influencers and independent contractorsPayPal Payouts for Platforms: Mass disbursements for social commerce, marketplaces and affiliate platforms paying large numbers of sellers, creators and contractorsSpeed to settle: Save time and money by eliminating check runs and postage; no need for routing numbers and bank accounts.

Sandra Lam, Deputy CEO of US at LianLian Global: “Social commerce is creating a new economy, where creators, influencers and independent sellers drive discovery and sales alongside the platforms they sell on. Paying these participants fast, across borders and in small amount is what powers the network effect of social commerce. We see our work with Paypal as a key step in building the payout rails for the global gig economy.”

The collaboration expands LianLian Global’s payout coverage and supports its growth in the U.S. and global markets as cross-border platforms scale their creator and contractor programs.

View original content:https://www.prnewswire.com/news-releases/lianlian-global-and-paypal-power-cross-border-payouts-for-social-commerce-marketplace-and-ecommerce-customers-302917635.html

SOURCE LianLian Global

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Crab2B Debuts as Hong Kong’s First Dedicated B2B Platform for Mobile Electronics

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HONG KONG, Oct. 23, 2026 /PRNewswire/ — With the global population surpassing 8 billion, mobile electronics have become essential to modern life, with smartphones now used by billions of people. Across approximately 13,861 cities worldwide, electronics wholesalers play a vital role in the supply chain. Among the world’s three major wholesale hubs for digital electronics, Dubai serves the Middle East and Africa, Miami connects markets across Latin America, and Hong Kong draws strength from its unique position linking mainland China with global markets. According to Hong Kong Customs data, re-exports of used mobile phones from Hong Kong reached 51.5 million units in 2025, while the total value of electronics exports hit HK$3.9216 trillion. Yet despite its value running into the trillions of Hong Kong dollars, it has long lacked a dedicated online platform.

Crab2B was created to fill this gap as Hong Kong’s first B2B platform dedicated to mobile electronics. Inspired by Alibaba’s online B2B marketplace model, the platform focuses on consumer electronics, bringing together hundreds of thousands of buyers and sellers worldwide and enabling them to connect directly.

Crab2B covers a broad range of products, including smartphones, tablets, laptops and other smart devices. Listings span brand-new and used devices, as well as certified pre-owned (CPO) and as-is products. The platform also connects buyers and suppliers with service providers offering product inspection, international logistics and repair services. Users can search for products by brand and model, while all merchants undergo rigorous verification before joining the platform. With these safeguards in place, Crab2B is designed to meet the needs of businesses across the value chain, protect the interests of both buyers and sellers, and facilitate mutually beneficial transactions.

Building on Hong Kong’s established trading network, Crab2B made its debut at the HKICEC Global Mobile Exchange Pavilion during the Global Sources Hong Kong Shows, held at AsiaWorld-Expo from October 18 to 21, 2026, where it also launched the Crab2B app. Looking ahead, Crab2B will remain firmly rooted in Hong Kong while expanding its global reach, continuing to refine the platform to deliver a smarter, more comprehensive digital marketplace for mobile electronics. By helping international buyers identify suitable suppliers, simplifying cross-border sourcing and reducing transaction costs, Crab2B aims to support the continued growth of Hong Kong’s digital trade sector and contribute to the city’s long-term prosperity and stability.

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/crab2b-debuts-as-hong-kongs-first-dedicated-b2b-platform-for-mobile-electronics-302917652.html

SOURCE CRAB 2B TECHNOLOGY INVESTMENT CO., LIMITED

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