Connect with us

Technology

OutFit Training Seeks Qualified Partners to Expand Brand within Florida

Published

on

Boutique Mobile Fitness Brand looks to develop in Naples, Tampa, St. Petersburg, Jacksonville and Orlando

FORT LAUDERDALE, Fla., Feb. 15, 2024 /PRNewswire/ — OutFit Training – the veteran-founded, mobile outdoor fitness company – has announced plans to bring its one-of-a-kind group and private fitness training vans to other areas of Florida through franchising. The brand has named Naples, Tampa, St. Petersburg, Jacksonville and Orlando as its initial priority cities, and is seeking entrepreneurs who are passionate about building their own health & fitness business.

Named a 2023 Top Brand by Franchise Journal, OutFit Training was founded in 2021 and is now Florida’s leading outdoor fitness program. OutFit Training has expanded to Atlanta, Georgia and has added several locations within its home market of Fort Lauderdale. The brand initially aims to bring three vans and one multi-unit opportunity to each city. OutFit chose Florida as its springboard to national expansion because of the state’s climate, volume of parks & open spaces, large population, and outdoor culture.

“We see the demand for fitness services in Florida and the other concepts already on the market,” said Randy Hetrick, CEO & Founder of OutFit Training. “OutFit is a fitness industry disruptor, taking high-intensity interval training and creating community based outdoor sessions that allow Floridians to take advantage of the beautiful geography they call home. OutFit business owners will be introducing their communities to a revolution in boutique fitness.”

OutFit seeks fitness professionals, veterans, and entrepreneurs who want to combine their passion for a healthy lifestyle with an affordable business ownership model. At a fraction of the cost of traditional fitness studios, OutFit Training provides franchisees with everything they need to thrive in the fitness space. Each van is equipped with a gym’s worth of TRX® training equipment, and franchisees enjoy a full range of support by OutFit’s headquarters team as well as a network of industry-leading preferred vendors. Franchisees have the opportunity to create flexible schedules, and receive extensive training in business, technology, and fitness operations – as well as one of the industry’s lowest startup investments at less than $100,000. The brand’s franchise opportunity appeals to qualified candidates seeking an affordable buy-in, low-overhead business, with an opportunity to generate cashflow and break even quickly.

Randy Hetrick, a Navy SEAL veteran who served the country for more than 14 years, founded OutFit Training in Fort Lauderdale in 2021. Throughout his military career, Hetrick was deployed on missions around the world, where access to physical training equipment was extremely limited. While deployed on a counterpiracy operation he devised an ingenious training harness, leveraging bodyweight as resistance – that would ultimately transform the fitness industry. In 2004, he founded TRX — the company that would commercialize his invention, TRX Suspension Trainer®, and transform it into one of the most popular exercise systems on the planet. Hetrick noticed the surprising absence of any reliable mobile fitness providers to the great outdoors. This sparked the idea for what would become the OutFit Training: a technology-enabled mobile fitness network providing outdoor group and personal training services. In 2021 he formed a new company and registered a trademark for the name, OutFit, and the franchise that is now changing the landscape of fitness was born.

To learn more about OutFit Training, or for interest in the opportunity to own an OutFit franchise in your community, please visit https://outfitfranchise.com/florida/.

About OutFit Training 
Founded in 2021 and franchising since May of 2023, OutFit Training is the premiere, tech-enabled mobile fitness brand bringing boutique group fitness and personal training to the great outdoors. OutFit is young but growing fast and now operates territories in 2 states with several more under development. The Veteran-owned brand offers free family memberships to municipal 1st Responders in the cities it serves and has quickly established itself as a leader in mobile fitness franchising. OutFit offers workouts suitable for everyone, at all levels of fitness. As a proud supporter of the U.S. military & 1st Responder communities, OutFit also provides veteran and active-duty 1st Responders and military personnel & their spouses a preferred discount to its initial franchise fee. For more information, please visit https://outfittraining.com/.

View original content:https://www.prnewswire.com/news-releases/outfit-training-seeks-qualified-partners-to-expand-brand-within-florida-302061910.html

SOURCE OutFit Training

Continue Reading

Technology

LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

Published

on

By

Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

View original content to download multimedia:https://www.prnewswire.com/news-releases/leap-group-relaunches-humanview-a-growth-intelligence-system-built-to-explain-why-customers-behave-the-way-they-do-302918557.html

SOURCE LEAP Group

Continue Reading

Technology

STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

Published

on

By

NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

View original content:https://www.prnewswire.com/news-releases/stephen-a-smith-addresses-white-house-dinner-attendance-reaffirms-commitment-to-hbcus-and-protecting-corporate-investment-in-black-education-302918547.html

SOURCE Straight Shooter Media

Continue Reading

Technology

Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

Published

on

By

TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

Continue Reading

Trending