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Vianode selected IPCEI EUBatin associated partner to support accelerated industrialisation of Europe’s battery value chain

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OSLO, Norway, Feb. 15, 2024 /PRNewswire/ — Vianode, an advanced battery materials company providing sustainable anode graphite solutions, has been selected as an associated partner in the EU’s Important Projects of Common European Interest (IPCEI) EUBatin program to support accelerated industrialisation of a low-carbon battery value chain.

The transnational IPCEI program aims to bring green transition innovations to market at scale more quickly through European industrial cooperation, public-private partnerships and possibilities to offer exemptions from public support regulations. IPCEI EUBatin is the second part of a two-stage IPCEI program seeking to drive industrialisation across the battery value chain. The battery IPCEI programs include public support of EUR 6 billion which is expected to trigger around EUR 14 billion in additional private investments.

“Competitive framework conditions and public support programs are essential for the development of new industries. Vianode is a vehicle for industrial scale-up of sustainable battery materials production and decarbonisation of the EV and battery value chains. Being welcomed as an associated partner in IPCEI, known for its competitive nature, is a recognition of Vianode’s ability to help Europe alongside world-leading companies,” says Burkhard Straube, CEO of Vianode.

Vianode has developed a proprietary technology that sets a new industry standard for sustainable production of anode graphite solutions. Anode graphite is the largest component of a lithium-ion battery in terms of weight, up to 70 kilos per battery cell, and a key element regardless of battery technology. Vianode’s solution contributes to a 90% reduction in CO2 footprint compared to conventional production, a 40% reduction in energy use and substantially reduced supplementary material consumption, local emissions, land use and water consumption.

All associated partners are nominated by their respective national states and can receive domestic funding for their projects. Last year, the Norwegian government joined the enlargement process for the IPCEI EuBatIn battery initiative to give Norwegian companies access to funding, markets and European cooperation.The goal of the partnership is to strengthen the battery ecosystem in Europe and Vianode is set to play an important role as a producer of anode graphite solutions.

Vianode’s IPCEI project covers activities from the company’s industrial pilot, the Vianode Technology Center and the customer qualification plant. The completion of the USD 200 million customer qualification plant at Herøya, Norway later this year will mark the next industrial milestone.

Contact
Hans Iver Odenrud
Tel +47 958 16 230
Email hio@vianode.com

About IPCEI
IPCEI is the abbreviation of “Important Project of Common European Interest”. It’s a transnational project with an important contribution to the growth, employment and competitiveness of the European Union industry and economy funded by state aid. A two-part IPCEI has been implemented to promote battery production: the IPCEI on Batteries and the IPCEI European Battery Innovation (EuBatIn). Both IPCEIs have in common that their participants represent the complete value chain, from material through the cells to the battery system and the final step of recycling. These IPCEIs include 59 companies in 12 Member States including up to EUR 6.1 billion state aid which is expected to trigger more than EUR 13.8 billion of additional private investment. IPCEI is coordinated by Germany and was set in motion in 2021.

About Vianode
Vianode is an advanced battery materials company providing sustainable anode graphite solutions for the battery and EV value chains in North America and Europe. Vianode’s breakthrough solution enables tailored high-performance synthetic anode graphite and a holistic sustainability offering including a 90% reduction in CO2 footprint. The company is currently preparing to start its customer qualification plant at Herøya, Norway, before executing its multi-billion dollar phased investment program for large-scale plants in North America and Europe. The long-term ambition is to supply advanced battery materials to 3 million EVs per year by 2030. Vianode is owned by the world-leading industrial and financial companies Elkem, Hydro and Altor.

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LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

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Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

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SOURCE LEAP Group

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

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SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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