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Sipsey Fork, Alabama: 49 Years of Protected Wilderness Waterfall Bliss

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A decade after passage of the landmark Wilderness Act of 1964, which turns 60 this year, the Sipsey Fork watershed in Bankhead National Forest became the first federally designated wilderness area east of the Mississippi. These protected areas offer visitors authentic experiences and benefit the small rural communities that are located nearby.

KNOXVILLE, Tenn., Feb. 18, 2024 /PRNewswire-PRWeb/ — Spanning 25,000 acres and boasting too many mesmerizing falling-water features to count, Sipsey Fork Wilderness area remains a first-rate place of protected natural habitat magnificence and ecological resilience.

Wilderness areas are of irrepressible importance as unique and scenic native wildlife habitats, and places of serenity refuge for humans.

It was owing to its enchanting character as a sparkling sylvan paradise that the Sipsey Fork watershed became the first federally designated wilderness area in the Eastern United States in 1975.

The Wilderness Act of 1964 had up to then been interpreted to focus on protecting the West. Public lands in the East weren’t initially seen as large enough nor sufficiently free of industrial impacts to warrant inclusion in the National Wilderness Preservation System.

An Eastern Wilderness Movement — led by advocates like Alabamians Mary Ivy Burks and John Randolph — emerged and convincingly argued for tract designations in the East, not so much for their size and “untouched” nature, but for their irrepressible importance as unique and scenic native wildlife habitats, and places of serenity refuge for humans.

The nation took notice, and the Sipsey was first listed among 15 other areas earning new designations under the Eastern Wilderness Areas Act, signed by President Gerald Ford on Jan. 3, 1975 — 50 years ago in January next year.

For the small, rural communities nearby, outdoor recreation attracts a large influx of money in the form of people who seek recreation. Between 2021 and 2022, outdoor recreation grew 4.8 percent compared to 1.9 percent for all domestic economic activity according to the U.S Bureau of Commerce. Job growth doubled in the same period of time. Federal wilderness tracts make towns and businesses around them more attractive and better able to compete for adventure tourism dollars.

Jessica Turner, president of the Outdoor Recreation Roundtable, recently commented that the robust outdoor adventure economy America is currently enjoying “shows that sustained investment in outdoor recreation and protection of our shared public lands and waters pays huge dividends for our local and national economies and quality of life.”

Near the Sipsey Fork Wilderness area is the small city of Russellville, AL. With a population of a little more than 10,000 residents, the Franklin County seat is a tapestry of history, hometown spirit and rural-connected culture. It is also a perfect staging area for a foray into Bankhead National Forest, or a landing zone for relaxation, beverage quaffing and sustenance intake after a rewarding day on the trails.

Like Main Street communities throughout the Yellowhammer State and all of Southern Appalachia, Russellville’s downtown businesses and civic leaders are committed to spurring prosperity and sustained livability by keeping connected to surrounding outdoor recreation, family farming and authentic country lifestyle.

“Part of what makes Russellville such a vibrant and flourishing community is the incredible range of nearby outdoor recreation opportunities in and around Franklin County,” said Tami Reist, President & CEO of the Alabama Mountain Lakes Association and a member of the Main Street Alabama governing board.

The TRV Stewardship Council recognizes the visionaries that led to a network of public lands in the east for people to enjoy and explore. As national and state park systems have increasingly added entry fees, national forests, wilderness areas, and TVA public lands offer authentic wilderness experience for hikers, backcountry camping, and paddling adventurists. In each month of 2024, the Council will share stories on the ExploreTRV site about wilderness areas located in the seven state footprint of the Tennessee River Valley.

Media Contact
Julie Graham, TRV Stewardship Council, 8655850811, exploretrv@gmail.com, https://www.trvstewardshipcouncil.org/

View original content to download multimedia:https://www.prweb.com/releases/sipsey-fork-alabama-49-years-of-protected-wilderness-waterfall-bliss-302064178.html

SOURCE TRV Stewardship Council

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LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

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Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

View original content to download multimedia:https://www.prnewswire.com/news-releases/leap-group-relaunches-humanview-a-growth-intelligence-system-built-to-explain-why-customers-behave-the-way-they-do-302918557.html

SOURCE LEAP Group

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

View original content:https://www.prnewswire.com/news-releases/stephen-a-smith-addresses-white-house-dinner-attendance-reaffirms-commitment-to-hbcus-and-protecting-corporate-investment-in-black-education-302918547.html

SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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