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Hamburger Helper’s iconic mascot ‘Lefty’ returns in national ad campaign

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Eagle Foods launches new ads, reformulated flavors, reduced prep time, updated packaging

CLEVELAND, Feb. 27, 2024 /PRNewswire/ — Eagle Foods is re-launching the iconic Hamburger Helper brand, along with its legendary talking glove mascot, Lefty. The launch includes a new national campaign, the first for Lefty in almost a decade, and heralds the introduction of new and reformulated flavors and reduced cooking times.

Having acquired Helper from General Mills in 2022, Eagle Foods has focused its efforts on reigniting Helper’s mission to help solve today’s biggest dinnertime dilemmas. Between high inflation and busy schedules, finding a delicious, affordable and easy-to-prepare meal can be challenging. So, Lefty is back with answers: 30 quick and tasty one-pan meals from Helper that will have everybody asking for seconds. And to help shoppers find their favorite varieties in store, Helper has updated its packaging design,  reformulated its flavors with robust herbs, spices, and flavors, and even reduced cooking time – all without adding any cost to consumers. 

Helper returns to screens with Lefty front and center in a new, national advertising campaign to help answer the ever-present question, “What’s for dinner?” Lefty helps families find delicious, convenient and customizable meals that make everyone at the table smile. Picky eaters to please? Helper! Got home late and now everyone is hungry? Helper! Dinner snuck up on you after a busy day? Helper! Reached your takeout limit? Helper!

To spearhead the reintroduction, Eagle Foods has partnered with advertising and marketing firm, Brokaw Inc. to craft a comprehensive multimedia campaign that resonates with the needs of today’s consumers. The campaign, launching in mid-February, includes TV, radio, digital and social media platforms, ensuring a robust presence across all touchpoints.

“We are thrilled to bring back Helper in such a big way,” said Mala Wiedemann, EVP of Marketing and R&D at Eagle Foods. “Helper has been a staple in America’s kitchens for over 50 years, and we’re launching Helper into the next 50. This is proof positive of Eagle Foods’ mission of revitalizing great brands, creating growth in the center store for retailers and delivering tremendous taste, variety and value for consumers.”

The Helper brand’s revitalization marks a significant milestone in Eagle Foods’ journey, reflecting the company’s commitment to innovation and consumer satisfaction. As the campaign rolls out, Eagle Foods invites everyone to rediscover the joy and convenience of Helper meals.

Find Lefty and Helper’s new packaging in stores nationwide and enjoy it in kitchens everywhere! 

Video link: https://f.io/BrkZFdiN

About Helper

At Eagle Foods we are builders. We are builders of brands, categories, and people. Eagle Foods enjoys a rich heritage with brands that have proven category leadership for more than 150 years. Eagle is a diversified food company producing and marketing canned sweetened condensed and evaporated milk, snacks products, and meals. As a company, Eagle Foods is passionate about fostering an entrepreneurial spirit that boldly builds better people and better brands while focusing on the positive impact our company, our products and our people have on the world. Eagle Foods has a bold family of brands that consumers have come to rely on for decades, including Hamburger Helper, Suddenly Salad, Eagle Brand® Sweetened Condensed Milk and Evaporated Milk, Magnolia® Sweetened Condensed Milk, PET® Milk, Milnot Evaporated Milk, Popcorn Indiana, and Cretors Popcorn. Eagle Foods products are marketed and distributed across all U.S. retail channels, including grocery stores, club stores and mass-merchandisers, as well as foodservice and export, U.S. military, and private label business. For more information, visit EagleFoods.com.

View original content to download multimedia:https://www.prnewswire.com/news-releases/hamburger-helpers-iconic-mascot-lefty-returns-in-national-ad-campaign-302073344.html

SOURCE Eagle Foods

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DUVA Introduces DUVA ONE at IFA 2026: Personalized Sleep Earbuds That Respond in Real Time

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The Sleep System That Understands You Best.

BERLIN, Sept. 6, 2026 /PRNewswire/ — DUVA, created by Fitnexa, is introducing DUVA ONE at IFA Berlin 2026. This intelligent in-ear sleep system is designed to sense changes in the user and the bedroom, then personalize audio, noise control, and device behavior throughout the night.

Most sleep wearables explain what happened after users wake up. DUVA ONE is designed to help while the night is still happening. Its low-profile earbuds, environment-sensing charging case, and app work together to determine when and how to respond.

A user might start the night with a podcast over Bluetooth. After they fall asleep, DUVA ONE can introduce locally stored sleep audio and optimize power use. If a partner begins snoring or traffic grows louder, it can adjust ANC or add sound masking. In the morning, a private offline alarm wakes only the wearer, without requiring an active phone connection.

In-ear PPG and motion sensors estimate sleep stages and track heart rate, HRV, sleep position, and movement, while the case monitors noise, light, temperature, and humidity. The AI Agent interprets these signals alongside playback status and personal preferences to select an appropriate response. Users control sleep audio, playback duration, ANC strategy, and nighttime interventions in the DUVA App.

“Sleep does not happen in a static environment, so sleep technology should not remain static either,” said Diego, Founder of Fitnexa. “DUVA ONE is designed to respond while sleep is still happening.”

Key Highlights

Layered noise relief: Passive isolation, Hybrid ANC, and sleep audio provide noise reduction of up to 42 dB, with Transparency Mode and adaptive ANC calibration.Personalized AI sleep guidance: The AI analyzes the user’s real-time sleep state and generates personalized audio guidance to help them gradually fall asleep.Side-sleeping comfort: Each fitted earbud weighs approximately 3.3 grams and has an approximately 9.9 mm low-profile design. Two ear-tip shapes and multiple tip and stabilizing-wing sizes provide more than 40 fit configurations.All-night battery: Up to 16 hours in the most power-efficient configuration, including 13 hours of local audio with ANC off and 9.5 hours with ANC on. The USB-C and wireless charging case provides up to five additional recharges.Private offline alarm: Alarms gradually increase in volume and offer 5, 10, or 15-minute snooze options through the earbud controls.Privacy-first sensing: DUVA ONE does not record conversations, store ambient audio, or upload raw environmental audio. Users can disable individual sensors and delete historical data.

DUVA ONE is planned for release in October 2026 at a target retail price of US$349.99, with target markets including the United States, Canada, the United Kingdom, the European Union, and Australia.

Media Contact: essie@duva.com
Learn more: duva.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/duva-introduces-duva-one-at-ifa-2026-personalized-sleep-earbuds-that-respond-in-real-time-302870832.html

SOURCE DUVA

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China Xplained | The China Squeeze, or the China Opportunity?

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GUANGZHOU, China, Sept. 6, 2026 /PRNewswire/ — This is a news report from South: 

Is China’s manufacturing rise squeezing out or creating opportunities for other economies?

Ahead of the 2026 APEC Economic Leaders’ Meeting in China this November, journalists and experts from around the world gathered in Guangdong for the Asia-Pacific Media Forum (APMF) 2026.

The forum opened in Shenzhen on September 5, bringing together more than 400 representatives from across the Asia-Pacific region, as well as from international organizations.

Before the opening of the forum, participants travelled across Guangdong to see China’s industries and development first-hand.

In this episode of China Xplained, we look at the numbers, supply chains, investment and voices from across the developing world—to ask a bigger question: Is China squeezing out room for other economies?

View original content to download multimedia:https://www.prnewswire.com/news-releases/china-xplained–the-china-squeeze-or-the-china-opportunity-302870814.html

SOURCE South

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PUDU D7 Named Honoree in IFA Innovation Awards for Best in IFA Next & Emerging Technologies

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BERLIN, Sept. 6, 2026 /PRNewswire/ — Pudu Robotics, a global leader in commercial service robotics, today announced that its PUDU D7 Semi-humanoid Intelligent Robot has been named an Honoree in the Best in IFA Next & Emerging Technologies category of the IFA Innovation Awards. The recognition highlights PUDU D7’s ability to combine mobile navigation, dexterous manipulation and intelligent sensing to perform a range of tasks in real-world industrial and commercial environments.

The IFA Innovation Awards recognize outstanding innovations across the global technology landscape. Entries are evaluated by an independent international jury based on criteria including technology and functionality, innovation and originality, and the potential to create tangible value for users and the market. The recognition places PUDU D7 among emerging technologies demonstrating new possibilities for the future of robotics.

From Industrial Operations to Guest Interaction

PUDU D7 is designed for industrial, warehouse, retail and hospitality environments, where it can move through human-oriented spaces and perform tasks that require both mobility and dexterous manipulation.

In industrial and warehouse settings, D7 can handle materials, pick items from shelves, replenish inventory, transport goods between work areas and push carts. With a payload capacity of up to 20 kg (44.1 pounds) and an operating height of up to 2 meters (6.6 feet), it can work with a range of storage systems and materials.

In retail, D7 can support shelf replenishment, item handling and store organization, moving products between storage areas and shelves and helping maintain product displays.

In hotels and hospitality, PUDU D7 can take on the role of an intelligent front-desk host, welcoming guests, preparing and serving coffee, interacting with visitors and providing engaging experiences. Its semi-humanoid form and dual-arm capabilities allow it to combine practical service tasks with natural human-robot interaction, bringing a more personable and engaging presence to the guest experience.

Designed for Adaptable Performance

PUDU D7 combines a dual-arm manipulation system, tactile sensing and a 360-degree perception system to support these applications. Front- and rear-facing LiDAR and other sensors enable navigation around people and obstacles, while tactile sensing provides precise control when handling objects.

The robot also features autonomous battery swapping, allowing it to independently replace its battery and reduce downtime during extended operation.

Together, these capabilities enable D7 to support different tasks across a range of environments without being limited to a single application.

PUDU D7 Makes Its European Debut at IFA

IFA 2026 marks the first time PUDU D7 is being showcased in Europe. At the Pudu Robotics booth, visitors can experience live demonstrations highlighting the robot’s capabilities and its potential for human-robot interaction.

D7 interacts directly with visitors through demonstrations including waving, making heart gestures and picking up objects. These demonstrations showcase the robot’s ability to combine movement, manipulation and interaction in a human-oriented environment.

Advancing the Next Generation of Intelligent Robotics

The IFA Innovation Awards recognition marks another step in Pudu Robotics’ expansion from service delivery, commercial cleaning and industrial delivery into embodied intelligent robotics.

PUDU D7 is part of Pudu Robotics’ broader strategy to develop a portfolio of specialized, semi-humanoid and humanoid robots, building on its capabilities in embodied navigation, manipulation and interaction. This approach enables the company to address a broader range of applications across commercial and industrial environments.

Pudu Robotics will continue working with customers and partners worldwide to explore new applications for embodied intelligence and bring increasingly capable robots into real-world environments.

About Pudu Robotics

Pudu Robotics is a global leader in commercial service robotics and the industry’s first company to offer a full portfolio spanning specialized, semi-humanoid, and humanoid robots. According to Frost & Sullivan’s latest market report, Pudu Robotics ranks No. 1 globally in commercial service robotics by both revenue and shipment volume. Built on its One Brain, Multiple Embodiments architecture, Pudu offers robots for service delivery, commercial cleaning, industrial delivery, and general embodied AI applications across hospitality, retail, healthcare, manufacturing, education, public services, and more. To date, Pudu Robotics has shipped over 130,000 robots to customers across 85+ countries and regions.

View original content to download multimedia:https://www.prnewswire.com/news-releases/pudu-d7-named-honoree-in-ifa-innovation-awards-for-best-in-ifa-next–emerging-technologies-302870806.html

SOURCE Pudu Robotics

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