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Trina Solar Sees Growing Market for Solar in Pakistan

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LAHORE, Pakistan, Feb. 28, 2024 /PRNewswire/ — Pakistan’s increasing demand for solar energy is on the rise as both residences and businesses increasingly recognize solar power as a reliable and cost-efficient source of electricity.

According to Bloomberg New Energy Finance (BloombergNEF), Pakistan imported USD$1.11 billion worth of solar products from January to September 2023, equivalent to an estimated 4GW of modules. This coincides with the Private Power and Infrastructure Board (PPIB) releasing framework guidelines in September 2023 to expedite power purchase agreements for solar projects and integrate solar onto public building roofs.

In light of these developments, Trina Solar, a global leader in smart PV technology and energy storage solutions, anticipates substantial growth in the Pakistani market. This optimistic outlook is fueled by reforms in solar initiatives, fluctuating fuel prices, and rapid advancements in solar technology. The company’s foresight is supported not only by market dynamics but also by a strategic focus on reducing solar project Levelized Cost of Energy (LCOEs). The introduction of high-power modules, driven by technological breakthroughs like the 210mm n-type i-TOPCon Advanced technology, aligns with the Pakistani market’s preference for high-power output modules. Trina Solar is a pioneer in these technological advancements, foreseeing the industry’s transition into the 700W era.

As evidence of Trina Solar’s impactful presence in Pakistan’s energy sector, the company has undertaken projects across the country in various market segments, including residential, commercial and industrial (C&I), and utility scale. For instance, Trina Solar’s industry-leading 210mm Vertex modules were installed in FectoCement’s (FSEL) 5MW solar project in Islamabad and Asif Rice Mills’s 4MW rooftop solar project in Larkana. C&I installations encompass Packages Mall’s rooftop in Lahore and Fish Farm Variable Frequency Drive’s (VFD) Northern Bypass in Karachi.

Dave Wang, Subregional Head of Trina Solar Asia Pacific, emphasizes the company’s commitment to empowering diverse entities across Pakistan, fostering both economic prosperity and environmental stewardship. Wang states, “Our mission ‘Solar Energy for All’ propels our commitment to delivering industry-leading modules, enabling our customers to achieve ‘grid parity’, making it more economical to generate electricity from solar modules than to rely solely on the conventional grid.”

Wang underscores the significant impact on households and businesses, noting, “Reducing the cost of electricity makes a substantial difference, especially given the recent surge in electricity prices over the last 18 months, driven by high fuel prices and general inflation. Additionally, residences and businesses in areas experiencing prolonged power blackouts can now tap into an alternative source of electricity rather than relying solely on the grid.”

To illustrate the financial benefits, Wang provides an example of a residential household with a monthly electricity consumption of 500 units, resulting in a monthly bill of approximately Rs. 20,000. If the homeowner invests in a 5kW system generating 6200 units at a cost of Rs. 900,000, the potential annual savings of Rs. 341,000 annually. In this scenario, the modules would essentially cover their own costs within 2-3 years.

The adoption of solar is most prominent in major cities like Islamabad, Karachi, and Lahore, driven by higher population density and increased awareness of solar module technology. Larger cities also benefit from multiple installers, providing a range of options, reflecting the growing interest and recognition of the benefits of solar energy in densely populated urban areas.

Building on this momentum, Trina Solar is poised to take center stage at the Solar Pakistan exhibition in Lahore (27-29 February), where it will showcase its latest Vertex N range of 210mm modules, powered by n-type i-TOPCon Advanced cell technology, as well as its energy storage systems, demonstrating its ability to provide integrated smart PV solutions.

Trina Solar will launch in Pakistan the Vertex N 720W (Vertex N NEG21C.20), an n-type i-TOPCon bifacial dual glass module which offers maximum module efficiency of 23.2%, designed for compatibility with existing mainstream system components. It features super multi-busbar (SMBB) technology for better light trapping effect, lower series resistance and improved current collection. The module is most suitable for utility projects.

Other modules on display include the:

Vertex N NEG19RC.20, a 620W bifacial dual glass module with maximum efficiency of 23.1%;Vertex N NEG20C.20, a 645W bifacial dual glass module with maximum efficiency of 22.8%;Vertex DE19R, a mono-facial 585W monocrystalline module with efficiency up to 21.6%.

Besides featuring the latest technology in the market, Trina Solar’s Vertex modules are also showcasing cutting-edge technology tailored to withstand Pakistan’s diverse climate. Rigorous performance trials, including static mechanical load testing, non-uniform snow-load testing, extreme low-temperature mechanical load testing, hail testing, extreme dynamic mechanical load (DML) testing and extreme wind tunnel testing, ensure the modules’ resilience against the harshest elements. This robust testing protocol not only aligns with the specific extreme weather challenges in Pakistan but also guarantees the reliability and durability of Trina Solar modules under varying climatic conditions. Certifications from globally renowned third-party organizations such as UL in North America and TUV Rhineland in Europe affirm their quality and performance.

As part of its comprehensive suite of renewable energy solutions, Trina Solar will also showcase for the first time in Pakistan the latest TrinaStorage product, Elementa 2, a 4.07MWh capacity energy storage system designed for utility-scale projects. It features Trina’s proprietary 306Ah lithium iron phosphate (LFP) cell which has an expected lifetime of 12,000 cycles. Its highly integrated design not only reduces footprint, but also demonstrates intelligent management of its liquid cooling system and rack-level battery management. Backed by a significant in-house battery cell manufacturing capacity, TrinaStorage has emerged as a Tier 1 Global Energy Storage provider, providing independent power producers (IPPs) with containerized storage solutions, positioning it as an indispensable partner for EPCs and developers.

In summary, Trina Solar’s presence in Pakistan signifies a milestone in advancing renewable energy solutions. With cutting-edge technologies showcased at the Solar Pakistan exhibition, including high-power modules and the innovative TrinaStorage Elementa 2, Trina Solar reaffirms its commitment to becoming a total solutions provider for renewable energy.

Trina Solar’s stand at Solar Pakistan is in Hall 1 booth B1-7.

About Trina Solar

Founded in 1997, Trina Solar Co., Ltd. (stock symbol: Trina Solar; stock code: 688599) is mainly engaged in PV products, PV systems and smart energy. PV products include R&D, production and sales of PV modules. PV systems consist of power stations and system products. Smart energy mainly comprises PV power generation and operation & maintenance, smart solutions for energy storage, smart microgrid, and development and sales of multi-energy systems. With the strategic goal of “Creating a new industrial ecosystem led by Trina Solar, and promoting Trina Solar as a leader in smart PV and energy storage solutions “, we are committed to leading the way in smart PV and energy storage solutions and facilitating the transformation of new power systems for a net-zero future. On June 10, 2020, Trina Solar was listed on the Science and Technology Innovation Board (STAR Market) of the Shanghai Stock Exchange (SSE). It is the first PV and energy storage company that has gone public on the STAR Market providing PV products and systems, as well as smart energy.

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SOURCE Trina Solar Energy Development Pte. Ltd.

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LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

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Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

View original content to download multimedia:https://www.prnewswire.com/news-releases/leap-group-relaunches-humanview-a-growth-intelligence-system-built-to-explain-why-customers-behave-the-way-they-do-302918557.html

SOURCE LEAP Group

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

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SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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