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Mindmatrix Enhances its PRM and Partner Marketing Software with BridgeAI

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BridgeAI is an AI-powered, Chat-based, Marketing, Sales and Partner Analytics Tool

PITTSBURGH, May 30, 2024 /PRNewswire-PRWeb/ — Mindmatrix, a leading provider of next-generation Partner Relationship Management (PRM), partner marketing, and channel sales ecosystem enablement solutions, has unveiled a significant enhancement to its PRM software with the integration of BridgeAI. This AI-powered partner marketing and sales enhancement revolutionizes partner interaction with their prospects, optimizing efficiency and effectiveness while ensuring data security and a consistent brand presence. Additionally, this enhancement includes an AI-driven Partner Ecosystem Overview Dashboard, offering channel managers unprecedented visibility and insights into their partner ecosystem’s performance.

By harnessing the power of AI-driven capabilities, partners can make data-driven decisions, personalize engagements, and ultimately drive greater success within their channel ecosystems.

Some of the key features of this enhancement include-

AI-Based Chat and Searching
BridgeAI empowers users with advanced AI-based chat and search functionalities. Users can ask questions related to products, solutions, and even prospects and accounts. The AI responds by restructuring public domain data within the context of the brand, ensuring all information is relevant and aligned with brand messaging. For instance, BridgeAI can gather relevant statistics from public sources and generate tailored sales and marketing materials.

Additionally, users can utilize BridgeAI’s search feature to find the most appropriate marketing and sales materials. The AI considers the specific context provided by the user—such as the prospect’s details and the sales cycle stage—to recommend the optimal assets for sharing.

Corporate Data and Brand Management
What distinguishes BridgeAI from traditional search engines is its ability to tailor responses based on the user’s specified context. Users can indicate the purpose of the required marketing material, the prospect for whom it is intended, and the stage of the sales cycle. Using this information, BridgeAI recommends the most suitable sales and marketing assets.
Moreover, BridgeAI can generate new marketing and sales materials, such as customized presentation decks or brochures to better fit the prospect or drafting follow-up emails after a call based on call notes, which can be generated with the Bridge PRM and Partner marketing platform too. All these functions are performed within strict brand guidelines, ensuring that brand messaging, voice, and presence remain consistent and undiluted.

Security and Permission Enforcement
BridgeAI also enhances security and permission enforcement. The users can only access those assets and data sets that they are authorized to access. This stringent control mechanism guarantees that sensitive information is protected and only accessible to users with the necessary permissions, maintaining the integrity and security of the company’s data. Also, unlike other open source AI platforms, the data partners feed into BridgeAI does not go into the public domain. This ensures that confidential information remains secure and private.

AI-Based Partner Data Insight
This update also includes an AI-driven Partner Ecosystem Overview Dashboard designed to provide greater visibility to channel managers across the partner ecosystem.

The Partner Ecosystem Overview Dashboard delivers a comprehensive and insightful view of partner profiles, enabling channel managers to gain a deeper understanding of partner performance and engagement. Utilizing AI, the dashboard offers detailed partner profile information, including:

Partner ListsPartner KPIsPartner Engagement Levels (categorized into hot, cold, and warm segments)

The Partner Profile Dashboard provides channel managers with actionable insights and a holistic view of their partner ecosystem’s performance. Based on AI-generated outcomes, the dashboard allows easy access to key channel management metrics such as the number of opportunities or leads generated by each partner, the volume of successfully closed deals, MDF usage, training and certification levels, and more, all in real-time. By offering detailed partner analytics and engagement insights, channel managers can identify areas for improvement within channel operations, understand partner training and coaching needs, and strategically align resources to drive channel success and revenue growth.

Harbinder Khera, CEO, Mindmatrix, said, “From the AI technology perspective, It’s an exciting time, and we’re thrilled to be at the forefront of this revolution through BridgeAI. BridgeAI changes the game for partners, fundamentally transforming how they approach sales, marketing, and business operations. With BridgeAI, we’re giving partners a whole new toolkit to work with. By harnessing the power of AI-driven capabilities, partners can make data-driven decisions, personalize engagements, and ultimately drive greater success within their channel ecosystems.”

About Mindmatrix
Mindmatrix Bridge 5.0 is more than a partner relationship management (PRM) or channel marketing (TCMA) platform. It’s a Partner Ecosystem Orchestration Platform that draws on over 25 years of experience in direct and channel sales, partner marketing, and channel operations. This SaaS platform enables your internal partnership teams, external partners, influencers, alliances, and other relevant stakeholders to work together and communicate effectively throughout the sales ecosystem, from lead generation and deal registration to qualification, nurturing, and closing co-sell, referral, and partner-led deals.

Mindmatrix Bridge 5.0 is a comprehensive solution that enables you to manage and optimize every aspect of your partner lifecycle. With Mindmatrix, you can streamline your workflows, align your strategies, and leverage your resources effectively. You can also access a wide range of features that help you create and execute marketing campaigns, manage assets and opportunities, register deals, and measure channel performance. Moreover, you can enhance your partner engagement and productivity with training and certification modules, incentives and rewards systems, and create or upload content using user-friendly designs.

What sets Mindmatrix apart from other platforms is its flexibility, customization, and end-to-end capabilities. You can get a free POC that is fully integrated and tailored to your specific needs, so you can see the benefits of Mindmatrix before making a decision on your channel enablement platform. Your company can benefit from a single platform that automates your channel operations, partner sales, and channel marketing and adapts to your business size and goals. You can have unlimited partners and users, free unlimited support with no hidden fees, and scalability for future growth.

Mindmatrix Bridge 5.0 is not just a platform; it’s a partner in your success. It empowers you to collaborate and grow with your entire sales ecosystem. Discover the potential of Mindmatrix today.
(Learn more about Mindmatrix)

Media Contact

Kevin Hospodar, Mindmatrix, 412-860-8729, kevin.hospodar@mindmatrix.net, https://www.mindmatrix.net/

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Nexteer’s Global First Steer-by-Wire Goes into Production

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BEIJING, April 26, 2026 /PRNewswire/ — Nexteer Automotive helped a leading Chinese new energy vehicle (NEV) manufacturer bring the world’s first production passenger vehicle with a full drive‑by‑wire chassis to market. The vehicle features Nexteer’s steer‑by‑wire (SbW) system as a key enabler.

The SbW featured in this vehicle marks Nexteer’s first SbW system in mass production, representing a major step forward for the technology — moving from development and validation to full-scale production. Certified in late 2025, this system achieved the world’s first ASIL D functional safety approval from DAkkS (German Accreditation Body) through close collaboration with the OEM. This certification reflects global top-tier performance in fault diagnosis, redundancy, and safety monitoring. Key features include:

Multi-layered redundancy design: Dual controllers, dual power supplies, multiple communication links, and dual actuation paths — achieving redundancy at system, hardware, and software levels. This ensures that in the event of a single fault, the backup path takes over within milliseconds with no loss of steering function.Full‑scenario functional safety mechanism: Multi‑level monitoring and fault handling strategies covering sensors, controllers, actuators, and communication links.Variable steering ratio: Automatically adjusts steering angle and effort based on vehicle speed and driving mode, balancing agility and comfort.Intuitive road‑feel simulation technology: Software‑defined steering feedback delivers a more responsive and precise driving experience, adaptable to a wide range of driving scenarios.Open interface for autonomous driving: As a key actuation layer for ADAS and autonomous driving systems, it provides real‑time, precise control capabilities, supporting the development of intelligent transportation systems.

Steer-by-Wire: Electronic Signals Replace Mechanical Links, Flexible Configurations for Diverse Needs

By decoupling the mechanical link between the hand wheel and the road wheels, steer-by-wire replaces conventional mechanical connections with electronic signals and actuators — and is quickly becoming a foundational technology for next-generation intelligent chassis and autonomous driving platforms. As a motion control technology company with 120 years of engineering heritage, Nexteer offers a flexible, off-the-shelf portfolio of steering feel simulators and road wheel actuators. This modular approach allows us to meet the diverse needs of different vehicle models and driving scenarios efficiently and cost-effectively.

From Steering to Braking: Expanding Full-Stack Motion Control Capabilities

Building on its deep expertise in steering systems, Nexteer has expanded into braking with its Brake-by-Wire solution, the Electro-Mechanical Brake (EMB). EMB has completed full development and rigorous validation and is ready for mass production. Together with SbW, Brake-by-Wire (EMB), Rear-Wheel Steering, and the MotionIQ™ Software Suite make up Nexteer’s broader Motion-by-Wire™ portfolio.

With Nexteer, OEMs get more than steer-by-wire and brake-by-wire components: they get a complete, proven, production-ready and cost-effective drive-by-wire chassis motion control solution that’s shaping the future of the software-defined chassis and enabling faster development, lower costs and safter, smarter and more exciting driving experiences.

During Auto China 2026, we cordially invite you to visit Nexteer at Booth W1B03, Hall W1, China International Exhibition Center (Shunyi) in Beijing, to experience firsthand the breakthrough innovations of steer-by-wire and Motion-by-Wire™ technologies.

ABOUT NEXTEER AUTOMOTIVE

Nexteer Automotive (HK 1316) is a global leading motion control technology company accelerating mobility to be safe, green and exciting. Our innovative portfolio supports Motion-by-Wire™ chassis control, including electric and hydraulic power steering systems, steer-by-wire and rear-wheel steering systems, steering columns and intermediate shafts, driveline systems, software solutions and brake-by-wire. Celebrating 120 years of automotive innovation in 2026, Nexteer builds on a strong legacy of engineering excellence while continuing to shape the future of mobility. The company solves motion control challenges across all megatrends – including electrification, software/connectivity, ADAS/automated driving and shared mobility – for global and domestic OEMs around the world including BMW, Ford, GM, RNM, Stellantis, Toyota and VW, as well as automakers in India and China including BYD, Xiaomi, ChangAn, Li Auto, Chery, Great Wall, Geely, Xpeng and others. www.nexteer.com  

Links to Nexteer Media Center

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World IP Day 2026: PitchMark launches Ideas.Exchange to help creators safeguard and license ideas in the age of AI

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SINGAPORE, April 26, 2026 /PRNewswire/ — To mark World IP Day 2026, PitchMark® today launched Ideas.Exchange, a first‑of‑its‑kind platform designed to help creators assert intellectual property rights, license ideas, and formalise creative conversations in an increasingly AI‑driven economy.

Unveiled at Safeguard Your IP in the Age of AI, a media briefing hosted by CNBC’s Sri Jegarajah, the platform responds to growing concern that ideas are routinely used, reused or absorbed without attribution, consent or compensation—often with limited legal or commercial recourse.

“AI has amplified both the reach and the risk for creators,” said Mark Laudi, Managing Partner of PitchMark LLP. “Ideas.Exchange gives creators a way to protect themselves while still participating confidently in the market for ideas.”

At its core, the platform focuses on three interventions for creators:

Asserting IP rights by establishing proof of authorship and precedenceLicensing ideas without giving them away for freeFormalising conversations so pitches and evaluations are governed rather than informal

Ideas.Exchange is powered by three proprietary resources developed by PitchMark. These include a blockchain‑driven clearing house where ideas and creative works can be listed and licensed; smart contracts that automate usage terms and reduce disputes; and an IP Governance Certification Program designed to signal responsible handling of ideas, particularly in enterprise and AI contexts.

The result, PitchMark says, is three concrete outcomes: deterrence of idea theft, new ways to monetise ideas through structured licensing and price discovery, and a more level playing field that allows creators to pitch to clients and platforms on equal terms.

The launch comes amid renewed scrutiny of how intellectual property is treated in the AI era. While idea theft is rarely reported, its impact is significant. Beyond visible financial losses, organisations and creators often absorb hidden costs through talent attrition, innovation suppression and abandoned market opportunities.

“Most idea theft occurs informally and never reaches the courts,” said Prof David Llewelyn, Professor Emeritus of Law at Singapore Management University. “Introducing governance, traceability and standards is a meaningful step toward addressing that gap.”

Spokespeople including Prof Llewelyn, technology lawyer Bryan Ghows, and Mark Laudi are available for interview.

About PitchMark

PitchMark® deters idea theft and enables creatives to get paid by providing a trusted way to share and license ideas with prospects and clients.

 

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SK hynix receives 2026 IEEE Corporate Innovation Award for Driving AI Computing Expansion with HBM

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SK hynix honored at the 2026 IEEE Awards for leading AI technology innovation with HBM Contributed to the global AI computing ecosystem via stable mass production across all HBM generationsCompany committed to becoming a premier leader in AI innovation through collaboration with global customers and partners

SEOUL, South Korea, April 25, 2026 /PRNewswire/ — SK hynix Inc. (or “the company”, www.skhynix.com) announced today that it received the Corporate Innovation Award at the ‘2026 IEEE1 Honors Ceremony’ held in New York on the 24th (local time).

IEEE is the world’s largest technical professional organization dedicated to advancing technology for the benefit of humanity. Established more than a century ago, the IEEE Awards Program recognizes individuals and teams whose innovations have advanced technology and improved the human condition.

The IEEE Corporation Innovation Award, part of the Recognitions category, has been presented since 1986 to companies that have significantly contributed to the advancement of industry and society through innovative technology. This marks the first time SK hynix has received this honor.

SK hynix attributed the honor to its contribution to the global AI computing ecosystem by ensuring the stable mass production of all High Bandwidth Memory (HBM) generations. Looking ahead, the company aims to solidify its position as a trusted partner in the global AI market by providing memory solutions that are critical to overcoming the performance limitations of AI platforms.

The recognition highlights SK hynix’s achievements in driving the expansion of AI computing through HBM innovation and application. Central to this success was the company’s ability to preemptively offer innovative HBM solutions and respond timely to customer demands in the global AI market.

Industry observers also credit this achievement to the strategic direction of SK Group Chairman Chey Tae-won, who has long emphasized securing long-term technological competitiveness. Under his leadership, the company has consistently expanded its AI infrastructure partnerships with global Big Tech firms in the United States.

Ahn Hyun, President and Chief Development Officer (CDO), attended the ceremony as the company representative to accept the award.

“It is an honor to receive this award on behalf of our employees, who have tirelessly challenged the limits of technology,” said Ahn. “By collaborating closely with our global customers and partners, we will stay ahead in creating the value the market demands and continue to be a premier company leading AI innovation.”

About SK hynix Inc.
SK hynix Inc., headquartered in Korea, is the world’s top-tier semiconductor supplier offering Dynamic Random Access Memory chips (“DRAM”) and flash memory chips (“NAND flash”) for a wide range of distinguished customers globally. The Company’s shares are traded on the Korea Exchange, and the Global Depository shares are listed on the Luxembourg Stock Exchange. Further information about SK hynix is available at www.skhynix.com, news.skhynix.com.

About IEEE
IEEE is the world’s largest technical professional organization and a public charity dedicated to advancing technology for the benefit of humanity. Through its highly cited publications, conferences, technology standards, and professional and educational activities, IEEE is the trusted voice in a wide variety of areas ranging from aerospace systems, computers, and telecommunications to biomedical engineering, electric power, and consumer electronics. Learn more at https://www.ieee.org.

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SOURCE SK hynix Inc.

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