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Synup Builds Ease Into Customer Workflows With Newly Launched Managed Services And Mailparse Integration

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Synup, a leading platform for managing listings and reviews, today announces major upgrades to its managed services program and the introduction of Mailparse, a revolutionary feedback collection system. With these upgrades, the company aims to provide greater value to customers, streamline processes, and complement the overall user experience.

NEW YORK, May 30, 2024 /PRNewswire-PRWeb/ — Synup, a leading platform for managing listings and reviews, today announces major upgrades to its managed services program and the introduction of Mailparse, a revolutionary feedback collection system. With these upgrades, the company aims to provide greater value to customers, streamline processes, and complement the overall user experience.

Our new managed services offering is essential for businesses to improve search visibility and attract qualified leads. By targeting high-value directories, we drive more relevant traffic to our customers’ websites and help them effectively connect with potential customers

The launch of managed services will allow customers to submit their business listings to high-value, high-domain authority vertical directories such as healthcare, real estate, and home directories.

Ashwin Ramesh, Founder and CEO of Synup, commented: “Our new managed services offering is a game-changer for businesses looking to improve their search visibility and attract qualified leads. By targeting high-value directories, we can drive more relevant traffic to our customers’ websites and help them connect with potential customers more effectively.”

As of this year, Synup’s platform integrates with 70+ directories and listings websites, empowering users from any and all industries to list and promote their businesses on industry-specific sites. The managed services launch removes any friction from the listings process, transferring the onus away from the client team. Instead, listings experts at Synup facilitate the submissions process, removing friction from the onboarding process and ensuring that clients maximize their results with the platform.

Building on its mission to manufacture ease into customer workflows, the company’s major new integration, Mailparse, is revolutionary in the world of CRM integrations. The new Mailparse feature facilitates feedback acquisition by automating the extraction of customer details from emails sent by legacy CRMs and payment applications. Businesses can now forward customer-related emails to Synup, where the system will automatically identify, map, and extract essential customer information, integrating it seamlessly into a review campaign.

Vinod Sankar, CTO of Synup, stated: “Mailparse simplifies the feedback collection process for businesses, eliminating the need for advanced CRM systems. This feature streamlines customer engagement and makes it easier for businesses to gather valuable feedback.”

As a major voice in the reputation management industry, the company continually strives to make review collection, management, and analysis as easy as possible. With the introduction of Mailparse, Synup users will enjoy a frictionless review management workflow.

As Synup continues to pioneer advancements in digital marketing solutions, the company looks forward to inviting even more ease into its customers’ workflows with upcoming additions and product improvements. These future enhancements are aimed at further supporting customers and cementing Synup’s role as a key player in the industry.

For more information about Synup and its services, please visit https://www.synup.com

About Synup

Synup is a global leader in listings, reputation, and social media management solutions, helping businesses across various industries streamline their online presence and customer interactions. Synup’s innovative platform combines advanced technologies, such as artificial intelligence and machine learning, with intuitive user interfaces, enabling businesses to manage their listings, respond to reviews, and engage with customers effortlessly. With a commitment to customer success, Synup continues to drive digital transformation for businesses worldwide.

Its social arm, Synup Social, is an industry-leading social media management platform that enables businesses and digital agencies to optimize their social media presence. With a variety of innovative features and user-friendly interfaces, Synup Social empowers users to streamline their social media strategies, engage their audience, and generate significant results.

Media Contact

Madeleine Johnson, Synup, 1 3123505155, Madeleine.johnson@synup.com, synup.com

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SOURCE Synup

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LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

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Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

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SOURCE LEAP Group

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

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SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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