Connect with us

Technology

Smart Tracker Market size is set to grow by USD 572.8 million from 2024-2028, Low prices will drive adoption of smart trackers to boost the market growth, Technavio

Published

on

NEW YORK, June 6, 2024 /PRNewswire/ — The global smart tracker market  size is estimated to grow by USD 572.8 million from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of  9.75%  during the forecast period. The smart tracker market is driven by the demand for durable and rugged devices. Manufacturers address this need by using metal in their designs and ensuring IP43 water resistance. Tile’s Pro Series, for example, boasts IP68 waterproofing. These durability features match customer requirements, fostering market growth during the forecast period. 

Get a detailed analysis on regions, market segments, customer landscape, and companies- View the snapshot of this report

Forecast period

2024-2028

Base Year

2023

Historic Data

2018 – 2022

Segment Covered

Application (Consumer products, Pets, and Luggage), Technology (Bluetooth, Cellular technology, and GPS), and Geography (North America, Europe, APAC, South America, and Middle East and Africa)

Region Covered

North America, Europe, APAC, South America, and Middle East and Africa

Key companies profiled

Adero Inc., Beijing Zizai Technology Co. Ltd., Chipolo doo, Elios Inc., Findster Technologies SA, Innova Technology LLC, Kaltio Technologies Oy, Lugloc Inc., Mars Inc., PB Inc., Pitpatpet Ltd., Qorvo Inc., Samsung Electronics Co. Ltd., Smart Tracking Technologies LLC, Tago LLC, Tile Inc., Traxbean Technology Ltd. Co., Wistiki SAS, and XY The Persistent Co.

Key Market Trends Fueling Growth

The Smart Tracker market is experiencing significant growth with technologies like GPS and Bluetooth leading the way. Technologies enable real-time location tracking for various applications such as asset management, personal safety, and pet tracking. Smartphones and wearable devices are popular platforms for these trackers. The trend towards connected devices and the Internet of Things (IoT) is driving innovation in this space.

Devices are becoming more affordable and feature-rich, making them accessible to a wider audience. Companies are focusing on developing more accurate and reliable tracking systems to meet consumer demands. The market is expected to continue growing as more industries adopt these technologies to improve efficiency and productivity. 

Research report provides comprehensive data on impact of trend, driver and challenges – Download a Sample Report

Market Challenges

The smart tracker market faces significant challenges, primarily due to the poor battery life and limited functionality of devices. Tile, a leading brand, offers non-replaceable batteries, while others like Slightech and TrackR have replaceable batteries. Additional features can decrease battery life to a month. Manufacturers must address these issues to enhance product value and potentially hinder market growth during the forecast period.The Smart Tracker market faces several challenges in the technological landscape. Devices and technologies, such as GPS, cellular, and Bluetooth, play crucial roles in this industry. However, ensuring security and privacy in these devices is a significant challenge. Additionally, the integration of various technologies and the development of user-friendly interfaces are essential for market growth.Furthermore, the competition from established players and new entrants, as well as the need for cost-effective solutions, pose additional challenges. The market also requires regulatory compliance and adherence to industry standards. Lastly, the market’s success depends on the ability to provide accurate and reliable tracking services, making technology advancements and innovation vital.

For more insights- Download a Sample Report

Segment Overview 

Application 1.1 Consumer products1.2 Pets1.3 LuggageTechnology 2.1 Bluetooth2.2 Cellular technology2.3 GPSGeography 3.1 North America3.2 Europe3.3 APAC3.4 South America3.5 Middle East and Africa

1.1 Consumer products-  The market for Bluetooth, cellular technology, and GPS-connected smart trackers is gaining traction, offering consumers an efficient solution for locating misplaced items such as accessories, valuables, and small household objects. These devices are particularly beneficial for disorganized individuals and parents seeking to monitor their children’s whereabouts. Despite limited market awareness, Technavio anticipates increased demand due to improving consumer understanding and the latest reverse smartphone tracking functionality.

For more information on market segmentation with geographical analysis including forecast (2024-2028) and historic data (2018 – 2022)  – Download a Sample Report

Research Analysis

The Smart Tracker Market encompasses cutting-edge technologies such as Sensor Technologies, Bluetooth, GPS, and UWB, which are integral to the functionality of these devices. These technologies find extensive applications in various industries, including Logistics and Supply Chain Management, the Fitness Industry, and the Pet Care sector. Smart Trackers, enabled by IoT, are transforming the way we manage and monitor essential items like purses, wallets, keys, bags, and even pets.

With the widespread adoption of wearable technology and smartphones, the market for these tracking devices is poised for significant growth. Cellular and Bluetooth connectivity, along with advanced features like GPS and UWB, enhance the capabilities of these devices, making them indispensable tools for individuals and businesses alike.

Market Research Overview

The Smart Tracker Market encompasses innovative technologies and solutions designed for locating and monitoring objects or individuals in real-time. These devices utilize various technologies such as GPS, Bluetooth, Wi-Fi, and cellular connectivity to provide accurate and reliable tracking. The market is witnessing significant growth due to the increasing demand for asset protection, personal safety, and logistics management.

Additionally, the integration of artificial intelligence and machine learning algorithms is enabling advanced features like predictive analytics and real-time alerts. The market is segmented based on technology, application, and end-user industry. The major applications include asset tracking, personal safety, and logistics management. The end-user industries include transportation, healthcare, retail, and construction. The market is expected to continue its growth trajectory due to the increasing need for real-time monitoring and location-based services.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

ApplicationConsumer ProductsPetsLuggageTechnologyBluetoothCellular TechnologyGPSGeographyNorth AmericaEuropeAPACSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

View original content to download multimedia:https://www.prnewswire.com/news-releases/smart-tracker-market-size-is-set-to-grow-by-usd-572-8-million-from-2024-2028–low-prices-will-drive-adoption-of-smart-trackers-to-boost-the-market-growth-technavio-302165667.html

SOURCE Technavio

Continue Reading

Technology

EBSCO Clinical Decisions Appoints Paul Tuten as Executive Vice President

Published

on

By

~ Seasoned health IT executive and former ONC advisor to lead EBSCO Clinical Decisions as it advances its mission to bring trusted evidence to clinicians at the point of care.~

IPSWICH, Mass., Oct. 26, 2026 /PRNewswire/ — EBSCO Clinical Decisions today announced the appointment of Paul Tuten as its Executive Vice President. In his role, Tuten will oversee all aspects of EBSCO Clinical Decisions, including strategy, content, product development, and growth. His priorities include advancing the organization’s point-of-care strategy and expanding partnerships that bring expert-vetted DynaMed® content directly into the workflows, platforms, and AI-enabled tools clinicians use every day.

“Paul’s strong and even-handed leadership is an incredible asset as we work to deliver intelligent, evidence-based tools that elevate care delivery,” said Roy Ziegelstein, MD, MACP, Editor-in-Chief and Chief Medical Officer of DynaMed. “His deep technical expertise and track record in academic publishing will help us take the next step in building and delivering trustworthy, evidence-based solutions for clinicians that integrate natively into their daily workflows, reducing friction and improving care when and where it matters most.”

Tuten joined the company in 2025 as Executive Vice President and Chief Platform Officer at EBSCO Information Services, focused on accelerating scalable growth of EBSCO’s advanced knowledge services. Prior to joining, he was Chief Product and Technology Officer at Taylor & Francis, where he led a global team in driving digital transformation and enhancing data governance, analytics, and platform-centric customer experiences in service to academic researchers. Tuten previously built and repositioned health IT organizations focused on clinical data exchange, patient safety, quality measurement, and revenue cycle management, including at Quantros (now part of RLDatix and Healthcare Bluebook), RxAnte, and ABILITY Network (now part of Inovalon). He holds a PhD in Information Systems from Nova Southeastern University.

“For too long, clinical decision support has worked like a paper map. Useful, but only if you pull over to review it and already know where you are. Clinicians need something closer to GPS, seamlessly integrated into the car and proactively guiding them in real time without having to take their eyes off the road,” said Tuten. “At EBSCO Clinical Decisions, our job is to get trusted clinical knowledge everywhere care is delivered. But like GPS, clinical decision support is only as good as the information behind it. With AI tools multiplying and published research outpacing peer review, it’s never mattered more that human experts decide what evidence informs it. I’m excited to help bring this vision to life and set a new standard for point-of-care delivery.”

Tuten has also advised the federal government on health information exchange and interoperability as a Senior Advisor to the Office of the National Coordinator for Health Information Technology (ONC) at the U.S. Department of Health and Human Services. In that role, he supported the HITECH Act’s Meaningful Use program and served as a government liaison to EHR vendors on certification criteria.

To learn more about EBSCO Clinical Decisions, click here. 

About EBSCO Clinical Decisions

EBSCO Information Services (EBSCO) helps people find, access, and apply trusted information. Through its EBSCO Clinical Decisions suite of products, EBSCO delivers evidence-based clinical decision-support solutions designed to help healthcare professionals answer clinical questions, support informed decisions, and improve patient care.

EBSCO Clinical Decisions combines trusted clinical content with advanced technologies to support healthcare organizations and clinicians across clinical decision-making, patient care, learning, and research. The suite is designed to provide current, evidence-based information within the clinical workflow, helping healthcare professionals find the answers they need when they need them. For more information, visit www.clinicaldecisions.com. Visit our blog at Health Notes or follow us on X and LinkedIn.

View original content to download multimedia:https://www.prnewswire.com/news-releases/ebsco-clinical-decisions-appoints-paul-tuten-as-executive-vice-president-302918867.html

SOURCE EBSCO Information Services

Continue Reading

Technology

College Board Launches AP Cybersecurity to Prepare Students to Protect the Digital World

Published

on

By

New high school course builds foundational skills for college, careers, and service as states connect cybersecurity education to national security needs

NEW YORK, Oct. 26, 2026 /PRNewswire/ — Cyber threats reach into everyday life, from scams that steal families’ savings to attacks on utilities and other essential services. Helping students understand and respond to those threats can open doors to further education, employment, and national defense service. College Board’s new AP Cybersecurity course, which was launched in high schools this fall, gives students a place to begin.

In 2025, U.S. employers posted more than half a million job listings requiring cybersecurity skills. Yet many students have little opportunity to learn about cybersecurity in high school or see where those skills could take them.

Experience the full interactive Multichannel News Release here: https://www.multivu.com/college_board/9381153-en-college-board-launches-ap-cybersecurity

AP Cybersecurity introduces students to the work behind that demand: protecting the systems people depend on. Through practical scenarios, students assess security weaknesses, weigh risks, and investigate evidence of attacks. An assignment might ask them to evaluate threats to internet-connected farm equipment or recommend protections for computer networks aboard a naval submarine.

These assignments help students see how cybersecurity skills apply across industries and in national defense. Indiana offers an example of how those connections can take shape. The statewide Cybersecurity Partnership brings together high schools, colleges, employers, and the Indiana National Guard to help students explore routes into further education, employment, and military service.

The course and partnerships like Indiana’s address two connected needs: giving students an introduction to cybersecurity and helping them understand where continued learning could lead. For students, that connection gives classroom assignments a larger purpose. Investigating a security weakness today can be a first step toward learning how to protect a hospital, secure a business, or defend the country.

Interested in learning more? Talk to your school district or high school to see if they are offering AP Cybersecurity or visit collegeboard.org

View original content:https://www.prnewswire.com/news-releases/college-board-launches-ap-cybersecurity-to-prepare-students-to-protect-the-digital-world-302918558.html

SOURCE College Board

Continue Reading

Technology

Alkami to Host Webinar with Thomaston Savings Bank on Using Predictive AI to Deliver Data-Driven Guidance and Accelerate Growth

Published

on

By

Leaders from Alkami and Thomaston Savings Bank will discuss how financial institutions can use predictive AI and behavioral signals to drive strategic growth and strengthen account holder relationships

PLANO, Texas, Oct. 26, 2026 /PRNewswire/ — Alkami Technology, Inc. (Nasdaq: ALKT) (“Alkami”), a digital sales and service platform provider for financial institutions in the U.S., today announced an upcoming webinar hosted with Thomaston Savings Bank, “Guess Less and Grow More with Predictive AI.” The webinar will take place Wednesday, October 28, 2026, at 2 p.m. ET.

As account holders increasingly expect more personalized and proactive experiences, financial institutions have an opportunity to leverage data to deliver tailored guidance during every interaction. According to Alkami research, 44% of Americans who use digital banking wish their primary financial provider did a better job anticipating their financial needs and goals.1

The upcoming webinar will explore how financial institutions can respond to these expectations by using predictive artificial intelligence (AI) to drive growth across deposits and lending while strengthening primary relationships. Speakers will discuss how Alkami’s Data & Marketing Solution uses behavioral insights and predictive AI to help institutions identify growth opportunities and deliver more personalized outreach.

Featured speakers include:

Kent Blacksher, strategic account executive, AlkamiEthan O’Day, business intelligence analyst, Thomaston Savings Bank

“Data helps us understand how customers engage, but the real value comes from understanding what those behaviors may tell us about their needs,” said Ethan O’Day, business intelligence analyst, Thomaston Savings Bank. “Predictive AI can help us focus our outreach sooner and make it more relevant, while our team’s expertise keeps the work grounded in the relationships we have with our customers.”

During the session, attendees will learn how to:

Identify deposit and lending opportunities using behavioral signalsCreate more relevant outreach for customers and membersRecognize engagement and attrition signals earlierSimplify campaign execution and move from insight to actionBuild marketing strategies that support growth and retention

The presentation will explore real examples of how data-activated campaigns drive faster product adoption, along with insights into how predictive AI can help guide your team’s strategy.

“Financial institutions have more data than ever, but data creates value when teams can turn insight into action,” said Kent Blacksher, strategic account executive at Alkami. “Combining predictive AI with human expertise allows marketing teams to skip the guesswork while building stronger account holder relationships.”

To register for the webinar, visit here.

To learn more about Anticipatory Banking and the Alkami Digital Sales & Service Platform, visit here.

About Alkami
Alkami provides a digital sales and service platform for U.S. banks and credit unions. Our unified Platform integrates onboarding, digital banking, and data and marketing—each solution can stand alone, but together they deliver more—to help institutions onboard, engage, and grow relationships. As the future shifts toward Anticipatory Banking, we help data-informed bankers meet the moment with technology that drives action.

1 Alkami Proprietary Research. 2026 Digital Banking Americans Research Study. Online survey of 1,500 U.S. digital banking Americans conducted March 26–April 22, 2026.

Media Relations Contacts
Vested
alkami@fullyvested.com

Marla Pieton
marla.pieton@alkami.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/alkami-to-host-webinar-with-thomaston-savings-bank-on-using-predictive-ai-to-deliver-data-driven-guidance-and-accelerate-growth-302918495.html

SOURCE Alkami Technology, Inc.

Continue Reading

Trending