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Gyro Cameras Market size is set to grow by USD 4.19 billion from 2024-2028, Growing popularity of social networking sites to boost the market growth, Technavio

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NEW YORK, June 9, 2024 /PRNewswire/ — The global gyro cameras market  size is estimated to grow by USD 4.19 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of over 14.28%  during the forecast period.  Growing popularity of social networking sites is driving market growth, with a trend towards use of drone gyro cameras for sports. However, threat of increase in sales of smartphones  poses a challenge. Key market players include Ascent Vision Technologies LLC, Axis Communications AB, DELAIR SAS, Foshvision Technology Co. Ltd., GoPro Inc., Guangdong Aircraft Industrial Co. Ltd., Gyro Stabilized Systems LLC, Infiniti Electro Optics, Israel Aerospace Industries Ltd., Kenyon Laboratories LLC, Leptron Unmanned Aircraft Systems Inc., Merio UAV Payload Systems, Parrot Drones SAS, PrecisionHawk Inc., Squadrone System, SZ DJI Technology Co. Ltd., Teledyne FLIR LLC, Udirc Inc., Walkera, and Yuneec International Co. Ltd..

Get a detailed analysis on regions, market segments, customer landscape, and companies – View the snapshot of this report

Forecast period

2024-2028

Base Year

2023

Historic Data

2018 – 2022

Segment Covered

Application (Media and entertainment, Disaster
management, Security and surveillance, and
Others), Type (Drone and Regular), and Geography
(North America, Europe, APAC, Middle East and
Africa, and South America)

Region Covered

North America, Europe, APAC, Middle East and
Africa, and South America

Key companies profiled

Ascent Vision Technologies LLC, Axis
Communications AB, DELAIR SAS, Foshvision
Technology Co. Ltd., GoPro Inc., Guangdong
Aircraft Industrial Co. Ltd., Gyro Stabilized Systems
LLC, Infiniti Electro Optics, Israel Aerospace
Industries Ltd., Kenyon Laboratories LLC, Leptron
Unmanned Aircraft Systems Inc., Merio UAV
Payload Systems, Parrot Drones SAS,
PrecisionHawk Inc., Squadrone System, SZ DJI
Technology Co. Ltd., Teledyne FLIR LLC, Udirc
Inc., Walkera, and Yuneec International Co. Ltd.

Key Market Trends Fueling Growth

The global gyro cameras market is experiencing significant growth due to the increasing use of consumer drones in sports events. Notable brands like Mountain Dew and DR1 Racing have organized drone races, featuring top pilots controlling drones at high speeds around obstacles. Broadcast deals with sports networks, such as ESPN and the International Drone Racing Association, have increased market demand for these advanced cameras. Over two days, these events showcase heats, qualifiers, and finals, reaching a global audience through cable TV. 

The Gyroscopic Cameras market is experiencing significant growth due to the increasing demand for stability and precision in various industries. These devices, which include gyros and cameras, are used in applications such as drones, automotive, and military. The integration of advanced technologies like sensors and software algorithms is driving innovation in this sector.

Companies are focusing on developing cost-effective solutions to cater to a wider customer base. The market is also witnessing a trend towards miniaturization and integration of multiple functions into a single device. Additionally, the growing popularity of autonomous systems is expected to boost the demand for gyroscopic cameras in the coming years. 

Research report provides comprehensive data on impact of trend. For more details- Download a Sample Report

Market Challenges

The gyro cameras market faces challenges due to the increasing affordability and popularity of smartphones. These mobile devices, integrated with high-end features, offer advanced imaging and audio-video capabilities. Though not direct substitutes, smartphones’ widespread usage poses a threat to gyro cameras, potentially impacting market sales negatively during the forecast period.The Gyro Camera Market faces several challenges in its development. One key challenge is the high cost of production, which affects affordability for businesses and consumers. Another challenge is the complexity of the technology, requiring specialized knowledge and expertise for implementation and use. Additionally, the market is competitive, with numerous players vying for market share.Consumers demand advanced features and high-quality imaging, which can be difficult to deliver at an affordable price point. Furthermore, the market is subject to regulatory requirements and technological advancements, which can impact the market dynamics and competitive landscape. Overall, the Gyro Camera Market requires innovative solutions to address these challenges and drive growth.

For more insights on driver and challenges – Download a Sample Report

Segment Overview 

Application 1.1 Media and entertainment1.2 Disaster management1.3 Security and surveillance1.4 OthersType 2.1 Drone2.2 RegularGeography 3.1 North America3.2 Europe3.3 APAC3.4 Middle East and Africa3.5 South America

1.1 Media and entertainment-  The Gyro Camera Market is experiencing steady growth due to increasing demand for stabilized imaging in various industries. These cameras offer improved image quality by reducing shaking and vibrations. Key applications include film production, drones, and surveillance systems. Manufacturers are focusing on enhancing features such as resolution and frame rate to cater to diverse customer needs. The market is expected to continue expanding, driven by technological advancements and growing applications.

For more information on market segmentation with geographical analysis including forecast (2024-2028) and historic data (2018 – 2022)  – Download a Sample Report

Research Analysis

The Gyro Cameras Market encompasses electronic devices that integrate MEMS gyroscopes and gyro technology for stabilization in various applications. These devices find significant use in sports, adventures tourism, and media and entertainment industries for capturing stable footage. The integration of Virtual Reality (VR) in gyro cameras has led to new promotional opportunities and innovative use cases.

Market research reports suggest that the demand for gyro cameras is on the rise, driven by the growing popularity of consumer electronics, gaming, and security and surveillance applications. Vendor selection for gyro cameras involves careful consideration of factors such as rollover detection systems, occupant detection, and optical image stabilization. The market is also influenced by global military spending, as reported by organizations like SIPRI, and satellite navigation technology. Bosch Sensortec, among others, is a key player in the ideation community, driving innovation in gyro camera technology.

Market Research Overview

The Gyro Cameras Market encompasses a range of technologies and applications. These devices utilize gyroscopic sensors to measure and record angular velocity and orientation. They find extensive use in various industries, including military, automotive, and consumer electronics. Gyroscopes enable stabilization, navigation, and control systems in drones, helicopters, and other moving platforms.

In the consumer sector, gyro cameras are integrated into smartphones, gaming devices, and virtual reality systems for improved functionality and user experience. The market for gyro cameras is driven by advancements in technology, increasing demand for stabilization and navigation systems, and the growing popularity of virtual and augmented reality applications.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

ApplicationMedia And EntertainmentDisaster ManagementSecurity And SurveillanceOthersTypeDroneRegularGeographyNorth AmericaEuropeAPACMiddle East And AfricaSouth America

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SoftwareOne named a Leader in the 2026 Gartner® Magic Quadrant™ for SAM Managed Services

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Empowering clients with proven SAM excellence

MILWAUKEE, Oct. 26, 2026 /PRNewswire/ — SoftwareOne (SIX: SWON), a leading global software and cloud solutions provider, today announced that it has been named a Leader in the 2026 Gartner® Magic Quadrant™ for SAM Managed Services for the seventh consecutive year.

SoftwareOne believes this recognition reflects its commitment to helping clients achieve measurable value from their cloud, software and AI investments as licensing models continue to shift.

Software asset management (SAM) gives organizations visibility and control over their on-premises IT, cloud and SaaS estates. SoftwareOne helps customers simplify these portfolios, improving financial control and managing licensing and audit risks, so they can direct resources towards business priorities and innovation.

“Seven consecutive years as a Leader matters to us because we believe that consistency is what our customers actually buy. The technology landscape continues to grow more complex as organizations navigate an ever-expanding mix of software licensing, cloud consumption, and AI-driven business models,” says Raphael Erb, CEO, SoftwareOne. “Our customers need a partner whose judgement holds up through all of it. We see this recognition as validation of the expertise, commitment, and customer focus that our teams bring to every engagement, every day.”

Gartner delivers actionable, objective insight to executives and their teams. Its expert guidance and tools enable faster, smarter decisions and stronger performance on an organization’s mission-critical priorities.

The Gartner Magic Quadrant evaluates vendors based on their Ability to Execute and Completeness of Vision. We are honored to be included among the recognized vendors in this important report. Learn more about the Magic Quadrant.

Helping clients unlock value from IT portfolios

SoftwareOne’s ITAM and FinOps portfolio brings together software asset management, FinOps and AI optimization, SaaS management, IT sustainability advisory and vendor management. These services help clients cut waste, manage audit risks and go into publisher negotiations, with a clear picture of what technology they use and what it all costs.

With global delivery at scale, SoftwareOne helps organizations optimize and simplify AI cloud and software investments across hybrid environments. AI-enabled automation powers licensing intelligence, compliance and cost control, so clients can reduce spend and make confident decisions about where to reinvest.

Positioned alongside SoftwareOne in the Magic Quadrantii as A Leader is Anglepoint, an independent company that is majority-owned by SoftwareOne. 

About the Gartner Magic Quadrant

The Gartner Magic Quadrant evaluates providers on Completeness of Vision and Ability to Execute. Leaders execute well against their current vision and are well positioned for tomorrow. SoftwareOne views its recognition as a reflection of the consistency of its SAM managed services and the work of its delivery teams.

Source

Gartner, Magic Quadrant for Software Asset Management Managed Services, By Yolanda Harris, Jaswant Kalay, and Rob Schafer. October 2026

Gartner disclaimers and trademarks

Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

GARTNER is a registered trademark and service mark of Gartner, and Magic Quadrant is a registered trademark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, and are used herein with permission. All rights reserved.

About SoftwareOne

SoftwareOne is a global software and cloud solutions provider and distributor. With a presence in over 70 countries and a team of about 12,000 professionals, we combine global scale and local expertise to help partners and customers optimize costs, source, and procure, accelerate growth, and navigate complex IT environments with confidence. Leveraging deep capabilities in cloud, software, and data and AI, the company empowers organizations to modernize, innovate, and unlock the full value of their technology investments. Headquartered in Switzerland, SoftwareOne is listed on the SIX Swiss Exchange and Euronext Oslo Børs under the ticker symbol SWON. Visit us at www.softwareone.com

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SOURCE SoftwareONE

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TrueLoyal® Appoints Erica Thompson as Head of Loyalty

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Longtime retail and loyalty expert will lead loyalty strategy and program services for TrueLoyal’s brand partners

SAN ANTONIO, Oct. 26, 2026 /PRNewswire/ — TrueLoyal®, the loyalty and advocacy platform for consumer brands, today announced the appointment of Erica Thompson as Head of Loyalty. Thompson will lead TrueLoyal’s loyalty strategy, customer retention architecture, and lifecycle engagement work as the company continues to help brands turn consumer loyalty into a dynamic growth engine.

TrueLoyal® names longtime retail and loyalty expert Erica Thompson as Head of Loyalty.

Thompson brings more than 20 years of leadership in customer relationship management (CRM), brand loyalty, and digital marketing strategy. Throughout her career, she has led data-driven loyalty programs and omnichannel customer experiences for leading consumer brands, including serving as a retail Chief Marketing Officer and as Senior Vice President at Stride Rite. She also advised retail clients as a consultant with loyalty agency Kobie Marketing, has advised brands through her firm, ACIRE Consulting Group, and held senior marketing roles at PetSmart, New York & Company, and HSN. Her background in behavioral analytics, tiered reward structures, and customer lifecycle engagement strengthens TrueLoyal’s ability to help brands design and run programs that perform.

“Brands have to earn loyalty through compelling, continuous experiences, and points and discounts alone won’t get them there,” said Jacek Materna, CEO of TrueLoyal. “Erica’s proven ability to build scalable loyalty engines and translate customer insights into genuine brand devotion makes her the perfect leader for our next chapter.”

“I’ve spent my career on the brand side of loyalty, and the programs I’m proudest of were the ones built around what customers actually cared about,” said Thompson. “That’s the work I want to keep doing. I’m here to roll up my sleeves with our brands, understand what their customers need, and help them build loyalty that’s worth something to both sides.”

At TrueLoyal, Thompson will lead the company’s enterprise loyalty frameworks, its Program Strategy and managed loyalty services, and cross-functional alignment across product and client strategy. Her appointment reflects TrueLoyal’s continued investment in loyalty expertise as the company grows with CPG and D2C hybrid brands.

About TrueLoyal

TrueLoyal® is a loyalty and advocacy platform that helps brands turn the customer experience into repeat purchases and long-term growth. Brands use Rewards to run their loyalty program and Fan Club™ to bring community and user-generated content together, all connected to the commerce systems they already use. TrueLoyal also offers services that range from Program Strategy to fully managed loyalty operations. Learn more at trueloyal.com.

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THE POWER HOUR™ LAUNCHED FROM TIKTOK HEADQUARTERS IN NEW YORK CITY WITH A BOLD MISSION: MOVE THE WORLD FOR ONE HOUR

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The Power Play Impact Fund and The Power Hour™ Began a 365-Day Global Countdown to an October 2027 Guinness World Records Attempt Turning Movement Into Impact for the Next Generation

NEW YORK, Oct. 26, 2026 /PRNewswire/ — What could happen if, for one hour, the world moved together?

Recently in New York City, The Power Hour™ and Power Play Impact Fund officially launched an ambitious global movement built around a remarkably simple idea: invite people everywhere to dedicate one hour to physical movement and turn that collective action into meaningful impact for youth and communities.

The announcement was made during an exclusive gathering hosted at TikTok Headquarters in New York City on the opening day of Advertising Week New York, bringing together professional athletes, business leaders, Family Offices, health and wellness leaders, innovators, and changemakers.

October 5 was day one of a 365-day global countdown. In October 2027, The Power Hour™ will bring people across countries, communities, companies, and cultures together for 60 synchronized minutes of physical movement as part of an ambitious Guinness World Records attempt. Think walk, run, dance, yoga: move the way you want. It is being built as an inclusive global movement rather than a traditional fitness event. Participation in the global movement is FREE, removing one of the barriers to joining.

The Founder and Visionary behind The Power Hour™and Power Play Impact Fund is Angella Goran. A former professional cyclist and world-class multi-sport athlete, she has built a career spanning entrepreneurship, technology, financial innovation, sport, and social impact. Her experience as an athlete and her belief in the lifelong opportunities created through sport, wellness, and community became the foundation for The Power Hour™.

“I’ve always believed that one hour of collective action can become the starting point for something that lasts far longer,” said Goran. “When millions of people around the world move together for 60 minutes, we create more than a record. We create lasting impact for youth and communities across physical, mental, nutritional and financial wellness.”

The Power Hour™is excited to partner alongside some incredible athletes such as:

Jerome Williams, former NBA Player, founder of Shooting for PeaceAngela Ruggiero, 4x Olympic Medalist, Founder of Sports Innovation Lab & Women’s Sports Club (acquired by GENIUS in 2026)The Gasol Foundation, Founded by Pau Gasol (6x NBA All-Star, 2x NBA Championship Winner, 3x OLY and Chair of IOC Athletes’ Commission)Dr. Jen Welter (1st NFL Female Coach/Player, 2x Gold Medalist Team USA, Founder of Grrridiron Girls Foundation & “The Day in the Life Of” event series)

The vision is to harness technology, social platforms, connected fitness, and community activations to transform millions of individual actions into one extraordinary collective moment. But breaking a record isn’t the ultimate goal. Creating impact is.

At the heart of The Power Hour™ is the Power Play Impact Fund, created to help raise awareness and funding for youth and community initiatives across four interconnected areas of wellness: physical, mental, nutritional, and financial. The Power Hour™ believes that movement belongs to everyone. There is no qualifying time. No required sport. No expectation of athletic ability.

The Uptown Agency in Dallas has partnered with The Power Hour™ to provide support on communications and other projects.

Just move.
ONE WORLD. ONE HOUR. ONE MOVEMENT.
The countdown starts now.

ABOUT THE POWER HOUR™

The Power Hour™ is a global movement and social-impact initiative created to unite people through 60 minutes of physical movement. Through sport, technology, community and collective action, The Power Hour™ aims to connect individuals, athletes, businesses and communities around the world while creating meaningful impact for the next generation. The inaugural global event is planned for October 2027 and will pursue a Guinness World Records attempt through synchronized participation around the world. To learn more, please visit https://www.powerhour.world/.

ABOUT POWER PLAY IMPACT FUND

The Power Play Impact Fund is the impact engine behind The Power Hour™, supporting a mission focused on investing in and donating to youth and community initiatives for physical, mental, nutritional, and financial wellness. Through partnerships, charitable giving, fundraising, and The Power Hour™ global movement, the initiative seeks to direct attention and resources toward programs that create greater opportunity, well-being, and accessibility for youth and communities. The Power Play Impact Fund operates with LOHAS as its fiscal sponsor administrator.

ABOUT THE UPTOWN AGENCY

The Uptown Agency is an award-winning, full-service marketing and branding partner dedicated to engineering differentiation through creative excellence and data-driven strategy. Recognized as a leader in brand growth, the agency combines industry-leading expertise in brand strategy, creative development, digital marketing, web development, and PR to deliver bespoke solutions that activate audiences and drive measurable results. The Uptown Agency is a true extension of client teams, prioritizing deep business understanding over templated approaches. Their work spans strategic brand overhauls, custom-coded web experiences, and high-impact campaigns that blend cultural relevance with technical precision. Explore their work at www.theuptownagency.com.

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