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Virtual Production Market size is set to grow by USD 3.91 billion from 2024-2028, growing implementation of virtual production in gaming industry to boost the market growth, Technavio

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NEW YORK, June 19, 2024 /PRNewswire/ — The global virtual production market  size is estimated to grow by USD 3.91 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of  21.48%  during the forecast period.  Growing implementation of virtual production in gaming industry is driving market growth, with a trend towards adoption of strategies such as product launch, merger and acquisition (m and a), collaboration, and partnership. However, issues associated with virtual production led screens  poses a challenge. Key market players include 360Rize, Adobe Inc., Arashi Vision Co. Ltd., Autodesk Inc., BORIS FX Inc., Brompton Technology Ltd., Deloitte Touche Tohmatsu Ltd., Epic Games Inc., HTC Corp., Humaneyes Technologies Ltd., Mo Sys Engineering Ltd., NVIDIA Corp., Panocam3d.com, ROE Visual Co. Ltd., Side Effects Software Inc., Technicolor SA, The Walt Disney Co., Unity Technologies Inc., Vicon Motion Systems Ltd., and Weta Digital Ltd..

Get a detailed analysis on regions, market segments, customer landscape, and companies – Click for the snapshot of this report

Forecast period

2024-2028

Base Year

2023

Historic Data

2018 – 2022

Segment Covered

Component (Software, Services, and Hardware), Type (Post-production, Production, and Pre-production), and Geography (North America, APAC, Europe, Middle East and Africa, and South America)

Region Covered

North America, APAC, Europe, Middle East and Africa, and South America

Key companies profiled

360Rize, Adobe Inc., Arashi Vision Co. Ltd., Autodesk Inc., BORIS FX Inc., Brompton Technology Ltd., Deloitte Touche Tohmatsu Ltd., Epic Games Inc., HTC Corp., Humaneyes Technologies Ltd., Mo Sys Engineering Ltd., NVIDIA Corp., Panocam3d.com, ROE Visual Co. Ltd., Side Effects Software Inc., Technicolor SA, The Walt Disney Co., Unity Technologies Inc., Vicon Motion Systems Ltd., and Weta Digital Ltd.

Key Market Trends Fueling Growth

The virtual production market is experiencing significant growth due to strategic moves by key players. Autodesk Inc.’s acquisition of PIX of X2X in February 2024 aims to enhance collaboration and efficiency in virtual production. Simultaneously, Disney and Epic Games Inc.’s collaboration on a new games and entertainment universe expands market reach. These strategic partnerships and mergers will positively impact the market’s expansion during the forecast period. 

The Virtual Production market is experiencing significant growth with the integration of technology in filmmaking. Architecture, Art direction, and rendering are key components in virtual production. Heads of departments in film production companies are embracing virtual technology to streamline processes and enhance creativity. Virtual production techniques such as real-time rendering and virtual cameras are trending. Companies are investing in efficient production methods using virtual tools. Producers are also adopting virtual production to save time and reduce costs. Breakup of costs and revenues indicate a promising future for this sector. Movies and visual effects companies are major players in the virtual production market. The future of virtual production lies in its ability to provide cost-effective, efficient, and innovative solutions for film and video content creation. 

Research report provides comprehensive data on impact of trend. For more details- Download a Sample Report

Market Challenges

LED screens, or LED walls, are commonly used in virtual production by filmmakers. However, challenges with these technologies can hinder market expansion. The ghosting effect, a problem in low grayscale images, is caused by parasitic capacitance in column changes, leading to unwanted LED activation. Another issue is the cross pattern that appears when an LED fails in fine-pitch displays, negatively impacting video quality. These defects can limit the growth of the virtual production market during the forecast period.The Virtual Production market faces several challenges in implementing technologies such as Virtual, Real-time, Producion, Studios, and Camera Systems. Movies and Television industries require high-quality visual effects and efficient production processes. Industries like Advertising and Gaming also demand real-time rendering and interactive experiences. However, integrating these technologies into traditional production workflows can be complex. Cost, technology, and human resources are significant challenges. The need for specialized skills and training, as well as the high cost of equipment, can hinder adoption. Additionally, ensuring technology compatibility and seamless integration with existing systems can be a challenge. Effective collaboration and communication between teams are also crucial to overcome these hurdles and deliver successful virtual production projects.

For more insights on driver and challenges – Download a Sample Report

Segment Overview 

This virtual production market report extensively covers market segmentation by

Component 1.1 Software1.2 Services1.3 HardwareType 2.1 Post-production2.2 Production2.3 Pre-productionGeography 3.1 North America3.2 APAC3.3 Europe3.4 Middle East and Africa3.5 South America

1.1 Software-  The virtual production market is experiencing significant growth, driven by the increasing demand for realistic and efficient film and television production. Companies are investing in virtual production technologies, such as real-time rendering and motion capture, to create high-quality visual effects. This trend is expected to continue, as virtual production offers cost savings, increased creativity, and improved workflows. Additionally, the rise of streaming platforms and the need for high-quality content is fueling the market’s growth. Virtual production is revolutionizing the way content is created, making it an essential part of the media and entertainment industry.

For more information on market segmentation with geographical analysis including forecast (2024-2028) and historic data (2018 – 2022)  – Download a Sample Report

Research Analysis

The virtual production market is experiencing significant growth in the entertainment industry, with virtual production studios becoming increasingly popular for movies and television productions. Virtual production technology, including real-time rendering engines and virtual cameras, enables filmmakers to create stunning visual effects (VFX) in real-time. Virtual production software and motion capture technology further enhance the capabilities of these systems. LED screens are also being used to create immersive and interactive experiences for consumers. The use of computer-generated imagery (CGI) in virtual production is revolutionizing the way stories are told, offering new possibilities for industry applications. Real-time rendering and DCI standards ensure high-quality output, while Bel Air Circuit, EBU, and Quantum Media Systems are among the organizations driving innovation in this field. Consumer preferences for more engaging and interactive experiences continue to fuel the demand for advanced virtual production solutions.

Market Research Overview

The Virtual Production Market encompasses innovative technologies and techniques that blend real and virtual environments in filmmaking and content creation. These solutions enable efficient production processes, reducing the need for extensive on-location shoots. Virtual Production studios utilize advanced tools like real-time rendering, motion capture, and performance tracking. They offer flexibility in making changes, allowing for iterative improvements and cost savings. The integration of virtual elements into physical sets enhances storytelling and creates immersive experiences for audiences. The Virtual Production industry is evolving rapidly, driven by advancements in technology and the increasing demand for high-quality, visually engaging content.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

ComponentSoftwareServicesHardwareTypePost-productionProductionPre-productionGeographyNorth AmericaAPACEuropeMiddle East And AfricaSouth America

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

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HUYA Inc. to Report Third Quarter 2026 Financial Results on Tuesday, November 17, 2026

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-Earnings Webinar Scheduled for 5:00 a.m. ET on November 17, 2026-

GUANGZHOU, China, Oct. 27, 2026 /PRNewswire/ — HUYA Inc. (“Huya” or the “Company”) (NYSE: HUYA), a leading game-related entertainment and services provider, today announced that it will report its third quarter 2026 unaudited financial results on Tuesday, November 17, 2026, before the open of U.S. markets.

The Company’s management will host a Tencent Meeting Webinar at 5:00 a.m. U.S. Eastern Time on November 17, 2026 (6:00 p.m. Beijing/Hong Kong time on November 17, 2026), to review and discuss the Company’s business and financial performance.

For participants who wish to join the webinar, please complete the online registration in advance using the links provided below. Upon registration, participants will receive an email with webinar access information, including meeting ID, meeting link, dial-in numbers, and a unique attendee ID to join the webinar.

Participant Online Registration

A live webcast of the webinar will be accessible at https://ir.huya.com, and a replay of the webcast will be available following the session.

[1] For the purpose of this announcement only, Chinese Mainland excludes the Hong Kong Special Administrative Region, the Macao Special Administrative Region of the People’s Republic of China, and Taiwan.

About HUYA Inc.

HUYA Inc. is a leading game-related entertainment and services provider. Huya delivers dynamic live streaming and video content and a rich array of services spanning games, e-sports, and other interactive entertainment genres to a large, highly engaged community of game enthusiasts. Huya has cultivated a robust entertainment ecosystem powered by AI and other advanced technologies, serving users and partners across the gaming universe, including game companies, e-sports tournament organizers, broadcasters and talent agencies. Leveraging this strong foundation, Huya has also expanded into innovative game-related services, such as game distribution, in-game item sales, advertising and more. Huya continues to extend its footprint in China and abroad, meeting the evolving needs of gamers, content creators, and industry partners worldwide.

For more information, please visit: https://ir.huya.com.

For investor and media inquiries, please contact:

In China:

HUYA Inc.
Investor Relations
Tel: +86-757-6681-1975
E-mail: ir@huya.com

Piacente Financial Communications
Jenny Cai
Tel: +86-10-6508-0677
E-mail: huya@tpg-ir.com

In the United States:

Piacente Financial Communications
Brandi Piacente
Tel: +1-212-481-2050
E-mail: huya@tpg-ir.com

View original content:https://www.prnewswire.com/news-releases/huya-inc-to-report-third-quarter-2026-financial-results-on-tuesday-november-17-2026-302920241.html

SOURCE HUYA Inc.

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MEXC and Hacken Launch AI Trading Safety Handbook to Promote Safer AI Adoption

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MUTSAMUDU, Comoros, Oct. 27, 2026 /PRNewswire/ — MEXC, a pioneer in 0-fee digital asset trading, and blockchain security, compliance, and regulatory assurance partner Hacken, have released the MEXC × Hacken AI Trading Safety Handbook, providing practical guidance on how users and platforms can use and deploy AI-assisted and automated trading tools more safely, from research and decision support through trade execution.

The handbook follows the recent MEXC AI Trading Report, which found strong interest in AI alongside clear demand for greater control. In MEXC’s 2026 survey, willingness to use automated trading rose from 55% to 71.8% when limits on funds, positions, leverage and losses were introduced.

As AI takes a more active role in trading, the handbook emphasizes that safety cannot rely on the AI model alone. AI-facilitated actions should be checked against separate permissions, financial limits and risk controls before execution. It covers risks including credential exposure, excessive permissions, manipulated data and unintended execution, while outlining practical safeguards for both users and platforms.

For users, the handbook sets out five safety checks: Ask, Verify, Limit, Control and Review. For platforms, it outlines five principles: Guard, Limit, Approve, Controls and Test. Together, they provide a practical framework for expanding the use of AI while keeping appropriate controls in place.

“AI can make trading more accessible and efficient, but greater capability should come with stronger safeguards,” said Vugar Usi Zade, CEO of MEXC. “At MEXC, we want users to benefit from innovation, while taking a measured approach to AI adoption. Our People First principle means giving users access to new capabilities without losing sight of control, transparency and risk.”

“AI agents will soon place more orders than people do. Trust in them should be earned the way smart contracts earned it: through independent controls, continuous red-teaming and evidence anyone can verify,” said Dyma Budorin, CEO and co-founder of Hacken. “This handbook is intended to raise awareness of those risks and provide practical support for both users and platforms. As adoption grows, platforms will need to test these safeguards continuously and strengthen them as new risks emerge.”

MEXC and Hacken hope the handbook can serve as a practical reference for users and platforms as AI becomes more deeply integrated into trading, helping raise risk awareness and support safer, more responsible adoption across the industry.

About MEXC

Founded in 2018, MEXC is a leading global multi-asset trading platform built as your 0-fee gateway to infinite opportunities. Serving users across 170+ markets, MEXC provides simple and efficient access to crypto, stocks, tokenized assets, derivatives, and a growing range of TradFi-linked opportunities through one account and one gateway.

With 0 trading fees, deep liquidity, broad asset coverage, and a high-performance trading experience, MEXC is designed for retail users who want to discover earlier, act faster, and trade with fewer barriers. As crypto and traditional finance continue to converge, MEXC is committed to making global opportunities more accessible, helping users trade freely and MEXCmize every opportunity.

MEXC Official Website| X | Telegram |How to Sign Up on MEXC

About Hacken

Hacken is a security and assurance partner for financial institutions and the infrastructure they rely on: exchanges, ecosystems, custodians, banks, asset managers, and tokenization platforms. Hacken’s AI security work includes AI agent security audits and red-teaming of AI systems.

Founded in 2017, Hacken has 60+ engineers and more than 1,500 clients across industries, including the European Commission, ADGM, Ethereum Foundation, Societe Generale-Forge, MetaMask, and Bybit.

Hacken website | X | LinkedIn

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SOURCE MEXC

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Renoworks Appoints SaaS Sales Executive Madan Murthy as Vice President of Sales

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Strategic appointment strengthens enterprise sales capabilities to accelerate growth and market adoption of renoworks.ai

CALGARY, AB, Oct. 27, 2026 /PRNewswire/ — Renoworks Software Inc. (TSXV: RW) (OTC: ROWKF) (“Renoworks” or the “Company”), an industry leader in AI-powered visualization, design and lead-generation technology for the building products industry, today announced the appointment of Madan Murthy as Vice President of Sales. The appointment supports initial positive feedback from existing clients of renoworks.ai, which now requires more sales resources to move faster.

Mr. Murthy brings more than 25 years of experience building and scaling business-to-business technology and Software-as-a-Service (SaaS) organizations, with a demonstrated track record of accelerating revenue growth, acquiring enterprise customers and developing high-performing sales organizations across international markets.

The appointment comes as Renoworks enters a new phase of growth following the launch of renoworks.ai, its next-generation AI-native platform combining photorealistic visualization, product intelligence, homeowner engagement, lead generation and data analytics. The Company believes this expanded offering creates significant opportunities to deepen relationships with existing customers and attract new manufacturers, distributors, retailers and contractors seeking to leverage AI to improve customer engagement and drive sales.

“The launch of renoworks.ai represents an important step forward in our growth strategy, and we believe the opportunity to expand our market presence has never been greater,” said Doug Vickerson, Chief Executive Officer of Renoworks. “Following recent introductions of these new capabilities to the building products industry, it is evident that it is now time to strengthen our enterprise sales organization. Madan brings extensive experience scaling SaaS businesses, winning major enterprise accounts and building repeatable sales processes. His proven ability to translate innovative technology into sustainable revenue growth makes him an excellent addition to our leadership team.”

Throughout his career, Mr. Murthy has contributed to significant revenue growth across multiple technology organizations. His accomplishments include helping scale a business from $50 million to $225 million in revenue while increasing new-customer opportunity-to-close rates from 8% to 35% and improving customer retention to 98%. He has also helped grow an early-stage software company’s SaaS business to $25 million in recurring revenue, secured Fortune 500 customers and built and led a 30-person international sales organization spanning North America, Europe and Asia-Pacific.

In his new role, Mr. Murthy will focus on expanding Renoworks’ enterprise customer base, developing new market opportunities and accelerating adoption of renoworks.ai. He will work closely with the Company’s existing business development, marketing and customer success teams to strengthen its sales pipeline, enhance go-to-market execution and support long-term recurring revenue growth.

“I am excited to join Renoworks at such an important stage in its evolution,” said Madan Murthy, Vice President of Sales. “The combination of Renoworks’ established relationships across the building products industry, deep product expertise and its new AI-native platform creates a compelling opportunity for growth. I look forward to working with the team to expand our enterprise presence, develop new customer relationships and help bring the benefits of renoworks.ai to a broader market.”

About Renoworks

Renoworks Software Inc. (TSXV: RW) (OTC: ROWKF) develops and markets AI-powered software solutions for the home remodeling and new home construction industries. The Company provides manufacturers, contractors, builders and retailers with innovative digital solutions that help homeowners visualize building products on their homes, make more informed purchasing decisions and connect with industry professionals.

Through its next-generation renoworks.ai platform, the Company is expanding beyond traditional visualization to deliver advanced AI-driven design capabilities, product intelligence, lead generation, data analytics and integrated sales workflows. These solutions help industry participants enhance customer engagement, streamline the remodeling process and increase sales opportunities.

Renoworks generates revenue through its primary business lines, including Renoworks Enterprise, Renoworks PRO, Renoworks Design Services and Renoworks API.

For more information, visit www.renoworks.com and www.renoworkspro.com.

Forward Looking Information

Certain statements in this news release, other than statements of historical fact, are forward-looking information that involves various risks and uncertainties. Such statements relating to, among other things, the prospects for the Company to enhance operating results, expand adoption of its AI-powered platform and introduce new software capabilities, are necessarily subject to risks and uncertainties, some of which are significant in scope and nature. These uncertainties may cause actual results to differ from information contained herein. There can be no assurance that such statements will prove to be accurate. Actual results and future events could differ materially from those anticipated in such statements. These and all subsequent written and oral forward-looking statements are based on the estimates and opinions of management on the dates they are made and expressly qualified in their entirety by this notice.

The Company assumes no obligation to update forward-looking statements should circumstances or management’s estimates or opinions change, except as required by applicable securities laws.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

 

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SOURCE RenoWorks Software Inc.

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