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Airtel Africa embarks on digital customer value management of 150 million subscribers with WebEngage

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MUMBAI, India and  DUBAI, UAE, June 20, 2024 /PRNewswire/ — Airtel Africa, a leading telco group with more than 150 million subscribers across 14 African countries, has partnered with WebEngage, to drive its digital customer base management.

Airtel is the second largest telecom service provider in Africa, with more than 60 million data users among a total of 150 million customers. Driven by a vision of bridging the digital divide and driving financial inclusion across Africa, Airtel provides mobile money, entertainment, and digital services to all its users.

The integrations will enable Airtel to monitor user service activities in a highly personalized manner, while retaining customers and improving engagement. This partnership will expand to Airtel Money, Smart Cash in Nigeria, and Airtel TV, creating seamless and personalized digital experiences across Web, App, in App, Meta, Google, and traditional channels such as SMS and email.

Airtel Africa’s Group Senior Vice President: Digital & Product, Priya Thakoor, said, “With a massive rollout completed within a three-month timeframe, WebEngage’s CDP is now observing more than 600 user actions across all 14 markets and consistently building an actionable digital profile list. More than 30 highly personalized customer journeys are live, engaging more than one million subscribers and resulting in over 30% conversions.

Our objective is to improve CLTV for every customer, with highly targeted offerings across channels that meet their individual needs. We have built a foundation of digital customer base management with WebEngage for My Airtel app, driving customer engagement and deeper product penetration into mobile money and adjacent digital services. It must be stated that in all this we ensure complete customer privacy.”

Hetarth Patel, Vice President – Growth Markets (MEA, Americas, APAC), WebEngage, said, “We are elated about this partnership with Airtel Africa, to transform their customer value management. With our advanced customer data platform, cutting-edge analytics, generative AI, and personalized capabilities, we will help them achieve 1:1 customer engagement on owned, paid media, and digital channels. There are numerous use cases we have planned to increase app usage, retain users on digital properties, and improve CLTV. Our on-ground customer success teams, based in Nairobi and Dubai, will work hand-in-hand with Airtel OpCos and Group to accelerate this execution.”

The partnership reflects a broader digital transformation in the telecom sector. Telcos are metamorphosing into TechCos by partnering with innovative solution providers, like WebEngage. Telecom companies’ deep understanding of customers’ non-linear journeys and benchmarking of superior customer experiences across channels, including traditional, digital, paid media, owned and third party, are certainly helping them excel at digital transformation.

WebEngage boasts unparalleled distinction in the MarTech (a portmanteau of marketing and technology) SaaS domain globally, with over 800 clients across retail, education, finance, food & beverages, media & publications, and healthcare, among other sectors. Its partnership with companies has yielded remarkable outcomes in customer experiences, operational revenue, and digital transformation. With Airtel Africa, WebEngage envisions a profound impact, financially and socially.

Enquiries 

Anand Vaidya | WebEngage
+91 99300 58087 | anand.vaidya@webengage.com

Satasha Praharaj | WebEngage
+91 91240 04777 | satasha.praharaj@webengage.com 

About Airtel Africa

Airtel Africa is a leading provider of telecommunications and mobile money services, with a presence in 14 countries in Africa, primarily in East Africa and Central and West Africa.

Airtel Africa offers an integrated suite of telecommunications solutions to its subscribers, including mobile voice and data services as well as mobile money services, both nationally and internationally.

The Group aims to continue providing a simple and intuitive customer experience through streamlined customer journeys. Visit www.airtel.africa

About WebEngage

WebEngage helps consumer brands engage and retain their customers towards higher lifetime value and marketing ROI. The product stack includes a robust customer data and analytics platform — unifying data across silos, the best-in-class engagement layer with a multi-channel journey builder and a personalization engine that helps boost conversion for all channels, online, offline, assisted, unassisted, 1st party and 3rd party channels.

WebEngage pioneered a CDP-powered and AI-driven Retention Marketing Platform in the Emerging World. WebEngage Solutions and Services have helped Category Leaders across Industries, Digital First Companies and Legacy Enterprises to build a consistent customer profile, generate actionable insights and execute Omni Channel Campaigns. WebEngage has demonstrated consistent Net Incremental Revenues of up to 6–8% for its customers and reduced customer churn by up to 40%. WebEngage works with more than 800 brands, including global leaders, such as Unilever, Sony, Ikea, Adani Group, and Cipla; leading digital leaders, such as Goibibo, Wego, and Grow; leading retail conglomerates, such as Shoppers Stop, BTC Holding, Jarir Group’s Imtiaz Al Arabia, Abdul Latif Jameel, eXtra Stores, Al Faisaliyah Group; and leading Telcos and Media, such as Du, Emtel, and HT Media.

To learn more about WebEngage, please click: https://webengage.com/

Photo: https://mma.prnewswire.com/media/2443726/Airtel_Africa_WebEngage.jpg

 

View original content:https://www.prnewswire.co.uk/news-releases/airtel-africa-embarks-on-digital-customer-value-management-of-150-million-subscribers-with-webengage-302178010.html

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Link Engineering Company (LINK) Receives VCA Authorization for Euro 7 Brake Emissions Type-Approval Testing

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LIMBURG, Germany, July 22, 2026 /PRNewswire/ — Link Engineering Company (LINK) announced that its laboratory in Limburg, Germany, has been authorized by the United Kingdom’s Vehicle Certification Agency (VCA) to conduct witnessed brake emissions testing for vehicle type-approval programs.

This authorization enables LINK to support manufacturers pursuing Euro 7 compliance while expanding its brake emissions testing capabilities. Building on its ISO/IEC 17025 accreditation, LINK was among the first organizations to receive accreditation from DAkkS (Deutsche Akkreditierungsstelle) for brake emissions testing.

As Euro 7 regulations introduce brake particle emissions limits for the first time, vehicle and brake manufacturers require specialized facilities, technical expertise, and accredited testing capabilities to achieve certification. Only a limited number of organizations worldwide possess the equipment, expertise, and recognized accreditations needed to support these programs.

The addition of witnessed type-approval testing capabilities positions LINK as a comprehensive partner for the global automotive and brake industries, offering customers an end-to-end solution from development testing through regulatory certification.

“Achieving VCA approval is a major milestone that underscores LINK’s leadership in brake emissions testing,” said Marco Zessinger, Managing Director, Link Engineering Company GmbH. “Manufacturers are facing new regulatory demands under Euro 7, and they need testing partners with both technical expertise and recognized accreditation. Our Limburg laboratory can now support witnessed type-approval testing, providing customers with a streamlined path to certification while further strengthening LINK’s position as a trusted industry partner.”

About LINK
Link Group, Inc. (LINK), parent to Link Engineering Company, Link Industries, and Tescor, consists of businesses that offer customized solutions, with a focus on delivering high value to each of their customers. Offerings consist of the design and manufacture of customized, high-precision test, research, simulation, quality control, and thermal solution equipment; comprehensive test services; and in the case of Link Industries, customized, high-precision cutting tools. LINK’s corporate headquarters are in Plymouth, Michigan (US), with manufacturing and design facilities, laboratory and vehicle test operations, and support teams around the world.

Established in 1935, LINK prides itself on being family-owned, currently led by the second and third generations of the Link family. As many of our team members have been with LINK for a generation or more, the LINK team is equipped with a wealth of knowledge, providing decades of hands-on experience, creativity, and care, supporting our global customer base with highly-technical solutions.

View original content to download multimedia:https://www.prnewswire.co.uk/news-releases/link-engineering-company-link-receives-vca-authorization-for-euro-7-brake-emissions-type-approval-testing-302832635.html

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BrighterBalance Named a Gold Friend of CASE in Support of Special Education Leaders Nationwide

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BrighterBalance, a real-time behavioral data documentation platform for K-12 special education and MTSS, has been named a Gold Friend of CASE, the Council of Administrators of Special Education. The designation for companies that support CASE’s work advancing leadership and professional development for special education administrators nationwide.

DULUTH, Ga., July 22, 2026 /PRNewswire-PRWeb/ — BrighterBalance, a real-time behavioral data documentation platform built for K-12 special education and MTSS environments, today announced it has joined the Council of Administrators of Special Education (CASE) as a Gold Friend of CASE. The designation recognizes companies that support CASE’s mission of advancing leadership, advocacy, and professional development for special education administrators nationwide.

“It was like having a second memory, and it made her feel less burned out and more confident in her work with students.” Tania Amerson, Bartow County Schools, Executive Director Special Education

BrighterBalance was built to address a gap that special education leaders know well: the 20 minutes before escalation, the behavior a teacher witnessed and tried to redirect, the patterns that live in notebooks and memory rather than in structured, defensible records. The platform enables educators to log behavioral data in under 10 seconds, captures real-time patterns across the school day, and generates progress monitoring reports ready for IEP and BIP review, without adding burden to already stretched teachers and support staff.

“We are pleased to welcome BrighterBalance as a Gold Friend of CASE. The documentation burden on special education teachers is real, and it is contributing to burnout at a time when we can least afford to lose them. Tools that make real-time behavior capture frictionless and that produce records teachers and administrators can rely on are exactly the kind of innovation our members need. We look forward to seeing BrighterBalance’s impact in CASE member districts.”

Brigid Bright, Associate Executive Director, CASE

Early results from districts reflect the impact at the classroom level. Tania Amerson, executive director of exceptional education, Bartow County Schools, shared what she heard after one semester: “What we heard using BrighterBalance surprised me. It wasn’t just about documentation. It was about feeling supported in the moment. One teacher told me it was like having a second memory, and that it made her feel less burned out and more confident in her work with students. That kind of impact on teacher wellbeing and retention is what we are always looking for.”

“Special education leaders are navigating increasing documentation requirements, growing legal pressure, and a student population with more complex needs than ever before,” said Melissa Cook, Co-Founder of BrighterBalance. “Being a Gold Friend of CASE means we are committed to building tools that serve their teachers and their students.”

The platform’s approach mirrors lessons from academic MTSS, where continuous real-time data has replaced periodic snapshots as the standard for intervention decision-making. BrighterBalance brings that same philosophy to behavioral documentation, giving teachers a mobile-first capture tool that works with the methods they already use and feeds directly into their district’s MTSS infrastructure.

BrighterBalance is currently available to individual teachers and school districts, with enterprise pricing designed to support district-wide adoption. The platform integrates with MTSS platforms including Panorama Education and Branching Minds, and exports structured data compatible with major student information systems.

About BrighterBalance

BrighterBalance is a K-12 behavioral data documentation platform purpose-built for special education and MTSS contexts. Faster than paper and smarter than memory, BrighterBalance gives educators a real-time capture layer that produces defensible, structured records at the classroom level before behavior escalates to the office. BrighterBalance is available at brighterbalance.app.

About CASE

The Council of Administrators of Special Education (CASE) is an international nonprofit professional organization providing leadership, advocacy, and professional development to more than 6,200 administrators responsible for the implementation of IDEA and Section 504. CASE is a division of the Council for Exceptional Children (CEC).

Media Contact

Melissa Cook, BrighterBalance, 1 6784479600, melissa.cook@brighterbalance.app, https://brighterbalance.app/

View original content to download multimedia:https://www.prweb.com/releases/brighterbalance-named-a-gold-friend-of-case-in-support-of-special-education-leaders-nationwide-302831692.html

SOURCE BrighterBalance

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K-Bro Announces Release Date, Conference Call and Webcast for Q2 2026 Financial Results

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(TSX: KBL)

EDMONTON, AB, July 22, 2026 /CNW/ — K-Bro Linen Inc. (the “Corporation”) will release its financial results for the quarter ended June 30, 2026 on Tuesday, August 4, 2026 after market close. The Corporation will hold a conference call and webcast to discuss the results on Wednesday, August 5, 2026 at 9:00 a.m. Eastern Time (7:00 a.m. Mountain Time).

The conference call will include prepared remarks from Linda McCurdy, President and CEO, and Kristie Plaquin, Chief Financial Officer.  After the prepared remarks, the Corporation will accept questions from analysts and institutional investors.

Date:  Wednesday, August 5, 2026
Time:  9:00 a.m. ET (7:00 a.m. MT)
Call:    1-888-510-2154 (Canada and USA)
            437-900-0527 (International)

To join the conference call without operator assistance, you may register and enter your phone number at  https://emportal.ink/4wAkiCY to receive an instant automated call back. 

Participants are asked to call at least 10 minutes prior to the start of the call.  For those unable to participate on the live call, a replay will be made available until August 12, 2026 by dialing 1.888.660.6345 (Canada and USA), passcode 36338.  The public is invited to listen to the live conference call or the replay.

This conference call will be webcast live over the internet and can be accessed by all interested parties at the following https://app.webinar.net/WpVkGB4wN7E 

To listen to the live webcast, visit the Corporation’s website at least 10 minutes early to register, download and install any necessary audio software. For those unable to listen during the live webcast, an audio replay will be available shortly after the conclusion of the conference call for a period of 90 days.

CORPORATE PROFILE

K-Bro is the largest owner and operator of laundry and linen processing facilities in Canada. K-Bro provides a comprehensive range of general linen and operating room linen processing, management and distribution services to healthcare institutions, hotels and other commercial accounts.  K-Bro currently operates eleven processing facilities in eight Canadian cities: Québec City, Montréal, Toronto, Regina, Edmonton, Calgary, Vancouver and Victoria.

Fishers was established in 1900 and is an operator of laundry and linen processing facilities in Scotland, providing linen rental, workwear hire and cleanroom garment services to the hospitality, healthcare, manufacturing and pharmaceutical sectors. Fishers’ client base includes major hotel chains and prestigious venues across Scotland and the North East of England. The company operates five sites in Scotland and the North East of England with facilities in Cupar, Perth, Newcastle, Livingston and Coatbridge.

Shortridge has operated as a family run business since the 1990s and is based in Cumbria, with plants in Lillyhall, Dumfries and a distribution depot in Darlington. It specializes in providing high quality laundry services to local independent hospitality businesses, including hotels, B&Bs, self-catering units and restaurants.

Stellar Mayan (previously known as Star Mayan) is a holding company that owns 100% interests in three operating businesses: Synergy, Grosvenor Contracts and AeroServe. Stellar Mayan is a leading commercial laundry business in England, serving the healthcare and hospitality markets. Typical services offered include processing, management and distribution of healthcare and hospitality linens, including sheets, blankets, towels, surgical gowns and other linen. Star Mayan has seven operating facilities strategically located across England: Bermondsey, Derby, Dunstable, Sheffield, Slough (2), and St. Helens, in addition to a distribution depot in Manchester.

Additional information regarding the Corporation including required securities filings are available on our website at www.k-brolinen.com and on the Canadian Securities Administrators’ website at www.sedar.com; the System for Electronic Document Analysis and Retrieval (“SEDAR”).

K‑Bro est le plus important propriétaire et exploitant de buanderies au Canada. K‑Bro fournit une gamme étendue de services de buanderie aux établissements de soins de santé, hôtels et autres clients commerciaux. K‑Bro exploite actuellement dix usines dans huit villes canadiennes: Québec, Montréal, Toronto, Regina, Edmonton, Calgary, Vancouver et Victoria.

Vous pouvez obtenir des renseignements supplémentaires sur la Société, y compris les documents déposés auprès des autorités de réglementation, sur notre site Web, au www.k-brolinen.com et sur le site Web des autorités canadiennes en valeurs mobilières au www.sedar.com, le site Web du Système électronique de données, d’analyse et de recherche (« SEDAR »).

SOURCE K-Bro Linen Inc.

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