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Airtel Africa embarks on digital customer value management of 150 million subscribers with WebEngage

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MUMBAI, India and  DUBAI, UAE, June 20, 2024 /PRNewswire/ — Airtel Africa, a leading telco group with more than 150 million subscribers across 14 African countries, has partnered with WebEngage, to drive its digital customer base management.

Airtel is the second largest telecom service provider in Africa, with more than 60 million data users among a total of 150 million customers. Driven by a vision of bridging the digital divide and driving financial inclusion across Africa, Airtel provides mobile money, entertainment, and digital services to all its users.

The integrations will enable Airtel to monitor user service activities in a highly personalized manner, while retaining customers and improving engagement. This partnership will expand to Airtel Money, Smart Cash in Nigeria, and Airtel TV, creating seamless and personalized digital experiences across Web, App, in App, Meta, Google, and traditional channels such as SMS and email.

Airtel Africa’s Group Senior Vice President: Digital & Product, Priya Thakoor, said, “With a massive rollout completed within a three-month timeframe, WebEngage’s CDP is now observing more than 600 user actions across all 14 markets and consistently building an actionable digital profile list. More than 30 highly personalized customer journeys are live, engaging more than one million subscribers and resulting in over 30% conversions.

Our objective is to improve CLTV for every customer, with highly targeted offerings across channels that meet their individual needs. We have built a foundation of digital customer base management with WebEngage for My Airtel app, driving customer engagement and deeper product penetration into mobile money and adjacent digital services. It must be stated that in all this we ensure complete customer privacy.”

Hetarth Patel, Vice President – Growth Markets (MEA, Americas, APAC), WebEngage, said, “We are elated about this partnership with Airtel Africa, to transform their customer value management. With our advanced customer data platform, cutting-edge analytics, generative AI, and personalized capabilities, we will help them achieve 1:1 customer engagement on owned, paid media, and digital channels. There are numerous use cases we have planned to increase app usage, retain users on digital properties, and improve CLTV. Our on-ground customer success teams, based in Nairobi and Dubai, will work hand-in-hand with Airtel OpCos and Group to accelerate this execution.”

The partnership reflects a broader digital transformation in the telecom sector. Telcos are metamorphosing into TechCos by partnering with innovative solution providers, like WebEngage. Telecom companies’ deep understanding of customers’ non-linear journeys and benchmarking of superior customer experiences across channels, including traditional, digital, paid media, owned and third party, are certainly helping them excel at digital transformation.

WebEngage boasts unparalleled distinction in the MarTech (a portmanteau of marketing and technology) SaaS domain globally, with over 800 clients across retail, education, finance, food & beverages, media & publications, and healthcare, among other sectors. Its partnership with companies has yielded remarkable outcomes in customer experiences, operational revenue, and digital transformation. With Airtel Africa, WebEngage envisions a profound impact, financially and socially.

Enquiries 

Anand Vaidya | WebEngage
+91 99300 58087 | anand.vaidya@webengage.com

Satasha Praharaj | WebEngage
+91 91240 04777 | satasha.praharaj@webengage.com 

About Airtel Africa

Airtel Africa is a leading provider of telecommunications and mobile money services, with a presence in 14 countries in Africa, primarily in East Africa and Central and West Africa.

Airtel Africa offers an integrated suite of telecommunications solutions to its subscribers, including mobile voice and data services as well as mobile money services, both nationally and internationally.

The Group aims to continue providing a simple and intuitive customer experience through streamlined customer journeys. Visit www.airtel.africa

About WebEngage

WebEngage helps consumer brands engage and retain their customers towards higher lifetime value and marketing ROI. The product stack includes a robust customer data and analytics platform — unifying data across silos, the best-in-class engagement layer with a multi-channel journey builder and a personalization engine that helps boost conversion for all channels, online, offline, assisted, unassisted, 1st party and 3rd party channels.

WebEngage pioneered a CDP-powered and AI-driven Retention Marketing Platform in the Emerging World. WebEngage Solutions and Services have helped Category Leaders across Industries, Digital First Companies and Legacy Enterprises to build a consistent customer profile, generate actionable insights and execute Omni Channel Campaigns. WebEngage has demonstrated consistent Net Incremental Revenues of up to 6–8% for its customers and reduced customer churn by up to 40%. WebEngage works with more than 800 brands, including global leaders, such as Unilever, Sony, Ikea, Adani Group, and Cipla; leading digital leaders, such as Goibibo, Wego, and Grow; leading retail conglomerates, such as Shoppers Stop, BTC Holding, Jarir Group’s Imtiaz Al Arabia, Abdul Latif Jameel, eXtra Stores, Al Faisaliyah Group; and leading Telcos and Media, such as Du, Emtel, and HT Media.

To learn more about WebEngage, please click: https://webengage.com/

Photo: https://mma.prnewswire.com/media/2443726/Airtel_Africa_WebEngage.jpg

 

View original content:https://www.prnewswire.co.uk/news-releases/airtel-africa-embarks-on-digital-customer-value-management-of-150-million-subscribers-with-webengage-302178010.html

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Booking.com’s Latest Travel and Sustainability Research Reveals Australian Generational Paradox

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28 minutes ago

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May 3, 2026

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SYDNEY, May 4, 2026 /PRNewswire/ — Today Booking.com released its 11th annual research report into consumer attitudes and understanding of the social and environmental impact of travel. With insights from 32,500 travellers across 35 markets globally, including 1,000 from Australia, this year’s research highlights a generational paradox.

While 83% of Australian travellers say that more sustainable travel is important to them, older generations demonstrate greater commitment through concrete actions, despite younger generations often expressing stronger sustainability intentions.

Older generations demonstrate greater commitment through concrete sustainable actions, with almost two–thirds of Boomers across Asia Pacific (63%) saying they will shop more at local, independent stores on their trips, three–quarters (75%) planning to reduce general waste, and 63% intending to reduce energy consumption, higher than Gen X, Millennials and Gen Z.However, younger travellers are leading in cultural and conservation management; more than a quarter of Gen Z (27%) and Millennials (26%) participated in a tour or activity that contributed to the health or conservation of the local ecosystem or wildlife.Extreme weather is actively reshaping travel choices. Nearly three-quarters of Australian travellers said they consider extreme weather risk when choosing both destination (72%), and timing (75%), and 27% reported having cancelled or changed trip plans in the past twelve months due to extreme weather or natural disaster.Australian travellers are shifting when and where they travel, seeking reliable climates and comfort. 43% say they plan to avoid overcrowded tourist destinations, 42% plan to travel outside of peak season, and 26% will seek out destinations with cooler temperatures.In 2025, travellers booked more than 100 million room nights on Booking.com at accommodation partners with a third-party sustainability certification, including at 363 third-party certified Australian properties.

To find Booking.com’s full 2026 research, visit here.

 

View original content:https://www.prnewswire.com/apac/news-releases/bookingcoms-latest-travel-and-sustainability-research-reveals-australian-generational-paradox-302760310.html

SOURCE Booking.com

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Florida Physician Specialists Data Breach: Edelson Lechtzin LLP Launches Investigation into Exposure of Personal Information

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3 hours ago

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May 3, 2026

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National class action firm offering free case evaluations to individuals impacted by the Florida Physician Specialists cybersecurity incident

JACKSONVILLE, Fla., May 3, 2026 /PRNewswire/ — Edelson Lechtzin LLP, a national class action law firm, is investigating data privacy claims arising from the Florida Physician Specialists data breach. Florida Physician Specialists learned of the cybersecurity incident between November 27 and 29, 2025.

What Happened

Florida Physician Specialists discovered that its network was hacked between November 27 and 29, 2025. An investigation launched in late November 2025 confirmed that an unauthorized third party accessed its network. The review of the exposed data was completed on April 6, 2026.

Information Exposed

Affected personal data includes full names and one or more of the following: Social Security numbers, driver’s license numbers or state identification numbers, other government identification numbers, financial account information, credit or debit card information, medical information, and/or health insurance policy information.

Who May Be Impacted

Individuals who received a data breach notification from Florida Physician Specialists may face an increased risk of identity theft and fraud.

Your Legal Options

Edelson Lechtzin LLP is investigating a potential class action to pursue legal remedies on behalf of individuals whose sensitive personal data may have been compromised in the Florida Physician Specialists breach. The firm will evaluate your rights and potential claims at no cost.

Recommended Protective Steps

Review account statements and credit reports regularly and remain vigilant for suspicious activity. Confirm whether your information was involved in the Florida Physician Specialists incident and preserve any letters or emails you received about the breach. Consider placing fraud alerts and credit monitoring.

Contact Us for a Free Case Evaluation

Speak confidentially with a data privacy attorney today: Marc Edelson, Esq., Edelson Lechtzin LLP, 411 S. State Street, Suite N-300, Newtown, PA 18940; Phone: 844-696-7492 ext. 2; Email: medelson@edelson-law.com; Web: www.edelson-law.com. Or click HERE to request a free consultation.

About Florida Physician Specialists

Based in Jacksonville, Florida, Florida Physician Specialists is a multi-specialty private physician practice serving patients in Northeast Florida.

About Edelson Lechtzin LLP

Edelson Lechtzin LLP is a national class action law firm with offices in Pennsylvania and California. In addition to data breach litigation, the firm handles class and collective actions involving securities and investment fraud, federal antitrust violations, ERISA employee benefit plans, wage theft, and consumer fraud

Media and Partnership Inquiries: Use the contact information above to connect with our team regarding interviews, co-counsel opportunities, and referral partnerships.

Legal Notice: This press release may be considered Attorney Advertising in some jurisdictions.

View original content to download multimedia:https://www.prnewswire.com/news-releases/florida-physician-specialists-data-breach-edelson-lechtzin-llp-launches-investigation-into-exposure-of-personal-information-302760742.html

SOURCE Edelson Lechtzin LLP

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Technology

Sandhills Medical Foundation, Inc., d/b/a Sandhills Medical Data Breach: Edelson Lechtzin LLP Launches Investigation into Exposure of Personal Information

Published

3 hours ago

on

May 3, 2026

By

National class action firm offering free case evaluations to individuals impacted by the Sandhills Medical cybersecurity incident

MCBEE, S.C., May 3, 2026 /PRNewswire/ — Edelson Lechtzin LLP, a national class action law firm, is investigating data privacy claims arising from the Sandhills Medical data breach. Sandhills Medical learned of the cybersecurity incident between November 27 and 29, 2025.

What Happened

On May 8, 2025, Sandhills Medical discovered it had been the victim of a ransomware attack. Sandhills Medical began an investigation with the help of cybersecurity experts and a forensic firm. That investigation determined an unauthorized third party accessed Sandhills Medical’s server directly and obtained personal information for select patients.

Information Exposed

Affected personal data includes names, personal health information, and birth dates. This data breach has affected an estimated 169,017 people.

Who May Be Impacted

Individuals who received a data breach notification from Sandhills Medical may face an increased risk of identity theft and fraud.

Your Legal Options

Edelson Lechtzin LLP is investigating a potential class action to pursue legal remedies on behalf of individuals whose sensitive personal data may have been compromised in the Sandhills Medical breach. The firm will evaluate your rights and potential claims at no cost.

Recommended Protective Steps

Review account statements and credit reports regularly and remain vigilant for suspicious activity. Confirm whether your information was involved in the Sandhills Medical incident and preserve any letters or emails you received about the breach. Consider placing fraud alerts and credit monitoring.

Contact Us for a Free Case Evaluation

Speak confidentially with a data privacy attorney today: Marc Edelson, Esq., Edelson Lechtzin LLP, 411 S. State Street, Suite N-300, Newtown, PA 18940; Phone: 844-696-7492 ext. 2; Email: medelson@edelson-law.com; Web: www.edelson-law.com. Or click HERE to request a free consultation.

About Sandhills Medical

Based in McBee, South Carolina, Sandhills Medical operates as a Federally Qualified Community Health Center (FQHC) that provides community-based primary health care services.

About Edelson Lechtzin LLP

Edelson Lechtzin LLP is a national class action law firm with offices in Pennsylvania and California. In addition to data breach litigation, the firm handles class and collective actions involving securities and investment fraud, federal antitrust violations, ERISA employee benefit plans, wage theft, and consumer fraud

Media and Partnership Inquiries: Use the contact information above to connect with our team regarding interviews, co-counsel opportunities, and referral partnerships.

Legal Notice: This press release may be considered Attorney Advertising in some jurisdictions.

View original content to download multimedia:https://www.prnewswire.com/news-releases/sandhills-medical-foundation-inc-dba-sandhills-medical-data-breach-edelson-lechtzin-llp-launches-investigation-into-exposure-of-personal-information-302760743.html

SOURCE Edelson Lechtzin LLP

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