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Airtel Africa embarks on digital customer value management of 150 million subscribers with WebEngage

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MUMBAI, India and  DUBAI, UAE, June 20, 2024 /PRNewswire/ — Airtel Africa, a leading telco group with more than 150 million subscribers across 14 African countries, has partnered with WebEngage, to drive its digital customer base management.

Airtel is the second largest telecom service provider in Africa, with more than 60 million data users among a total of 150 million customers. Driven by a vision of bridging the digital divide and driving financial inclusion across Africa, Airtel provides mobile money, entertainment, and digital services to all its users.

The integrations will enable Airtel to monitor user service activities in a highly personalized manner, while retaining customers and improving engagement. This partnership will expand to Airtel Money, Smart Cash in Nigeria, and Airtel TV, creating seamless and personalized digital experiences across Web, App, in App, Meta, Google, and traditional channels such as SMS and email.

Airtel Africa’s Group Senior Vice President: Digital & Product, Priya Thakoor, said, “With a massive rollout completed within a three-month timeframe, WebEngage’s CDP is now observing more than 600 user actions across all 14 markets and consistently building an actionable digital profile list. More than 30 highly personalized customer journeys are live, engaging more than one million subscribers and resulting in over 30% conversions.

Our objective is to improve CLTV for every customer, with highly targeted offerings across channels that meet their individual needs. We have built a foundation of digital customer base management with WebEngage for My Airtel app, driving customer engagement and deeper product penetration into mobile money and adjacent digital services. It must be stated that in all this we ensure complete customer privacy.”

Hetarth Patel, Vice President – Growth Markets (MEA, Americas, APAC), WebEngage, said, “We are elated about this partnership with Airtel Africa, to transform their customer value management. With our advanced customer data platform, cutting-edge analytics, generative AI, and personalized capabilities, we will help them achieve 1:1 customer engagement on owned, paid media, and digital channels. There are numerous use cases we have planned to increase app usage, retain users on digital properties, and improve CLTV. Our on-ground customer success teams, based in Nairobi and Dubai, will work hand-in-hand with Airtel OpCos and Group to accelerate this execution.”

The partnership reflects a broader digital transformation in the telecom sector. Telcos are metamorphosing into TechCos by partnering with innovative solution providers, like WebEngage. Telecom companies’ deep understanding of customers’ non-linear journeys and benchmarking of superior customer experiences across channels, including traditional, digital, paid media, owned and third party, are certainly helping them excel at digital transformation.

WebEngage boasts unparalleled distinction in the MarTech (a portmanteau of marketing and technology) SaaS domain globally, with over 800 clients across retail, education, finance, food & beverages, media & publications, and healthcare, among other sectors. Its partnership with companies has yielded remarkable outcomes in customer experiences, operational revenue, and digital transformation. With Airtel Africa, WebEngage envisions a profound impact, financially and socially.

Enquiries 

Anand Vaidya | WebEngage
+91 99300 58087 | anand.vaidya@webengage.com

Satasha Praharaj | WebEngage
+91 91240 04777 | satasha.praharaj@webengage.com 

About Airtel Africa

Airtel Africa is a leading provider of telecommunications and mobile money services, with a presence in 14 countries in Africa, primarily in East Africa and Central and West Africa.

Airtel Africa offers an integrated suite of telecommunications solutions to its subscribers, including mobile voice and data services as well as mobile money services, both nationally and internationally.

The Group aims to continue providing a simple and intuitive customer experience through streamlined customer journeys. Visit www.airtel.africa

About WebEngage

WebEngage helps consumer brands engage and retain their customers towards higher lifetime value and marketing ROI. The product stack includes a robust customer data and analytics platform — unifying data across silos, the best-in-class engagement layer with a multi-channel journey builder and a personalization engine that helps boost conversion for all channels, online, offline, assisted, unassisted, 1st party and 3rd party channels.

WebEngage pioneered a CDP-powered and AI-driven Retention Marketing Platform in the Emerging World. WebEngage Solutions and Services have helped Category Leaders across Industries, Digital First Companies and Legacy Enterprises to build a consistent customer profile, generate actionable insights and execute Omni Channel Campaigns. WebEngage has demonstrated consistent Net Incremental Revenues of up to 6–8% for its customers and reduced customer churn by up to 40%. WebEngage works with more than 800 brands, including global leaders, such as Unilever, Sony, Ikea, Adani Group, and Cipla; leading digital leaders, such as Goibibo, Wego, and Grow; leading retail conglomerates, such as Shoppers Stop, BTC Holding, Jarir Group’s Imtiaz Al Arabia, Abdul Latif Jameel, eXtra Stores, Al Faisaliyah Group; and leading Telcos and Media, such as Du, Emtel, and HT Media.

To learn more about WebEngage, please click: https://webengage.com/

Photo: https://mma.prnewswire.com/media/2443726/Airtel_Africa_WebEngage.jpg

 

View original content:https://www.prnewswire.co.uk/news-releases/airtel-africa-embarks-on-digital-customer-value-management-of-150-million-subscribers-with-webengage-302178010.html

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Achieve earns Top 3 ranking for personal loan customer satisfaction from LendingTree

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Recognition marks seventh consecutive quarter Achieve has ranked among the nation’s top lenders for customer satisfaction

SAN MATEO, Calif., Oct. 30, 2026 /PRNewswire/ — Achieve, the fintech for everyday Americans, has been named one of the Top 3 lenders in personal loan customer satisfaction by LendingTree for the third quarter of 2026. This distinction from one of the nation’s largest online personal finance marketplaces underscores Achieve’s commitment to delivering transparent, supportive, and human-centered financial services.

This marks the seventh consecutive LendingTree customer service award that Achieve has earned, following a top-three ranking in the second quarter of 2026. The quarterly ranking is published by LendingTree, based on verified customer reviews and other data evaluating lenders on transparency, ease of the application process and the quality of customer service. Achieve consistently maintains high ratings for providing consumers with a clear path toward improving their financial health.

“For someone consolidating debt, a personal loan is more than a transaction. It’s an opportunity to improve their finances and move forward with greater confidence,” said Achieve President of Lending Kyle Enright. “Our team helps members understand their options and find the solution that fits their goals by pairing competitive fixed rates with personal guidance. Earning this recognition for a seventh consecutive quarter reflects the care our teammates bring to those conversations and the trust our members place in us.”

A rate cut earlier this year lowered the best available annual percentage rate (APR) on Achieve Personal Loans to 6.25%, a reduction of 274 basis points. This initiative, supported by advanced underwriting and enhanced with FICO® Score 10 T data, maintains access to fixed-rate loans for an expanded set of consumers, with an expected improvement in credit performance. These loans are originated by a bank partner via the Achieve Personal Loans platform.

Key highlights of the Achieve Personal Loan experience:

Competitive, fixed rates: APRs now start as low as 6.25% for qualified borrowers, providing a more affordable alternative to high-interest credit card debt.Rapid funding: Qualified members can have funds sent in as little as 24 hours to address immediate financial needs.Flexible terms: Borrowers can choose repayment schedules ranging from 2, 3, 4 and 5 years to align with their specific budget and goals.Transparent pricing: All loans feature fixed monthly payments and a clear payoff date, with no hidden fees or revolving balances.

For more information and important disclosures about Achieve Personal Loans, visit achieve.com/personal-loans

Achieve has served over 2 million consumers, helping to resolve over $22 billion in debt and facilitated over $15 billion in personal loans and home equity lines of credit since 2002. This latest accolade follows a series of recent wins. Achieve was named to Az Business Magazine’s AZ Big 100 List for 2026, and honored by InHerSight with eight recognitions, including being named the No. 1 finance company for women to work.

As a trusted leader in debt consolidation, Achieve remains committed to helping everyday people move toward a better financial future. This commitment is rooted in providing a transparent experience, a personalized approach to every member’s unique situation and the predictable, fast cash flow necessary to attain long-term financial stability. By focusing on these core principles, the company continues to redefine how consumers manage debt and build lasting financial health.

About Achieve

Achieve, the fintech for everyday Americans, helps everyday people get on, and stay on, the path to a better financial future. Achieve pairs proprietary data and analytics with personalized support to offer personal loans, home equity loans, debt relief and debt consolidation, along with financial tips and education. Achieve is frequently recognized for providing top-rated customer experience and satisfaction by both consumers and leading personal finance review platforms and has 2,200 dedicated teammates across the country, with hubs in Arizona, California, Florida and Texas.

Achieve refers to the global organization and may denote one or more affiliates of Achieve Company, including Achieve.com, Equal Housing Opportunity (NMLS ID #138464); Achieve Home Loans, Equal Housing Opportunity (NMLS ID #1810501); Achieve Personal Loans (NMLS ID #227977); Freedom Debt Relief (NMLS ID # 1248929); and Freedom Financial Asset Management (CRD #170229).

Contacts

Austin Kilgore
akilgore@achieve.com
214-908-5097

Elina Tarkazikis
etarkazikis@achieve.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/achieve-earns-top-3-ranking-for-personal-loan-customer-satisfaction-from-lendingtree-302924429.html

SOURCE Achieve

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Mediaplanet Launches Men’s Mental Health Campaign in USA TODAY, Featuring Jake Shane, Howie Mandel, Kevin Love, Dr. Mark Hyman and Yung Pueblo

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NEW YORK, Oct. 30, 2026 /PRNewswire/ — Mediaplanet today announces the launch of its Men’s Mental Health campaign, publishing within USA TODAY and through the Future of Personal Health digital content hub. The national campaign brings together leading healthcare experts, mental health advocates, organizations, athletes and public figures to encourage more open conversations around men’s mental health and provide accessible, actionable resources for building healthier lives. Featuring Netflix podcaster and internet sensation Jake Shane as the publication’s cover story, the campaign also includes editorial from global influence Howie Mandel, All-Star athlete Kevin Love, Dr. Mark Hyman and author Yung Pueblo, offering personal experiences and expert perspectives on mental health, emotional well-being, resilience and personal growth.

Through personal stories, expert insights and practical resources, the campaign directly challenges the expectation that men should navigate mental health struggles alone while encouraging a more open and supportive approach to overall well-being. “I wish people would take care of their mental health the way we take care of our dental health,” said Howie Mandel. His perspective reflects the campaign’s broader mission to normalize mental health care as an essential part of everyday health and encourage men to prioritize their well-being before they reach a point of crisis.

The campaign was made possible through the participation and support of Vibrant Emotional Health, Financial Therapy Association, NOCD, Spear Center, NeuroStar Advanced Therapy, American Association of Kidney Patients, Crisis Text Line, YMCA, One Mind at Work, The Hidden Opponent, Kevin Love Fund, American College of Sports Medicine, Whitman-Walker, American Foundation for Suicide Prevention, American Psychiatric Association, Dr. Mark Hyman, Yung Pueblo, Kevin Love, Howie Mandel and Jake Shane.

Media Contact: Joelle Hernandez, joelle.hernandez@mediaplanet.com 

View original content to download multimedia:https://www.prnewswire.com/news-releases/mediaplanet-launches-mens-mental-health-campaign-in-usa-today-featuring-jake-shane-howie-mandel-kevin-love-dr-mark-hyman-and-yung-pueblo-302924437.html

SOURCE Mediaplanet

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Wonderloom Media’s Dr. Insanity Launches Patreon With Exclusive Content for Superfans Amid Rising Demand for Premium True Crime

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Wonderloom Media’s true crime channel, with more than 6 million YouTube subscribers, gives its most dedicated fans a deeper way to experience its documentary-style storytelling

LOS ANGELES, Oct. 30, 2026 /PRNewswire/ — Wonderloom Media, the creator economy studio formed by Content Partners and media entrepreneur Ed Simpson, today announced the launch of a Patreon membership for Dr. Insanity, one of YouTube’s largest true crime channels, expanding the depth of content available to the channel’s biggest fans.

The Dr. Insanity Patreon offers members extended cuts of episodes, exclusive content and a community space, giving superfans more of the stories they follow on YouTube. The membership launches October 31 alongside a weeklong feature on a Times Square billboard, running through November 5.

Dr. Insanity now has more than 6.1 million YouTube subscribers and over 3 billion total views, and has continued to grow since Wonderloom acquired the channel in June 2026. The Patreon launch is part of Wonderloom’s push to expand Dr. Insanity’s content and bring it to fans wherever they watch, including its distribution on Tubi.

True crime superfans can become members of the Dr. Insanity Patreon at www.patreon.com/c/DrInsanity

About Wonderloom Media
Wonderloom Media is a creator-first media platform that acquires, operates and scales YouTube-native content businesses. Formed by Content Partners and media entrepreneur Ed Simpson, Wonderloom brings institutional operating experience, expanded distribution and 360° monetization to digital-native properties with loyal audiences and long-term growth potential. Its portfolio includes Dr. Insanity, one of YouTube’s largest true crime channels, with more than 6.1 million subscribers and over 3 billion views.

About Dr. Insanity
Dr. Insanity is one of YouTube’s largest true crime channels, known for documentary-style storytelling and a loyal, highly engaged audience. The channel has more than 6.1 million subscribers and over 3 billion views. https://www.youtube.com/@DrInsanityCrime 

Media Contact:
Michal Mitchell
Wonderloom@relativity.ventures

View original content:https://www.prnewswire.com/news-releases/wonderloom-medias-dr-insanity-launches-patreon-with-exclusive-content-for-superfans-amid-rising-demand-for-premium-true-crime-302922403.html

SOURCE Wonderloom Media

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