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Online Video Platform Market size is set to grow by USD 2.19 billion from 2024-2028, Increase in streaming services to boost the market growth, Technavio

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NEW YORK, June 20, 2024 /PRNewswire/ — The global online video platform market size is estimated to grow by USD 2.19 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of 21.57%  during the forecast period. Increase in streaming services is driving market growth, with a trend towards live streaming of videos. However, free open-source video platform poses a challenge. Key market players include Adobe Inc., Akamai Technologies Inc., Alphabet Inc., Bharti Airtel Ltd., Brightcove Inc., Comcast Corp., Dacast Inc., International Business Machines Corp., Kaltura Inc., MediaMelon Inc., MediaPlatform Inc., Panopto Inc., Piksel srl, Samba Mobile Multimidia SA, Telstra Corp. Ltd., Viacom18 Media Pvt. Ltd., Vimeo.com Inc., Viostream, Wistia Inc., and Youku Tudou Inc..

Get a detailed analysis on regions, market segments, customer landscape, and companies – Click for the snapshot of this report

Forecast period

2024-2028

Base Year

2023

Historic Data

2018 – 2022

Segment Covered

End-user (Individuals, Brand and enterprises, and
Content creators), Type (UGC, DIY, and SaaS),
and Geography (APAC, North America, Europe,
South America, and Middle East and Africa)

Region Covered

APAC, North America, Europe, South America,
and Middle East and Africa

Key companies profiled

Adobe Inc., Akamai Technologies Inc., Alphabet
Inc., Bharti Airtel Ltd., Brightcove Inc., Comcast
Corp., Dacast Inc., International Business
Machines Corp., Kaltura Inc., MediaMelon Inc.,
MediaPlatform Inc., Panopto Inc., Piksel srl,
Samba Mobile Multimidia SA, Telstra Corp. Ltd.,
Viacom18 Media Pvt. Ltd., Vimeo.com Inc.,
Viostream, Wistia Inc., and Youku Tudou Inc.

Key Market Trends Fueling Growth

Online videos have become essential for businesses looking to engage consumers and influence buying decisions. Live streaming, a real-time Internet broadcast, is a popular trend among brand owners. Social media platforms like Facebook, YouTube, Snapchat, and Twitter have invested in enhancing live streaming capabilities. Brands use live streaming for tutorials, product launches, news, humor, and regular series. Monetization methods include micropayments, mid-roll ads, and social platform payments. These factors contribute to the growth of the Online Video Platform market.

The online video platform market is experiencing significant growth with an increasing number of users and businesses adopting video content. Large scales of live streaming and on-demand videos are driving this trend. Monetization strategies such as ads, subscriptions, and sponsorships are becoming more common. Uses include education, entertainment, marketing, and communication. Platforms offer various features like video analytics, customization, and integration with social media. User-generated content and interactive tools are also popular. The market is competitive with players like YouTube, Vimeo, and Facebook Live. Usage is expected to continue growing due to the convenience and engagement provided by online videos. 

Research report provides comprehensive data on impact of trend. For more details- Download a Sample Report

Market Challenges

The Online Video Platform (OVP) market is experiencing significant growth due to the increasing popularity of video content on the Internet. Brands are leveraging free video hosting platforms like YouTube, Metacafe, and Blip.tv to enhance their online presence. These platforms offer millions of videos on various topics and provide access to commercial content. Paid OVPs face intense competition as customers can access free live TV shows, sports events, movies, and news online with high-definition streaming. Consequently, the global OVP market is expected to grow substantially during the forecast period, as free Internet services restrict the use of paid services.The online video platform market is experiencing significant growth, with an increasing number of businesses utilizing video content for marketing and communication purposes. However, this market also presents several challenges. One major challenge is creating high-quality video content that engages and retains viewer attention. Another challenge is optimizing videos for search engines and social media platforms to increase reach and visibility. Additionally, ensuring video accessibility on various devices and ensuring secure video hosting are ongoing concerns. Furthermore, monetizing video content through ads or subscriptions can be complex, requiring a deep understanding of audience demographics and viewer behavior. Lastly, keeping up with the latest video technology trends and maintaining a consistent brand image across all video content can be time-consuming and resource-intensive.

For more insights on driver and challenges – Download a Sample Report

Segment Overview 

This online video platform market report extensively covers market segmentation by

End-user 1.1 Individuals1.2 Brand and enterprises1.3 Content creatorsType 2.1 UGC2.2 DIY2.3 SaaSGeography 3.1 APAC3.2 North America3.3 Europe3.4 South America3.5 Middle East and Africa

1.1 Individuals- Online Video Platforms (OVPs) have become essential tools for individuals to share content without the need for organizational affiliation. User-generated videos (UGVs) account for 80-85% of global trust, surpassing that of traditional sources. UGVs serve various purposes, including entertainment, education, and opinions on goods and services. Trusted UGVs can boost product usage and OVP revenue. The individual Internet video market contributes significantly to OVP growth during the forecast period.

For more information on market segmentation with geographical analysis including forecast (2024-2028) and historic data (2018 – 2022) – Download a Sample Report

Research Analysis

In the rapidly evolving digital landscape, the Online Video Platform (OVP) market continues to gain momentum. With the proliferation of smartphones and handheld devices, live streaming has become a preferred mode of video content consumption. Monetization of channels through streaming services is a significant trend, enabling content creators to reach a global audience. Telecom networks, including 4G and the emerging 5G network, facilitate seamless internet access for live streams. Transcoding and managing video content is crucial for publishers to ensure smooth delivery to viewers. Television is no longer confined to traditional broadcasting, as online video advertising becomes an integral part of video-based marketing content. Tracking viewer engagement and analytics is essential for optimizing revenue streams in this dynamic market.

Market Research Overview

The Online Video Platform market is a dynamic and growing industry, characterized by its ability to deliver high-quality video content to consumers on-demand. This market encompasses various technologies and services, including streaming, video hosting, and video analytics. The market caters to various sectors such as education, entertainment, advertising, and corporate training. The platforms offer features like adaptive bitrate streaming, personalized recommendations, and social media integration. The market is driven by factors such as increasing internet penetration, rising consumer demand for on-demand content, and advancements in video compression technology. The future of the Online Video Platform market looks promising, with continued innovation and expansion into new areas like virtual and augmented reality.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

End-userIndividualsBrand And EnterprisesContent CreatorsTypeUGCDIYSaaSGeographyAPACNorth AmericaEuropeSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

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Medius Appoints Gary Hall as Chief Product Officer to Drive Product Strategy

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BOSTON, May 12, 2025 /PRNewswire/ — Medius, a leading provider of AP Automation and Spend Management solutions, has today announced the appointment of Gary Hall as its Chief Product Officer (CPO).  

The appointment comes at a transformative time for Medius, following the recent launch of Medius Copilot for Accounts Payable Automation – a smart assistant that streamlines invoice approval, and Medius Supplier Conversations, which enhances supplier engagement through intelligent response automation. As CPO, Hall will lead the development and execution of Medius’ global product vision, ensuring the company remains at the forefront of AI-powered, digital-first spend management. 

With over 25 years of experience in engineering, product development, and strategic leadership, Hall joins Medius from working capital as a service provider GSCF, where he also served as Chief Product Officer. His track record includes scaling digital transformation initiatives, unlocking new revenue streams, and steering product strategy at industry innovators such as Wayfair and iRobot. Hall’s extensive expertise and customer-centric approach will be instrumental in accelerating Medius’ mission to empower finance teams of the future to optimize and transform spend. 

Gary Hall, Chief Product Officer, Medius, comments, “Medius is redefining the experience of managing spend with AI, and I’m excited to be part of that journey. We’re not just automating processes – we’re empowering finance teams to make faster, smarter decisions that drive real business outcomes. Leading this next chapter of product innovation is a rare opportunity, and I’m eager to help shape what the future of spend management looks like.”  

Jim Lucier, Chief Executive Officer, Medius, comments, “As we continue to integrate intelligent technologies into our product offering, Gary’s appointment as Chief Product Officer will be critical in ensuring the Medius platform enables our customers to reach their goals. Gary will be essential in leading a global product strategy that provides businesses with a complete view of their spend and continues to transform our APA and spend management solutions offering.” 

For more information, please contact: 

Dan Bird, Fight or Flight for Medius
Dan.Bird@fightflight.co.uk +44 7885 670798 / Medius@fightflight.co.uk 

This information was brought to you by Cision http://news.cision.com

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TriNet Launches “Your Path, Our Purpose” Brand Campaign Celebrating the Inspiring Journeys of Small and Medium-Size Businesses

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Features TriNet Customers Van Leeuwen Ice Cream, Zap Surgical Systems, Good Culture, and Zymo Research  

DUBLIN, Calif., May 12, 2025 /PRNewswire/ — TriNet (NYSE: TNET), a leading provider of comprehensive human resources solutions for small and medium-size businesses (SMBs), today unveiled its new brand campaign. Part of the “People Matter” creative idea, the new campaign, “Your Path, Our Purpose,” celebrates the unique journey of TriNet customers as they drive change, spark innovation, and positively impact their communities and employees.

At the heart of the campaign are vivid, stunning portraits captured through the lens of world-renowned photographer Annie Leibovitz, who once again collaborated with TriNet to bring these stories to life. With a dynamic visual style and stand-out special effects, by the Emmy® award-winning Garson Yu, and spectacular sounds created by artist and film composer Piers Baron, the campaign immerses viewers into each story, starting at the pivotal moment where purpose meets action. It unfolds like a book coming to life, guided by a moving pen, bringing authentic meaning to every frame.

“Small and medium-size businesses are driving change, improving lives and shaping communities through their innovation and determination,” said Michael Mendenhall, TriNet Senior Vice President, Chief Marketing Officer and Chief Communications Officer. “This campaign is a celebration of their impact and a testament to why TriNet exists—to support and empower them at every step of their journey. We are thrilled to partner again with Annie Leibovitz, who has been an integral part of our ‘People Matter’ series highlighting the incredible ways SMBs are changing the world.”

Featured Entrepreneurs and Businesses

“Your Path, Our Purpose” follows four TriNet customers on their journeys while visually spotlighting the place or moment where something happens for the greater good. Each image illustrates them driving change, innovating in their respective industries, and improving lives. The campaign highlights an impressive group of SMB leaders and their companies, all embodying the entrepreneurial spirit, including:

Zap Surgical Systems – A trailblazer in advanced surgical robotics, Zap Surgical is redefining radiosurgery with its ZAP-X platform, bringing life-saving stereotactic treatments to more people worldwide. Led by Dr. John R. Adler, Jr., a globally renowned innovator and the inventor of the CyberKnife®, Zap is at the forefront of transforming healthcare.Van Leeuwen Ice Cream – What started as a yellow scoop truck on the streets of New York City in 2008 has grown into a beloved brand with locations across the country. Co-founded by Ben Van Leeuwen, Pete Van Leeuwen, and Laura O’Neill, Van Leeuwen Ice Cream is known for its commitment to craftsmanship, offering eclectic dairy and vegan flavors that delight ice cream lovers everywhere.Zymo Research – Since 1994, Zymo Research has been a global leader in biotechnology, advancing cutting-edge discoveries in epigenetics, microbiomics, and Next-Gen Sequencing. With its innovative tools and global reach, Zymo empowers researchers in academia and the biomedical field to push the boundaries of science.Good Culture – Founded in 2015, Good Culture is revolutionizing the dairy aisle with its line of organic, pasture-raised, and additive-free cultured foods. Co-founders Jesse Merrill and Anders Eisner have turned cottage cheese into a modern-day superfood, showing the power of real, clean ingredients to transform the way we eat.

TriNet’s “Your Path, Our Purpose” campaign will run nationwide across television, radio, digital platforms, and out-of-home advertising, reaching audiences in major markets, including New York City, the San Francisco Bay Area, Los Angeles, Boston, and Atlanta. With its compelling storytelling and iconic visuals, the campaign shines a spotlight on the extraordinary contributions of small and medium-size businesses and underscores TriNet’s unwavering commitment to their success.

About TriNet
TriNet is a leading provider of Human Resources solutions for small and medium size businesses, offering advanced technology-enabled services that include human capital expertise, employee benefits such as health insurance and retirement plans, payroll and payroll tax administration, risk mitigation, and compliance consulting. Our long-term objective is to be the premier provider of HR services for a broad range of SMBs through industry leading benefits, sales distribution excellence, and a world class services delivery model. For more information, visit TriNet.com or follow us on Facebook, LinkedIn and Instagram.   

Investors:  

Media:

Alex Bauer  
TriNet 
Alex.Bauer@TriNet.com  

Renee Brotherton/Josh Gross
TriNet
Renee.Brotherton@TriNet.com
Josh.Gross@TriNet.com

TriNet and the TriNet logo are registered trademarks of TriNet. All other trademarks, service marks, registered trademarks, or registered service marks are the property of their respective owners.

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SOURCE TriNet

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X-Bow Systems Announces Final Closing of Over $105 Million Series B Funding to Deliver State-of-the-Art Defense Technologies at Speed and Scale

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ALBUQUERQUE, N.M., May 12, 2025 /PRNewswire/ — X-Bow Systems Inc (X-Bow), the leading non-traditional producer of advanced manufactured solid rocket motors (SRMs) and defense technologies, today announced the successful final closing of its Series B funding round, totaling over $105 million. The strategic portion of this round was led by Lockheed Martin with a significant investment in X-Bow Systems. To strengthen the industrial base and create mutual benefit for both companies, X-Bow and Lockheed Martin have entered into a strategic agreement allowing Lockheed Martin to accelerate X-Bow as a new independent supplier of SRMs and other services for their existing and future programs.

“We have built a highly respected ‘deep hardware technology’ company with the current Series A and B investments from our venture partners,” said Jason Hundley, chief executive officer and founder of X-Bow Systems. “This additional investment and our ongoing partnership with Lockheed Martin position us for significant growth. We are expanding our production capacity, accelerating our innovation efforts and strengthening our role as a critical independent supplier within the defense industrial base.”

“We are pleased to continue our investment in X-Bow Systems, a company developing SRM technology that aligns with our strategy to support innovative solutions that enhance our nation’s security,” said Chris Moran, vice president and general manager of Lockheed Martin Ventures. “Our follow-on investment in X-Bow Systems underscores Lockheed Martin’s dedication to advancing the aerospace and defense industry.”

Prior to this Series B raise, X-Bow established itself as a leader and innovator in the defense and aerospace sectors, demonstrated by:

Successful Launch Services: A multi-year backlog in hypersonic component flight tests and other critical DoD mission capabilities.Non-Traditional SRM Industrial Base Leader: The only new company to be integrated into over 8 SRM programs across both strategic and tactical sizes.Technology Disruption: Utilizes a patented Advanced Manufacturing of Solid Propellant (AMSP) system with over 12 development iterations, capable of printing and flying both tactical and strategic size SRM energetic grains.Innovation Expertise: Producing and executing the development of the world’s only ‘mobile energetics factory,’ the revolutionary Rocket Factory in a Box™, a rapidly deployable energetics production system that offers unprecedented flexibility for defense applications.

Fueled by private capital, X-Bow’s soon-to-open Texas energetics campus located just south of Austin, utilizes the company’s AMSP technology. Our affordable and sustainable SRM production approach allows the Department of Defense and other customers the speed and scale to counter evolving threats.

This total round included investment from Razor’s Edge Ventures, Crosslink Capital, Lockheed Martin, Balerion Space Ventures, Boeing Ventures, Bravo Victor Venture Capital, Upsher Management Company, Capital Factory Ventures, Arkenstone Capital, and Event Horizon Capital.

Union Square Advisors LLC served as exclusive financial advisor to X-Bow for this financing transaction.

About X-Bow Systems
X-Bow Systems is disrupting the aerospace industry with innovative and cost-effective advanced manufactured energetics for the solid rocket motor and launch vehicle market. X-Bow is also designing and building a suite of modular solid rocket motors and small launch vehicles for both orbital and suborbital launch services. X-Bow is led by CEO Jason Hundley, Chairman Mark Kaufman, CTO Max Vozoff, CRO Maureen Gannon, General Counsel John Leary, COO Mike Bender, CFO Hector Fernandez and a growing team of seasoned industry veterans and new space entrepreneurs. X-Bow is a dual-use technology company with investment from: Crosslink Capital, Razor’s Edge Ventures, Balerion Space Ventures, Boeing, Arkenstone Capital, The Capital Factory, Upsher Management Company, Event Horizon Capital, and Lockheed Martin Ventures. Headquartered in Albuquerque, New Mexico, X-Bow has additional presence in California, Alabama, Colorado, Texas, Utah, Maryland and Washington, DC. For more information visit XBowSystems.com.

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SOURCE X-Bow Systems

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