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CivicPlus® Launches Community Engagement Consulting Service

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The new offering includes quantitative and qualitative research, data analysis, and consultation to help administrations solve critical community challenges.

MANHATTAN, Kan., July 3, 2024 /PRNewswire-PRWeb/ — CivicPlus, a leader in public sector SaaS technology solutions, announced the launch of its Community Engagement Consulting Service. Grounded in scientific research and representational data analysis, and augmented by insights from local government and community operations experts, the consultative service aims to help leaders identify solutions to community challenges using resident and community member insights.

Grounded in scientific research and representational data analysis, and augmented by insights from local government and community operations experts, the CivicPlus Community Engagement Consulting Service aims to help leaders identify solutions to challenges using community member insights.

Led by Brenden Elwood, CivicPlus Vice President of Market Research, the service leverages the capabilities of data scientists and community researchers with over three decades of experience. Each engagement will include presenting research findings and recommendations to administrative stakeholders. According to Elwood, the impetus for launching a research-based consultation service found its inspiration in CivicPlus’ desire to continue finding impactful ways of achieving its mission of helping make government work better.

“For decades, people have known CivicPlus as an industry-leading public sector SaaS company,” said Elwood. “And we’re proud of having earned that distinction by scaling an integrated portfolio of solutions to help automate local government operations and empower residents to self-service their needs online. The missing facet in our commitment to being innovative partners to our customers was helping them frame and solve challenges even when new technology isn’t a core part of the solution. This Community Engagement Consulting Service closes that gap and we could not be more excited to begin partnering with community leaders on their biggest initiatives.”

Elwood is uniquely positioned to establish CivicPlus’ Community Engagement Consulting Service because he not only brings over two decades of behavioral science and market research experience to CivicPlus customers but also because he served as a Park Commissioner for six years and is currently in his third term serving as a council member for the City of North Bend, Washington.

“As an elected official, I understand the challenges that administrations and organizations face when making impactful decisions with limited resources and budget,” Elwood said. “Data is vital to those discussions, and not just internal system-level data, but data that can only come from the voices of the people whom the governing body’s choices will directly impact. Facilitating a service for our valued customers that uncovers critical insights in a scientifically sound manner and ensures representation across demographics is vital to making government work better, which means it’s the right step for CivicPlus.”

CivicPlus’ Community Engagement Consulting Service includes data-gathering modalities such as surveys, one-on-one interviews, online text analysis, and focus group research. Based on early customer engagements, Elwood says he expects his team’s research to indicate a wide array of strategic recommendations, including legislation introduction, process improvements, advocacy work, policy changes, budget allocation, or technology investments.

Elwood adds that he expects many engagements to become long-term strategic partnerships.

“From a data science perspective, we can solve some challenges with one data set. Others will require longitudinal data and benchmarking. Simply put, in the same way that CivicPlus never implements software and walks away, we plan to stand behind our strategic recommendations and see the results through. In many cases, that will mean returning to projects post-implementation and gathering new data and more resident and community member feedback to gauge our success and ensure we’re helping our customers create positive civic experiences.”

To learn more about CivicPlus’ Community Engagement Consulting Service, visit CivicPlus.com.

About CivicPlus

CivicPlus® is a trusted technology company dedicated to empowering government staff and powering exceptional digital experiences for residents. With a comprehensive suite of solutions that combine to form THE Modern Civic Experience Platform, we strive to create one-stop, frictionless interactions that delight residents and help staff collaborate and work efficiently. As a result, government administrations that choose CivicPlus realize greater trust and satisfaction among their community members.

Backed by over 25 years of experience and leveraging the insights of more than 850 team members, our solutions are chosen by over 10,000 global entities and are used daily by over 340 million people in the U.S. and Canada alone. For more information, please visit civicplus.com.

Media Contact

Jessica Marabella, CivicPlus, 1 888-228-2233, marabella@civicplus.com, www.civicplus.com 

View original content:https://www.prweb.com/releases/civicplus-launches-community-engagement-consulting-service-302187633.html

SOURCE CivicPlus

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LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

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Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

View original content to download multimedia:https://www.prnewswire.com/news-releases/leap-group-relaunches-humanview-a-growth-intelligence-system-built-to-explain-why-customers-behave-the-way-they-do-302918557.html

SOURCE LEAP Group

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

View original content:https://www.prnewswire.com/news-releases/stephen-a-smith-addresses-white-house-dinner-attendance-reaffirms-commitment-to-hbcus-and-protecting-corporate-investment-in-black-education-302918547.html

SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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