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Empowering Retail With Exponential IT: Info-Tech Research Group’s Strategies for Enhancing Customer Value and Business Growth

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Info-Tech Research Group has published a comprehensive blueprint for retail IT leaders, emphasizing the urgent need to integrate exponential technologies like AI, cloud computing, and data analytics. By addressing key priorities, retailers can enhance customer experiences, streamline operations, and drive sustainable growth. The research highlights how innovation and modernization of legacy infrastructures are crucial to staying competitive in a rapidly evolving market.

TORONTO, July 5, 2024 /PRNewswire/ – Retailers today face relentless pressure to stay competitive, drive innovation, and elevate their market positions. In such a dynamic environment, IT leaders are increasingly tasked with enabling organizations to harness exponential technologies for sustainable growth. In response to this pressing need, Info-Tech Research Group has published its latest blueprint, Priorities for Adopting an Exponential IT Mindset in the Retail Industry. This research highlights the urgent need for IT leaders in the retail sector to integrate advanced technologies such as AI, cloud computing, and data analytics. By addressing these critical priorities, the industry can overcome current obstacles and unlock new avenues for growth and innovation.

Info-Tech’s newly published industry research underscores the increasing customer demand for personalized services and transparency. However, many organizations are grappling with the challenges of delivering on these demands due to complex and costly legacy infrastructures. Emphasizing the need for innovation, the firm stresses that organizations must recognize IT leaders as valued business partners in order to embrace exponential technologies.

“As technology continues to undergo game-changing levels of innovation, organizations are faced with the real possibility of being left behind their competition,” says Donnafay MacDonald, research director at Info-Tech Research Group. “It is imperative that organizations be prepared for the next wave of rapid, exponential technological evolution. Organizations that are readily positioned to pivot, adapt, and adopt new technologies have the greatest potential to unlock value.”

The importance of adopting Exponential IT within the retail industry to combat disruptions cannot be overstated, especially for IT leaders. With speed being imperative, Info-Tech cautions that IT leaders and organizations are at risk of falling behind if they do not adopt new technologies fast enough.

“Adopting an Exponential IT mindset is about being prepared for growth by evaluating existing operations and organizational structures and taking steps to modernize them,” adds MacDonald. “Our research identifies foundational capabilities and essential steps to take in the process of adopting an Exponential IT mindset to help organizations prepare.”

Info-Tech’s research highlights several critical priorities for retailers, including the need to develop robust IT infrastructure, integrate advanced technologies seamlessly, and cultivate a flexible workforce capable of leveraging new digital tools. These strategies are essential for fostering innovation, improving productivity, and maintaining a competitive edge in the market.

The firm’s blueprint details three key priorities for IT leaders to focus on when adopting an Exponential IT mindset. These recommended priorities are:

Transform Infrastructure and Applications Into Utilities: Leverage demand-driven supply chain networks for flexibility and real-time decision-making capabilities. This approach also includes adopting cloud computing for applications and restructuring existing applications as part of digital modernization.Treat Data as a Product: Data must be treated as a product with a value proposition. Organizations can increase productivity and gain a competitive edge by evolving data ownership, increasing cross-functional influence and collaboration, and marketing and selling data assets both internally and externally.Let AI Take Over Core Operations: With ongoing advances in artificial intelligence and machine learning, there will be significant progress toward higher automation. IT leaders must prepare for the automation of infrastructure and operations with a clear IT strategy and the implementation of new technologies.

The firm’s blueprint explains that the retail industry will struggle to remain competitive without adopting AI to support business operations. Leveraging AI and automation can significantly enhance efficiency and generate real-time insights, enabling organizations to meet evolving business needs and maintain a competitive edge.

By aligning IT initiatives with organizational goals and fostering a culture of innovation, retailers can overcome barriers to digital transformation. Info-Tech’s comprehensive blueprint offers practical guidance on building a robust IT infrastructure, managing risks effectively, and creating a data-driven environment that supports continuous improvement. Adopting these priorities will help retailers navigate the complexities of the digital age, improve operational efficiency, and sustain a competitive edge.

For exclusive and timely commentary from Donnafay MacDonald, an expert in the retail and wholesale sector, and access to the complete Adopting an Exponential IT Mindset in the Retail Industry blueprint, please contact pr@infotech.com.

Info-Tech LIVE 2024

Registration is now open for Info-Tech Research Group’s annual IT conference, Info-Tech LIVE 2024, taking place September 17 to 19, 2024, at the iconic Bellagio in Las Vegas. This premier event offers journalists, podcasters, and media influencers access to exclusive content, the latest IT research and trends, and the opportunity to interview industry experts, analysts, and speakers. To apply for media passes to attend the event or gain access to research and expert insights on trending topics, please contact pr@infotech.com.

About Info-Tech Research Group

Info-Tech Research Group is one of the world’s leading research and advisory firms, proudly serving over 30,000 IT and HR professionals. The company produces unbiased, highly relevant research and provides advisory services to help leaders make strategic, timely, and well-informed decisions. For nearly 30 years, Info-Tech has partnered closely with teams to provide them with everything they need, from actionable tools to analyst guidance, ensuring they deliver measurable results for their organizations.

To learn more about Info-Tech’s divisions, visit McLean & Company for HR research and advisory services and SoftwareReviews for software buying insights.

Media professionals can register for unrestricted access to research across IT, HR, and software and hundreds of industry analysts through the firm’s Media Insiders program. To gain access, contact pr@infotech.com.

For information about Info-Tech Research Group or to access the latest research, visit infotech.com and connect via LinkedIn and X.

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SOURCE Info-Tech Research Group

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LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

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Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

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SOURCE LEAP Group

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

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SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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