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Workforce Analytics Market size is set to grow by USD 2.56 billion from 2024-2028, Demand for efficient workforce management and recruitment boost the market, Technavio

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NEW YORK, July 10, 2024 /PRNewswire/ — The global workforce analytics market size is estimated to grow by USD 2.56 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of almost 17.74%  during the forecast period. The global workforce analytics market is poised for significant growth, driven by increasing demand for efficient workforce management and recruitment solutions. The trend towards mobile applications for workforce analytics further amplifies this growth trajectory. However, challenges such as the lack of skilled workforce present hurdles to widespread adoption. Key players like Accenture, SAP SE, and Oracle are actively shaping the market with innovative solutions despite these challenges. As the market expands, overcoming skill shortages will be critical to fully realizing the potential benefits of workforce analytics technologies.

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Workforce Analytics Market Scope

Report Coverage

Details

Base year

2023

Historic period

2018 – 2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 17.74%

Market growth 2024-2028

USD 2562.1 million

Market structure

Fragmented

YoY growth 2022-2023 (%)

15.31

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

Europe at 33%

Key countries

US, China, UK, Germany, and Japan

Key companies profiled

Accenture Plc, Automatic Data Processing Inc., Brightfield, Bullhorn Inc., Ceridian HCM Holding Inc., Cisco Systems Inc., Cornerstone OnDemand Inc., International Business Machines Corp., Jobvite Inc., Koch Industries Inc., Kronos Inc., New Mountain Capital Group, L.P., Oracle Corp., Paycor Inc., PredictiveHR Inc., Salesforce Inc., SAP SE, Visier Inc., Workday Inc., and WorkForce Software LLC

Market Driver

The workforce analytics market has seen consistent growth, with a notable trend being the use of mobile applications for workforce data analysis. Tools like Visier and SAP SuccessFactors enable organizations to make workforce insights accessible via mobile platforms. With the widespread use of mobile devices, providing mobile applications for workforce analytics is essential. Managers, often working remotely or on-the-go, can easily access key employee performance indicators and address issues or opportunities. Mobile applications also enhance the user experience through an intuitive interface, boosting adoption and engagement. The adoption of mobile workforce analytics is expected to continue, allowing organizations to make real-time data-driven decisions and enhance workforce management efficiency, contributing to the market’s growth. 

The Workforce Analytics Market is experiencing significant growth due to the increasing demand for workforce performance improvement. Companies are leveraging data to evaluate staffing, employment, development, and training, compensation, and benefits. Key trends include talent management, recruitment, employee collaboration, and long-term labor issues. Performance data is crucial for identifying talent gaps and addressing employee engagement, retention, and productivity. Machine learning, AI, and cloud technologies are transforming HR data analysis, enabling predictive workforce analytics, data mining, and pattern matching. HR analytics tools are essential for managers to plan improvement, assess risk, and index productivity. Large enterprises in IT and telecommunication sectors are leading the adoption of these advanced technologies for employee performance management and career progression. Data security remains a priority as companies navigate the shift to remote work and work-from-home models. 

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Market Challenges

•         The global workforce analytics market is experiencing a significant challenge in finding a sufficient number of skilled professionals to meet the growing demand for data-driven workforce strategies. With the increasing importance of data analysis and statistical modeling in business, workforce analytics has become a complex field requiring specialized expertise. However, many organizations are struggling to find qualified individuals with the necessary skills and experience to implement and manage effective workforce analytics programs. This shortage can be attributed to the rapid pace of technological change, the expanding need for data-driven decision-making, and the relatively new nature of the field itself. Furthermore, educational institutions have not yet fully adapted their curriculums to the evolving needs of the workforce analytics market, creating a gap between the required skills and those being taught. This skills gap may hinder the ability of service providers to cater to their client base, potentially slowing down the growth of the global workforce analytics market during the forecast period.

•         In today’s dynamic business landscape, workforce analytics has become a crucial tool for large enterprises in IT and telecommunication to optimize their human resources. However, implementing workforce analytics comes with its challenges. One major challenge is the integration of new technologies like blockchain and AI into HR analytics tools. Another challenge is managing the work-from-home model and ensuring employee engagement. Managers need real-time talent decisions for planning improvement and employee performance, but data security is a concern. Employees’ people data must be mined for productivity indexing, predictive workforce analytics, and turnover modeling. HR teams must navigate hiring, dismissing, and career progression with the help of big data analytics and ML. Data security, employee experience, and performance anxieties are key areas of focus. HR analytics tools provide regression analysis, pattern matching, and risk assessment to improve productivity and employee retention. Companies can choose between on-cloud and on-premises solutions based on their needs. Professional and managed services can help with the implementation and management of these solutions. Workplace trends continue to evolve, requiring continuous adaptation and innovation.

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Segment Overview 

This workforce analytics market report extensively covers market segmentation by  

End-user 1.1 Retail1.2 BFSI1.3 Telecom and IT1.4 Healthcare1.5 OthersApplication 2.1 Large enterprises2.2 Small and medium sized enterpriseGeography 3.1 North America3.2 Europe3.3 APAC3.4 South America3.5 Middle East and Africa

1.1 Retail-  The Workforce Analytics market is a significant business solution that helps organizations effectively manage their human resources. It utilizes data and analytics to optimize workforce performance, improve productivity, and reduce costs. By providing insights into employee engagement, turnover rates, and skill gaps, Workforce Analytics enables informed decision-making and strategic workforce planning. This market continues to grow, offering various tools and services to meet the evolving needs of businesses.

For more information on market segmentation with geographical analysis including forecast (2024-2028) and historic data (2017-2021) – Download a Sample Report

Research Analysis

The Workforce Analytics Market encompasses data analytics solutions designed to evaluate and optimize various aspects of an organization’s workforce. These solutions include staffing, development and training, compensation management, talent management, recruitment, and more. Machine learning and data mining technologies play a significant role in workforce analytics, enabling pattern matching, turnover modeling, risk assessment, and productivity indexing. HR analytics tools provide real-time talent decisions, employee experience insights, and performance improvement recommendations. Additionally, workforce analytics solutions offer AI capabilities for automating hiring teams and making data-driven recruitment decisions. Professional and managed services are also available to support organizations in implementing and maximizing the value of their workforce analytics solutions. Employee engagement, management training programs, and performance anxieties are also addressed through workforce analytics, ensuring a well-equipped workforce that drives business success.

Market Research Overview

The Workforce Analytics market is a dynamic and evolving field focused on maximizing workforce performance and effectiveness through data-driven insights. It encompasses various areas such as evaluation, staffing, development and training, compensation and benefits, talent management, recruitment, employee collaboration, and more. Key areas of focus include workforce performance improvement, planning and improvement, employee engagement, productivity, and predictive workforce analytics. Machine learning and AI are increasingly being used to analyze HR data, identify talent gaps, and make real-time talent decisions. Compensation management, turnover modeling, and risk assessment are essential components of workforce analytics, helping organizations optimize their workforce and mitigate potential risks. HR teams use various HR analytics tools, including regression analysis, pattern matching, and data mining, to gain insights into employee experience and career progression. Workforce analytics also addresses long-term labor issues, such as data security and the impact of the work-from-home model on employee productivity. The market caters to large enterprises across industries, including IT and telecommunication, with solutions available on-cloud and on-premises. Employee collaboration, hiring teams, and HR teams all benefit from workforce analytics, enabling them to make informed decisions and improve overall organizational performance. Workforce analytics is an essential tool for addressing workplace trends and ensuring a productive, engaged, and motivated workforce.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

End-userRetailBFSITelecom And ITHealthcareOthersApplicationLarge EnterprisesSmall And Medium Sized EnterpriseGeographyNorth AmericaEuropeAPACSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

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Evermos Partners with the International Labour Organisation (ILO) to Deliver Entrepreneurship Training for Indonesia’s Vulnerable Groups

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BANDUNG, Indonesia, June 19, 2026 /PRNewswire/ — Evermos, a Bandung-based reseller platform focused on MSME empowerment, sees significant potential for vulnerable groups to achieve economic empowerment through digital business. According to Statistics Indonesia (BPS), the labour force participation rate among persons with disabilities stood at only around 20% in early 2025, far behind the roughly 70% recorded among people without disabilities.

“We see digital business as a bridge to lower the barriers to economic access for persons with disabilities and returning migrant workers. No significant capital, no need for a physical location, a mobile phone is enough. This business model opens up the opportunity for them to build an independent and sustainable source of income.”
Iqbal Muslimin, Chief of Sustainability, Evermos

The collaboration runs under the ILO project Promise II Impact, which aims to improve MSMEs’ access to financial services and has been running since 2023. It aligns with Evermos’ vision of advancing MSME empowerment across Indonesia. Evermos provides the digital business ecosystem, from its reseller platform and curated halal products to business training and mentoring, while the ILO brings a decent work framework and financial literacy modules that help participants start digital businesses on sound financial footing.

Since 2023, more than 230 beneficiaries have felt the project’s impact across various cities. In March 2026, Evermos and the ILO, together with the Migrant Worker Resource Centre (MRC), delivered digital entrepreneurship training for migrant workers in Cirebon, West Java. A similar programme was also held in the Special Region of Yogyakarta, involving persons with disabilities from various groups, including those supported by the BPKK of the Indonesian Ministry of Manpower, the Indonesian Association of Women with Disabilities (HWDI) Sleman, and the Mitra Sejahtera Disability Empowerment Centre (PPDMS) Gunungkidul.

During the training, participants were guided to try selecting products to sell directly through the Evermos app, to apply digital marketing techniques, and to strengthen their entrepreneurial mindset so that earnings from their working years can grow into long-term productive assets. They were also introduced to and practised using WhatsApp Business as one tool to start a digital business. Meanwhile, the ILO team complemented the training with basic financial literacy so participants could manage their new businesses soundly.

“For us, digital transformation also becomes meaningful when it reaches vulnerable groups, those furthest from the information they need to empower themselves economically. Through Evermos, a person with a disability or a migrant worker returning to their hometown can start a business with nothing more than a smartphone, without significant capital — and that is what truly inclusive empowerment looks like.”
Arip Tirta, President, Evermos

“The conclusion of this series of activities is not the end of the participants’ journey, but the beginning of their path as digital entrepreneurs. Three years of experience have shown that when vulnerable groups gain access to the right skills, technology, and mentoring, they are able to create economic opportunities for themselves. The partnership between the ILO and Evermos is an example of how collaboration can help bring about more inclusive economic growth that leaves no one behind.”
Djauhari Sitorus, Project Manager, Promise II Impact

Closing out three years of the Promise II Impact project, Evermos and the ILO hope this contribution can encourage vulnerable groups to take part in driving Indonesia’s economic growth as digital entrepreneurs. By opening access to doing business digitally, vulnerable groups can become economically empowered and self-reliant. Beyond that, the collaboration is intended to serve as a model of inclusive empowerment that can be replicated across more regions — so that an economy open to all is not merely an aspiration, but something that can be realised.

About Evermos

Evermos is a reseller platform that integrates a distribution network, commerce services, and a curated range of halal products with business communities focused on serving underserved communities. Evermos supports the success of its resellers regardless of gender, educational background, or geographic location by providing regular business training and mentoring.

Founded in November 2018, Evermos has built the largest reseller-based connected commerce network in Indonesia, with over 1 million resellers nationwide, more than 200,000 active monthly sellers, and hundreds of products from Indonesian MSMEs. Evermos has also received various prestigious accolades, including the Top CSR Award – Star 4 2026, the Seal Business Sustainability Award 2025, the Nikkei Asia Award 2023, and the UN Women 2024 Indonesian Women’s Empowerment Principles (WEPs), and is a member of the global Endeavor Entrepreneur network. Evermos is also part of the World Economic Forum’s Global Innovators Community.

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SOURCE Evermos

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Innovid by Mediaocean Positioned as a Leader in the SPARK Matrix™: AdTech Platform, 2026 by QKS Group

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PUNE, India, June 19, 2026 /PRNewswire/ — QKS Group announced today that it has named Innovid by Mediaocean as a leader in the SPARK Matrix™: AdTech Platform, 2026. This comprehensive evaluation provides a detailed competitive analysis, market ranking, and strategic insights to help users evaluate global vendor capabilities and market positions.

This recognition also reflects Innovid’s continued investment in AI-powered execution and the value it is delivering to customers and the industry at large. Earlier this month, the company introduced NIVO, its AI core for agents and orchestration, helping marketers turn intelligence into action across the advertising lifecycle. Early adopters have already reported workflow efficiency gains of up to 90%. 

“Innovid by Mediaocean’s leadership position in the advertising technology market is supported by its breadth across creative management, ad serving, campaign execution, measurement, optimization, and workflow automation,” said Richa Choubey, Senior Analyst, QKS Group. “The platform is particularly strong in helping advertisers manage campaigns across connected TV, digital, social, and linear media while providing greater consistency in execution and measurement across channels. Through cross-channel delivery capabilities, independent measurement, AI-enabled optimization, and interoperability across the advertising ecosystem, Innovid by Mediaocean enables brands and agencies to improve operational efficiency, strengthen performance visibility, and better manage increasingly fragmented media environments. Its integrated approach supports organizations seeking greater control over campaign operations, measurement consistency, and linkage between advertising investments and business outcomes.”

Analyst Assessment: Aligning with Market Dynamics

Innovid operates at the intersection of several of the most significant trends shaping the advertising technology landscape, including the rise of CTV, the growing demand for independent measurement, increasing media fragmentation, and the application of AI to campaign execution and optimization. Rather than competing solely on individual point capabilities, the platform’s value proposition lies in its ability to connect creative management, ad serving, measurement, and optimization workflows across channels that have traditionally been managed in silos.

As advertisers navigate an increasingly complex ecosystem characterized by evolving privacy requirements, proliferating media environments, and heightened expectations for accountability, platforms that can provide consistency, interoperability, and operational efficiency become increasingly important. Innovid’s continued investments in cross-channel measurement, CTV innovation, and AI-enabled workflow automation reflect a clear understanding of these market dynamics. While the AdTech market remains highly competitive and rapidly evolving, Innovid has established itself as a significant independent player with a differentiated position in helping brands, agencies, and media organizations execute, measure, and optimize campaigns across fragmented digital and television environments. Its ability to balance scale, openness, and innovation positions it well as organizations seek greater transparency and control over advertising performance in an omnichannel world.

“Innovid demonstrates differentiated capabilities in creative management and optimization, leveraging AI and automation to improve campaign efficiency and effectiveness,” said Umang Thakur, Vice President and Principal Analyst, QKS Group. “Its support for omnichannel activation, unified measurement, and cross-platform creative governance makes it well suited for organizations seeking to centralize advertising operations and maximize the impact of creative assets at scale.”

Building on a Foundation of AI Innovation

In 2025, QKS Group named Innovid the ‘Most Valuable Pioneer‘ in its AI Maturity Matrix for AdTech, highlighting the company’s ability to embed intelligence across the campaign lifecycle. With the launch of NIVO AI, Innovid has evolved that embedded intelligence into live, scalable execution, addressing the multi-channel complexities and fragmentation challenges highlighted in the QKS report.

“What stands out in this report is the growing need for greater connectivity across the advertising ecosystem,” said Grant Parker, President, Innovid. “Marketers aren’t struggling with a lack of tools; they’re struggling with disconnected workflows, fragmented data, and operational complexity. With NIVO, we’re helping brands and agencies bring those workflows together, turning signals into coordinated action across creative, delivery, measurement, and optimization.”

Access the Report

To download the full report and explore the visit SPARK Matrix™: AdTech Platform, 2026.

About Innovid

Innovid is the leading omnichannel advertising platform, empowering marketers to create, deliver, measure, and optimize ad-supported experiences. At the core of Innovid is NIVO, powering AI agents and orchestration to activate, adapt, and optimize campaigns across the advertising lifecycle. As part of Mediaocean, Innovid is tied into Prisma, the industry’s core ad infrastructure for planning, buying, and billing, as well as Protected for verification, fraud detection, and brand safety. Visit www.innovid.com to learn more.

Media Contact:
Megan Coyle
Megan@innovid.com

About QKS Group

QKS Group is a global analyst and advisory firm helping enterprises, technology vendors, and investors make trusted, data-driven decisions. Our portfolio spans the flagship SPARK Matrix™ evaluation framework, SPARK Plus™ analyst advisory platform, QKS Intelligence™ for market and competitive tracking, and QKS Community™ for CXO leaders and practitioners. All offerings are powered by a Human-Intelligence-driven framework and QKS’s closed-loop research methodology–integrating expert-led insights, quantitative modeling, and continuous validation to deliver credible, outcome-focused intelligence. For more available research, please visit Research.

Media Contact:
Anish
PR & Media Relations
QKS Group 
5th Floor, Wing 2, Cluster C, 
EON Free Zone, Kharadi,
Pune, India
Email: support@qksgroup.com
Content Source: https://qksgroup.com/newsroom/innovid-by-mediaocean-positioned-as-a-leader-in-the-spark-matrix-adtech-platform-2026-by-qks-group-1699 
Connect with us on LinkedIn- https://www.linkedin.com/company/qksgroup/

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Innoscience’s current products are not affected by both rulings of the Munich Regional Court

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MUNICH, June 18, 2026 /PRNewswire/ — Innoscience today announced that the Munich Regional Court has just issued a pair of rulings, from which it could be confirmed that Innoscience’s currently marketed gallium nitride (“GaN”) power device products fall outside the scope of Infineon’s asserted German patents and may be commercialized in Germany without restriction.

These rulings are fully consistent with the final determination issued last month by the U.S. International Trade Commission (“ITC”), which found that Innoscience’s current products do not infringe Infineon’s asserted U.S. patent relating to packaging design (U.S. Patent No. 9,899,481). The Munich case concerns the German counterparts of that same patent family. In line with the ITC’s findings, the Munich Court found infringement only with respect to a limited set of legacy products—certain packaged 650–700V transistors—that had already been discontinued. Therefore, any injunction granted would not apply to Innoscience’s current product portfolio. As a result, there is no impact on Innoscience’s ongoing operations or its customers’ use of its products in Germany.

The decisions mark another significant milestone in Innoscience’s string of favorable outcomes across major jurisdictions. They follow the company’s recent success in China, where it secured an injunction and damages award against Infineon, as well as its decisive victory at the ITC in the United States last month. Together, these rulings reaffirm the legality of Innoscience’s current product portfolio and its ability to operate freely in key global markets.

While proceedings in Germany remain ongoing, including Innoscience’s invalidity challenges to the asserted German patent, the growing body of decisions across China, the United States, and Germany underscores that the global litigation campaign initiated by Infineon has not altered the competitive position of Innoscience’s core products. To the contrary, independent judicial findings across multiple jurisdictions have consistently validated the robustness of Innoscience’s technology and reinforced market confidence in the company’s product compliance and innovation capabilities.

Innoscience remains committed to advancing its technology leadership and expanding its global footprint, delivering cutting-edge GaN solutions to customers worldwide in a fair and competitive marketplace.

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SOURCE InnoScience

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