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Market Veep Spotlights Two Manufacturers in Marketing Case Studies

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Manufacturing Strategies Leading to Website and Lead Generation Success

BURLINGTON, Mass., July 19, 2024 /PRNewswire/ — Market Veep, a leading digital marketing agency specializing in tailored strategies for industrial organizations, announces exceptional results achieved for two prominent clients in the manufacturing sector: ReNEW Manufacturing Solutions and Prime Attachments.

Manufacturing Strategies Leading to Website and Lead Generation Success

“We’re so proud of the partnerships we’ve built with our clients and the success we’ve been able to achieve for and with them,” says Jennelle McGrath, CEO and Founder of Market Veep. “Manufacturers hold such a special place in our hearts and there’s nothing we love more than seeing them not just reach their goals, but absolutely crush them.”

Market Veep’s manufacturing clients have leveraged a diverse array of services to achieve their brand awareness and lead generation objectives effectively. Through website strategy and development, they ensure their online presence is not just functional but optimized for user engagement and conversion. Complemented by robust SEO practices and strategic backlinking, they’re able to bolster their visibility across search engines, driving organic traffic and enhancing their digital footprint.

Social media marketing initiatives amplify their reach, engaging with targeted audiences through compelling content and community interaction. Email marketing nurtures leads and maintains meaningful engagement throughout the customer journey. Leveraging Facebook lead generation ads facilitates direct engagement with potential customers, further expanding their lead base.

Through these integrated strategies, Market Veep’s manufacturing clients have elevated their brand presence and consistently generated quality leads, fostering sustainable growth in their respective industries.

Read more about the specific case studies below or visit www.marketveep.com for more information.

A MANUFACTURER THAT COMBINES TRADITION WITH INNOVATION GREW WEBSITE TRAFFIC BY OVER 14,000% IN JUST 9 MONTHS

ReNEW Manufacturing Solutions is propelling niche market manufacturing companies forward while preserving the legacy of their original founders. They partnered with Market Veep to design a website that would convey their emphasis on precision, technology, and forward-thinking.

“These companies are the backbone of the US economy, and we support manufacturing, industrial plants, OEMs, and these are really good jobs for skilled labor, so to continue it on in these communities is a big benefit,” remarks Cres Ferrell, CEO of ReNEW Manufacturing Solutions. “The name ReNEW is partially to come in and renew the business and help with some processes and automation, and the work the [Market Veep] team is doing for marketing.”

In addition to the ReNEW website, Market Veep crafted websites and established a digital marketing presence for two sister companies: Absolute Machine & Tooling and TIW Machine & Fabrication.

User experience and conversion paths were front-of-mind through the entire project, ensuring that visitors from different industries and seeking out different capabilities would be able to navigate the websites easily.

Just months after the ReNEW site and the two sister sites launched, they saw favorable email, social media, and website performance for all three businesses.

ReNEW Manufacturing Solutions:

2,330% increase in total sessions per month9.3% email click rate compared to 4.3% benchmark28.6% click-through rate compared to 12.6% benchmark

TIW Machine & Fabrication:

372.7% increase in total sessions per month5.7% email click rate compared to 4.3% benchmark22.6% click-through rate compared to 12.6% benchmark

Absolute Machine & Tooling:

11,550% increase in total sessions per month1,092% increase in social media impressions850% increase in social media interactions

ReNEW continues to make acquisitions in the manufacturing sector. Their latest addition, Interfuse Manufacturing, was founded in 1974 and has become a leading manufacturer of machined components for markets including cranes and heavy equipment, mining, refractories, and transportation end markets. The company will add 75,000 sq. ft. of manufacturing space and 56 employees, providing geographic expansion this business to the ReNEW platform along with marquee customer relationships and exposure to industrial markets in Pennsylvania.

“Most of these companies [that have been acquired] have very little to zero marketing, and SEO and marketing are not in their vocabulary. Which is fine, these companies are successful even in spite of that,” continues Ferrell. “But there are a lot of things we can gain now by leveraging those types of activities and bringing them into the companies.”

B2B FACEBOOK CAMPAIGN GENERATES 373 LEADS IN 30 DAYS

Nestled in the heart of Garfield, MN, Prime Attachments stands tall as a pioneering force in the skid steer attachment manufacturing sector. Today, Prime Attachments proudly distributes their innovative skid steer attachments across the United States and Canada, cementing their reputation as a leader who delivers unmatched performance and value.

Prime Attachments’ previous Facebook Ads campaigns focused on generating link clicks with the intention of converting users on the website, but these efforts did not yield significant conversions. They needed a more effective campaign strategy to convert clicks into revenue.

Market Veep crafted a strategic approach aimed at optimizing conversions and enhancing lead generation. The campaign’s focal point was the client’s downloadable product catalog. Facebook lead forms were used to simplify the user journey and improve conversion rates without adding friction for the audience. Most importantly, this high-value conversion offer brought in bottom-of-the-funnel leads that had serious interest in purchasing.

“Choosing to use Market Veep’s services has been one of the best decisions we have made!” remarks Amy Thompson, Vice President of Prime Attachments. “We are a small company looking to grow and they are making our presence known faster than we could have imagined. The team has really done a great job listening and understanding our company and product in order to create relevant content that speaks to our customers.”

Market Veep’s strategy generated incredible results in the first 30 days:

373 Leads Generated: The campaign successfully generated 373 high-quality leads through Facebook lead forms, marking a significant improvement in lead acquisition compared to previous efforts focused solely on link clicks.$1.56 Cost Per Lead: Market Veep achieved an impressive cost per lead of $1.56, whereas the average cost per lead on the platform is projected by some to be as high as $17 per lead. This efficiency allowed Prime Attachments to achieve a greater ROI for their ads.

Additionally, the campaign was recognized as “High-Performing” by Facebook, highlighting its exceptional performance and effectiveness in achieving above-average results within the platform’s advertising ecosystem.

“Not only has everyone on the Market Veep team been fun to work with, they have been so helpful and their level of communication is top-notch,” continues Thompson. “We can’t wait to see where Market Veep takes us next!”

Website: www.marketveep.com

LinkedIn: https://www.linkedin.com/in/jennellemcgrath/

Podcast: https://podfollow.com/findingbusinesshappy

About Market Veep

Market Veep is an INC. 5000 fastest growing company winner, HubSpot accredited, and diamond certified partner, INC. Best Workplace Winner, certified Best Places to Work, SBA certified Women-Owned Small Business, Netty winner for Boutique Agency of the Year, and Most Innovative Web Design.

Since its founding, Market Veep has helped manufacturing companies improve their sales and marketing funnels to increase leads and revenue. We’re a full-service inbound marketing agency fiercely committed to helping every company we work with grow into the best version of itself it can be. Our clientele includes CNC machining, welding and fabricating, laser cutting, finishing, chemical manufacturing, electronic component manufacturing, and other industrial applications.

They host the “Finding Business Happy” which is about living your best life inside and outside of work. The show is an ideal listen for CEOs, Founders, CMOs, Sales Directors and C-Suite Executives who know they want to accelerate lead generation while fostering a positive company culture.

About ReNEW Manufacturing Solutions

As experienced industry professionals themselves, the team at ReNEW Manufacturing Solutions understands the importance of a fair price, fast production, and quality results. They also know the value of looking ahead.

They’re not just investors, but partners in progress. Their mission is to help you, the owner, reap the rewards of all the years that went into building your business and to continue the legacy you have built. ReNEW acquires generational industrial companies in a way that will ensure a brighter future for the owner(s), the staff, and the local community. Customers can continue to count on the same quality-driven business that works faster than the competition at a fair price, and you can secure your future.

Visit their website to learn more.

About Prime Attachments

Prime Attachments are simply a different breed. Bigger. Stronger. Tougher. Designed to conquer even the toughest tasks, every one of our skid steer attachments is crafted from quality commercial-grade materials and is rigorously tested and evaluated before leaving the shop. That’s why we can confidently say that Prime Attachments are “Built to be Badass”.

Visit their website to learn more.

View original content to download multimedia:https://www.prnewswire.com/news-releases/market-veep-spotlights-two-manufacturers-in-marketing-case-studies-302201516.html

SOURCE Market Veep

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HelloNation Examines Medicare Advantage & Medigap Coverage Differences, Featuring Financial Advisor Ash Toumayants

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The article reviews provider access, prescription coverage, and out-of-pocket expenses when comparing Medicare Advantage and Medigap plans.

STATE COLLEGE, Pa., July 24, 2026 /PRNewswire/ — How should residents evaluate whether Medicare Advantage or Medigap coverage better fits their healthcare and financial needs? HelloNation answers this question in an article that explains the key considerations involved in choosing between Medicare Advantage and Medigap plans.

The HelloNation article features insights from Financial Advisor Ash Toumayants of Strong Tower Associates. The article explains that both Medicare Advantage and Medigap supplement Original Medicare but differ significantly in how they handle healthcare providers, prescription coverage, and overall out-of-pocket expenses.

Medicare Advantage plans are typically offered through private insurers and bundles Medicare Part A, Part B, and possibly prescription coverage into a single policy. However, Medicare Advantage plans generally operate with provider networks, meaning healthcare providers must often be selected from within the plan’s approved list.

For residents across Pennsylvania, provider access can play an important role in selecting the right plan. The article explains that individuals should review which healthcare providers are included in a Medicare Advantage network before enrolling. Plan networks may vary by county in Pennsylvania, so residents should confirm that their preferred doctors and specialists are covered.

Medigap plans, also known as Medicare Supplement Insurance, operate differently from Medicare Advantage. The article explains that Medigap works alongside Original Medicare and helps cover certain out-of-pocket expenses such as copays, coinsurance, and deductibles. Although Medigap policies generally involve higher monthly premiums, they can offer greater predictability in medical expenses.

One advantage of Medigap is flexibility in choosing healthcare providers. The article explains that individuals with Medigap coverage can typically visit any doctor or specialist who accepts Medicare nationwide. This broader provider access can be beneficial for retirees who want more freedom in choosing healthcare providers across Pennsylvania or while traveling.

Prescription coverage is another important factor in the decision process. Many Medicare Advantage plans include prescription coverage as part of their bundled benefits. In contrast, Medigap plans do not include prescription coverage, which means individuals who choose Medigap often purchase a separate Medicare Part D plan to manage medication costs.

Budget considerations also influence the decision between Medicare Advantage and Medigap. The article explains that while Medicare Advantage plans may have lower premiums, they often include copays and service limits that affect annual out-of-pocket expenses. Medigap plans generally involve higher premiums but may reduce unexpected out-of-pocket expenses throughout the year.

Travel and lifestyle habits can also affect which plan is more suitable. The article explains that Medicare Advantage plans may have limitations on out-of-network care outside their coverage area. For residents in Pennsylvania who travel frequently or spend time in multiple locations, Medigap coverage may offer greater flexibility when accessing healthcare providers.

Enrollment timing is another important consideration discussed in the article. Medicare Advantage and Medigap plans have different enrollment rules and deadlines tied to the Initial Enrollment Period or the annual Medicare Open Enrollment period. Missing these enrollment opportunities can limit plan choices or result in additional underwriting requirements.

The article concludes that choosing between Medicare Advantage and Medigap in Pennsylvania requires careful evaluation of healthcare providers, prescription coverage, travel habits, budget considerations, and potential out-of-pocket expenses. Comparing plan structures and reviewing coverage details helps individuals make informed decisions that align with their healthcare and financial priorities.

How to Decide Between Medicare Advantage & Medigap features insights from Ash Toumayants, Financial Advisor of State College, PA, in HelloNation.

About HelloNation
HelloNation is America’s Good News Network, a premier media platform built on the idea that good news travels faster when real people tell real stories. Through its community-focused publications and innovative “edvertising” approach, HelloNation delivers content that informs, inspires, and spotlights the leaders making a meaningful impact in their communities.

View original content to download multimedia:https://www.prnewswire.com/news-releases/hellonation-examines-medicare-advantage–medigap-coverage-differences-featuring-financial-advisor-ash-toumayants-302829329.html

SOURCE HelloNation

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In HelloNation, Pool & Landscaping Expert Tina Possehn Wolbers Discusses What Pool Opening & Closing Services Include

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The article highlights how seasonal pool service simplifies pool maintenance and protects backyard pools year-round.

LANSING, Mich., July 24, 2026 /PRNewswire/ — What is included with pool opening and closing services, and how do they support pool ownership? The answer is explored in a HelloNation article, which features insights from Tina Possehn Wolbers of Wolbers-Possehn Pools, Ponds and Landscapes.

The HelloNation article explains that seasonal pool service plays a key role in maintaining a backyard pool throughout the year. By handling the transition between seasons, pool opening service and pool closing service make pool maintenance more manageable and allow homeowners to focus on enjoying their space.

Pool opening service marks the beginning of the swimming season. One of the first steps is removing the pool cover, which has protected the pool during colder months. The pool cover is carefully cleaned and stored, helping extend its lifespan and prepare it for future use. Once removed, the backyard pool begins to take shape as a clean and inviting environment.

Another important part of pool opening service is reconnecting and inspecting pool equipment. Pumps, filters, and circulation systems are checked to ensure they are functioning properly. This step helps restore water flow and sets the foundation for effective pool maintenance throughout the season.

Water level adjustments and water balancing are also essential components of pool opening service. Ensuring proper water levels allows systems to run efficiently, while water balancing helps create a safe and comfortable swimming environment. These steps help homeowners enjoy their backyard pool without unnecessary complications.

The article emphasizes that pool opening service and pool closing service are key components of seasonal pool service, helping simplify pool maintenance and reduce the stress of managing a pool. With a structured approach, homeowners can rely on consistent care that keeps their pool in good condition.

Pool closing service prepares the pool for colder months when it is not in use. This process includes lowering the water level to help prevent potential damage. Proper water management during pool closing service helps protect the structure and equipment over time.

Protecting plumbing lines is another critical part of pool closing service. Water is removed from pipes to prevent freezing and expansion, which could lead to damage. Taking these steps ensures that the system remains intact and ready for the next pool opening service.

Securing the pool cover completes the process. A properly fitted pool cover keeps debris out and helps maintain water quality during the off-season. It also makes the next pool opening service easier by reducing the amount of cleaning required.

Seasonal pool service provides a more predictable and low-stress experience for homeowners. Instead of handling every detail themselves, pool owners can rely on professional processes that keep their backyard pool functioning properly year after year.

Beyond maintenance, a well-cared-for backyard pool becomes a space for relaxation and connection. Whether hosting gatherings or enjoying quiet time, the pool adds value to everyday life. Pool opening service and pool closing service support that experience by keeping the pool ready when it matters most.

The HelloNation article concludes that understanding what is included in seasonal pool service helps homeowners set clear expectations and maintain their pool with confidence. With proper pool maintenance, water balancing, and use of a secure pool cover, owning a backyard pool in Lansing becomes both simple and enjoyable.

What Is Included With Pool Opening & Closing Services in Lansing? features insights from Tina Possehn Wolbers, Pool & Landscaping Expert of Lansing, MI, in HelloNation.

About HelloNation

HelloNation is America’s Good News Network, a premier media platform built on the idea that good news travels faster when real people tell real stories. Through its community-focused publications and innovative “edvertising” approach, HelloNation delivers content that informs, inspires, and spotlights the leaders making a meaningful impact in their communities.

View original content to download multimedia:https://www.prnewswire.com/news-releases/in-hellonation-pool–landscaping-expert-tina-possehn-wolbers-discusses-what-pool-opening–closing-services-include-302829324.html

SOURCE HelloNation

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Verra Mobility Schedules Second Quarter 2026 Earnings Call

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MESA, Ariz., July 24, 2026 /PRNewswire/ — Verra Mobility Corporation (NASDAQ: VRRM), a leading provider of smart mobility technology solutions, announced today that it will report financial results for the second quarter ended June 30, 2026, after market close on August 5, 2026.

Verra Mobility’s Interim Chief Executive Officer, Jon Keyser, and Chief Financial Officer, Craig Conti, will host a conference call and live webcast to discuss financial results for investors and analysts at 5:00 p.m. ET on August 5, 2026.

A live webcast will be available on the Company’s Investor Relations website at ir.verramobility.com. To access this conference call by telephone, register here to receive dial-in numbers and a unique PIN to join the call. A replay of the call will also be made available on the Investor Relations website.

In addition, an archived webcast will be available in the “News & Events” section of Verra Mobility’s Investor Relations website at ir.verramobility.com.

About Verra Mobility

Verra Mobility Corporation (NASDAQ: VRRM) is a leading provider of smart mobility technology solutions that make transportation safer, smarter and more connected. The company sits at the center of the mobility ecosystem, bringing together vehicles, hardware, software, data and people to enable safe, efficient solutions for customers globally. Verra Mobility’s transportation safety systems and parking management solutions protect lives, improve urban and motorway mobility and support healthier communities. The company also solves complex payment, utilization and compliance challenges for fleet owners and rental car companies. Headquartered in Arizona, Verra Mobility principally operates in North America, Europe and Australia. For more information, please visit www.verramobility.com.

Forward Looking Statements

This press release contains “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements include, but are not limited to, statements about Verra Mobility’s plans, objectives, expectations, beliefs and intentions and other statements including words such as “hope,” “anticipate,” “may,” “believe,” “expect,” “intend,” “will,” “should,” “plan,” “estimate,” “predict,” “continue” and “potential” or the negative of these terms or other comparable terminology. The forward-looking statements herein represent the judgment of Verra Mobility, as of the date of this release, and Verra Mobility disclaims any intent or obligation to update forward-looking statements. Forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from those currently anticipated. This press release should be read in conjunction with the information included in Verra Mobility’s other press releases, reports and other filings with the SEC and on the SEC website, www.sec.gov. Understanding the information contained in these filings is important in order to fully understand Verra Mobility’s reported financial results and our business outlook for future periods. Actual results may differ materially from the results anticipated in the forward-looking statements and the assumptions and estimates used as a basis for the forward-looking statements.

Additional Information

We periodically provide information for investors on our corporate website, www.verramobility.com, and our investor relations website, ir.verramobility.com. We intend to use our website as a means of disclosing material non-public information and for complying with disclosure obligations under Regulation FD. Accordingly, investors should monitor our website, in addition to following the Company’s press releases, SEC filings and public conference calls and webcasts.

Media Relations:

Investor Relations:

Valerie Schneider

Mark Zindler

valerie.schneider@verramobility.com

mark.zindler@verramobility.com 

View original content to download multimedia:https://www.prnewswire.com/news-releases/verra-mobility-schedules-second-quarter-2026-earnings-call-302834170.html

SOURCE Verra Mobility

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