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MMA Global Hosts First-Ever AI in Marketing Conference in APAC

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HO CHI MINH CITY, Vietnam, July 26, 2024 /PRNewswire/ — For the first time in the Asia-Pacific region, MMA Global is organizing a conference centered on AI in marketing, titled the MMA AI Leadership Coalition (ALC) Summit 2024. Vietnam has been selected to host this significant and strategic event in Ho Chi Minh City on August 22, 2024. The conference will attract over 700 participants, including marketing experts and C-level executives from advertising companies, media agencies, brands, AI startups, and MarTech, AdTech, and FinTech companies applying AI technology within APAC and globally. The MMA ALC Summit 2024 promises to deliver numerous insights and the latest updates, providing wide-ranging opportunities for networking, collaboration, and knowledge sharing.

With the theme “The Forefront of AI Innovation in Marketing,” this event will be a focal point for discussions on AI advancements in the marketing industry. It will explore strategies to enhance competitive advantage through technology and the effective application of AI in marketing.

Exploring AI’s Power in Marketing

In recent years, AI has transformed marketing operations, enabling businesses to personalize, optimize, and predict more effectively. Consequently, “Leveraging Technological Transformation and Artificial Intelligence for Strategic Advantage” is anticipated to be a highly attractive discussion topic at the MMA ALC Summit 2024. Additionally, discussions will focus on strategic aspects of the AI era, including:

New Age Trends in Programmatic Advertising with AI.Navigating the New Frontier: AI’s Profound Impact on Content Dynamics.Intelligent Effectiveness: Measuring the ROI of AI in Optimization & Personalization.AI Case Studies: How AI is revolutionizing marketing with cutting-edge innovations and real-world applications.

In addition to presentations by speakers from Vietnam and APAC, attendees of the MMA ALC Summit 2024 will experience various AI applications, solutions, and techniques showcased by marketing technology companies. The AI Experience Hall, featuring AI in Marketing reports and research conducted by MMA Global worldwide, will be unveiled for the first time, offering new insights and perspectives on AI’s influence in the marketing industry in the 4.0 era.

Key Activities at the Conference:

Thought Leadership Topics on AI in Marketing & AI-Powered Marketing Case Studies: In-depth discussion sessions led by industry experts covering the current state of AI applications in businesses, especially in marketing, and exploring new trends, challenges, and opportunities shaping the future of AI applications.Flashbiz Connect: Opportunities for 1:1 interaction between brands and solution providers, initiating potential collaborations on developing new marketing technologies and applying AI in marketing within businesses.AI Experience Hall: Showcasing all research projects, reports, frameworks, and guidelines on AI applications in marketing conducted by MMA globally over the past year.Exhibitors’ Booths: Featuring AI-powered marketing solutions from event partners, providing marketers with information and options to enhance the effectiveness of AI applications in advertising campaigns.Premiere Executive Connect (PEC): An evening cocktail party for VIP guests and speakers, offering a relaxed environment to converse and connect, sharing experiences and knowledge about AI business management and future directions.

As a pioneering and strategic event, the MMA ALC Summit 2024 is set to energize the marketing and technology sectors with practical activities, in-depth knowledge, and contributions from leading speakers across APAC. This is an experience that marketers and elite leaders cannot afford to miss in 2024. For more details and registration, visit: [MMA ALC Summit 2024] (https://www.mmaglobal.com/MMA-ALC-Summit-2024).

An Unmissable Experience at MMA ALC Summit 2024

As a pioneering and strategic event, MMA ALC Summit 2024 is set to energize the marketing and technology sectors with practical activities, in-depth knowledge, and contributions from leading speakers across APAC. This is an experience that marketers and elite leaders cannot afford to miss in 2024. For more details and registration, visit: https://www.mmaglobal.com/MMA-ALC-Summit-2024.

About MMA ALC – AI Leadership Coalition

ALC is the world’s largest association where marketers from over 150 top companies focus on responsibly and effectively applying AI in marketing. The association aims to revolutionize marketing by advancing AI adoption through focused research groups and application reports (Think Tank).

Recognizing AI’s transformative potential, ALC is dedicated to driving business growth, creating personalized experiences, and enhancing operational efficiency in marketing through strategic AI adoption. By establishing the AI Strategy Council, ALC has demonstrated significant performance improvements, noting up to a +260% increase in digital marketing effectiveness. The MMA AI Leadership Coalition includes over 200 forward-thinking marketing leaders from 150+ companies who recognize that embracing AI goes beyond staying ahead of the curve. It is about harnessing the most important technological revolution of this decade to achieve unparalleled success. The MMA AI Leadership Coalition serves as a platform where marketers can explore, experiment, and execute groundbreaking AI initiatives that push the boundaries of what marketing can achieve.

PR Newswire is the official news distribution partner of MMA AI Leadership Coalition (ALC) Summit 2024.

CONTACT: Lily Nguyen, lily.nguyen@mmaglobal.com

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SOURCE MMA Global Inc.

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Bonree Powers Global Digital Finance with Intelligent Observability

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DONGGUAN, China, April 27, 2026 /PRNewswire/ — From March 31 to April 2, 2026, the second Huawei Global Financial EcoWeek, themed “Inspire • Collaborate • Achieve: Reshaping the Future of Finance”, was held in Sanyapo, Dongguan. The event brought together over 400 attendees from Huawei partners across more than 30 countries and regions, including over 60 independent software vendors (ISVs) and over 120 system integrators (SIs) in the financial industry. As global financial data volumes surge, customer demands diversify, and regulatory requirements evolve, financial institutions are accelerating their digital and intelligent transformation. Observability and intelligent operations technologies enable institutions to detect system anomalies in real time, optimise performance, and ensure business continuity, while cross-regional and cross-institution collaboration is becoming a key driver of industry innovation.

At the event, NTT Data signed a partnership agreement with BONREE DATA TECHNOLOGY Co., Ltd. (Bonree), marking the launch of a renewed global financial ecosystem under the “SI Value Growth Plan.” As the first publicly listed company in China’s Application Performance Management (APM) and observability market, Bonree is advancing its globalisation strategy with established operations in Hong Kong SAR, Singapore, and Malaysia. The company has already secured orders worth millions in the Hong Kong and Macau region. Bonree complies with internationally recognised standards, including SOC 2 Type II and CMMI Level 5. Its self-developed LLM-powered observability platform has been selected for Huawei Cloud’s international baseline solution library, reflecting recognition from global cloud ecosystems and supporting its expansion with a “global deployment, local compliance” approach.

Bonree serves over 1,000 leading clients worldwide with system monitoring, performance optimisation, and intelligent operations solutions. Leveraging proprietary unsupervised knowledge graph root cause analysis technology and AI-driven intelligent analytics, Bonree delivers plug-and-play monitoring and fully managed adaptive alerting systems that detect anomalies quickly and accurately with minimal noise. With 56 authorised invention patents and 135 software copyrights, as well as 24/7 global technical support, Bonree maintains an NPS of 79 and a client satisfaction rate of 95%, reflecting its deep overseas market presence and trust among international financial institutions. With these core strengths, Bonree continues to lead in global fintech and digital operations, helping clients ensure business continuity and digital transformation while striving to become a leading global player in APM and observability.

CONTACT: 
Yao Xiaohan
yaoxiaohan@bonree.com 
+8618210189324

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SOURCE BONREE DATA TECHNOLOGY Co., Ltd.

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HZICC: The 2025 Hangzhou Highlights Awards Celebrating Visionaries Elevating the City’s Global Profile

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HANGZHOU, China, April 27, 2026 /PRNewswire/ — What does the world see when it looks at Hangzhou? The Hangzhou & Friends: 2025 Hangzhou Highlights Awards, unveiled on February 4, offered an answer—not through statistics alone, but through the stories of connection that unfolded across the year.

The awards were born from a simple recognition: that a city’s global presence is built not only on grand events, but on the countless moments when people reach across borders. To honor this, the organizers structured the awards into four chapters: Dialogue of Civilizations, Industrial Narratives, Social Innovation, and Moments of the Year, each capturing a different way that Hangzhou touched the world.

Across these categories, moments of quiet resonance stood out. In the realm of cultural dialogue, ten friends from ten nations explored Hangzhou for the first time, their journeys later echoed by the city’s own return visits to Istanbul and Cairo. After the visits, a German photographer’s image of Qiandao Lake’s giant net fishing found its way to the pages of The Times, Hangzhou’s bond with Verona deepened into a year-long romance of music, art, and shared celebration, proving that sister-city ties can bloom into something far richer than ceremony.

On the Liangzhu Day of 2025, the “Liangzhu and the World: Dialogue between Liangzhu Ancient City and Rome Ancient City” was held—one of several moments when the region’s archaeological treasures found new resonance on the global stage. Beyond culture, the awards recognized how Hangzhou’s industries are telling Chinese stories overseas, from Geely’s global development to the rise of cross-border e-commerce that brings Hangzhou products,and the culture behind them directly to international consumers.

Yet there were also countless other people and moments that helped the world know Hangzhou. An international student from Pakistan filmed the city he had come to call home, capturing not just its landmarks but the feeling of belonging. A volunteer from Zimbabwe found himself holding hands with local police and strangers in a human chain at West Lake to maintain traffic order, discovering that being welcomed means being trusted to help. The Hangzhou International Conference Center became a stage for cross-cultural encounter, while Hangzhou’s tech-themed travel routes offered visitors a chance to explore the city’s cutting-edge innovations.

Together, these moments traced a portrait of Hangzhou not as a place that simply welcomes visitors, but as one that listens, shares, and grows, through the people who carry its stories onward.

 

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SOURCE HZICC

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Flagship Tablet to Highlight Huawei Innovative Product Launch in Bangkok

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BANGKOK, April 27, 2026 /PRNewswire/ — Huawei officially announced the “Now Is Your Spark” Innovative Launch Event, due to be held in Bangkok, Thailand on May 7, 2026. This launch event will unveil a comprehensive lineup of flagship tablets, wearables, and smartphones. Empowering daily life with technology and exploring future frontiers through innovation, Huawei aims to inspire every user through intelligent experiences across all scenarios.

As one of the highlights of this launch event, the flagship tablet HUAWEI MatePad Pro Max will make its global debut. The HUAWEI MatePad Pro series has consistently delivered comprehensive experience breakthroughs with best-in-class productivity and creativity. This new device is Huawei’s best tablet yet, with a lightweight design, PC-level productivity, and PaperMatte Display, opening new possibilities for work, creation, and creative expression.

In the wearables sector, the HUAWEI WATCH FIT Series continues to gain widespread recognition from global consumers. By April 2026, shipments have exceeded 24 million units, setting a new benchmark in the fashion sports smartwatch market. The series offers a lightweight, comfortable wearing experience while providing professional sports guidance and health management features. At the Huawei Innovative Launch Event in Bangkok, the all-new HUAWEI WATCH FIT 5 Series will debut. It is set to become the ideal companion for users to express personal style, explore sports enjoyment, and monitor health around the clock. Additionally, this launch will introduce the HUAWEI WATCH GT Runner 2 Racing Legend Edition, specially designed for marathons with its upgraded data analysis capabilities to scientifically support every step of the run. Moreover, Huawei plans to unveil its first jewelry smartwatch designed in partnership with renowned international jewelry designer Francesca Amfitheatrof—the HUAWEI WATCH ULTIMATE DESIGN Spring Edition. Also making a grand return after five years is the next-generation premium kids watch, the HUAWEI WATCH KIDS X1 Series.

In the smartphone segment, HUAWEI nova 15 Max will deliver an upgraded experience for global consumers. Leveraging strengths in imaging technology, battery life, and reliable quality, it is an ideal companion for young people to capture life’s moments and unleash their creativity.

Now Is Your Spark— every individual can light up the world to drive change, and technology serves as the torch to ignite, connect, and amplify this force. By giving passion a voice, inspiration a purpose, and expression a stage, Huawei aims to empower consumers worldwide to write their own stories with innovative technologies.

Photo – https://mma.prnewswire.com/media/2966013/84.jpg

View original content:https://www.prnewswire.co.uk/news-releases/flagship-tablet-to-highlight-huawei-innovative-product-launch-in-bangkok-302753958.html

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