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BrandMuscle Reimagines Cocktail Creation With Tastebuds

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AI-powered solution, Tastebuds, generates buzzworthy drink recipes in seconds

CLEVELAND, July 30, 2024 /PRNewswire/ — BrandMuscle, an Ansira company, announces the launch of Tastebuds, an AI-powered solution revolutionizing the world of cocktail creation. Built for the beverage alcohol industry, this new solution delivers innovative drink recipes in seconds while generating production-ready artwork and ensuring compliance.

Tastebuds understands the many nuances of mixology, pairing compatible flavor profiles and recommending ideal ingredient ratios to create delicious drink concepts. After generating a recipe, Tastebuds runs comparative analyses to check for potential trademark infringements, ensure originality, and achieve compliance with industry standards. This new technology empowers beverage alcohol brands to create outstanding cocktails faster than ever before.

In addition to master-level mixology, Tastebuds also generates stunning artwork with every drink recipe so field reps can implement these images into their materials instantly.

Some of the main benefits of Tastebuds include:

Create innovative cocktails: You can count on Tastebuds for interesting pairings, unexpected combos, and standout drinks that will get your customers talking.Find and generate recipes in seconds: With just a few clicks, you can find cocktail recipes in your catalog or generate new drinks complete with marketing materials.Reduce costs: Save on labor costs by using Tastebuds to quickly generate new drink recipes so you can taste test and launch campaigns fast.Boost revenue: Tastebuds helps suppliers sell more products and distributors increase revenue through billbacks. Plus, both can enable reps with ready-to-go recipes and artwork to accelerate sales.

“Tastebuds isn’t just about creating cocktails — it’s about revolutionizing how the beverage alcohol industry goes to market,” said Chloe Olson, Director of Product Marketing at BrandMuscle. “Tastebuds will drive growth by empowering both seasoned mixologists and sales representatives with AI-driven recipe creation and instant compliance checks.”

“Noncompliant recipes pose a risk for beverage alcohol brands because reps create recipes without realizing they don’t meet legal or brand guidelines,” said Brian King, Product Manager of AI & Machine Learning at BrandMuscle. “Tastebuds empowers you to rapidly create unique, flavorful cocktails while ensuring every recipe meets industry standards. This dual approach of compliance and creativity helps drive product sales, benefiting everyone in the supply chain from brands to consumers.”

Learn more about how Tastebuds can streamline your cocktail marketing, or book a demo to see it in action.

BrandMuscle was acquired by Ansira on July 1, 2024. Ansira is backed by Truelink Capital, a middle-market private equity firm based in Los Angeles.

About BrandMuscle

BrandMuscle, an Ansira company, makes channel marketing easy by empowering beverage alcohol brands and Fortune 1000 companies to activate and amplify local markets. Our flexible ecosystem of solutions helps brands drive revenue and protects businesses against legal, fiduciary, and other compliance risks. The platform pairs cutting-edge technology with proven marketing services to support highly regulated verticals.

More than 1.5M local businesses and over 50,000 sales reps and affiliates use the platform to seamlessly scale corporate branding, messaging, and demand generation to engage customers and increase ROI. Our robust ecosystem addresses every aspect of local channel marketing to unleash hyper-local activation for affiliates.

About Ansira

Ansira, a leading independent, global marketing technology and solutions company with proprietary channel, website, and advertising technology platforms, guides companies operating in distributed ecosystems to connect with their customers, fostering unwavering brand loyalty by seamlessly integrating digital and physical experiences from the enterprise to hyper-local level. Ansira’s innovative blend of human expertise and cutting-edge technology solutions solves the challenges faced by global marketers today and drives demand for their businesses. For more information on Ansira visit Ansira.com or LinkedIn.

About Truelink Capital

Truelink Capital is a middle-market private equity firm based in Los Angeles. Truelink pairs deep industry experience in the technology-enabled services and industrials sectors with a commitment to building partnerships that drive long-term value creation through an operationally focused strategy. Truelink partners with management, corporate sellers, and founders to accelerate growth through the execution of operational improvements, strategic initiatives, and transformative addon acquisitions.

Media Contact:

Megan Duran
Megan.Duran@Ansira.com
972.663.1380

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SOURCE BrandMuscle

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OMNICOM TO PRESENT AT THE GOLDMAN SACHS COMMUNACOPIA + TECHNOLOGY CONFERENCE

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NEW YORK, Sept. 4, 2026 /PRNewswire/ — Omnicom (NYSE: OMC) today announced that it will present at the Goldman Sachs Communacopia + Technology Conference 2026 in San Francisco, California on Thursday, September 10, 2026 at 8:10 a.m. Pacific Time.  Live and archived webcasts will be available at the investor relations section of omc.com.

About Omnicom
Omnicom (NYSE: OMC) is the world’s leading marketing and sales company, built for intelligent growth in the next era. Powered by Omni and its proprietary data and identity, Omnicom’s Connected Capabilities unite the company’s world‑class agency brands, exceptional talent, and deep domain expertise across media, commerce, consulting, precision marketing, advertising, production, health, public relations, branding, and experiential to address clients’ most critical growth priorities. For more information, visit omc.com

 

View original content:https://www.prnewswire.com/news-releases/omnicom-to-present-at-the-goldman-sachs-communacopia–technology-conference-302870076.html

SOURCE Omnicom Group Inc.

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Minister Hodgson highlights Western Canada’s role in Canada’s energy and economic future

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PRINCE GEORGE, BC, Sept. 4, 2026 /CNW/ — Today, the Honourable Tim Hodgson, Minister of Energy and Natural Resources, concluded a five-day tour across Alberta, Saskatchewan and British Columbia, highlighting how provinces, workers, Indigenous partners, researchers and industry are positioning Canada as a global energy superpower with the strongest economy in the G7. Across Western Canada, Canadians are turning global volatility into opportunities for strength: building a more prosperous economy; enhancing our national security; creating good-paying jobs; and unlocking Canadian resources and connecting them to global markets.

In Alberta, Minister Hodgson spent time with Todd Loewen, Alberta’s Minister of Forestry and Parks, visiting forest sector workers in the Grande Prairie region and meeting firefighters who have kept Albertans safe through wildfire seasons. They discussed supporting the forest products sector in the face of unjustified U.S. tariffs, pivoting Canadian industry to domestic and non-U.S. markets, and how Canada and Alberta can work together to keep communities in Alberta safe from wildfire.

The Minister also visited Suncor’s oil sands operations in Fort McMurray, meeting the people whose hard work powers Canada and reinforces our role as a reliable energy supplier amidst volatile global energy markets. Our government is working hard with our Albertan, industry and Indigenous partners to support our energy sector and build Canada into a prosperous, sovereign and sustainable energy superpower, including through the Canada–Alberta Memorandum of Understanding.

In Saskatchewan, discussions focused on the infrastructure, innovation and resources that will help power Canada’s future. Meetings with provincial counterparts, including Minister Chris Beaudry; municipal leaders; industry; and researchers at the University of Saskatchewan highlighted opportunities to strengthen electricity grids, unlock Saskatchewan’s critical minerals advantage and advance major projects. Visits to the Jansen Mine and the Saskatchewan Research Council’s Rare Earth Processing Facility demonstrated Saskatchewan’s and Canada’s growing strength across the critical minerals and nuclear energy sectors, from resource extraction and processing to advanced technologies and exports.

Minister Hodgson also joined the Honourable Buckley Belanger, Secretary of State for Rural Development, to announce nearly $12 million for businesses in Saskatoon, which are standing up against American tariffs by investing, growing and innovating in Canada, creating jobs, diversifying our supply chains and helping our nation become more economically independent.

The tour also featured two landmark moments that underscored Canada’s ambition to build major projects and strengthen long-term economic prosperity, national security and sustainability. In Saskatchewan, Minister Hodgson announced progress achieved at the McIlvenna Bay copper and zine mine since its referral to the Major Projects Office one year ago. In British Columbia, he joined federal, provincial and Indigenous partners for the groundbreaking ceremony of the North Coast Transmission Line, a transformative infrastructure project that will more than double the availability of clean, low-cost electricity on the West Coast; unlock natural resources projects like the Ksi Lisims LNG facility and critical minerals developments in the Golden Triangle; and create $10 billion in new economic activity and nearly 10,000 jobs.

Western Canada is helping drive a new era of Canadian prosperity, sovereignty and sustainability through responsible resource development, made-in-Canada innovation and a world-class workforce. By advancing projects of national interest, the region is unlocking Canada’s full potential and helping us build Canada Strong.

Quote

“In many ways, Alberta, Saskatchewan and British Columbia are the beating heart of our energy and natural resource sectors. This week, I saw first-hand the people, projects and partnerships that are building Canada Strong amidst the unjustified trade war we are experiencing. From responsible resource development and world-class research to critical infrastructure and energy innovation, Canadians are creating the conditions for long-term prosperity, security, sustainability and sovereignty.”

The Honourable Tim Hodgson
Minister of Energy and Natural Resources

Quick Facts

Minister Hodgson toured Alberta, Saskatchewan and British Columbia from August 30 to September 3, 2026.Canada’s natural resources sector is a cornerstone of the national economy, contributing $459 billion (16 percent) to Canada’s GDP in 2024 and supporting 1.8 million direct and indirect jobs across the country.Western Canada is the powerhouse of Canada’s natural resources economy. In 2022, Alberta, British Columbia and Saskatchewan together accounted for approximately 62 percent of Canada’s natural resources GDP.

Related Products

Canada celebrates progress on the McIlvenna Bay mine: production underway, jobs created, supply chains strengthenedCanada breaks ground on North Coast Transmission Line to deliver clean power and reduce emissions

Associated Links

Canada’s Critical Minerals StrategyNuclear Energy Strategy for Canada

Follow Natural Resources Canada on LinkedIn

SOURCE Natural Resources Canada

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Surfshark launches beta tester program, inviting users to shape the future of cybersecurity

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Users can now gain exclusive early access to unreleased features and communicate directly with Surfshark’s development team via a dedicated Discord hub.

VILNIUS, Lithuania, Sept. 4, 2026 /PRNewswire/ — Surfshark, a cybersecurity company, has officially announced the launch of its updated beta tester program, offering users early access to new features, design changes, and updates before they are released to the general public. Currently available for Windows and Android app users, the program invites community members to play a direct role in testing, refining, and shaping the future of Surfshark’s services.

The importance of user feedback

“Our mission is to build the most beloved security product for everyone – but for that, we need input from our community. Surfshark’s development team and I are genuinely excited to always receive feedback from our users. Oftentimes, we are buried so deep into our product that we don’t see the small details or inconveniences – and that’s why we need users’ input to be a part of how Surfshark services are being shaped,” says Gabriele Sinkeviciute, Head of Product at Surfshark.

The beta tester program creates a collaborative environment where users worldwide can test unreleased tools, report bugs or quirks, and provide real-time feedback. Participant feedback will directly influence feature improvements and the development of new products based on user needs.

Initiative works through a closed Discord group designed for direct, two-way communication between beta testers and Surfshark’s product developers.

“Our updated beta tester program allows us to build features aligned with what our community actually needs,” Sinkeviciute continues. “While early versions may occasionally contain bugs, the insight provided by our beta community is invaluable in helping us fine-tune tools before public releases.”

How to join Surfshark’s beta tester program

Any active Surfshark subscriber on Windows or Android can join the program today:

On Windows: Open the Surfshark app, navigate to Settings > App settings, scroll to Beta Testing, and click Join Beta.On Android: Visit the Surfshark app page in the Google Play Store, scroll to the Join the beta section, and tap Join.

Enrolled participants will be invited to join the private Discord hub to connect with developers and fellow beta testers.

To learn more or sign up today, visit: https://surfshark.com/beta-tester-program

ABOUT SURFSHARK

Surfshark is a cybersecurity company offering products including an audited VPN, certified antivirus, data leak warning system, and a tool for generating an online identity. Recognized as a leading VPN by CNET and TechRadar, Surfshark has also been featured on the FT1000: Europe’s Fastest Growing Companies ranking. Headquartered in the Netherlands, Surfshark has offices in Lithuania and Poland. For information on Surfshark’s operations and highlights, read our Annual Wrap-up. For more research projects, visit our research hub.

Contact: media@surfshark.com 

 

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SOURCE Surfshark B.V.

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