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Targeted Pre-Launch Scientific Outreach Drives 40% Faster Treatment Adoption

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New Veeva Pulse findings show congresses and early-career experts have the strongest influence on patient outcomes

SINGAPORE, Aug. 21, 2024 /PRNewswire/ — Veeva Systems (NYSE: VEEV) today revealed that targeted pre-launch scientific outreach maximizes medical affairs teams’ impact on treatment adoption in the latest Veeva Pulse Field Trends Report. The analysis shows biopharmas investing in pre-launch scientific activities and prioritizing congresses gain 40% faster treatment adoption than those that invested less. Early-career experts are also more open to digital engagement and four times more likely to start patients on a new treatment.

In Asia, healthcare professionals (HCPs) are prioritizing in-person engagement, outperforming other channels like video, email, phone, and text or in-app chat.

Asia also recorded the highest video usage rate globally at 56%, compared to the US, EU, and LATAM regions, showing a preference for more in-depth engagement.

HCPs are turning to biopharmas to help distill rapidly evolving scientific evidence around new innovative medicines and complex diseases. By focusing pre-launch activity around clinical guidelines, publications, and congresses with a new group of stakeholders, medical affairs teams can reach key HCPs to improve treatment decisions.

“Gone are the days when medical could just focus on the top-tier scientific thought leaders,” said Angela Smart, director of global medical excellence and operations at ADVANZ PHARMA. “The range of stakeholders has broadened, and it’s imperative to expand our engagement strategies beyond traditional experts.” 

The latest analysis from Veeva Pulse finds that:

Targeted pre-launch scientific activities speed treatment adoption: By engaging key experts at congresses, helping develop clinical guidelines, and securing coverage in publications before launch, companies see 40% faster treatment adoption than those that don’t. This demonstrates that more resources for medical teams during this stage can boost launch success.

 

 

Congress activity has the strongest influence on clinical decisions: Higher investment in pre-launch congress activities has the most influence on treatment after approval. Congresses, and the digital discussions that follow, help increase scientific awareness and drive impactful medical conversations more than investment in clinical guidelines and publications.

 

 

Engaging early-career HCPs increases new treatment uptake: These digitally-savvy emerging experts are four times more likely to start patients on a new treatment. They are also five times more likely to speak at congresses, 11 times more likely to engage digitally, and seven times more likely to get published.

In Asia, in-person activity was the preferred channel of communication, showing HCPs’ need for in-depth engagement: In the past quarter, in-person activity represented 82% of the channel mix, outperforming other channels such as email, phone, video, and text or chat. This trend was consistent across the industry, from smaller biotechs to large biopharmas.

Compliant content continues to play a critical role in HCP engagement: Closed-loop marketing (CLM) interactive visual aid usage increased for both in-person and video engagement channels, demonstrating the increasing importance of leveraging content to create more personalized interactions with HCPs.

“It is key that field teams continue to meet the needs of HCPs by providing important information to understand complex new medicines through the right channels. Our Pulse data has shown that effectively communicating scientific evidence before launch has a significant impact in driving quicker treatment adoption. HCP needs are evolving, and it is important to leverage data to inform strategies towards driving efficiency and engagement,” said Shafi Hussain, Veeva Asia business consulting head. 

About the Veeva Pulse Field Trends Report
Analyzing over 600 million HCP interactions and activities annually from more than 80% of commercial biopharma field teams worldwide, the Veeva Pulse Field Trends Report is the largest industry benchmark of its kind on HCP engagement. The analysis compiles real-time transactional data recorded in Veeva CRM and Veeva data products to deliver a view of engagement activity across life sciences. Indexed by Veeva quarterly, the data will help companies effectively and accurately benchmark performance to set the right, actionable goals for continued growth and impact.

Additional Information
To download a copy of the Veeva Pulse Field Trends Report, visit: veeva.com/FieldTrends
Learn more about Veeva Business Consulting: veeva.com/BusinessConsulting
Connect with Veeva on LinkedIn: linkedin.com/company/veeva-systems

About Veeva Systems

Veeva is the global leader in cloud software for the life sciences industry. Committed to innovation, product excellence, and customer success, Veeva serves more than 1,000 customers, ranging from the world’s largest biopharmaceutical companies to emerging biotechs. As a Public Benefit Corporation, Veeva is committed to balancing the interests of all stakeholders, including customers, employees, shareholders, and the industries it serves. For more information, visit veeva.com.

Veeva Forward-looking Statements
This release contains forward-looking statements regarding Veeva’s products and services and the expected results or benefits from use of our products and services. These statements are based on our current expectations. Actual results could differ materially from those provided in this release and we have no obligation to update such statements. There are numerous risks that have the potential to negatively impact our results, including the risks and uncertainties disclosed in our filing on Form 10-Q for the period ended April 30, 2024, which you can find here (a summary of risks which may impact our business can be found on pages 35 and 36), and in our subsequent SEC filings, which you can access at sec.gov.

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Achieve earns Top 3 ranking for personal loan customer satisfaction from LendingTree

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October 30, 2026

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Recognition marks seventh consecutive quarter Achieve has ranked among the nation’s top lenders for customer satisfaction

SAN MATEO, Calif., Oct. 30, 2026 /PRNewswire/ — Achieve, the fintech for everyday Americans, has been named one of the Top 3 lenders in personal loan customer satisfaction by LendingTree for the third quarter of 2026. This distinction from one of the nation’s largest online personal finance marketplaces underscores Achieve’s commitment to delivering transparent, supportive, and human-centered financial services.

This marks the seventh consecutive LendingTree customer service award that Achieve has earned, following a top-three ranking in the second quarter of 2026. The quarterly ranking is published by LendingTree, based on verified customer reviews and other data evaluating lenders on transparency, ease of the application process and the quality of customer service. Achieve consistently maintains high ratings for providing consumers with a clear path toward improving their financial health.

“For someone consolidating debt, a personal loan is more than a transaction. It’s an opportunity to improve their finances and move forward with greater confidence,” said Achieve President of Lending Kyle Enright. “Our team helps members understand their options and find the solution that fits their goals by pairing competitive fixed rates with personal guidance. Earning this recognition for a seventh consecutive quarter reflects the care our teammates bring to those conversations and the trust our members place in us.”

A rate cut earlier this year lowered the best available annual percentage rate (APR) on Achieve Personal Loans to 6.25%, a reduction of 274 basis points. This initiative, supported by advanced underwriting and enhanced with FICO® Score 10 T data, maintains access to fixed-rate loans for an expanded set of consumers, with an expected improvement in credit performance. These loans are originated by a bank partner via the Achieve Personal Loans platform.

Key highlights of the Achieve Personal Loan experience:

Competitive, fixed rates: APRs now start as low as 6.25% for qualified borrowers, providing a more affordable alternative to high-interest credit card debt.Rapid funding: Qualified members can have funds sent in as little as 24 hours to address immediate financial needs.Flexible terms: Borrowers can choose repayment schedules ranging from 2, 3, 4 and 5 years to align with their specific budget and goals.Transparent pricing: All loans feature fixed monthly payments and a clear payoff date, with no hidden fees or revolving balances.

For more information and important disclosures about Achieve Personal Loans, visit achieve.com/personal-loans

Achieve has served over 2 million consumers, helping to resolve over $22 billion in debt and facilitated over $15 billion in personal loans and home equity lines of credit since 2002. This latest accolade follows a series of recent wins. Achieve was named to Az Business Magazine’s AZ Big 100 List for 2026, and honored by InHerSight with eight recognitions, including being named the No. 1 finance company for women to work.

As a trusted leader in debt consolidation, Achieve remains committed to helping everyday people move toward a better financial future. This commitment is rooted in providing a transparent experience, a personalized approach to every member’s unique situation and the predictable, fast cash flow necessary to attain long-term financial stability. By focusing on these core principles, the company continues to redefine how consumers manage debt and build lasting financial health.

About Achieve

Achieve, the fintech for everyday Americans, helps everyday people get on, and stay on, the path to a better financial future. Achieve pairs proprietary data and analytics with personalized support to offer personal loans, home equity loans, debt relief and debt consolidation, along with financial tips and education. Achieve is frequently recognized for providing top-rated customer experience and satisfaction by both consumers and leading personal finance review platforms and has 2,200 dedicated teammates across the country, with hubs in Arizona, California, Florida and Texas.

Achieve refers to the global organization and may denote one or more affiliates of Achieve Company, including Achieve.com, Equal Housing Opportunity (NMLS ID #138464); Achieve Home Loans, Equal Housing Opportunity (NMLS ID #1810501); Achieve Personal Loans (NMLS ID #227977); Freedom Debt Relief (NMLS ID # 1248929); and Freedom Financial Asset Management (CRD #170229).

Contacts

Austin Kilgore
akilgore@achieve.com
214-908-5097

Elina Tarkazikis
etarkazikis@achieve.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/achieve-earns-top-3-ranking-for-personal-loan-customer-satisfaction-from-lendingtree-302924429.html

SOURCE Achieve

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Mediaplanet Launches Men’s Mental Health Campaign in USA TODAY, Featuring Jake Shane, Howie Mandel, Kevin Love, Dr. Mark Hyman and Yung Pueblo

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October 30, 2026

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NEW YORK, Oct. 30, 2026 /PRNewswire/ — Mediaplanet today announces the launch of its Men’s Mental Health campaign, publishing within USA TODAY and through the Future of Personal Health digital content hub. The national campaign brings together leading healthcare experts, mental health advocates, organizations, athletes and public figures to encourage more open conversations around men’s mental health and provide accessible, actionable resources for building healthier lives. Featuring Netflix podcaster and internet sensation Jake Shane as the publication’s cover story, the campaign also includes editorial from global influence Howie Mandel, All-Star athlete Kevin Love, Dr. Mark Hyman and author Yung Pueblo, offering personal experiences and expert perspectives on mental health, emotional well-being, resilience and personal growth.

Through personal stories, expert insights and practical resources, the campaign directly challenges the expectation that men should navigate mental health struggles alone while encouraging a more open and supportive approach to overall well-being. “I wish people would take care of their mental health the way we take care of our dental health,” said Howie Mandel. His perspective reflects the campaign’s broader mission to normalize mental health care as an essential part of everyday health and encourage men to prioritize their well-being before they reach a point of crisis.

The campaign was made possible through the participation and support of Vibrant Emotional Health, Financial Therapy Association, NOCD, Spear Center, NeuroStar Advanced Therapy, American Association of Kidney Patients, Crisis Text Line, YMCA, One Mind at Work, The Hidden Opponent, Kevin Love Fund, American College of Sports Medicine, Whitman-Walker, American Foundation for Suicide Prevention, American Psychiatric Association, Dr. Mark Hyman, Yung Pueblo, Kevin Love, Howie Mandel and Jake Shane.

Media Contact: Joelle Hernandez, joelle.hernandez@mediaplanet.com 

View original content to download multimedia:https://www.prnewswire.com/news-releases/mediaplanet-launches-mens-mental-health-campaign-in-usa-today-featuring-jake-shane-howie-mandel-kevin-love-dr-mark-hyman-and-yung-pueblo-302924437.html

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Wonderloom Media’s Dr. Insanity Launches Patreon With Exclusive Content for Superfans Amid Rising Demand for Premium True Crime

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October 30, 2026

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Wonderloom Media’s true crime channel, with more than 6 million YouTube subscribers, gives its most dedicated fans a deeper way to experience its documentary-style storytelling

LOS ANGELES, Oct. 30, 2026 /PRNewswire/ — Wonderloom Media, the creator economy studio formed by Content Partners and media entrepreneur Ed Simpson, today announced the launch of a Patreon membership for Dr. Insanity, one of YouTube’s largest true crime channels, expanding the depth of content available to the channel’s biggest fans.

The Dr. Insanity Patreon offers members extended cuts of episodes, exclusive content and a community space, giving superfans more of the stories they follow on YouTube. The membership launches October 31 alongside a weeklong feature on a Times Square billboard, running through November 5.

Dr. Insanity now has more than 6.1 million YouTube subscribers and over 3 billion total views, and has continued to grow since Wonderloom acquired the channel in June 2026. The Patreon launch is part of Wonderloom’s push to expand Dr. Insanity’s content and bring it to fans wherever they watch, including its distribution on Tubi.

True crime superfans can become members of the Dr. Insanity Patreon at www.patreon.com/c/DrInsanity

About Wonderloom Media
Wonderloom Media is a creator-first media platform that acquires, operates and scales YouTube-native content businesses. Formed by Content Partners and media entrepreneur Ed Simpson, Wonderloom brings institutional operating experience, expanded distribution and 360° monetization to digital-native properties with loyal audiences and long-term growth potential. Its portfolio includes Dr. Insanity, one of YouTube’s largest true crime channels, with more than 6.1 million subscribers and over 3 billion views.

About Dr. Insanity
Dr. Insanity is one of YouTube’s largest true crime channels, known for documentary-style storytelling and a loyal, highly engaged audience. The channel has more than 6.1 million subscribers and over 3 billion views. https://www.youtube.com/@DrInsanityCrime 

Media Contact:
Michal Mitchell
Wonderloom@relativity.ventures

View original content:https://www.prnewswire.com/news-releases/wonderloom-medias-dr-insanity-launches-patreon-with-exclusive-content-for-superfans-amid-rising-demand-for-premium-true-crime-302922403.html

SOURCE Wonderloom Media

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