Connect with us

Technology

LiS: LATINOS IN SPORTS™ UNVEILS GROUNDBREAKING NIELSEN RESEARCH STUDY IN ADVANCE OF STAR-STUDDED EVENT

Published

on

MLB Hall-of-Famer, 8X All-Star and World Series Champion Pedro Martinez Among Iconic Speakers; CNBC Returns as Media Partner; Sponsors Include BODYARMOR Sports Drink, Boston Red Sox, Heineken, Genesis Motor America, Major League Baseball, Morgan Stanley and the Hispanic Scholarship Fund

NEW YORK, Sept. 4, 2024 /PRNewswire/ — LiS™: Latinos in Sports, the multi-strategy platform elevating Hispanics within the sports industry, unveiled today a first-of-its-kind research study on Latino fandom across the five major American sports (NFL, MLB, NBA, NHL, MLS).  Among other compelling insights, the report reveals significant over-indexing on digital  consumption (Latino fans are 38% more likely to use TikTok for sports news); Hispanic fans are notably younger (a striking 72% are Gen Z or Millennial, compared to just 50% of U.S. gen market).; a rapid growth of English-dominant Latino fans (9% year-over-year growth in bilingual NFL fans); and a clear path exists from fandom to revenue (Latinos are 11% more likely to purchase a brand product after experiencing a sponsor message).  To download the full research report, visit www.latinosinsports.com/gamechanger-report/.

The report launch precedes a star-studded event hosted by LiS™ during the U.S. Open, featuring iconic speakers from leagues, teams and brands. CNBC, the recognized world leader in business news, will serve as official media partner. Confirmed speakers and attendees at the event include:

Pedro Martinez (MLB Hall-of-Famer, 8X All-Star and World Series Champion)Scott Wapner (CNBC Host, “Fast Money Halftime Report” & “Closing Bell”)Rita Ferro (President of Global Advertising, The Walt Disney Company)Boris Gartner (CEO, LaLiga North America)Freddy Rolon (Head of Global Sports, Content & Talent, ESPN)Liz Montaño (Chief Operating Officer, NJ/NY Gotham FC)Iris Diaz (Director of Brand and Marketing, FIFA World Cup 2026)Stacie de Armas (SVP, Inclusive Innovation and Diversity, Nielsen)Xavier Gutierrez (Chairman of ImpactX Sports Group, and only Latino CEO in NHL history)

“We launched LiS™ a few short months ago and are thrilled with the significant progress made across every key objective,” said Xavier A. Gutierrez, Co-Founder of LiS™ and Chairman & CEO of ImpactX Sports Group. “We’ve received overwhelming support and enthusiasm across the entire landscape, further underscoring the importance of our mission to promote Latinos in Sports.”

LiS™ continues to execute on its core mission across four key pillars:

CONVENINGS – marquee events gathering luminaries to engage, network, deal-make, inspire.CONTENT – a central media hub for the industry, showcasing best practices, executive profiles, thought leadership, breaking news announcements and more. CAREERS – an effort to identify, recruit and develop Latino executives in the sports industry.COMMUNITY – a membership organization with distinct tier-levels, adding value to Latinos at all career stages, and to the ecosystem which aims to recruit diverse executives. 

The group’s next tentpole event will take place in February 2025, during the PGA TOUR’s Genesis Invitational in Los Angeles.

“It’s thrilling to witness our ambitious plans for this community take shape, due to the hard work and support of team members, sponsors, media partners and the industry at large,” said Pedro A. Guerrero, Co-Founder of LiS™, CEO of Guerrero Media, and Publisher of Hispanic Executive. “There is much to do in building the infrastructure to fulfill our four-pronged strategy, and continuing to shine a spotlight on the enormous impact of Latinos in global sports. We’re just getting started.”

ABOUT IMPACTX SPORTS GROUP
ImpactX Sports Group (ImpactX) is a private investment and strategic advisory firm focused on the global sports industry. ImpactX partners with sports private equity funds and investment firms to acquire and operate world class sports assets and strategic joint ventures with professional sports teams, leagues, and university athletic departments across North America. Founded in 2024 by Xavier A. Gutierrez, the first Latino CEO in NHL history, and one of the only real estate executives and private equity investors to have led a major professional sports franchise, ImpactX strategically leverages the positive impact of sports on Commerce, Culture, and Community to achieve business and financial success in this growing institutional asset class. www.impactxsports.com

ABOUT HISPANIC EXECUTIVE
Hispanic Executive unites the leaders of the new majority. By turning our spotlight on business’s most influential Latinos, we help drive our community’s unmatched economic, political, and social power. As we shape the dialogue on the cultural force that is Hispanic leadership, we amplify the voices of those driving growth in the global marketplace. We are a key resource for Latino leaders, providing a platform for them to elevate their thought leadership and connecting them with those who are redefining the international business landscape.

View original content:https://www.prnewswire.com/news-releases/lis-latinos-in-sports-unveils-groundbreaking-nielsen-research-study-in-advance-of-star-studded-event-302238442.html

SOURCE Latinos in Sports

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Technology

Gravity Game Unite (GGU) Successfully Concludes European User Meetup for PC MMORPG ‘Ragnarok Zero: Global’!

Published

on

By

KUALA LUMPUR, Malaysia, July 21, 2026 /PRNewswire/ — Gravity Game Unite (GGU), the Malaysian subsidiary of global gaming company Gravity, successfully concluded the “Ragnarok Zero: Global European User Meetup” held in Germany.

Gravity Game Unite (GGU) hosted its first offline event for European users in Frankfurt, Germany, on July 18. The event was organized to demonstrate the company’s commitment to directly serving the European market and to build long-term relationships with the local community.

The event was attended by key Gravity Game Unite (GGU) executives, including CEO Yoshinori Kitamura, as well as members of the Ragnarok Zero: Global development team. Local users, influencers, and media representatives were also present, reflecting strong anticipation for the game. Europe was one of the regions where Ragnarok Zero: Global received particularly positive feedback during its OBT. CEO Yoshinori Kitamura’s attendance underscored the importance of the event and Gravity Game Unite (GGU)’s commitment to providing dedicated service to the European community.

The event began with welcoming remarks from the CEO of Gravity Game Unite (GGU), followed by an introduction to the title from the development team, a presentation on the service direction and roadmap for Europe, a developer talk featuring behind-the-scenes insights, a user Q&A session, and networking among users, developers, media representatives, and influencers. Attendees also received exclusive merchandise and enjoyed a variety of activities designed to create lasting memories.

Gravity Game Unite (GGU) stated that it plans to strengthen communication with users through the direct service of Ragnarok Zero: Global. During the event, the development team listened to user feedback and exchanged a wide range of views, while reaffirming its commitment to the game’s post-launch service direction and the growth of its community in Europe.

Harry Choi, President of Gravity Game Unite (GGU), said, “This event marked a significant milestone and laid a strong foundation for Gravity Game Unite (GGU)’s entry into the European market. We are making thorough preparations to repay the tremendous support and enthusiasm users showed during the OBT. We will continue to create opportunities to engage and communicate with our local community.”

Stay Connected

Players can follow the official Ragnarok Zero: Global channels for the latest news and updates.

Join OBT: https://roz.mygnjoy.com/en/event/obt
Pre-Register: https://roz.mygnjoy.com/event/prereservation?media=pr9
Discord: https://discord.gg/bFg77WjcHT
Facebook: https://www.facebook.com/ragnarokzeroglobal/
Instagram: https://www.instagram.com/ragnarokzeroglobal/
YouTube: www.youtube.com/@RagnarokZeroGlobal
TikTok: https://www.tiktok.com/@ragnarokzeroglobal

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/gravity-game-unite-ggu-successfully-concludes-european-user-meetup-for-pc-mmorpg-ragnarok-zero-global-302830963.html

SOURCE Gravity Game Unite SDN. BHD.

Continue Reading

Technology

The 18th Annual Globee® Awards for Innovation Invite Local, Regional, and Global Workplace and Business Achievement Nominations Worldwide

Published

on

By

Recognizing achievements across innovation, leadership, organizational advancement, products, services, and workplace excellence with worldwide participation

SAN FRANCISCO, July 21, 2026 /PRNewswire/ — The Globee® Awards, organizers of merit-based, data-driven business awards programs with worldwide participation that recognize achievements across industries, announced that entries are currently being accepted for the 18th Annual Globee® Awards for Innovation (Golden Bridge Awards®), inviting organizations, professionals, business owners, teams, and departments worldwide to nominate their local, regional, and global workplace and business achievements for consideration.

Apply now: https://globeeawards.com/innovation/

Originally established as the Golden Bridge Awards®, the program is now in its 18th year and continues its tradition of recognizing achievements across innovation, leadership, business transformation, organizational advancement, products, services, and measurable impact across industries and markets worldwide.

The awards recognize achievements that improve how organizations operate, serve customers, develop products and services, strengthen workplaces, advance technologies, enhance communications, and create measurable value for businesses, communities, and industries.

The program welcomes nominations representing achievements in innovation, operational excellence, customer experience, digital transformation, artificial intelligence, cybersecurity, healthcare, financial services, manufacturing, sustainability, workforce initiatives, brand, communications, creative, and other business and workplace environments.

Organizations of all sizes are invited to participate, including startups, small and medium businesses, large enterprises, public and private companies, government entities, educational institutions, research organizations, and non-profit organizations worldwide.

The Globee® Awards for Innovation recognize achievements across category groups including products and services, company and organization, individual and team, and brand, communication and creative. These recognitions are part of 10 awards programs that collectively reflect achievements across business and technology domains.

Nominations are welcomed for local, regional, and global achievements, recognizing that meaningful innovation and organizational progress can originate at every level and in every workplace.

Entries are evaluated through a merit-based, data-driven process involving participation from experienced professionals across multiple industries worldwide. Evaluations are conducted through a structured, consistent, and transparent framework based on defined scoring criteria.

Entries are open to organizations and professionals worldwide.

About the Globee® Awards

The Globee® Awards are organizers of merit-based, data-driven business awards programs with worldwide participation. Through 10 awards programs, the Globee® Awards recognize achievements across multiple industries and sectors. The programs use a structured evaluation approach involving participation from professionals across various industries.

Follow: @globeeawards

Hashtags: #GlobeeAwards #InnovationAwards #GoldenBridgeAwards #WorkplaceAchievements #BusinessAchievements #Innovation #Leadership #BusinessTransformation #GlobalRecognition #OrganizationalImpact

All trademarks belong to their respective owners.

View original content to download multimedia:https://www.prnewswire.com/news-releases/the-18th-annual-globee-awards-for-innovation-invite-local-regional-and-global-workplace-and-business-achievement-nominations-worldwide-302830509.html

SOURCE Globee Awards

Continue Reading

Technology

Finatical Software: The Next Decade of Finance Will Be Built on a Structured Financial Data Layer

Published

on

By

As AI transforms finance, trusted and structured financial data—not better prompts—will determine which organizations realize its full value.

DURHAM, N.C., July 21, 2026 /PRNewswire/ — Finatical Software, creator of Flash Reports for QuickBooks Online, today announced its vision for what it believes will become the next essential layer of the modern finance technology stack: the Structured Financial Data Layer.

For decades, finance technology has evolved in response to changing business needs.

1995–2015

Finance needed better reporting.

2015–2025

Finance needed real-time reporting, dashboards, and automated KPIs.

2025–2035

Finance needs trusted data for AI-powered decisions.

While organizations are investing heavily in artificial intelligence, many finance teams are discovering that AI is only as effective as the financial data and business logic it receives. Without a single source of truth built on reconciled, complete, and accurate financial information, AI can produce inconsistent analyses, conflicting recommendations, and outputs that are difficult to validate or trust.

“Much of the conversation around AI has focused on choosing the right model or writing better prompts,” said Shaun Pendrigh, Chief Technical Officer of Finatical Software. “We believe the real competitive advantage will come from building trusted, structured financial workflows that AI can consistently understand. Before finance teams can trust AI’s recommendations, they first need confidence in the data, calculations, and business logic behind them.”

Finatical believes finance organizations need more than access to AI—they need a governed foundation that organizes financial information into consistent, reusable, and auditable structures before AI enters the workflow.

That foundation is what Finatical describes as the Structured Financial Data Layer.

Unlike disconnected spreadsheets or opaque AI workflows, the Structured Financial Data Layer creates a trusted financial foundation where data, calculations, reporting logic, and business rules are transparent, reusable, and reviewable. Finance professionals can trace recommendations back to their source, understand how conclusions were reached, and maintain confidence in the decisions supported by AI.

Rather than replacing finance professionals, the Structured Financial Data Layer enables them to work more effectively with AI by combining trusted financial data with human judgment. AI can accelerate analysis, identify patterns, and generate recommendations, while finance professionals retain the ability to review assumptions, validate results, and understand the reasoning behind important business decisions.

“Finance professionals should remain in control of financial judgment,” Pendrigh added. “AI should amplify that expertise—not replace it. But that only happens when AI operates within a trusted financial workflow where both the data and the underlying logic can be reviewed.”

Finatical’s Flash Reports platform is designed around this philosophy by connecting live QuickBooks Online data with Microsoft Excel to create governed, refreshable financial models that become a trusted source of truth for reporting, forecasting, analysis, and AI-assisted decision support. By preserving financial logic within structured Excel workflows, finance teams gain the flexibility of Excel while maintaining the governance and transparency required for trustworthy AI.

“Finance has always required trust,” Pendrigh said. “AI doesn’t change that—it raises the standard. Organizations won’t gain a competitive advantage simply by adopting AI. They’ll gain it by building financial data foundations that make AI trustworthy, explainable, and repeatable.”

“Reporting was the last generation of finance technology,” Pendrigh concluded. “Decision support will define the next. The organizations that build a trusted Structured Financial Data Layer today will be best positioned to unlock the full potential of AI tomorrow.”

About Finatical Software

Finatical Software helps finance professionals transform live QuickBooks Online data into structured, trusted financial information and workflows for reporting, analysis, and AI-assisted decision support. Its flagship solution, Flash Reports, connects Microsoft Excel directly to QuickBooks Online, enabling finance teams to build refreshable, governed financial models while preserving the flexibility of Excel. Finatical’s vision is to become the trusted Structured Financial Data Layer for finance professionals working in Excel with QuickBooks Online.

Media Contact:

melissa.neal@finaticalsoftware.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/finatical-software-the-next-decade-of-finance-will-be-built-on-a-structured-financial-data-layer-302830512.html

SOURCE Finatical Software

Continue Reading

Trending