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Astrix Security Partners with GuidePoint Security to Secure Non-Human Identities

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The strategic partnership allows enterprises to extend IAM and Threat Detection and Response to Non-Human Identity (NHIs), including service accounts, Oauth tokens, API Keys, webhooks, secrets and other machine credentials

NEW YORK, Sept. 9, 2024 /PRNewswire/ — Astrix Security, a leading Non-Human Identity Security provider, and GuidePoint Security, a leading cybersecurity services and solutions provider, announced today a strategic partnership to help their customers secure and manage Non-Human Identities across their corporate and production environments. 

With 20,000 Non-Human Identities (NHI) for every 1,000 employees, NHIs remain a blindspot in identity security programs. Recent high-profile breaches revealed how attackers abuse unmonitored NHIs to gain unauthorized access and penetrate organizations’ sensitive environments, move laterally, and escalate privileges – all undetected. These service accounts, API keys, OAuth apps and other NHIs hold privileged, ungoverned access to core environments, and need to be protected as vigorously as their human identity counterparts.

“While 49% of breaches involve stolen credentials1, Non-Human Identities (which account for the majority of credentials) have historically been under the radar without visibility and context to secure them,” says Kevin Converse, Vice President Identity and Access Management at GuidePoint Security. “Our partnership with Astrix delivers the competitive edge and expertise needed to close the non-human identity security gap.”

Through the combination of GuidePoint’s expertise in identity governance and security, and Astrix’s Non-Human Identity Security platform, customers are able to gain visibility and control over non-human identities, reduce attack surfaces significantly, respond to NHI attacks in real-time with non-human ITDR, and manage the lifecycle of NHIs from creation to expiration. The partnership delivers both the expertise and tools needed to close the NHI gap and govern the NHI threat vector to detect and stop attacks.

“We’re thrilled to partner with GuidePoint Security to help our joint customers solve Non-Human Identity. While not a new problem, NHIs have grown exponentially as businesses rely on increasingly interconnected systems and applications – these NHIs often have the same or greater privileges and access to those core systems we’ve spent the last decade securing from the human side – it’s time we bring that same rigor to protecting the Non-Human side and our partnership with GuidePoint allows for just that,” said Eric Goldstein, Director of Channel & Alliances at Astrix Security.

Customers interested in taking advantage of the partnership and closing the NHI gap are encouraged to schedule an assessment or reach out to learn more.

About Astrix Security

Founded in Tel Aviv in 2021, Astrix Security helps enterprises close their biggest identity blind spot – Non-Human Identities (NHIs). Astrix provides holistic visibility into all NHIs, automatically detecting and remediating over-privileged, unnecessary, misbehaving and malicious access tokens to prevent supply chain attacks, data leaks and compliance violations. Led by two veterans of the Israel Defense Force 8200 military intelligence unit, CEO Alon Jackson and CTO Idan Gour, Astrix’s team is rapidly expanding. Astrix has raised nearly $40M in funding, with a Series A led by CRV, and additional investments from Bessemer Venture Partners, F2 Venture Capital, Venrock and Kmehin Ventures.

About GuidePoint Security

GuidePoint Security provides trusted cybersecurity expertise, solutions and services that help organizations make better decisions that minimize risk. Our experts act as your trusted advisor to understand your business and challenges, helping you through an evaluation of your cybersecurity posture and ecosystem to expose risks, optimize resources and implement best-fit solutions. GuidePoint’s unmatched expertise has enabled more than a third of Fortune 500 companies and more than half of the U.S. government cabinet-level agencies to improve their security posture and reduce risk. Learn more at www.guidepointsecurity.com.

1 Verizon DBIR 2024

Contact: Kayla Armstrong, kayla@beyondtrendingpr.com

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SOURCE Astrix Security

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LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

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Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

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SOURCE LEAP Group

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

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SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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