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Invoca Celebrates 2024 Impact Award Winners Showcasing Excellence in Revenue Execution

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Awards honour the brands and partners who deliver exceptional customer experiences and meaningful business results.

LONDON, Sept. 25, 2024 /PRNewswire/ — Invoca, the leader in revenue execution platforms, today announced the recipients of its 2024 Impact Awards. Now in its 7th year, this program celebrates the brands and partner teams that have mastered alignment between marketing and sales, resulting in wins across many key business metrics, such as revenue growth and ad spend efficiency. These awards recognize B2C companies that have optimised the buyer journey, embraced revenue execution and driven meaningful business results.  

Invoca’s The State of B2C Revenue Execution Report 2024 revealed how poor alignment between B2C marketing, sales, and contact centre teams significantly impacts revenue growth, especially in high-consideration purchase industries. The 2024 winners exemplify the potential for B2C companies that prioritise tightly aligned revenue teams to deliver an exceptional customer journey from first click to final sale.

“B2C brands are operating in a more competitive, fragmented buyer landscape than ever before,” said Jennifer Lovette, SVP of Customer Success at Invoca. “We are incredibly proud to celebrate the brands and partner teams that are using revenue execution to its fullest potential to deliver exceptional customer experiences and drive meaningful business results.”

The 2024 Impact Award finalists include notable brands across a range of industries from telecom to home services, healthcare and more who stand out for the impressive business results they’ve seen through their adoption of revenue execution, as well as partners who are helping Invoca shape the next generation of industry tools and cutting edge solutions. Get inspired by their stories here.

This year’s Invoca Impact Awards winners are:

Best Revenue Team
Winner: T-Mobile

The Best Revenue Team successfully aligns marketing and sales teams to unlock a company’s full revenue potential. Through their use of the Invoca platform, they successfully connect their paid media investments directly to revenue, improve digital engagement, and deliver seamless buyer experiences.

T-Mobile has cemented a strong partnership between its marketing and contact centre sales teams, and uses AI signals on hundreds of thousands of calls to optimise marketing spend, generate qualified leads and understand caller intent. Since using Invoca, they’ve seen a 34% reduction in cost-per-call, a 61% spike in call orders and 27% rise in web orders.

Buyer Journey Excellence
Winner: AT&T

The Buyer Journey Excellence Award winner provides the best experience to consumers by equipping their sales team with high-value insights about incoming calls. Sellers effectively use this information to optimise the buying experience and convert more calls.

AT&T has integrated Invoca with Neustar, routing highly qualified callers directly to agent queues, resulting in a 39% lift in answered calls and a 23% rise in sales opportunities.

“The work we’ve done with Invoca to enrich visitor profiles and enable audience-first routing has truly been a game changer that is giving us meaningful conversion lifts, and we’re seeing the impact on both the consumer and the business side,” said Ben Downing, Director, Marketing Technology and Digital Enablement at AT&T. “We’re thrilled to see where this takes us next – thank you for the honour!”

AI Visionary of the Year
Winner: AutoNation

The AI Visionary of the Year makes the most of their investment through a strong vision and execution. They use Invoca’s AI technology in innovative ways to transform their business. They also push Invoca’s platform and product teams to make improvements that positively impact the broader Invoca customer community.

AutoNation uses Invoca data across multiple departments and AI Signals in their service center scorecards and marketing optimization. Their participation in product Beta testing has been instrumental in strengthening Invoca’s solutions. AutoNation embodies a true spirit of innovation and collaboration, not simply benefiting their own operations but also advancing the entire field of AI-driven business solutions.

Rookie of the Year 
Winner: CenterWell (Humana)

The Rookie of the Year is a customer who has been using Invoca for less than a year and has seen the meaningful impact of revenue execution within only a few months of using the platform.

In just one quarter, CenterWell has positioned Invoca at the core of their data-driven decisions. They seamlessly transitioned over 6,000 numbers to Invoca’s PreSense platform to improve agent call outcomes, set up sophisticated integrations, and used advanced Invoca analytics to optimise their media campaigns, better allocate ad spend and create operational efficiencies.

Revenue Execution Hero of the Year
Winner: Melissa Reilly of U.S. Bank

The Revenue Execution Hero of the Year award is an individual who speaks publicly about the innovative ways they connect the buyer journey and are widely considered to be thought leaders in revenue execution.

U.S. Bank’s Melissa Reilly is a true advocate and subject matter expert who generously shares her expertise with the Invoca community. Since joining the program several years ago, Melissa has made significant contributions—from case studies, to reference calls, user groups, webinars and industry analyst engagements—to benefit the wider customer community.

Breakthrough Partner of the Year
Winner: Publicis

The Breakthrough Partner of the Year is given to a partner or agency who has introduced a new integration, joint use case, or go-to market channel. This partner demonstrates innovative thinking to help our joint customers succeed.

Publicis took a major step forward with teams across its divisions, including Starcom, Razorfish, Spark, Zenith, Digitas and Epsilon, using Invoca to deliver unique value to clients. Publicis developed clear measurement plans to improve media attribution for shared clients, creating advanced use cases that are already delivering results.

Partner Collaboration Award
Winner: Tealium

The Partner Collaboration Award goes to the technology or agency partner that consistently shows strong commitment to collaboration by participating in events and other activities that help drive visibility, awareness, and business opportunities.

Tealium earned the win for an integration with Invoca that creates a powerful combination, blending Tealium badges and data actions with Invoca’s offline phone conversion data.

Partner Innovation Award
Winner: Contentsquare

The Partner Innovation Award is given to the technology or agency partner who consistently delivers the most creative use cases or integration ideas, helping Invoca bring cutting edge solutions to market.

Contentsquare is recognized for their depth of integration. Brands using this integration now receive valuable insights into the consumer journey, understanding whether a journey was abandoned or completed, and correctly attributed contact center revenue and conversion.

More Information:

Learn more about the Invoca Impact Awards program: https://www.invoca.com/invoca-impact-awardsGet inspired by Invoca Impact Award finalist stories: https://www.invoca.com/blog/impact-awards-2024-finalists See the results you can get with Invoca: https://www.invoca.com/customers

About Invoca
Invoca is the leading revenue execution platform to connect marketing and sales teams to enable them to track and optimise the buying journey and drive more revenue. By using a comprehensive revenue execution platform with deep integrations with leading technology platforms, revenue teams can better connect their paid media investments directly to revenue, improve digital engagement, and deliver the best buyer experiences to drive more sales. With Invoca, top consumer brands, including AutoNation, Mayo Clinic, Mutual of Omaha, and Verizon, experience unbelievable results powered by undeniable data. Invoca has raised $184M from leading venture capitalists, including Upfront Ventures, Accel, Silver Lake Waterman, H.I.G. Growth Partners, and Salesforce Ventures. For more information, visit www.invoca.com.

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OMODA 4 Officially Rolls Off the Production Line: OMODA&JAECOO Sets Its Sights on a New Global Million-Unit Target

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KUALA LUMPUR, Malaysia and WUHU, China, April 27, 2026 /PRNewswire/ — On April 26, 2026, OMODA&JAECOO hosted the grand “From Million To Annual Million Launch Event and OMODA 4 Roll-off Ceremony”. As the flagship model for the brand’s Globalization 2.0 strategy, the official start of mass production for the OMODA 4 not only marks a milestone in the brand’s three-year journey to 1 million cumulative sales but also represents the launch of the core product powering the brand’s sprint to its 2027 sales target of annual million units. This event aligns with the Chery International Business Summit (IBS), together mapping a new blueprint for the brand’s global growth.

As a flagship model for the youth market and global layout, OMODA 4 precisely targets the “Cyber LOHAS tribe”. Grounded in deep insights into the consumption habits and lifestyles of young consumers, OMODA 4 adopts “Cyber Mecha”as its core positioning, building core product competitiveness in hyper-function, hyper-intelligence, and hyper-energy, serving as a key lever for the brand to capture the global youth market.

Hyper-Functional Design: CYBER MECHA Aesthetics Forge an Exclusive Visual Identity

OMODA 4 breaks away from conventional design logic with its class-exclusive Cyber Mecha supercar styling, forging a futuristic visual identity. The Cyber Lightning Headlights mimic the transient form of a lightning strike, using sharp lines and high-contrast light strips to create a highly recognizable design signature. The mecha-inspired light-flow body borrows from the structural elements of mecha armor, using sharp edges and geometric facets to generate 3D light and shadow effects beyond classic streamlined styling.

The interior features a starship-themed cockpit with a wraparound layout for an immersive mecha-command experience. Paired with a Lamborghini-style F1 supercar flip-start button, every departure is imbued with a sense of ceremony. Meanwhile, the model achieves the optimal drag coefficient within its stylistic class, balancing design with aerodynamic performance. A diverse palette of body colors caters to the individualized tastes of young users, making OMODA 4 a “mobile social card” for self-expression.

Ultra-Smart Features: A Class Benchmark Delivering a Warm Tech Experience

In terms of intelligent features, OMODA 4 leverages class-leading hardware and software capabilities to deliver a smart experience that integrates technology with a human touch, upgrading from “easy to use” to “intuitive”. Equipped with best-in-class hardware, it has 16 ADAS driver-assist features for easy driving and parking, greatly lowering driving barrier to driving and making every journey safer and more convenient.

The AI powered super voice assistant, built on a large language model, will soon be available in the vehicle. In the future, this technology is expected to support diverse function such as voice cloning and mood-based music recommendations, with the aim of accurately sensing the user’s emotional needs and delivering a personalized interactive experience. Additionally, features such as a 13.2-inch ultra-clear central screen, a 540° panoramic image, and 50W wireless charging and other features enrich smart car scenarios, fully addressing the tech demands of today’s youth.

High-Energy Ecosystem: An All-Scenario Setup Tailored to a Diverse Youth Lifestyle

To match young users’digital–physical lifestyle, OMODA 4 builds the best-in-class hyper-energy trendy ecosystem, redefining car scenarios and value as a connector of passion and life. As a mobile esports cockpit, the in-car system comes pre-loaded with over 20 casual and competitive games, supports wireless gamepad connection, turning waiting time into fun gaming moments anytime, anywhere. Building on this, OMODA 4 further expands the boundaries of in-car scenarios, creating a full-scene ecosystem that encompasses pet-friendly features, karaoke, camping, and multimedia entertainment. It is designed to fully accommodate the diverse lifestyle needs of young users and carry all their passions.

OMODA 4 will also launch an Ultra version, which offers class-exclusive factory performance modifications to deliver an exhilarating “supercar-like” experience for driving enthusiasts. The professional sports kit fully optimizes aerodynamics and body stance, boosting visual impact and high-speed stability. A launch control function unleashes peak torque at start for thrilling pushback, the tuned exclusive sports sound ignites drivers’ hearing on every acceleration. Professional sport tuning extends to the suspension, steering, and power response, resulting in more precise and sharper handling overall.

The official mass production rollout of the OMODA 4 represents a critical step in the execution of OMODA & JAECOO’s “New Million Strategy” and is a key component of the brand’s Globalization 2.0 blueprint. With strong tech heritage and a global innovation system, OMODA&JAECOO takes the OMODA 4 as its core model, paired with smart tech like the AiMOGA robot Mornine, to precisely target the global youth market. This shows the brand’s deep understanding of young users and strong R&D capabilities, as well as its commitment and breakthroughs in smart technology. Moving forward, the market launch of the OMODA 4 will further strengthen the brand’s position in the youth market and drive its premium and youthful evolution on the global stage.

About OMODA&JAECOO

In 2025, Chery Group, the parent company of OMODA&JAECOO, ranked 233rd in the Fortune Global 500, achieving the fastest ascent among global automakers, and maintained its position as China’s top passenger vehicle exporter for 23 consecutive years. OMODA & JAECOO takes “Co-Create A Beautiful Life With Young People” as its brand vision, while OMODA focuses on building “The World’s Leading Crossover Brand”, JAECOO adheres to the philosophy of “From Classic Beyond Classic” and is committed to building Global Elegant Off-Road Brand”, and building differentiated competitiveness through dual routes. By 2025, the OMODA & JAECOO brand has expanded into 64 markets worldwide, covering Europe, Asia, Australia, Africa, Latin America, the Middle East, and more,demonstrating strong global growth momentum, especially in the European market, becoming the fastest growing car brand in Europe and even the world. In the field of new energy vehicles, OMODA&JAECOO relies on the world’s leading SHS technology, with Super High Power, Super Low Efficiency, Super Long Combined Range,while providing efficient new energy solutions for global users, but also steadily advancing towards the objective of becoming the “The World’s Number One Hybrid Brand”. Notably, beyond its continuous breakthroughs in the core automotive sector, OMODA & JAECOO has extended its technological innovation into the field of intelligent technologies. The robot, jointly developed with the AiMOGA team, has entered real public service scenarios and made its official debut at the Asian Youth Para Games,representing a landmark practice in automakers’ intelligent transformation and further expanding the brand’s value boundaries.

In Malaysia, OMODA & JAECOO currently offers models including J5, J7, J7 PHEV, J8, C9 and C9PHEV, and will continue to introduce more new models that meet local market demand. Under the same group, OMODA & JAECOO has 3 sister brands in Malaysia – Chery, iCAUR and Lepas.

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SOURCE OMODA & JAECOO

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Broadridge Transforming Financial Literacy in Ireland Through AI-Powered Communication

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Helping Irish savers better understand investment products, Broadridge is developing innovative language simplification technology

DUBLIN, April 27, 2026 /PRNewswire/ — Broadridge Financial Solutions, Inc (NYSE: BR) today announced plans to support groundbreaking work in financial literacy in Ireland. Supported by IDA Ireland, the project will enable Broadridge to explore how artificial intelligence can be used to simplify the language in financial disclosures and make investment products more accessible to Irish retail investors.

“Ireland is a leading international centre for innovation in financial technology,” said Denis Curran, Head of International Financial Services, Emerging Business and Engineering & Green Economy at IDA Ireland. “We are delighted to support Broadridge in its mission to enhance financial literacy through the power of artificial intelligence. I wish the team at Broadridge every success with this innovative project.”

This collaboration addresses a critical challenge facing Ireland’s financial services sector. While Ireland hosts over €5 trillion in fund assets and is Europe’s ETF powerhouse, retail investor participation remains low. Research shows that dense, jargon-heavy disclosures create a significant barrier, with only 18% of EU citizens demonstrating high financial literacy according to the European Commission’s 2023 Eurobarometer Survey.

“This partnership with IDA Ireland positions Broadridge at the centre of a national initiative to leverage technology to make sophisticated investment products genuinely accessible to retail investors,” said Stephen Johnston, Senior Country Officer, Ireland, at Broadridge. “We’ve analysed investment disclosures from the 50 largest UK asset managers and found that nearly half were written at an academic level that would be difficult for most retail investors to understand. Across Europe, around €14 trillion sits in household savings accounts. At a time when purchasing power is eroding due to inflation, too many of these savers lack clarity and confidence in how best to realise their investment potential. By applying AI to create plain-language communications while maintaining regulatory compliance and accuracy, we can measurably boost engagement and help move Irish savers from deposit accounts into long-term investments that can support their financial futures.”

Broadridge’s research project will investigate how AI-driven plain-English communications can transform complex fund documentation into clear and simple information that empowers everyday Irish savers to make informed investment decisions. The initiative aligns with both the European Commission’s Financial Literacy Strategy and regulatory efforts such as the UK FCA’s Consumer Composite Investment framework to deliver simplified, user-friendly disclosures.

Broadridge’s Dublin team supports clients across Ireland’s financial services community, delivering a broad range of technology and operational solutions. With dedicated Dublin-based regulatory expertise, the team partners with leading global asset managers and fund administrators to navigate complex requirements, including PRIIPs, MiFID, Solvency II and the evolving UK–EU regulatory landscape.

Results from the study will be shared with industry stakeholders and regulators to inform best practices.

About Broadridge

Broadridge Financial Solutions (NYSE: BR) is a global technology leader with trusted expertise and transformative technology, helping clients and the financial services industry operate, innovate, and grow. We power investing, governance, and communications for our clients – driving operational resiliency, elevating business performance, and transforming investor experiences.

Our technology and operations platforms process and generate over 7 billion communications annually and underpin the daily average trading of over $15 trillion in tokenized and traditional securities globally. A certified Great Place to Work®, Broadridge is part of the S&P 500® Index, employing over 15,000 associates in 21 countries.

For more information about us, please visit www.broadridge.com

Broadridge Contacts:

Investors:
broadridgeir@broadridge.com

Media:
Gregg.Rosenberg@broadridge.com

 

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SOURCE Broadridge Financial Solutions, Inc.

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Fabpad Surpasses 12-Month Projections in 90 Days, Delivers 300% Growth Following Seed Round

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Achieves rapid scale within a quarter of funding—while keeping most capital undeployed—highlighting strong demand, repeat usage, and a scalable multi-channel model

HYDERABAD, India, April 27, 2026 /PRNewswire/ — Fabpad, India’s fast-growing menstrual hygiene brand, has achieved its 12-month post-seed projections within just three months of closing its funding round in December 2025. The company also reported a 300% year-on-year growth for FY 2025–26.

Fabpad has reached this milestone within the first quarter post funding, with a significant portion of the raised capital still undeployed, pointing to strong underlying demand and disciplined execution.

The company is now planning to raise its Pre-Series A round to support its next phase of growth, with a focus on expanding access and scaling operations across markets.

Fabpad’s product portfolio—including reusable period panties, cloth pads, biodegradable disposables, and intimate hygiene solutions-—is designed to serve both individual consumers and larger-scale use cases.

Fabpad operates as a direct-to-consumer (D2C) brand in India, where it has built strong user engagement through product performance and repeat usage. Alongside this, the company has scaled across multiple demand channels and markets, enabling it to grow rapidly without relying on a single growth engine.

The company’s growth has been driven by a combination of:

Strong repeat behaviour and customer retentionConsistent product performance across use casesExpansion across geographies

Commenting on the milestone, Dipesh Dhelia, CEO, Fabpad, said, “What stands out to us is not just the speed of growth, but how efficiently it has come together. We’ve been able to hit our projected numbers early while still keeping most of our capital undeployed. That’s a strong signal that we have built a strong scalable model.”

Commenting on product adoption, Shripriya Khaitan Dhelia, Co-Founder, Fabpad, said, “Our focus has always been on solving for real, everyday use. This isn’t a one-time purchase decision—it’s something customers evaluate every single month. That’s where trust gets built. If the product performs consistently, it earns credibility over time, and that’s what ultimately drives repeat usage and growth.”

About Fabpad

Fabpad is a personal hygiene brand founded by Shripriya Dhelia, focused on building high-performance, affordable, and sustainable hygiene solutions for modern consumers. The company has developed a diversified business model, combining its direct-to-consumer (D2C) presence in India with institutional partnerships, export markets, and B2B distribution channels, enabling it to scale across both individual and large-scale use cases.

Fabpad’s product portfolio spans reusable period panties, cloth pads, biodegradable disposables, and intimate hygiene products, designed to deliver consistent performance while addressing cost efficiency and environmental impact. Built with a strong focus on product quality, repeat usage, and real-world functionality, the brand has gained traction across multiple markets and customer segments.

Fabpad is building a capital-efficient hygiene platform designed to scale across markets, channels, and use cases—without compromising on performance or accessibility.

Website: https://fabpad.in/

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