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Growth at what cost: The world’s 100 most valuable brands have missed out on $3.5 trillion of value creation since 2000, reveals Interbrand’s Best Global Brands Report

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25 years of Interbrand data shows the financial consequence of focusing on performance marketing over long-term brand investmentFerrari (#62) and YouTube (#24) have seen the biggest brand value increase in this year’s Best Global Brands rankingApple (#1) remains at the top of the rankingNvidia (#36), Pandora (#91), Range Rover (#96) and Jordan (#99) enter the ranking for the first time. Uber (#78) and LG (#97) re-enter

NEW YORK , Oct. 10, 2024 /PRNewswire/ — Global brand consultancy Interbrand today launched its annual Best Global Brands ranking, marking a quarter of a century of brand valuation analysis.

Since 2000, Interbrand’s longitudinal study has tracked and reported on the value of the world’s biggest brands. A quarter century of analysis reveals that while performance marketing tactics can drive short-term financial gains, a lack of investment in long-term brand strategy has left the Best Global Brands with at least $3.5T of unrealized value. For this last year, this equates to $200B of lost revenue.

The cumulative value of the world’s most valuable brands has increased 3.4x since Interbrand first published its ranking (from $988B USD to $3.4T USD).

Gonzalo Brujó, Global CEO, Interbrand said: “If these brands had been treated and managed as strategic growth assets, then this table could be worth as much as $6.9T. The growth we see hides a staggering missed opportunity.”

Apple holds the top spot

Apple remains the most valuable brand, but its brand value has dropped for the first time in over two decades (-3%).

Commenting on Apple, Greg Silverman, Global Director of Brand Economics, Interbrand said: “While others rushed into AI, Apple took a more deliberate path to ensure its AI releases matched its values. This slower-moving act of leadership has put long-term trust ahead of short-term revenue gains. Following these brand moves, Apple’s stock has moved up 20% YTD and we anticipate that Apple’s value will increase in the 2025 rankings.”

Automotive brands dominate 2024

14 of the top 100 brands of 2024 are automotive, making up more than any other sector in the ranking. Three auto brands – Toyota (#6), Mercedes-Benz (#8) and BMW (#10) – appear in the top 10. However, not all auto brands have achieved such success. Tesla (#12) has one of this year’s largest declines in brand value (-9%). Meanwhile, Kia (#86), Hyundai (#30) and Toyota (#6) achieved double digit growth.

Top-tier luxury shows resilience through innovation

Luxury’s brand value continued an upward trajectory (+7%, up from + 6.5% last year), extending relevance by creating new consumer experiences and expanded digital touchpoints, demonstrating powerful creativity that taps into the human condition.

Ferrari (#62) captured this year’s spot as the top-rising brand, with +21% brand value growth. Louis Vuitton jumped three places (#14 to #11) with Hermès (#22) and Prada (#83) two of the biggest luxury brand risers this year, seeing brand value growth of +15% and +14% respectively.

Meet the 2024 new entrants

Nvidia (#36), Pandora (#91), Range Rover (#96), and Jordan (#99) are this year’s new entrants – and Jordan is the first personality brand to make it onto the table. Uber (#78) and LG (#97) re-enter.

Marketing landscape changes over 25 years

Over the past 25 years, Interbrand has observed a significant shift in the ways company boardrooms approach growth. C-Suites are prioritizing lower total investments with more immediate returns. Strategies that integrate long-term brand equity with short-term revenue gains are becoming the gold standard – but these strategies are still surprisingly rare.

Brujó said: “Performance tools, capabilities and systems have evolved over the past quarter century. As these tools shift, so do the pressures and expectations placed on brand and marketing leaders. Today, CMOs are expected to deliver greater revenue returns, in shorter time frames, for a lower investment.

“Many of the world’s most valuable brands are missing out on significant earning potential by over-investing in short-term gains. Our analysis shows these gains, when tied predominantly to short-term tactics, can undermine a company’s mid- to long-term revenue potential.”

Infographic: https://mma.prnewswire.com/media/2526717/Interbrand_Best_Global_Brands_2024_Infographic.jpg

 

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SOURCE Interbrand

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Loomis Interim Report January – September 2026

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Record high revenue and operating margin (EBITA)

STOCKHOLM, Oct. 30, 2026 /PRNewswire/ —

President and CEO Aritz Larrea comments:
“We delivered a strong third quarter, with record-high revenue, operating income (EBITA) and operating margin (EBITA %). The consistent execution of our strategic priorities continues to drive growth and profitability across the business. Both segment USA and segment Europe and Latin America contributed to the performance, supported by strong demand for secure logistics and the management of high-value assets, as well as cash-handling automation solutions. Revenue exceeded SEK 8 billion, with currency-adjusted growth of 6.6 percent, while our EBITA margin increased by nearly two percentage points year–over–year to 15.1 percent.

We are well positioned to continue to invest in long-term growth opportunities, pursue value-creating acquisitions, and deliver attractive shareholder returns.”

Quarter 3, July – September 2026

Revenue for the quarter was SEK 8,161 million (7,644). The currency-adjusted growth was 6.6 percent (7.1), of which organic growth was 5.8 percent (3.9) and acquisitions contributed 0.8 percent (3.2). Including the exchange rate effect, the total growth was 6.8 percent (0.3).Operating income (EBITA) 1) for the quarter was SEK 1,229 million (1,006) and the operating margin (EBITA) increased to 15.1 percent (13.2).Operating income (EBIT) before items affecting comparability for the quarter was SEK 1,177 million (961) and operating margin (EBIT) before items affecting comparability was 14.4 percent (12.6).Items affecting comparability during the quarter totaled SEK –24 million (–23), related to restructuring in the Europe and Latin America segment.Income before taxes for the quarter was SEK 986 million (789) and net income for the period was SEK 690 million (528).Basic earnings per share for the quarter were SEK 10.31 (7.80) and diluted earnings per share were SEK 10.26 (7.77).Cash flow from operating activities 2) was SEK 732 million (978) in the quarter. Cash flow from operating activities for the rolling twelve months was 84 percent (95) of operating income (EBITA).Net debt in relation to EBITDA was 1.52 times (1.65) in the quarter.Loomis expanded its presence in Latin America through the acquisitions of Transportadora del Interior in Argentina in July and Hermes Transportes Blindados in Peru in October.

1) Earnings Before Interest, Taxes, Amortization of acquisition-related intangible fixed assets, Acquisition-related costs and revenue and items affecting comparability.

2) Cash flow from operating activities is exclusive of impact from IFRS 16.

Report presentation today at 10.00 a.m. (CET)

The report will be presented in a webcast conference today at 10.00 am (CET) by President and CEO Aritz Larrea and CFO Tobias Hägglöv.

To follow the webcast, please follow this link.

The presentation materials and a recorded version of the conference will be available on https://www.loomis.com/en/investors/reports-and-presentations/ following the presentation.

For more information, please contact:

Jenny Boström  
Head of Sustainability and IR
ir@loomis.com
+46 79 006 45 92

Fredrik Hammarbäck
Media and External Communications Manager
media@loomis.com
+46 76 311 56 29

This information was brought to you by Cision http://news.cision.com

https://news.cision.com/loomis-ab/r/loomis-interim-report-january—september-2026,c4417527

The following files are available for download:

https://mb.cision.com/Main/51/4417527/4346980.pdf

Loomis Interim Report January – September 2026

https://mb.cision.com/Public/51/4417527/99a0bf796ea81c6c.pdf

Loomis Interim Report January – September 2026 – press release

 

View original content:https://www.prnewswire.com/news-releases/loomis-interim-report-january–september-2026-302924677.html

SOURCE Loomis AB

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BC Tech Announces 2026 Technology Impact Awards Winners, Celebrating the Companies and Leaders Driving BC’s Tech Economy

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VANCOUVER, BC, Oct. 30, 2026 /CNW/ — BC Tech is proud to announce the winners of the 2026 Technology Impact Awards (TIAs), celebrating the outstanding companies and individuals who have made a significant impact on the BC tech industry.

The sold-out Annual TIAs gala brought together over 800 founders, executives, investors and ecosystem partners at Parq Vancouver. The event honoured 11 award winners and welcomed two new Innovators Hall of Fame inductees.

“Technology is a major driver of British Columbia’s economy, supporting 271,000 jobs and contributing $30.7 billion to provincial GDP,” said Jill Tipping, CEO and President of BC Tech. “Tonight’s winners and finalists showcase the strength of our sector, from startups just starting out to globally competitive anchor companies, and across areas where B.C. has real strengths, from AI to HealthTech. At a time when growing our economy has never mattered more, their success matters to all of BC.”

A highlight of the evening was the presentation of the Gamechanger – AI Award, recognizing BC companies leading the way in developing and deploying artificial intelligence. Presented by KPMG, the award recognized Variational AI for the company’s innovation and leadership in AI.

“AI is reshaping the global economy and BC has a tremendous opportunity to be at the forefront,” said Walter Pela, BC Regional Managing Partner and National AI Market Development Leader for KPMG in Canada. “The companies recognized through the TIAs this year are turning that opportunity into real impact, showing how BC innovation can drive productivity and help businesses compete globally.”

The highly anticipated Gamechanger – Deal of the Year Award, was presented by Vancity, honoured four finalists representing nearly $1 billion in investment – a powerful signal that B.C. companies and technologies are attracting global attention, serious capital and competing on the world stage. Kardium was announced as the award winner for their milestone $340 Million CAD financing deal.

“At Vancity, we know that backing bold ideas can create opportunity well beyond the deal itself,” said Wellington Hollbrook, CEO of Vancity “We are proud to celebrate the dealmakers, innovators and entrepreneurs behind some of B.C.’s most exciting growth stories and the ambitious companies they are helping to grow.”

The evening also welcomed Darren Entwistle, President and CEO of TELUS, and Joy Johnson, President and Vice-Chancellor of Simon Fraser University, into the BC Innovators Hall of Fame, recognizing their leadership and lasting contributions to British Columbia’s technology and innovation ecosystem.

The 2026 TIAs sponsors include Amazon, Aspect Biosystems, Bennett Jones, BFL, Blakes, Business in Vancouver, CIBC, Clarity, Clio, EDC, Electronic Arts, Fasken, Google, Hub International, Innovate BC, KPMG, Launchpad, Low Tide Properties, McCarthy Tétrault, MDA Space, National Bank of Canada, Osler, PBC Solutions, Pender Ventures, PwC, SAP, TELUS, Uber, Vancity and WELL Health.

2026 TIAs Winners and Hall of Fame Inductees

Innovators Hall of Fame | Presented by PwC

Darren Entwistle, President and CEO, TELUSJoy Johnson, President and Vice-Chancellor, Simon Fraser University

Gamechanger – AI | Presented by KPMG

Winner: Variational AIFinalists: Clarius, INETCO, SimplyAsk, Unblocked

Gamechanger – HealthTech | Presented by Aspect Biosystems

Winner: IKOMED TechnologiesFinalists: Jane, mlHealth360, PBC Solutions, SimuHealth

Gamechanger – Industry Innovation | Presented by Innovate BC

Winner: Ideon TechnologiesFinalists: Freightera, PressReader, Quandri

Gamechanger – Climate Leadership | Presented by MDA Space

Winner: CO280Finalists: BCAA, Miraterra, Veritree

Gamechanger – Company Culture | Presented by SAP

Winner: Charitable ImpactFinalists: Freightera, Global Relay, Clarity

Company of the Year – Startup | Presented by Electronic Arts

Winner: Lite-1 BioFinalists: Tersa Critical Minerals, Viridis

Company of the Year – Growth | Presented by Osler

Winner: SenseNetFinalists: Industrio, Kobalt.io, Variational AI, Workforce Wellness

Company of the Year – Scale | Presented by Clio

Winner: Novarc TechnologiesFinalists: Minga, Traction Complete, VRIFY

Company of the Year – Ambition | Presented by Bennett Jones

Winner: PhotonicFinalists: Corinex, KITS Eyecare, MyFO

Company of the Year – Anchor | Presented by Blakes

Winner: WELLSTAR TechnologiesFinalists: Absolute Security, Delta-Q Technologies

Gamechanger – Deal of the Year | Presented by Vancity

Winner: KardiumFinalists: pH7, Photonic, WELL Health

About BC Tech

BC Tech is the largest member-led technology non-profit in British Columbia, and we’re dedicated to turning startups and scaleups into the anchor companies of tomorrow. Our work supports members to grow and diversify their talent pool, acquire new customers, access capital and accelerate their scaleup journey. Technology is a key industry for BC’s future and builds resiliency in every industry. Today, every company is a tech company. 

To learn more visit wearebctech.com.

SOURCE BC Tech Association

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MediaGo Secures Double Wins at Les Cas d’OR 2026, Driving Real Business Growth with Deep-Funnel Optimization

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SAN FRANCISCO, Oct. 30, 2026 /PRNewswire/ — MediaGo, the leading global intelligent advertising platform, has won two prestigious honors at the French digital marketing awards Les Cas d’OR, including the Native Acquisition Strategy Award (Stratégie Acquisition native) and the highly coveted De Vinci Executive Education’s MBA MDIA Special Prize (Prix Spécial MBA MDIA). Achieved in collaboration with France’s leading lead generation agency hipto, this dual recognition underscores MediaGo’s technical strength and its ability to transform native acquisition into a highly effective sales engine.

As a highly authoritative award in the French digital marketing industry, Les Cas d’OR focuses on technological innovation, business growth, and real commercial value. The Native Acquisition Strategy Award was evaluated by a highly professional panel of industry leaders, including top executives from major insurance companies, leading automakers, and premier 4A advertising agencies. Furthermore, the “MBA MDIA Special Prize,” judged by a parallel jury of industry experts and digital marketing master’s students, recognized the joint case for its solid operational logic and its ability to combine platform mechanics with high-quality signals to drive real commercial change and conversions.

As advertisers increasingly rely on native advertising for growth, they still face common challenges: overcoming cold-start hurdles, ensuring creative compliance, and bridging the gap between upper-funnel lead volume and backend business outcomes. To address these pain points, MediaGo has developed a comprehensive, deep-learning-powered product matrix to maximize campaign performance and drive sustainable growth for global advertisers. This includes advanced capabilities like AD Learning, which transfers historical intelligence across campaigns to shorten the cold start, and Approval Copilot, an AI-powered creative assistant that provides real-time monitoring for smooth, fully compliant ad delivery.

Building on SmartBid 3.0—its core intelligent bidding product, MediaGo introduced SmartBid LoopMax this year, a deep-learning powered solution focused on deep-conversion optimization. By combining upper-funnel and deep-funnel conversion signals, LoopMax helps advertisers look beyond lead volume and optimize toward higher-value conversions that better reflect real business outcomes.

“We are thrilled to work alongside hipto to be recognized once again by Les Cas d’OR,” said Leo Ye, Head of Partnerships at MediaGo. “In today’s market, chasing upper-funnel lead volume is no longer enough. Our focus is to continuously advance our deep learning technology to help advertisers maximize ROI, bridging the lead quality gap to provide solutions that truly drive deep conversions and sustainable business growth.”

MediaGo will continue to advance its deep learning-driven advertising technology, evolving its solutions in step with advertisers’ needs to drive scalable, sustainable, and meaningful business outcomes.

About MediaGo

MediaGo is an intelligent advertising platform. Based on deep learning algorithms, MediaGo empowers businesses of all scales, creating tangible value for companies. With 12 operational centers worldwide, MediaGo has successfully provided localized and comprehensive business growth services to over 10,000 partners.

View original content to download multimedia:https://www.prnewswire.co.uk/news-releases/mediago-secures-double-wins-at-les-cas-dor-2026-driving-real-business-growth-with-deep-funnel-optimization-302923434.html

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