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IAS ANNOUNCES FIRST-TO-MARKET META OPTIMIZATION SOLUTION FOR ADVERTISERS

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Global Advertisers Can Now Benefit from AI-Driven Content Block Lists and Increased Brand Suitability When Advertising on Facebook and Instagram Feed and Reels

SINGAPORE, Oct. 11, 2024 /PRNewswire/ — Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced a new test with Meta of a first-to-market optimization solution for advertisers. IAS’s third-party Content Block List solution for ads on Facebook and Instagram Feed and Reels will offer global advertisers the ability to automatically avoid placing ads next to content they deem unsuitable for their brand, as aligned to industry standards. This solution is open to IAS customers who currently use measurement for reels and feed solutions on Instagram & Facebook. Content Block Lists will be available to all advertisers early 2025.

“As the first provider to test this solution with Meta, we are delighted to enable advertisers to drive engagement and reach users in brand suitable, contextually relevant environments across Meta’s platform,” said Lisa Utzschneider, CEO of IAS. “Our Content Block Lists improve media quality while reducing brand risk for advertisers by providing industry-aligned tools that enable them to avoid content they deem unsuitable and safely scale their campaigns.”

IAS has completed rigorous testing for Content Level Block Lists to validate performance improvements and brand suitability. Paired with Total Media Quality (TMQ), IAS provides end-to-end campaign support for advertisers across Facebook and Instagram Feed and Reels with measurement and optimization.

“This solution demonstrates our continued commitment to provide global advertisers more tools to support their brand suitability goals,” said Samantha Stetson, Vice President, Client Council and Industry Trades at Meta. “Alongside Meta’s inventory filter for Feed and Reels, we’re excited to give advertisers even more control over where their content appears on our platform.”

Optimization with Content Block Lists provides global advertisers with:

Social Optimization: Social Optimization for Content Block Lists enable advertisers to ensure that impressions are delivered to brand suitable ad adjacencies. This solution empowers advertisers with proactive pre-screen capabilities at the content level on Facebook and Instagram Feed and Reels.  Custom, Dynamic Control: Advertisers can create custom Content Block Lists based on industry-aligned standards and an expansive catalog of contextual categories. IAS Content Block Lists offer more granular control than publisher level block lists and are able to keep up with the pace of content creation to ensure suitability.Seamless Activation: Advertisers can automatically avoid running next to content they deem unsuitable across Facebook and Instagram Feed and Reels using an easy, one-time activation within IAS Signal.Industry-leading AI-Driven Multimedia Technology: Only IAS analyzes content at the frame-by-frame level, combining image, audio, and text signals for best-in-class accurate classification.End-to-end Campaign Support: Global advertisers can pair Optimization with Total Media Quality for Meta across 28 languages, across Facebook and Instagram Feed and Reels, to further scale the brand suitability of their digital media investments.

In April 2024, IAS announced the expansion of its Brand Safety and Suitability Measurement product to now include the category of misinformation aligned to industry standards across Facebook and Instagram Feed and Reels. In February 2024, IAS announced the availability of its AI-driven Total Media Quality (TMQ) Brand Safety and Suitability Measurement across Facebook and Instagram Feed and Reels in partnership with Meta to offer advertisers coverage for advanced, industry-leading measurement.

About Integral Ad Science

Integral Ad Science (IAS) is a leading global media measurement and optimization platform that delivers the industry’s most actionable data to drive superior results for the world’s largest advertisers, publishers, and media platforms. IAS’s software provides comprehensive and enriched data that ensures ads are seen by real people in safe and suitable environments, while improving return on ad spend for advertisers and yield for publishers. Our mission is to be the global benchmark for trust and transparency in digital media quality. For more information, visit integralads.com.

View original content:https://www.prnewswire.com/apac/news-releases/ias-announces-first-to-market-meta-optimization-solution-for-advertisers-302273887.html

SOURCE Integral Ad Science (IAS)

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KuCoin Marks Ninth Anniversary at Tomorrowland Belgium, Honoring Nine Years of Industry Progress Beyond the Signal

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PROVIDENCIALES, Turks and Caicos Islands, July 26, 2026 /PRNewswire/ — On the day of its ninth anniversary, KuCoin welcomed global partners, institutional clients, ecosystem builders and media representatives to the “On Cloud 9 Skybox Experience,” an exclusive celebration at the Tomorrowland Belgium Skybox. Overlooking Tomorrowland’s iconic Mainstage, guests gathered throughout an unforgettable evening as world-renowned artists including Nicky Romero, Alok, Steve Angello and Hardwell delivered performances that brought together people from around the world. Against this backdrop of music, culture and global connection, KuCoin celebrated not only its own nine-year journey, but also the remarkable progress the digital asset industry has achieved together.

The experience formed part of KuCoin’s broader ninth-anniversary campaign, “Beyond the Signal,” reflecting the company’s belief that the industry’s future will be shaped not by short-term market movements alone, but by the trust, innovation and infrastructure that enable lasting progress. Bringing this vision to life in an elevated festival setting, the evening offered guests an opportunity to reflect on nine years of shared growth, collaboration and resilience, while looking ahead together to the next chapter of digital assets.

Against the backdrop of Tomorrowland’s iconic Mainstage, the exclusive Skybox experience with signature champagne rituals brought KuCoin and its guests together to reflect on and celebrate the milestones that have shaped its nine-year journey. From expanding access to digital assets and navigating multiple market cycles to strengthening security and compliance, supporting institutional participation, and advancing innovation across payments, AI and Web3, these milestones also reflected the broader evolution of the digital asset industry toward greater maturity.

The moment celebrated not only how far KuCoin has come, but also the progress the industry has made together. Over the past nine years, markets have risen and fallen, and technologies have continued to evolve. Yet lasting progress has always been driven by the builders, developers, partners and communities working together to create enduring value. That is the idea behind Beyond the Signal.

“Ninth anniversaries are often measured in years. We prefer to measure ours in trust,” said BC Wong, CEO of KuCoin. “The greatest achievement of the past nine years has not been our growth alone, but the confidence our users, partners and community have continued to place in us. Trust is the infrastructure that enables innovation, adoption and long-term progress. As we enter our next decade, we remain committed to building secure, compliant and trusted digital asset infrastructure together with our partners worldwide.”

The celebration also highlighted KuCoin’s expanding partnership with Tomorrowland as the festival’s Exclusive Crypto Exchange and Payments Partner for Tomorrowland Winter and Tomorrowland Belgium 2026–2028. Bringing together one of the world’s most influential cultural events with trusted digital infrastructure, the partnership reflects a shared vision of connecting people across borders and creating meaningful real-world experiences through technology, payments and community. For KuCoin, Tomorrowland is more than a global music festival—it represents the openness, diversity and global community that have always been at the heart of crypto.

Nine years ago, KuCoin set out to make digital assets accessible to more people around the world. Today, its mission has evolved beyond access to helping build the trusted infrastructure that will support the future of digital finance. Beyond music, beyond the celebration and beyond the signal, KuCoin’s ninth anniversary was not only a milestone for the company, but a celebration of how far the industry has come together—and a commitment to building what comes next.

About KuCoin

Founded in 2017, KuCoin is a leading global crypto platform built on trust and security, serving over 45 million users across 200+ countries and regions. Known for its reliability and user-first approach, the platform combines advanced technology, deep liquidity, and strong security safeguards to deliver a seamless trading experience. KuCoin provides access to 1,500+ digital assets through a broad product suite and remains committed to building transparent, compliant, and user-centric digital asset infrastructure for the future of finance, backed by SOC 2 Type II, ISO/IEC 27001:2022, and ISO/IEC 27701:2019 Certifications. In recent years, we have built a strong global compliance foundation, marked by key milestones including AUSTRAC registration in Australia, a MiCA license in Europe, and regulatory progress in other markets.

Learn more at www.kucoin.com.

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SOURCE KuCoin

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2026 World Internet Conference Digital Silk Road Development Forum Opens in Xi’an, Shaanxi Province

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XI’AN, China, July 26, 2026 /PRNewswire/ — A news report from CRI Online:

On July 22, the 2026 World Internet Conference (WIC) Digital Silk Road Development Forum officially opened in Xi’an, Shaanxi Province. Hosted by the WIC and organized by the Shaanxi Provincial Government, the forum was held under the theme “Pooling Intelligence on the Silk Road, Embarking on a Digital Future — Jointly Building a Community with a Shared Future in Cyberspace”. Approximately 800 participants from more than 50 countries and regions, as well as seven international organizations, attended the event.

Mayra Arevich Marín, Minister of Communications of Cuba; Faqir Mahbub Anam, Minister of Posts, Telecommunication & Information Technology and Minister of Science and Technology of Bangladesh; Samba Diouf, Minister of Telecommunications and Digital Affairs of Senegal; Wang Binying, Deputy Director General of the World Intellectual Property Organization (WIPO); John Higgins, President of the International AI Governance Association (IAGA); and Wang Xingxing, Founder and CEO of Unitree Robotics, attended the opening ceremony and delivered speeches.

Following the opening ceremony, a ministerial meeting was held. Thematic forums were convened focusing on Silk Road e-commerce cooperation and development, collaborative innovation and development of AI agents, digital and intelligent health, and the preservation and transmission of cultural heritage in the digital intelligence era. These discussions aimed to help Belt and Road partner countries strengthen consensus, deepen cooperation, and seize new opportunities brought by digital and intelligent development. During the forum, the World Internet Conference Cultural Heritage Digitalization Case Collection (2026) was released. A series of capacity-building activities under the WIC Digital & AI Academy were also held, including a capacity building program on AI-driven digital trade, a salon on “Copyright Empowerment in Cultural Heritage Digitalization”, and a field study at a digital port.

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SOURCE CRI Online

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Tesla Owns Nearly 1 in 5 AI Answers About EVs. New 5W Index Ranks the Top 25 EV Brands by AI Citation Share.

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EV charging networks — Electrify America, EVgo, ChargePoint — are nearly invisible inside AI answers despite operating the infrastructure the entire category depends on.

MIAMI, July 25, 2026 /PRNewswire/ — 5W AI Communications, the AI Communications Firm, today released the 5W AI Visibility Index — EV, ranking the top 25 EV brands by modeled AI citation share across ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews. Tesla anchors the category at 18.4% — more than the next three brands combined. Rivian is second at 8.2%. Ford is third at 6.4%.

The Index is Volume 07 in 5W’s 2026 Consumer AI Visibility Index series. The full report is available at https://www.5wpr.com/research/ev-ai-visibility-index/.

More than a third of U.S. consumers now begin product research with an AI engine — not Google. For the EV category — where purchase consideration windows stretch six to twelve months and buyers cross-reference range, charging, ownership cost, and long-term reliability across dozens of sources — the answers the engines return are shaping the shortlist before a buyer walks into a dealership.

The Findings

Tesla dominates at 18.4% citation share — cited on virtually every consumer EV query across all five engines. Brand, product, and CEO overlap produce a citation profile no peer can match.Rivian (8.2%) is the dominant adventure-EV authority. The R1T and R1S anchor truck and SUV electric citation.Ford (6.4%) leads legacy automakers. The F-150 Lightning owns EV-truck queries; the Mach-E anchors EV-SUV comparisons.Lucid (4.8%) and Hyundai Ioniq (4.4%) complete the Tier 1 leaders. The Ioniq 5 and Ioniq 6 over-index against U.S. brand recognition.GM sits at #6 with 3.8% — despite scale — because Bolt, Lyriq, and Hummer EV are cited separately rather than as one GM-EV narrative. Ford consolidated its story. GM did not.Toyota (#17) and Honda (#18) are the two largest legacy automakers furthest behind in EV citation. The bZ4X, Solterra, and Prologue cite at rates far below what brand recognition would predict.EV charging networks are absent from the top 25. Electrify America, EVgo, and ChargePoint operate the infrastructure the entire category depends on — and have not built consumer-facing brand citation to match. The category is open.

“Every EV buyer starts inside a chatbox now. Tesla owns nearly one in five answers. The next three brands combined don’t match it. That’s a citation moat measured in AI — not TV budgets, not showroom count,” said Ronn Torossian, Founder and Chairman, 5W AI Communications. “GM is bigger than Rivian by every commercial metric and half its size in the answer. That gap costs sales. The charging networks are the biggest miss in the category — whoever builds the dominant ‘where should I charge’ answer anchors a multi-decade growth curve. Right now, none of them own it.”

The Five Engines Do Not Return Identical Answers

ChatGPT: Tesla, Rivian, Lucid, Ford, Hyundai dominate. Conservative and brand-anchored.Claude: Recurrent and CleanTechnica over-index. Data-source preference. Lighter on enthusiast brands.Perplexity: Reddit EV subreddits dominant. Out of Spec YouTube data heavily cited. Freshness-favored.Google AI Overviews: Tesla, InsideEVs, Edmunds, Kelley Blue Book dominate. Closest to a SERP-mirror.Gemini: YouTube EV creators dominate — Out of Spec, Munro Live, MKBHD at the highest rates.

Engine-aware strategy matters. A brand absent from one engine but present in another needs a different program than a brand absent across the board.

Methodology
Modeled directional estimates derived from publicly available data, observed retrieval patterns, structural signals, and the corresponding Everything-PR Citation Share Study — EV (Issue No. 07). Twenty-five brands, five engines, sixty-plus consumer-prompt query patterns. Not the output of logged query runs across millions of prompts. Intended as a strategic framework — not a definitive search-engine measurement.

The dominant outlets shaping EV citation are InsideEVs, Electrek, Recurrent, Edmunds EV, Car and Driver EV, CleanTechnica, and the Reddit-and-YouTube creator layer. Brand citation share is built primarily through presence inside that specific outlet set — and through Recurrent battery-data partnership for used-EV citation.

About 5W AI Communications
5W is the AI Communications Firm, building brand authority across the platforms where decisions now happen — ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews — alongside earned media, digital, and influencer channels. 5W combines public relations, digital marketing, Generative Engine Optimization (GEO), and proprietary AI visibility research to help clients measure and grow their presence in AI-driven buyer research. Founded in 2003, 5W is recognized as a Top U.S. PR Agency by O’Dwyer’s, named Agency of the Year in the American Business Awards®, honored as a 2026 Top Place to Work in Communications by Ragan, and named to Digiday’s WorkLife Employer of the Year list. 5W serves clients across B2C sectors — Beauty & Fashion, Consumer Brands, Entertainment, Food & Beverage, Health & Wellness, Travel & Hospitality, Technology, and Nonprofit — and B2B specialties including Corporate Communications, Reputation Management, Public Affairs, Crisis Communications, and Digital Marketing across Social, Influencer, Paid Media, GEO, and SEO. Learn more at 5wpr.com.

Media Contact
press@5wpr.com

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SOURCE 5W Public Relations

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