Connect with us

Technology

The Weather Company to Help WKRC-TV Enhance Its Severe Weather Coverage with Max Alert Live

Published

on

Predictive Storm Tracking Solution Offers Hyperlocal, Street-level Severe Weather and News Alerts Across 70+ Stations within Sinclair Broadcast Group

ATLANTA, Oct. 29, 2024 /PRNewswire/ — To help keep their communities safe and informed of the latest weather information, broadcasters need accurate, compelling and flexible tools built on the latest technology. On-screen crawling alerts deliver some of the most critical updates during severe weather threats, when stations see large spikes in viewership. The Weather Company today announced that WKRC-TV, Sinclair Broadcast Group’s television station in Cincinnati, has recently upgraded its weather alerting platform to Max Alert Live from The Weather Company to help ensure the reliability and trust its viewers depend on. Sinclair Broadcast Group has also made the tool available to over 70 of its U.S. stations.

“When severe weather strikes, our viewers depend on us to deliver urgent updates that keep their families safe,” said John Gumm, chief meteorologist at WKRC-TV. “With Max Alert Live, I can see storms coming with an incredible level of granularity and quickly communicate those threats in a flexible manner. I can automatically broadcast and visualize county-by-county storm threats without disrupting programming.”

Max Alert Live is a severe weather alerting platform that helps broadcasters stay ahead of weather threats so viewers can stay in the know. Reliable data and graphics from The Weather Company, the world’s most accurate weather forecaster,1 help pinpoint the path, timing and intensity of storms down to a specific neighborhood up to 6 hours in advance. Max Alert Live then automatically renders the alerts, allowing WKRC to keep its viewers updated with customizable graphics, maps and crawls, as well as automatic delivery of targeted storm warning and alerts.

Cloud-based remote access allows broadcasters to manage alerts from anywhere with an internet connection, ensuring seamless coverage and uninterrupted severe weather alerting. Crawls and graphics can match a station’s current on-air look and dynamically adapt to changing weather conditions and urgency. Broadcasters can tailor trigger conditions, frequency, maps, graphics and text in an easy-to-use interface, as well as integrate rich graphical content already created within an existing Max account from The Weather Company.

Key capabilities and benefits for viewers include:

Warnings displayed while watching other shows: Flexible programming integration allows critical radar maps, customized alert crawls and live county-by-county warning graphics to be overlaid onto regular broadcasts without disrupting live shows, and across OTT, web, mobile and social channels.Hyperlocal, customized alerts: High-resolution live radar maps give a 3D view of storms and tropical threats with neighborhood-level precision to help viewers best prepare for severe weather.Quick and engaging weather notifications: Direct integration with National Weather Service data triggers automatic weather watches and warnings to scroll across the bottom of the screen, with added details or images if desired.One-stop shop for weather and non-weather alerts: Beyond weather notifications, viewers can also see alerts on school closings from BTi. Max Alert Live also provides the ability for manual alerting to share sports scores, news headlines and more coming soon.

“As extreme weather grows more intense and impactful, it’s critical that broadcasters have the most powerful technology to help keep their communities safe and informed,” said Bill Dow, head of enterprise product from The Weather Company. “Combining the nation’s most robust radar data and severe weather alerting with high-resolution graphics and remote cloud capabilities, Max Alert Live is revolutionizing how innovative broadcasters like WKRC and those across Sinclair’s station group communicate urgent weather information to their communities.”

Learn more about WKRC’s use case with Max Alert Live.

Max Alert Live is commercially available today as part of The Weather Company’s Max suite of solutions purpose-built for media companies. For more information, visit weathercompany.com.

About The Weather Company

The Weather Company helps people and businesses around the world make more informed decisions and take action in the face of weather. With its deep industry expertise and highly accurate, high-volume weather data combined with advanced technology and AI, The Weather Company provides insights and solutions that harness the power of weather in a scalable, privacy-forward way. The world’s most accurate forecaster, the company serves hundreds of enterprise customers across media, advertising, aviation and more, and is trusted by hundreds of millions of monthly active users via digital properties from The Weather Channel (weather.com) and Weather Underground (wunderground.com). For more, visit weathercompany.com.

1 ForecastWatch, Global and Regional Weather Forecast Accuracy Overview, 2017-2022, https://forecastwatch.com/AccuracyOverview2017-2022, commissioned by The Weather Company.

View original content to download multimedia:https://www.prnewswire.com/news-releases/the-weather-company-to-help-wkrc-tv-enhance-its-severe-weather-coverage-with-max-alert-live-302290289.html

SOURCE The Weather Company

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Technology

Mago Maga to Launch Roma-X AI Home Coffee Roaster on Kickstarter July 23

Published

on

By

NEW YORK and HONG KONG and LONDON, July 21, 2026 /PRNewswire/ — For coffee enthusiasts, a great cup begins with freshly roasted beans. Following the widespread adoption of home espresso machines and grinders, coffee roasters are emerging as the next major category in home coffee equipment.

On July 23, 2026, Mago Maga will launch Roma-X, its third-generation AI home coffee roaster, on Kickstarter. The campaign offers users worldwide an opportunity to participate in product discovery, share roast profiles, and help build a connected home-roasting community.

Roma-X is not a minor update to the Roma Pro series. It has been representing a comprehensive redesign across physical structure, control systems, mobile app, and user experience. The compact appliance combines near-commercial-grade roasting control with intelligent automation and kitchen-friendly operation.

Key Features:

Large Capacity
Roasts up to 300g of green coffee beans per batch.

Easy & Flexible Roasting
Features 6 preset roast levels, 266 built-in roast profiles for different origins, and a manual mode for creating customized roast profiles.

Smart Touchscreen Control
Equipped with a 5-inch full-color touchscreen supporting English, Spanish, and Chinese, with Bluetooth connectivity.

Mobile App Control
iOS and Android apps enable real-time roasting monitoring and control.

Coffee Community & Cloud Platform
Users can upload, download, and share roast profiles, exchange roasting experiences, and access new content through the app community.

OTA Updates
Receive new features and additional roast profiles through wireless updates.

Indoor-Friendly Smoke Filtration
Integrated filtration system reduces up to 90% of smoke and airborne particles, making home roasting easier.

Visible Roasting Experience
Dual-layer borosilicate glass chamber provides a clear view of the entire roasting process.

AI-Powered Roasting
AI roasting algorithms enable precise control, while cloud-based machine learning continuously optimizes roast profiles.

Roma-X debuted at World of Coffee San Diego 2026 as one of eight Best New Product finalists. Mago Maga’s Roma Pro V1.0 previously won the Best New Product People’s Choice Award at the 2024 SCA Coffee Expo in Houston.

“Fresh roasting is becoming a new trend in the home coffee experience. The launch of Roma-X will bring home coffee users an entirely new social sharing experience and the magical fun of AI machine learning,” said Mago Maga CEO Chifeng Lei.

The Kickstarter campaign opens July 23 with early-bird pricing exceeding 50% off the planned US$1,598 retail price. Shipping begins in fall 2026.

Kick Starter Campaign:
https://www.kickstarter.com/projects/magomaga/mago-maga-smart-roaster-pro?ref=1xyojm

Follow Mago Maga
Facebook: https://www.facebook.com/magomaga.coffeeroaster
Instagram: https://www.instagram.com/magomagaroast/
Youtube:  https://www.youtube.com/watch?v=35H_yhVlbaY

pr@magomaga.net 

View original content to download multimedia:https://www.prnewswire.com/news-releases/mago-maga-to-launch-roma-x-ai-home-coffee-roaster-on-kickstarter-july-23-302829474.html

SOURCE Mago Maga

Continue Reading

Technology

Interblock Appoints Kay Oswald as Chief Executive Officer

Published

on

By

Proven global operator with 25+ years scaling international technology and consumer businesses to drive Company’s next phase of growth

LAS VEGAS, July 21, 2026 /PRNewswire/ — Interblock, the global leader in electronic table gaming products, today announced that the Board of Directors has appointed Kay Oswald (pronounced “Kai”) as Chief Executive Officer. Mr. Oswald’s appointment concludes the comprehensive search announced in February 2026 and follows the interim leadership of Bala Ganesan, Managing Director at Oaktree Capital Management, L.P. (“Oaktree”). Mr. Ganesan will return to his full-time role at Oaktree, where he will work closely with Interblock and ensure a seamless leadership transition. Oaktree-advised investment funds own a majority of the equity interests in Interblock.

David Quick, Oaktree Managing Director and Interblock Board member, said, “Kay is a proven global operator with a track record of building disciplined, scalable businesses across North America, Europe, Asia-Pacific, and Latin America. Following a rigorous search, the Board is confident Kay is the right leader to build on the world-class operating platform established over the past year and to capitalize on Interblock’s global growth opportunities including expanding our footprint across key regions and accelerating innovation in our product portfolio.”

Oswald brings more than 25 years of international leadership experience across consumer, hardware, and industrial technology businesses. He most recently served as Chief Executive Officer of KOHPA Technologies, a venture-backed industrial technology company, and previously as CEO and Board Member, North America, of Technogym USA Corp., the global leader in luxury fitness equipment. Originally from Germany and having built his career largely in the United States, Oswald has lived and led teams in North America, Europe, Asia-Pacific, and Australia, with deep experience in global manufacturing, supply chain, and premium hardware businesses.

“Interblock is an exceptional company, which is the product of a talented global team, industry-leading innovation, and the disciplined operating platform Bala and the leadership team have been building over the last several months,” said Oswald. “This is a new Interblock, and I am honored to lead the company into its next phase of global growth. I look forward to delivering operational excellence and strengthening our relationship with our customers and partners in every market we serve.”

Mr. Quick continued, “On behalf of the Board, I want to thank Bala for his outstanding leadership as interim CEO. He strengthened Interblock’s operating disciplines, leadership bench, and execution across the business, and the Company Kay inherits is stronger than at any point in its history. We are pleased that Bala will remain closely involved with Interblock in his role at Oaktree.”

“It has been a privilege to lead Interblock during this important period,” said Mr. Ganesan. “Kay’s global experience and operational rigor make him the ideal leader for the Company’s next chapter. I look forward to continuing to support Kay, the leadership team, and our people around the world in my role at Oaktree.”

About Interblock®

Interblock stands as the world’s leading developer and supplier of award-winning electronic table gaming products. With a commitment to quality, innovation, and service, Interblock delivers high-performance solutions and memorable gaming experiences across the globe. Today, Interblock holds 247 licenses, operates in 371 jurisdictions, and has products installed in 113 countries and 44 U.S. states and territories.

For more information, visit www.interblockgaming.com and follow Interblock on Instagram, X, Facebook, and LinkedIn.

Media Contact:
Suzanne Byowitz / Miranda Dunne
Suzanne.Byowitz@fgsglobal.com / Miranda.Dunne@FGSGlobal.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/interblock-appoints-kay-oswald-as-chief-executive-officer-302830154.html

SOURCE Interblock Gaming

Continue Reading

Technology

CoVet Partners with Rewilding Britain to Support Nature Recovery Across the UK

Published

on

By

New partnership directs funds from UK subscriptions to locally led rewilding projects across Britain’s land and seas.

TORONTO, July 21, 2026 /PRNewswire/ — CoVet, the veterinary industry’s leading AI copilot platform, today announced its first environmental partnership with Rewilding Britain.

Rewilding Britain works to create a wilder Britain for nature, climate, and people. Rewilding is the large-scale restoration of nature until it can take care of itself.

Through the partnership, CoVet will redirect a percentage of individual subscription revenue to Rewilding Britain, helping fund locally led nature recovery across England, Scotland, and Wales. The contributions will support the charity’s Rewilding Innovation Fund and Rewilding Challenge Fund, which back locally-led rewilding projects across habitat restoration, species recovery, community initiatives, and marine projects.

“CoVet has a responsibility to reflect the values of the people we serve,” said Yannick Bloem, CEO and Co-Founder of CoVet. “Rewilding Britain is doing measurable, science-based work to help nature recover across Britain. Every new UK individual subscription will help support that work.”

“We’re delighted to welcome CoVet as a corporate partner,” said Kate Barclay, Director of Fundraising at Rewilding Britain. “Support like this helps us fund crucial rewilding projects, enabling large-scale restoration of ecosystems. It’s encouraging to see a technology company consider its footprint and choose to invest in nature restoration.”

The partnership reflects CoVet’s commitment to supporting the animals, communities, and natural places connected to veterinary care.

CoVet is a remote-first company, which reduces the impacts associated with office operations. Its AI is used only when needed, models are not trained on customer data, and the platform runs on Google Cloud’s energy-efficient infrastructure.

Through Rewilding Britain, CoVet can support nature recovery across Britain while continuing to reduce avoidable impact in its own operations.

About CoVet
CoVet is an AI-powered clinical copilot built by veterinary professionals, for veterinary professionals. Designed to reduce administrative burden and prevent burnout, CoVet automates SOAP notes, transcribes consultations, and streamlines client communication, saving clinics over two hours per veterinarian, per day. Trusted by tens of thousands of users across six continents, CoVet helps veterinary teams reclaim their time and refocus on what matters most: exceptional patient care.

Learn more at co.vet

About Rewilding Britain
Rewilding Britain is Britain’s leading rewilding charity, working to create a wilder Britain for nature, climate and people. Rewilding Britain influences policy, removes barriers, and inspires positive, practical action to help rewilding – the large-scale restoration of nature and its remarkable web of life – flourish across at least 30% of Britain’s land and seas by 2030. Rewilding offers hope for tackling the nature and climate emergencies, while creating a cascade of benefits for people and local communities.

Learn more at rewildingbritain.org.uk

View original content to download multimedia:https://www.prnewswire.co.uk/news-releases/covet-partners-with-rewilding-britain-to-support-nature-recovery-across-the-uk-302829983.html

Continue Reading

Trending