Technology

TECNO’s #ToneProud Campaign Aspires to End Skin Tone Bias in Imaging Technology to Represent Full Human Diversity

Published

1 year ago

November 4, 2024

JAKARTA, Indonesia, Nov. 4, 2024 /PRNewswire/ — In a world where technology and AI shape perceptions, are smartphones truly capturing the full spectrum and beauty of human diversity, especially in often-overlooked emerging markets?

Today, TECNO, an innovative brand at the forefront of multi-skin tone imaging, gave its response to this question with the launch of its #ToneProud campaign.

A study in 2018 from MIT and Stanford University made a worrying find: The existence of skin-type bias in some commercial-artificial intelligence systems. This bias is particularly concerning in the era of AI-driven imaging technology. Understanding and addressing these skin tone algorithmic biases through scientific data collection and innovative measurement is crucial for fostering a more equitable and inclusive society.

With the firm belief that imaging technologies should be free from bias, with every skin tone deserving fair representation as a vital aspect of human diversity, TECNO is launching the #ToneProud campaign. The campaign aims to raise awareness about skin tone diversity while introducing TECNO’s unique 268 skin tone database to consumers. By assigning specific color codes to different skin tones with scientific classification, TECNO is not only addressing biases in skin tone color restoration and fine tuning the accuracy of its Universal Tone technology for fair representation, but also helping consumers to understand and feel proud of the diversity of skin tones worldwide, encouraging them to take a stand against the lack of true representation with TECNO.

The #ToneProud Campaign – Standing Up for Equal Representation

The #ToneProud campaign is supported and joined by global celebrities of diverse skin tones, including Indonesian-born singer-songwriter Anggun, Saudi Arabian filmmaker and actress Fatima Al-Banawi, Nigerian singer-songwriter Johnny Drille and Polish actress Ewa Kępys. In a film exploring the subject of being #ToneProud released to mark the start of the campaign, the celebrities share their experiences of having their skin tones misrepresented, and their belief that technology should support diverse skin tones and true color.

Reflecting on her experiences of having her skin tone misrepresented, Anggun says: “I think, sometimes, you just need to be reminded that we’re all individual and we’re all beautiful in our own way.” TECNO’s #ToneProud campaign is not just a campaign, but a call for more accurate representation of people’s true skin tone, and a reminder that we should all celebrate the beauty of human diversity.

Anggun added, “If the technology helps us, which is the approach of TECNO phones, it makes it easier to break barriers and change people’s perception, change mentality.”

Join TECNO’s Campaign to Embrace Your #ToneProud Attitude

To mark the launch of the #ToneProud campaign, TECNO is calling on consumers worldwide to celebrate skin tone diversity and show that they are proud of their own skin tones. Users across the globe are invited to discover their own skin tone code at www.tecno-mobile.com/universaltone. This website utilizes TECNO’s inclusive 268 skin tone patches to help raise awareness of the diversity of humanity and skin tones, encouraging everyone to be proud of their own skin tone.

“Over many years, TECNO has attached great importance to consumer research, and so we understand that skin tone misrepresentation (and underrepresentation) is an issue of real significance for our consumers especially in the emerging markets,” said Jack Guo, General Manager of TECNO. “Through the #ToneProud campaign, we are standing with consumers, especially the misrepresented or underrepresented consumers, to make the case for greater inclusivity, while at the same time continuing to heavily invest in imaging R&D to innovate technologies to make a real impact on this problem.”

The 268 Skin Tone Patches – The Game Changer in Eliminating Bias in AI for Inclusive Skin Tone Imaging

Through this campaign, TECNO is highlighting its Universal Tone technology’s 268 skin tone patches to showcase human skin tone diversity. The 268 skin tone patches, as a milestone of progress in its global research project, are the vital foundation of the inclusive mobile imaging color card that sets a new benchmark for multi-skin tone imaging as the industry’s largest and most accurate skin tone database – a database that is continually expanding.

Developed with color science experts from leading global universities, this expansive skin tone database allows TECNO Universal Tone’s algorithms to accurately detect, analyze and render skin tones in a way that allows everyone to be truly seen.

“Knowing that there are 268 skin tones patches alone is a testament to individuality. In a world that tries to box us into narrow categories, it’s a small but profound way of saying you’re unique. So be proud and tell your story,” says Johnny Drille.

By eliminating bias and promoting authentic, inclusive representation, TECNO enables consumers to capture every shade of humanity and properly represent everyone in one picture. “What TECNO is doing with its Universal Tone feature is significantly crucial at this stage because this technology will set the foundations for an inclusive society,” emphasizes Fatima Al-Banawi in the campaign film.

Together with #ToneProud, TECNO and its global community are championing the essence of diversity, reinforcing the message that every skin tone is a source of pride and a vital part of our shared human tapestry.

Video – https://www.youtube.com/watch?v=pJZcgmoqU9o

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Technology

Bonree Powers Global Digital Finance with Intelligent Observability

Published

32 minutes ago

April 27, 2026

DONGGUAN, China, April 27, 2026 /PRNewswire/ — From March 31 to April 2, 2026, the second Huawei Global Financial EcoWeek, themed “Inspire • Collaborate • Achieve: Reshaping the Future of Finance”, was held in Sanyapo, Dongguan. The event brought together over 400 attendees from Huawei partners across more than 30 countries and regions, including over 60 independent software vendors (ISVs) and over 120 system integrators (SIs) in the financial industry. As global financial data volumes surge, customer demands diversify, and regulatory requirements evolve, financial institutions are accelerating their digital and intelligent transformation. Observability and intelligent operations technologies enable institutions to detect system anomalies in real time, optimise performance, and ensure business continuity, while cross-regional and cross-institution collaboration is becoming a key driver of industry innovation.

At the event, NTT Data signed a partnership agreement with BONREE DATA TECHNOLOGY Co., Ltd. (Bonree), marking the launch of a renewed global financial ecosystem under the “SI Value Growth Plan.” As the first publicly listed company in China’s Application Performance Management (APM) and observability market, Bonree is advancing its globalisation strategy with established operations in Hong Kong SAR, Singapore, and Malaysia. The company has already secured orders worth millions in the Hong Kong and Macau region. Bonree complies with internationally recognised standards, including SOC 2 Type II and CMMI Level 5. Its self-developed LLM-powered observability platform has been selected for Huawei Cloud’s international baseline solution library, reflecting recognition from global cloud ecosystems and supporting its expansion with a “global deployment, local compliance” approach.

Bonree serves over 1,000 leading clients worldwide with system monitoring, performance optimisation, and intelligent operations solutions. Leveraging proprietary unsupervised knowledge graph root cause analysis technology and AI-driven intelligent analytics, Bonree delivers plug-and-play monitoring and fully managed adaptive alerting systems that detect anomalies quickly and accurately with minimal noise. With 56 authorised invention patents and 135 software copyrights, as well as 24/7 global technical support, Bonree maintains an NPS of 79 and a client satisfaction rate of 95%, reflecting its deep overseas market presence and trust among international financial institutions. With these core strengths, Bonree continues to lead in global fintech and digital operations, helping clients ensure business continuity and digital transformation while striving to become a leading global player in APM and observability.

CONTACT:
Yao Xiaohan
yaoxiaohan@bonree.com
+8618210189324

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SOURCE BONREE DATA TECHNOLOGY Co., Ltd.

Technology

HZICC: The 2025 Hangzhou Highlights Awards Celebrating Visionaries Elevating the City’s Global Profile

Published

32 minutes ago

April 27, 2026

HANGZHOU, China, April 27, 2026 /PRNewswire/ — What does the world see when it looks at Hangzhou? The Hangzhou & Friends: 2025 Hangzhou Highlights Awards, unveiled on February 4, offered an answer—not through statistics alone, but through the stories of connection that unfolded across the year.

The awards were born from a simple recognition: that a city’s global presence is built not only on grand events, but on the countless moments when people reach across borders. To honor this, the organizers structured the awards into four chapters: Dialogue of Civilizations, Industrial Narratives, Social Innovation, and Moments of the Year, each capturing a different way that Hangzhou touched the world.

Across these categories, moments of quiet resonance stood out. In the realm of cultural dialogue, ten friends from ten nations explored Hangzhou for the first time, their journeys later echoed by the city’s own return visits to Istanbul and Cairo. After the visits, a German photographer’s image of Qiandao Lake’s giant net fishing found its way to the pages of The Times, Hangzhou’s bond with Verona deepened into a year-long romance of music, art, and shared celebration, proving that sister-city ties can bloom into something far richer than ceremony.

On the Liangzhu Day of 2025, the “Liangzhu and the World: Dialogue between Liangzhu Ancient City and Rome Ancient City” was held—one of several moments when the region’s archaeological treasures found new resonance on the global stage. Beyond culture, the awards recognized how Hangzhou’s industries are telling Chinese stories overseas, from Geely’s global development to the rise of cross-border e-commerce that brings Hangzhou products，and the culture behind them directly to international consumers.

Yet there were also countless other people and moments that helped the world know Hangzhou. An international student from Pakistan filmed the city he had come to call home, capturing not just its landmarks but the feeling of belonging. A volunteer from Zimbabwe found himself holding hands with local police and strangers in a human chain at West Lake to maintain traffic order, discovering that being welcomed means being trusted to help. The Hangzhou International Conference Center became a stage for cross-cultural encounter, while Hangzhou’s tech-themed travel routes offered visitors a chance to explore the city’s cutting-edge innovations.

Together, these moments traced a portrait of Hangzhou not as a place that simply welcomes visitors, but as one that listens, shares, and grows, through the people who carry its stories onward.

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SOURCE HZICC

Technology

Flagship Tablet to Highlight Huawei Innovative Product Launch in Bangkok

Published

32 minutes ago

April 27, 2026

BANGKOK, April 27, 2026 /PRNewswire/ — Huawei officially announced the “Now Is Your Spark” Innovative Launch Event, due to be held in Bangkok, Thailand on May 7, 2026. This launch event will unveil a comprehensive lineup of flagship tablets, wearables, and smartphones. Empowering daily life with technology and exploring future frontiers through innovation, Huawei aims to inspire every user through intelligent experiences across all scenarios.

As one of the highlights of this launch event, the flagship tablet HUAWEI MatePad Pro Max will make its global debut. The HUAWEI MatePad Pro series has consistently delivered comprehensive experience breakthroughs with best-in-class productivity and creativity. This new device is Huawei’s best tablet yet, with a lightweight design, PC-level productivity, and PaperMatte Display, opening new possibilities for work, creation, and creative expression.

In the wearables sector, the HUAWEI WATCH FIT Series continues to gain widespread recognition from global consumers. By April 2026, shipments have exceeded 24 million units, setting a new benchmark in the fashion sports smartwatch market. The series offers a lightweight, comfortable wearing experience while providing professional sports guidance and health management features. At the Huawei Innovative Launch Event in Bangkok, the all-new HUAWEI WATCH FIT 5 Series will debut. It is set to become the ideal companion for users to express personal style, explore sports enjoyment, and monitor health around the clock. Additionally, this launch will introduce the HUAWEI WATCH GT Runner 2 Racing Legend Edition, specially designed for marathons with its upgraded data analysis capabilities to scientifically support every step of the run. Moreover, Huawei plans to unveil its first jewelry smartwatch designed in partnership with renowned international jewelry designer Francesca Amfitheatrof—the HUAWEI WATCH ULTIMATE DESIGN Spring Edition. Also making a grand return after five years is the next-generation premium kids watch, the HUAWEI WATCH KIDS X1 Series.

In the smartphone segment, HUAWEI nova 15 Max will deliver an upgraded experience for global consumers. Leveraging strengths in imaging technology, battery life, and reliable quality, it is an ideal companion for young people to capture life’s moments and unleash their creativity.

Now Is Your Spark— every individual can light up the world to drive change, and technology serves as the torch to ignite, connect, and amplify this force. By giving passion a voice, inspiration a purpose, and expression a stage, Huawei aims to empower consumers worldwide to write their own stories with innovative technologies.

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