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Point of Sale Software Market to Grow by USD 6.1 Billion from 2024-2028, Driven by Demand for Contactless Payments and AI-Driven Market Transformation – Technavio

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NEW YORK, Nov. 6, 2024 /PRNewswire/ — Report on how AI is driving market transformation – The global point of sale software market size is estimated to grow by USD 6.1 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of  10.7% during the forecast period. Increasing demand for contactless payment options is driving market growth, with a trend towards rising penetration of e-commerce platforms. However, data security concerns related to point of sale software poses a challenge.Key market players include Agilysys Inc., Block Inc., Cavius International Ltd., COMBASE AG, Epos Now UK Ltd., Fiserv Inc., GOFRUGAL, H and L Australia Pty Ltd., Idealpos Solutions Pty Ltd., Intuit Inc., Lightspeed Management Co. LLC, MindSpark LLC., MSL Solutions Pty Ltd., NCR Voyix Corp., Oracle Corp., SHIFT4 PAYMENTS, INC., Tillpoint Enterprise Ltd., Toast Inc., Web Masters Technologies Pte. Ltd., and Worldline SA.

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Point Of Sale Software Market Scope

Report Coverage

Details

Base year

2023

Historic period

2018 – 2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 10.7%

Market growth 2024-2028

USD 6100.2 million

Market structure

Fragmented

YoY growth 2022-2023 (%)

9.4

Regional analysis

APAC, North America, Europe, South America, and Middle East and Africa

Performing market contribution

APAC at 42%

Key countries

US, China, Japan, India, Canada, UK, Singapore, Germany, South Korea, and France

Key companies profiled

Agilysys Inc., Block Inc., Cavius International Ltd., COMBASE AG, Epos Now UK Ltd., Fiserv Inc., GOFRUGAL, H and L Australia Pty Ltd., Idealpos Solutions Pty Ltd., Intuit Inc., Lightspeed Management Co. LLC, MindSpark LLC., MSL Solutions Pty Ltd., NCR Voyix Corp., Oracle Corp., SHIFT4 PAYMENTS, INC., Tillpoint Enterprise Ltd., Toast Inc., Web Masters Technologies Pte. Ltd., and Worldline SA

Market Driver

The e-commerce industry’s growth and evolving fulfillment needs are driving the demand for point of sale (POS) software. With increasing competition and the need for expedited delivery times for online orders, retailers and businesses are adopting technological systems for efficient retail management. The global B2B e-commerce sector is projected to reach USD36 trillion by 2026, and the Indian e-commerce industry is expected to reach USD325 billion by 2030. Additionally, third-party logistics providers are forecasted to manage 17 billion shipments in the next seven years. These trends indicate significant growth in the e-commerce sector, leading to increased pressure on retailers to adopt advanced fulfillment techniques and solutions. As a result, the demand for retail e-commerce will continue to rise, fueling the demand for POS software during the forecast period. 

Point-of-Sale (POS) software is a vital business tool for merchants in various industries, including retail chains, restaurants, hotels, drug stores, and auto shops. The market is witnessing significant trends such as the rise of fixed POS systems, mobile POS, and cloud-based solutions. Cloud computing enables real-time access to sales data, inventory management, and business intelligence from anywhere. Mobile POS systems using Android OS and iOS are popular for their flexibility and enhanced functionality. Security concerns are addressed through advanced authentication measures and cybersecurity solutions. Technology evolution brings e-commerce, omnichannel retailing, mobile payments, digital payments, and mobile wallets. Inventory management, order fulfillment, and sales monitoring are essential features, along with employee management analytics and customer data management. Cloud-based solutions offer system integration, enabling seamless transactions and cashless economies. Security, financial inclusion, and cybersecurity are top priorities. Technology continues to evolve, with a focus on advanced analytics and business intelligence to drive sales strategy and growth. 

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Market Challenges

Point of sale (POS) software adoption in retail is hindered by security and privacy concerns. E-commerce’s vulnerabilities, such as unauthorized access and data leaks, increase the costs of implementation due to the need for cybersecurity measures. Retailers must ensure a reliable Internet connection and third-party services to mitigate inherent risks. Confidential customer data, including contact details, future orders, contracts, shipping information, and vendor details, are at risk in a breach, leading to financial losses, customer churn, and damage to brand reputation. These concerns may hinder the growth of the global POS software market. End-users must invest in effective cybersecurity processes and systems to make e-commerce safer and secure for POS software deployment.Point-of-Sale (POS) software is essential for businesses in various industries, including retail chains, restaurants, hotels, drug stores, and auto shops. Challenges include managing cashless transactions, sales tracking, inventory data, sales strategy, and employee management. Advanced features like inventory tracking, sales monitoring, customer data management, reporting, and POS systems are necessary. Cloud-based mPOS software and web-based POS solutions offer flexibility in operating systems and payment methods. Hardware compatibility is crucial, and POS systems support various payment processing options, including digital payments and mobile wallets. Advanced features like automated calculations, real-time updates, and online channels help meet multi-channel demand and e-commerce channels. POS terminal software and AI integration provide personalized shopping experiences, dynamic pricing optimization, fraud detection, and cloud-based PoS solutions. Generative AI enhances sales strategies and customer engagement. Customizable POS solutions cater to unique business needs. In conclusion, POS software addresses the challenges of inventory management, sales monitoring, and customer data management while providing advanced features and integrating with various hardware and payment methods.

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Segment Overview 

This point of sale software market report extensively covers market segmentation by  

Deployment 1.1 On premise1.2 CloudEnd-user 2.1 Retail2.2 HospitalityGeography 3.1 APAC3.2 North America3.3 Europe3.4 South America3.5 Middle East and Africa

1.1 On premise-  The on-premise segment in the point of sale (POS) software market holds a substantial share, catering to businesses seeking control, security, and customization. On-premise POS systems are installed locally on a business’s servers and hardware, offering advantages such as enhanced security, reliability, and customization. The local data storage ensures businesses have direct oversight, reducing data breach risks, and providing uninterrupted operations even during network outages. Customization is a significant advantage, allowing businesses to tailor the software to their unique operational needs, often unattainable with cloud-based solutions. However, on-premise POS systems require substantial initial investment for hardware and infrastructure, and ongoing maintenance and updates are the business’s responsibility. Despite these challenges, their popularity remains strong among larger enterprises and businesses with specific operational requirements. The on-premise POS market segment is expected to persist as a vital choice for businesses prioritizing control, security, and customization throughout the forecast period.

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Research Analysis

Point-of-Sale (POS) software is a vital tool for merchants in various industries, including retail chains, restaurants, hotels, drug stores, auto shops, and more. This technology enables cashless transactions, sales tracking, and inventory data management, allowing businesses to streamline their operations and gain valuable insights for sales strategy. Advanced features include employee management analytics, inventory tracking, digital payments, mobile wallets, automated calculations, real-time updates, online channels, and retail sales. Consumer goods businesses benefit from personalized shopping experiences, dynamic pricing optimization, and fraud detection. The evolution of POS technology includes cloud-based solutions, mobile payments, system integration, and enhanced functionality. With the integration of cloud computing, technology continues to advance, offering merchants increased security and convenience.

Market Research Overview

Point-of-Sale (POS) software is a vital tool for businesses in various industries, including retail chains, restaurants, hotels, drug stores, auto shops, and more. This technology enables cashless transactions, sales tracking, inventory data management, sales strategy formulation, and employee management analytics. Advanced features include real-time updates, online channels, and e-commerce integration. POS systems come in different forms, such as cloud-based mPOS software and web-based POS solutions, with compatibility across various operating systems and payment methods. Security is a top priority, with features like fraud detection, authentication measures, and integration with hardware like PoS terminals. The evolution of technology has led to advanced functionalities like dynamic pricing optimization, generative AI, and personalized shopping experiences. The flexibility of cloud deployment and on-premise solutions caters to merchants’ diverse needs, while e-commerce and omnichannel retailing enhance business intelligence and advanced analytics. The integration of digital payments, mobile wallets, and cybersecurity measures promotes financial inclusion and cashless economies.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

DeploymentOn PremiseCloudEnd-userRetailHospitalityGeographyAPACNorth AmericaEuropeSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

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Synagie Unveils Geene 2.0 – BytePlus, SingData and FLY Entertainment Among 12 Founding Partners Building Trusted AI Commerce

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Co-developed by leaders across AI, data, media, commerce and blockchain, the Trusted AI Commerce Intelligence Ecosystem gives enterprises a practical way to scale AI with confidence.

SINGAPORE, July 22, 2026 /PRNewswire/ — Synagie, the flagship digital commerce and technology brand of Hong Kong-listed Synagistics Limited (HKEX: 2562), today unveiled Geene 2.0, a Trusted AI Commerce Intelligence Ecosystem (a SaaS platform) designed to help businesses move beyond isolated AI applications towards trusted, scalable business transformation.

While many organisations have adopted AI for content generation, analytics and workflow automation, these capabilities often operate independently, making it difficult to translate intelligence into measurable business outcomes while maintaining governance and accountability.

Geene 2.0 addresses this challenge by bringing together specialised capabilities across data, artificial intelligence, media, commerce and blockchain into a single software-as-a-service platform. Businesses can analyse markets, formulate strategies, generate content, automate operations and verify products through one connected ecosystem.

The platform will be commercially available in early August 2026.

The preview was witnessed by Guest-of-Honour Mr Desmond Tan, Senior Minister of State in the Prime Minister’s Office and Deputy Secretary-General of the National Trades Union Congress (NTUC), alongside more than 200 business leaders, ecosystem partners, customers and invited guests.

Built by Twelve Industry Leaders

Geene 2.0 was co-developed by twelve founding partners, each contributing deep expertise across data, artificial intelligence, commerce, media and blockchain.

Rather than relying on a single vendor to provide every capability, Geene 2.0 combines best-in-class technologies into one coordinated platform, enabling enterprises to deploy AI faster while reducing implementation complexity.

At the heart of the platform is the ecosystem’s proprietary ASSET intelligence engine, which orchestrates every stage of AI-driven commerce through five interconnected intelligence layers:

ASSET Layer

Business Outcome

Analyse

Transform market, customer and business data into actionable intelligence

Strategise

Recommend AI-driven commercial strategies and business decisions

Storytelling

Generate multilingual marketing, commerce and customer content

Execute

Automate commerce operations, customer engagement and sales workflows

Trust

Verify products, AI actions and business claims through blockchain-backed traceability

Together, these five intelligence layers transform AI from standalone tools into a coordinated business capability spanning insight, execution and trust.

The founding partners are:

BytePlus

China Mobile International

DataCloud

DU-MAS

FLY Entertainment

International Brand Centre

Masverse

Mei Ah Entertainment

SingData

Synagie

Yiwise

Zeneva

A Vision for the Next Generation of AI Commerce

Ms Pei Gy Wong, Chief Digital Officer of Synagie Group Asia and Europe, said:  “The next generation of AI will not be won by the companies with the largest models. It will be led by those who can build the greatest trust.

Businesses do not need more AI tools. They need AI they can trust to make better decisions, execute with confidence and deliver measurable business outcomes.

Geene 2.0 reflects our belief that the future of enterprise AI lies in collaboration. By bringing together industry leaders across data, AI, commerce, media and blockchain, we are giving businesses a practical pathway to adopt AI with confidence and at scale.”

Demonstrating the Enterprise Intelligence Ecosystem in Action

Geene 2.0 has already moved beyond concept into commercial deployment through AGONG Durian, a premium Malaysian durian brand supplied and blockchain-tagged by founding partner DU-MAS.

The implementation demonstrates how AI-powered market intelligence, content creation, commerce automation and blockchain verification can operate together in a real business environment to improve operational efficiency while strengthening consumer confidence.

The same framework can be applied across industries including retail, manufacturing, healthcare, consumer goods and luxury products where authenticity, compliance and trust have become increasingly important.

Accelerating Trusted AI Adoption in Singapore

Technology alone is not enough to accelerate AI adoption. Businesses also need access, practical implementation pathways and a workforce equipped with the right skills.

Synagie’s Geene 2.0 is one example of a digital solution that can help companies address common business challenges such as improving operational efficiency, strengthening decision-making, streamlining workflows and enhancing customer engagement. Companies seeking such solutions may explore implementation through the NTUC Company Training Committee (CTC) initiative. Through the CTC Grant, eligible companies can receive up to 70% funding support for projects that drive business transformation and workforce outcomes, including job redesign, skills development and productivity improvements. Workers could also benefit from wage increase, structured career pathways and/or skills allowance.

Synagie is also collaborating with the Singapore Industrial and Services Employees’ Union to strengthen AI readiness for its workers, including PMEs.

Looking Ahead

As enterprise AI adoption accelerates across Asia, Synagie believes the next phase of innovation will be defined by trusted ecosystems rather than standalone AI applications.

By combining intelligence, execution and accountability in one platform, Geene 2.0 provides businesses with a practical foundation to scale AI confidently while positioning Singapore as a leader in responsible enterprise AI innovation.

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SOURCE Synagie

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StarHub Strengthens Position as a Trusted Regional Digital Transformation Partner with HPE APAC Recognition

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SINGAPORE, July 22, 2026 /PRNewswire/ — StarHub has been named APAC Service Provider of the Year 2026 by Hewlett Packard Enterprise (HPE), recognising its success in helping enterprises modernise critical infrastructure, and deliver secure, resilient and AI-ready digital transformation.

The HPE Partner of the Year Awards recognise partners that have demonstrated excellence in delivering customer outcomes, driving innovation and creating measurable business impact.

StarHub’s recognition reflects its growing role as a trusted digital transformation partner, helping organisations translate technology investments into measurable business outcomes through its Modern Digital Infrastructure (MDI) platform strategy.

Underpinned by a cloud-native, hybrid multi-cloud architecture, MDI brings together networks, cloud, cybersecurity and clean data on a unified data platform. Combining AI-driven automation, operational intelligence and advanced analytics, it helps organisations modernise infrastructure, strengthen resilience and accelerate innovation for sustainable growth.

Through its MDI strategy and collaboration with HPE, StarHub partnered the National University of Singapore (NUS) to realise the Borderless University vision by implementing a smart, safe and sustainable ubiquitous network. By integrating StarHub’s enterprise networking, solar-powered Wi-Fi and private 5G capabilities, the joint initiative has strengthened digital connectivity and supported more flexible, seamless and secure learning experiences for students and faculty across campus beyond traditional boundaries, in Singapore and overseas.

“As organisations accelerate digital transformation and AI adoption, effective implementation increasingly depends on strong industry expertise, collaboration, and the ability to translate ideas into practical outcomes,” said Tan Kit Yong, Chief, Regional Enterprise, StarHub. “Our collaboration with NUS reflects a shared commitment in supporting digital capabilities that will enhance everyday technology experiences for faculty, researchers, staff and students. This recognition highlights the broader importance of cross-sector collaboration in addressing evolving technology needs.”

For more information, visit starhub.com/managedservices.

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SOURCE StarHub

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Zeal Connect launches the world’s first AI-native help desk built exclusively for travel and beta customers say it changes how operations are run

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Travel Moves Billions of People a Year on Software That Can’t Read a Booking. Zeal Desk Just Changed That.

PUNE, India, July 22, 2026 /PRNewswire/ — Anyone who has run a travel operation knows the 2 AM story: a guest standing at a front desk in another time zone, a hotel that never received the amendment, and the ticket that could have prevented it sitting in a queue sorted by age, not urgency inside software built for password resets, not people in transit.

That story ends with today’s launch of Zeal Desk; the world’s first AI-native help desk built exclusively for the travel industry. It wasn’t adapted from a generic tool it was written for travel from the first line of code, so it reads PNRs and hotel confirmation numbers the way a seasoned agent does, opens the live booking behind every ticket, and sorts the queue by check-in date because in travel, urgency is measured in arrivals, not ticket age.

Behind the desk, five specialised AI agents: Classifier, Prioritiser, Resolver, Auditor and Reconfirmation put the routine on Autopilot: amendments, refunds, cancellations and reconfirmations are now resolved end-to-end on the live booking, with every reply audited before it leaves. Every request email, WhatsApp or chat lands in one booking-aware inbox and follows playbooks the operator writes in plain language.

Classic Holidays ran Zeal Desk through its beta and came out convinced.

“We walked in skeptical, every help desk claims AI these days. Then we watched Zeal Desk open the booking, check the fare rule, contact the hotel and close the ticket before an agent could finish reading it. Our first reaction was disbelief. Our second was simpler: we are never running operations the old way again.”
 – Rishabh Doshi, Managing Director, Classic Holidays.

“Travel has spent two decades running the world’s most operationally complex industry on hand-me-down software tools that don’t know what a PNR is. Zeal Desk is what support looks like when it’s built for travel from day one. It isn’t a better ticket queue; it’s a different way to run a travel operation.”
 – Yogesh Chaudhari, Co-founder & CEO, Zeal Connect.

Zeal Desk arrives enterprise-ready SSO/SAML, GDPR tooling, PII redaction, multi-brand workspaces and SLA engines connecting to GDS, mid-office, CRM and booking stacks, and is live today with OTAs, DMCs, bedbanks and agencies across the UAE, Saudi Arabia, India, Europe and Southeast Asia.

Zeal Desk is available now at zealconnect.com

ABOUT ZEAL CONNECT

Zeal Connect builds AI-powered products for the B2B travel industry, serving OTAs, DMCs, travel agencies, bedbanks and supplier operations teams worldwide. Its platform spans Zeal Desk, the AI-native travel help desk, and Zeal Reconfirmation, the pre-check-in hotel confirmation service. Zeal Connect is headquartered in Pune, India.

 

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