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The Kingdom of the Netherlands to Showcase 50 Tech Companies at CES 2025

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The NL Tech Pavilion CES 2025 delegation features 50 startups and scale-ups, including six CES 2025 Innovation Award winners that span consumer tech, audio and wearables, digital health and medtech, sustainability, AI/ML, security, AR/VR, digital content, energy, vehicle and battery tech, photonics, optics and sensors, and future of work

AMSTERDAM and SAN FRANCISCO, Nov. 21, 2024 /PRNewswire-PRWeb/ — The Kingdom of the Netherlands today announced the 50 Dutch tech companies that will participate from January 7-10 as part of the NL Tech Pavilion at CES 2025, the global stage for technology innovation. For the ninth consecutive year, the Netherlands will showcase its best and brightest tech solutions at Eureka Park at the Venetian Expo (Hall G, Booth 62100), and several NL Tech Pavilion companies will showcase their technology at CES Unveiled Las Vegas on Sunday evening, January 5 at the Mandalay Bay. The CES 2025 NL Tech Pavilion delegation features six CES 2025 Innovation Award winners, including 1NA, Budz, FlowBeams, Liion Power, Senergetics and WearM.AI. The NL Tech Pavilion theme for CES 2025 is “Innovating for a Smart Future.” Preview the CES 2025 NL Tech Pavilion companies here.

“It is great to be back at CES Las Vegas, where we’ll be featuring 50 promising tech companies pushing the boundaries in their respective disciplines and aiming to make a tangible impact on some of the most pressing global problems,” said HRH Prince Constantijn van Oranje, Special Envoy, Techleap.

“It is great to be back at CES Las Vegas, where we’ll be featuring 50 promising tech ventures, pushing the boundaries in their respective disciplines,” said HRH Prince Constantijn van Oranje, Special Envoy, Techleap. “These companies present some of the many technological innovations coming out of The Netherlands aiming to make a tangible impact on some of the most pressing global problems.”

The Netherlands is the second leading tech startup ecosystem in Europe and ranks 13th globally, according to the 2024 Global Startup Ecosystem Report, with science and technology hubs in Amsterdam, Delft, Eindhoven, Groningen, Leiden, Rotterdam, Twente, Utrecht and Wageningen. The CES 2025 NL Tech Pavilion delegation companies span a wide berth of tech sectors that will define future economies, including:

DIGITAL HEALTH

1NA Technologies: Technology that enhances drug screening by providing a detailed, single-molecule view of how drug candidates interact with their molecular targets. (2025 CES Innovation Award honoree)Alphabeats: A music-powered, science-backed neurofeedback platform for sharper focus, quicker recovery, and deeper sleepClementine: The most user-friendly and effective solutions to address and overcome hearing loss awareness.DeepSleep: A sleep-enhancement patented technology that adapts to brainwaves in real-time and delivers sensory stimuli with unmatched precision, instantly restoring deep sleep-boosting physical and mental health.Draftly: An AI-powered solution that automates minute-taking across industries, saving you time and ensuring professional results.FlowBeams: A patented, needle-free injection technology to transform multiple industries, including pharmaceutics and cosmetics. The handheld device uses laser-based technology to solve needle-phobia, environmental pollution and safety concerns. (2025 CES Innovation Award honoree)Medical X: Provides innovative training and education in medicine with lifelike simulators that empower professionals to master critical skills for surgery, trauma and emergency care.OrthoFoodie: A nutrition app that empowers individuals to take control of their well-being by offering personalized, science-based insights for optimal nutrition—focusing on understanding and embracing both macro and micronutrients to support essential body functions such as energy, immunity and recovery.Praxa Sense: A proprietary laser speckle-sensor that solves the most common problems with remote monitoring techniques to revolutionize remote monitoring by delivering unmatched, accurate and reliable data.RetinaScope: A handheld, low-cost retinal imaging device to empower AI-based screening for diabetic retinopathy, glaucoma and age-related macular degeneration.Sencure: Breakthrough chip technology optimized for wearable devices in consumer and medical applications.WearM.AI: Wearable technology that creates digital twins of muscles, helping runners improve performance, prevent injuries, and enhance training. (2025 CES Innovation Award honoree)

SUSTAINABILITY/CIRCULARITY

Cold Chain Control: Ensures seamless temperature monitoring for high-value single-item shipments like biopharmaceuticals using IoT sensors and cloud software.SG Papertronics: “Lab-in-a-box” solutions that integrate seamlessly with existing practices throughout “farm-to-fork” chains, allowing real-time, simplified quality testing. Reduces waste and boosts efficiency by up to 15% through data-driven quality control for optimized growth and production environments.Urban Ponics: An urban farming solution that produces fresh food and manages organic waste. Using biolysis, it converts waste into biochar and biostimulants with zero emissions, locking carbon in the soil for 1,000+ years, reducing CO2, enhancing soil health, and generating carbon credits.Veridis Technologies: The first industrial-scale thermal analysis technology, giving >99% accurate insight into the composition of complex plastic streams, enabling more profitable and efficient plastic recycling.

AUDIO/WEARABLES

BeephoniX: A patented bee-inspired microphone technology that enhances speech clarity in noisy places while reducing background noise.Breggz Hearables: The world’s first truly wireless, custom-made “in-ear” computer — a made-to-measure luxury hearable with an A+ audio experience.Budz: The world’s first earbud with a groundbreaking computer-in-the-ear solution based on an integrated UWB technology built on the advanced COR1 platform to support AI-driven software. (2025 CES Innovation Award honoree)Whispp: An AI-powered, real-time assistive voice technology and calling app that converts whispered and affected speech into a person’s clear, natural voice.

CONSUMER TECH

Naya: Creators of Naya Create, a modular keyboard that increases efficiency, flexibility and health.PhoneCam: The world’s first affordable miniaturized AI-powered body camera that provides personal safety by deterring and de-escalating unwanted behavior.Pixowall: Transforms your photos into a personalized wall collage using an eco-friendly modular framing system that allows you to rearrange or expand your display.

BATTERY TECH/ENERGY STORAGE/VEHICLE TECH

E-magy: A nanoporous silicon anode material for Li-ion batteries, boosting energy density up to 40% and enabling 3x faster charging – with lower silicon expansion and using cheap metallurgical silicone.Ink Invent: A pigment manufacturer and developer of a tunable detection and determination technology.Liion Power: Creator of “Leo,” a patent-pending USB battery life extender that charges smarter to extend battery lifespan by an average of 50%, saves money and reduces the impact of e-waste. (2025 CES Innovation Award honoree)LV Energy: A patented technology for harvesting energy from sound waves.Tulip Tech: High-performance, modular battery systems for electric aviation, offering custom solutions with extreme energy densities, long cycle lives and reliable power.

DIGITAL CONTENT

270 Degrees: Technology that enables brands and agencies to seamlessly create fully customized 3D experiences across any platform.Hihaho: A DIY platform that turns content into interactive learning videos. Trainers can easily create engaging educational materials using AI tools and get real-time learning results.Holoconnects: Creator of Holobox, real-time, lifelike 3D holographic technology that strengthens human connection and transcends traditional video calls and static displays.YourStoryz: An AI-powered, easy-to-use video content creation platform that allows communication professionals to create, edit, and publish high-quality video content directly from their smartphones.

AI/ML/SECURITY

Bubl (Bubl Cloud): Enables innovators to create privacy-safe services in the cloud via personalized customer experiences with secure, isolated data vaults that reduce breach risks and build trust by protecting each customer’s sensitive information.DuckDuckGoose: An AI-powered deepfake detection software helping organizations defeat digital deception with precision across images, videos and speech.Ecomoni: A scalable AI-powered biodiversity monitoring platform that uses IoT sensors to support data collection, storage, processing, recognition and analysis of species.EVI Safety Technology: An AI-powered solution for preventing potential hazards and workplace safety incidents in maritime, construction and heavy industries.GetFocus: The world’s first predictive AI analysis platform that accurately and reliably predicts the technological future based on global patent data.Hoursec: Creator of a semiconductor industry-first, a Single Chip Inference and Training (SCIT) capable of simultaneous continuous inference and training without dependencies on the cloud.Perciv AI: World’s first dedicated AI for radar perception with Lidar-like performance, enabling automated vehicles – from cars to robots – to understand their environment in any condition.Senergetics: Sensors and AI technology to prevent critical issues in process industries, providing real-time insights for predictive maintenance, improving efficiency, and reducing failures and pollution. (2025 CES Innovation Award honoree)Vox AI: A voice AI that is efficient, conversational and speaks 85 languages, Vox AI is the perfect tool for drive-thru and QSR (Quick Service Restaurant) businesses to relieve overworked employees, boost revenues by up to 17% and increase ROI by 14 times.

OPTICS/PHOTONICS/SENSORS

AddOptics: A patented manufacturing technology to create lightweight, prescription AR glasses with embedded displays. AR glasses that feel like regular eyewear.MantiSpectra: A NIR (Near Infrared) multi-channel spectral sensing IC that enables real-time, low-cost, contactless and non-destructive material properties analysis for consumer and industrial products.MOOS: Provides real-time visibility on inventory levels and movements. Using paper-based, AI-powered paper-based sensors to enable 100x cheaper shelf-inventory visibility at scaleOmmatidia: LiDAR builds on proprietary technology for faster, more accurate and longer-range 3D imaging. The LiDAR technology is designed to revolutionize how autonomous systems perceive and navigate their environment.Qualinx: Makers of QLX300+, the world’s smallest and most power-efficient GNSS sensor, with as much as 10 times less energy consumption than other currently available devices.Scantinel: Leads in sensing tech, offering Single-Chip FMCW LiDAR for autonomous mobility. Uniquely scales LiDAR with silicon photonics and delivers velocity data, weather immunity, and longer range.SunLED: Near-infrared technology that brings sunlight indoors with a clip-on USB device that easily attaches to a computer screen or car’s sun visor, boosting mood, energy, physical health, and immunity while working, studying or driving.SuperLight Photonics: A leading innovator in laser technology, specializing in the development of supercontinuum generation lasers, also known as wideband lasers or white lasers.

FUTURE OF WORK:

DialogueTrainer: An AI-enhanced simulation platform for conversation training that unlocks workforce potential with real-world work situations, improving core skills and driving measurable growth, productivity, and business success.

Interested media and analysts who want to schedule an interview before or during CES 2025, please contact NLatCES2025@wearemgp.com.

About The Kingdom of the Netherlands

The Netherlands strives to solve societal and economic challenges with local and international partners. The country ranks seventh on the Global Innovation Index, and Amsterdam is one of the fastest-growing ecosystems in Europe. As a trading nation, the Netherlands has continuously ranked as one of the top five foreign investors in the U.S. for multiple years, making the Netherlands the number one country with which the U.S. maintains a trade surplus. More than 955K jobs in the United States result from the strong economic relations with the Netherlands.

The Consulate General of the Netherlands in San Francisco, in partnership with the Holland in the Valley network and the ScaleNL accelerator, empowers Dutch entrepreneurs and talent to innovate and scale in the U.S. Learn more at United States | Netherlandsandyou.nl.

All trademarks used herein are the property of their respective owners.

Media Contact

Mindy M. Hull, Mercury Global Partners for The Kingdom of the Netherlands, 1 415 889 9977, NLatCES2025@wearemgp.com, https://netherlandsandyou.nl 

Kimberly Beijersbergen, The Kingdom of the Netherlands, 1 650 575 7736, kimberly.beijersbergen@minbuza.nl, https://netherlandsandyou.nl 

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SOURCE Mercury Global Partners for The Kingdom of the Netherlands

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Safetyfirst Systems, LLC Provides Notice of Data Security Event

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PARSIPPANY, N.J., July 23, 2026 /PRNewswire/ — Safetyfirst Systems, LLC (“SFS”) is providing notice of a data security event that may involve information relating to certain individuals. While SFS is not aware of any misuse of information associated with this event, it is providing notice to potentially affected individuals out of an abundance of caution.

On January 19, 2026, SFS identified suspicious activity involving a limited portion of its server environment. Upon discovering the activity, SFS quickly took steps to secure its systems, notified federal law enforcement, engaged leading third-party forensic specialists, and performed a detailed investigation into the nature, scope, and impact of the activity. The investigation determined that an unauthorized actor accessed and/or acquired certain files from limited SFS systems between January 16, 2026, and January 19, 2026. SFS then conducted a comprehensive review of the affected files to determine what information may have been involved and identify the individuals to whom the information relates. The review has recently concluded, and SFS is providing this notification to potentially impacted individuals out of an abundance of caution. Although the types of information vary by individual, the affected information may include names, Social Security numbers, and driver’s license numbers.

Protecting the privacy and security of the information entrusted to SFS is a responsibility the company takes very seriously. In response to this event, SFS promptly strengthened security measures, continues to enhance its technical safeguards and monitoring capabilities, and is reviewing existing policies and procedures to further protect against similar incidents in the future. SFS is also providing notice to potentially affected individuals and, where required, appropriate regulatory authorities.

Although SFS is unaware of any misuse of personal information impacted by this event, individuals are encouraged to remain vigilant against events of identity theft by reviewing account statements, explanation of benefits, and monitoring free credit reports for suspicious activity and to detect errors. Any suspicious activity should be reported to the appropriate insurance company, health care provider, or financial institution.

Individuals seeking additional information regarding this event can contact SFS’s dedicated assistance line at 1-833-289-5523 between the hours of 7:00 a.m. to 7:00 p.m. Eastern time, Monday through Friday, excluding holidays. Individuals may also write to SFS at PO Box 101, 3299 US Highway 46, Parsippany, NJ 07054-9998.

 

View original content:https://www.prnewswire.com/news-releases/safetyfirst-systems-llc-provides-notice-of-data-security-event-302831894.html

SOURCE Safetyfirst Systems, LLC

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Sunrate and Mastercard Release White Paper on Agentic AI and the Future of B2B Global Payments

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SHANGHAI, July 24, 2026 /PRNewswire/ — Sunrate, the global payment and treasury management platform, and Mastercard, a global technology company in the payments industry, unveiled a joint white paper, Beyond Automation: Defining Agentic Global Payments, at the 2026 World Artificial Intelligence Conference (WAIC).

Among the first reports in the payments industry to examine the impact of Agentic AI on B2B cross-border payments, the white paper provides a comprehensive framework for understanding how AI agents are reshaping enterprise payment operations. It proposes that cross-border payments are evolving beyond digitisation and automation into a new stage: Autonomy—where AI agents with reasoning, planning, and execution capabilities can independently orchestrate and optimise end-to-end payment and treasury workflows within defined governance frameworks.

As businesses expand across borders, B2B cross-border payments continue to be constrained by fragmented workflows, disconnected systems, foreign exchange inefficiencies, rising compliance requirements, and complex reconciliation processes. While traditional automation improves individual tasks, the white paper demonstrates that Agentic AI represents a fundamental shift by enabling intelligent agents to coordinate entire payment journeys across systems, counterparties, and approval workflows.

Drawing on Sunrate’s global payment infrastructure and AI-native product capabilities, together with Mastercard’s expertise in secure payment networks and data intelligence, the white paper defines Agentic Global Payments — a new category of AI-native global payment infrastructure built to automate and manage complex enterprise workflows.

The report identifies 16 major pain points across the B2B payment lifecycle and outlines 13 high-value AI use cases spanning supplier onboarding, accounts payable and receivable, virtual commercial cards, payment routing, foreign exchange management, compliance screening, fraud detection, reconciliation, and conversational operational support. It also demonstrates how AI agents can automate complex workflows—from extracting information across multiple document formats and conducting compliance checks to initiating payments, optimising FX execution, and completing reconciliation—while operating within enterprise governance and control frameworks.

The white paper further highlights that trusted adoption of agentic payments depends on more than technological capability. It identifies governance, transparency, security, and ecosystem collaboration as essential foundations for enterprise deployment, supported by frameworks such as Know Your Agent (KYA), payment tokenisation, auditability, and cross-industry interoperability.

Sunrate.AI portfolio currently includes the Payment Agent, FX Agent, Compliance Agent, Onboarding Agent, and Chat Agent, designed to help enterprises automate and optimise critical payment and treasury processes while maintaining compliance and operational control.

Mastercard has also been actively building the foundations for trusted agentic commerce – combining AI capabilities with verifiable authorisation, clear accountability and proven payments security. Its work in this area, including Agent Pay (alongside Agent Pay for Machines) and Verifiable Intent, are proof points in how Mastercard is enabling AI to participate in commerce safely and transparently. 

“Our mission is to make global payments seamless, compliant, and intelligent,” said Paul Meng, Co-founder and CEO of Sunrate. “As businesses continue expanding internationally, AI agents will fundamentally reshape how enterprises manage global payments—enabling smoother capital flows, reducing operational friction, and embedding real-time intelligence into every payment decision. This white paper represents an important step in helping the industry understand how Agentic AI can be deployed responsibly at enterprise scale.”

“Agentic commerce is changing how businesses make and execute payment decisions, but speed without accountability creates new categories of risk,” said Anouska Ladds, Executive Vice President, Commercial & New Payment Flows, Asia Pacific, Mastercard. “As AI starts to act on behalf of businesses, autonomous payment decisions need a clear, auditable chain of identity, intent and action. That’s what allows organisations to delegate with genuine confidence — and what will determine whether agentic commerce scales past pilots.”

Released under WAIC 2026’s theme, “Intelligent Partners, Co-creating the Future,” the white paper provides business leaders with practical guidance on adopting AI-driven payment capabilities, covering implementation approaches, governance considerations, and real-world enterprise applications.

By combining Sunrate’s expertise in global payments and treasury management with Mastercard’s trusted payment infrastructure and network capabilities, the collaboration reflects a shared commitment to accelerating the next generation of intelligent, secure, and autonomous B2B global payments.

Click here to check the white paper.

About Sunrate

Sunrate is a leading global payment and treasury management platform for businesses worldwide. Founded in 2016, Sunrate has enabled companies to operate and scale both locally and globally in 190+ countries and regions with its cutting-edge infrastructure, global network, and unified solutions.

Sunrate operates through offices across key markets, including Singapore, Kuala Lumpur, Jakarta, Hong Kong, Shanghai, and London. The company partners with the top global financial institutions, such as Citibank, Standard Chartered, Barclays, J.P. Morgan. Sunrate is also the principal member of Mastercard and Visa. To learn more about Sunrate, visit https://www.sunrate.com/.

About Mastercard

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re building a resilient economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. 

www.mastercard.com

SOURCE Sunrate

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JAMS Launches AI for Enterprise Job Scheduling: JAX and JAMS MCP

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A new AI agent and an open-standard connector let IT teams query, diagnose, and manage automation in plain language, on the model they choose, with operational data able to stay onshore inside their own network

SYDNEY, July 24, 2026 /PRNewswire/ — JAMS Software, an orchestration solution for scheduled and event-driven automation, today announced the general availability of two AI capabilities for enterprise job scheduling: JAX, an AI agent built into the JAMS Web Client, and JAMS MCP, a connector built on the open Model Context Protocol standard that brings JAMS into external AI coding tools. Both capabilities ship at no additional cost as part of JAMS Web.

Automation environments grow faster than the teams that run them. Jobs multiply across SQL Server, Azure Data Factory, Airflow, SAP, JDE, and Banner, and when one fails, finding the root cause often means searching several consoles at once, frequently outside business hours. At the same time, IT leaders carry pressure to adopt AI while staying accountable for where operational data goes. JAX and JAMS MCP close both gaps together.

Full details on how JAX and JAMS MCP work, including the control model behind every action, are available at jamsscheduler.com/product/ai.

JAX is an AI agent that runs inside the JAMS Web Client. It finds jobs, troubleshoots failures, and answers how-to questions in plain language, with each response grounded in the JAMS user guide and checked against a built-in glossary. JAX acts only when a user asks it to. Reads flow freely, and every write action pauses for the user’s explicit approval before it runs. JAX does not learn between sessions, and conversations are not retained on the server.

JAMS MCP is a connector, built on the open Model Context Protocol standard, that brings JAMS into the AI tools engineering teams already use, including Cursor, VS Code with Copilot, Claude Code, Claude Desktop, and Codex. Users query jobs, investigate failures, and manage runs in plain language without leaving their tool.

Both capabilities run inside the customer’s own network and act as the signed-in user, with that user’s exact JAMS permissions. There is no elevated AI account: whatever a user cannot do in the JAMS interface, JAX and JAMS MCP cannot do on that user’s behalf. Every JAX and MCP operation is recorded in its own dedicated log, and changes made through the JAMS API land in the JAMS audit trail like any other change. Customers choose their own AI model, whether a commercial provider such as OpenAI or Anthropic or a model running entirely on their own hardware, and JAMS never trains on customer data. In the current release, neither feature edits or deletes a job, folder, schedule, or agent definition. For teams that need operational data to stay onshore, JAX runs on a local model entirely inside the customer’s own network, so nothing leaves at all.

“Adopting AI usually means giving something up, most often visibility into where your data goes,” said Pete Hegland, Chief Executive Officer of JAMS Software. “We built JAX and JAMS MCP so that trade does not have to happen. Every action runs as the signed-in user, every change waits for approval, and the model can run on the customer’s own hardware, keeping operational data onshore.”

“For teams across Australia, New Zealand, and Singapore, two things matter: keeping data onshore, and getting answers when a job fails after hours,” said Shayne Cooper, Account Executive for APAC at JAMS Software. “JAX and JAMS MCP address both. The model can run on the customer’s own hardware, and the answer arrives in plain language at the moment it is needed.”

JAX and JAMS MCP are available now to all JAMS Web customers across Australia, New Zealand, and Singapore, with no separate licence, SKU, or additional cost. AI-assisted creation of new jobs and workflows from a plain-language description is on the roadmap for a future release, gated by the same approvals and permissions as every other action.

Learn how JAX and JAMS MCP work at https://jamsscheduler.com/product/ai.

Fast facts

JAX is an AI agent built into the JAMS Web Client for job scheduling and workflow automation.JAMS MCP is a connector built on the open Model Context Protocol standard, for Cursor, VS Code with Copilot, Claude Code, Claude Desktop, and Codex.Both act as the signed-in user, with that user’s exact JAMS permissions, and there is no elevated AI account.Customers choose the AI model, including a local model that runs entirely inside their own network.JAMS never trains on customer data.Both are available now at no additional cost as part of JAMS Web.

About JAMS Software
Founded in 1987, JAMS Software is an orchestration solution that helps IT teams centralize, automate, and manage scheduled and event-driven jobs across complex, hybrid environments. Over 850 customers rely on JAMS to run their automated workloads. JAMS Software, LLC is headquartered at 108 Patriot Drive, Suite A, Middletown, DE 19709.

Media Contact
Bobby Schmidt, Vice President of Marketing
press@jamssoftware.com
800.261.4267

 

 

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SOURCE JAMS Software

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