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Custom Apparel Market to grow by USD 2.17 Billion from 2024-2028, driven by internet and smartphone adoption, Report on AI-driven market evolution – Technavio

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NEW YORK, Dec. 6, 2024 /PRNewswire/ — Report on how AI is driving market transformation – The global custom apparel market  size is estimated to grow by USD 2.17 billon from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of  8.04%  during the forecast period. Rise in internet penetration and smartphone adoption is driving market growth, with a trend towards rise of diy culture and maker movement. However, availability of counterfeit products  poses a challenge. Key market players include 4imprint Group plc, Adidas AG, Allied Shirts, Amazon.com Inc., CafePress Inc., Carhartt Inc., Cimpress Plc, CustomInk LLC, Designhill Inc., DOWNTOWN CUSTOM PRINTWEAR, Jakprints, Lynka Sp. Z.o.o., Nike Inc., Printful Inc., Redbubble Ltd., Society6 LLC, Spreadshirt Inc., TeeTalkies, THREADBIRD, UberPrints Inc., Vantage Custom Classics Inc., and Zazzle Inc..

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Forecast period

2024-2028

Base Year

2023

Historic Data

2018 – 2022

Segment Covered

End-user (Women, Men, and Children), Distribution Channel (Offline and Online), and Geography (APAC, North America, Europe, Middle East and Africa, and South America)

Region Covered

APAC, North America, Europe, Middle East and Africa, and South America

Key companies profiled

4imprint Group plc, Adidas AG, Allied Shirts, Amazon.com Inc., CafePress Inc., Carhartt Inc., Cimpress Plc, CustomInk LLC, Designhill Inc., DOWNTOWN CUSTOM PRINTWEAR, Jakprints, Lynka Sp. Z.o.o., Nike Inc., Printful Inc., Redbubble Ltd., Society6 LLC, Spreadshirt Inc., TeeTalkies, THREADBIRD, UberPrints Inc., Vantage Custom Classics Inc., and Zazzle Inc.

Key Market Trends Fueling Growth

The custom apparel market experiences growth due to fundamental requirements like clothing and shifting lifestyles. Active lifestyles fuel the expansion of sportswear and activewear segments in women’s apparel. Fashion consciousness and emerging trends boost the popularity of fast-fashion clothing. Brands like H&M and Gap, known for their jerseys and emblems, employ advertising strategies using hoardings, television, and digital platforms. Sensitive topics, marketing strategies, hospitality, logistics, construction, medical, and denim sectors also contribute to the market’s expansion. Customized apparel, including embroidery, screen printing, sublimation, heat transfer, reflective finishes, graphic t-shirts, and personalized designs, cater to various industries and consumer preferences. Digital printing technology, using cotton, silks, polyester, and inkjet technology, further enhances the market’s versatility. 

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Market Challenges

The custom apparel market faces a significant challenge from counterfeit products, particularly in APAC. Counterfeit apparel, produced through techniques like embroidery, screen printing, and digital printing, undermines market competition. Prices for counterfeit items are significantly lower than genuine branded apparel, leading to market share erosion. Developing countries, such as China, contribute significantly to this issue. Distinguishing original from counterfeit products can be challenging due to the duplication of unique features, logos, and designs. Other factors impacting the market include product quality, import duties, ethical concerns, and fashion trends. Custom apparel offerings include a range of items for women, men, and children, made from various fabrics like cotton, silks, and polyester. Sustainable production and eco-friendly fabrics are also gaining popularity.

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Segment Overview 

This custom apparel market report extensively covers market segmentation by

End-user 1.1 Women1.2 Men1.3 ChildrenDistribution Channel2.1 Offline2.2 OnlineGeography 3.1 APAC3.2 North America3.3 Europe3.4 Middle East and Africa3.5 South America

1.1 Women-  Market segmentation in the custom apparel industry is primarily based on end-users, encompassing various demographics and application areas. This segment includes Women, Men, and Children, each with distinct fashion trends and preferences. Lyocell, a sustainable fabric, gains popularity among eco-conscious consumers, particularly in the Women’s segment. Men seek Coats, Suits, and Pants, while Children’s apparel features Skirts, Shirts, and personalized T-shirts with slogans or emblems. Fashion trends intertwine with social issues, giving rise to customized apparel for causes, such as sports teams’ Jerseys. Advertising strategies employ Hoardings, Television, and sensitive topics to boost brand awareness. Upscale Clothes cater to the hospitality industry, while Logistics and Construction sectors rely on Denim and branded workwear. Online and offline retail channels serve as branding tools for customized apparel, fostering bespoke clothing market growth in the retail fashion sector.

Download complimentary Sample Report to gain insights into AI’s impact on market dynamics, emerging trends, and future opportunities- including forecast (2024-2028) and historic data (2018 – 2022) 

Research Analysis

The custom apparel market encompasses various decorative techniques such as embroidery, screen printing, sublimation, heat transfer, and reflective finish. These methods allow for the creation of unique features on graphic t-shirts, customized clothing, and personalized designs, including logos and slogans. Digital printing technology, utilizing inkjet technology, has revolutionized the industry, enabling faster production and more intricate designs. Fashion trends continue to evolve, with personalized clothes, including coats, skirts, pants, shirts, and suits, gaining popularity for their ability to express individuality and support social issues or sports teams. Advertising strategies employing hoardings and television further boost the market’s growth, making custom apparel an essential component in both personal and commercial spheres.

Market Research Overview

The Custom Apparel Market is a significant segment in the global fashion industry, characterized by the production of unique and personalized clothing items for individual consumers. This market caters to various customer preferences and demands, offering a wide range of styles, materials, and designs. The printing technology used in custom apparel production plays a crucial role in its growth, with advancements in digital and screen printing techniques enabling the creation of intricate and detailed designs. Sustainability is also a key trend in the custom apparel market, with an increasing focus on eco-friendly materials and production processes. The market is further driven by the rise of online platforms and social media, which facilitate easy access to custom apparel and enable customers to showcase their unique styles. Overall, the custom apparel market is a dynamic and innovative industry that continues to evolve in response to changing consumer preferences and technological advancements.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

End-userWomenMenChildrenDistribution ChannelOfflineOnlineGeographyAPACNorth AmericaEuropeMiddle East And AfricaSouth America

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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VYLIT OPENS ITS CREATOR ADVISORY BOARD, GIVING CREATORS EQUITY IN THE PLATFORM

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Reality star & chef Dom DeAngelis, model & creator Cydney Moreau, and creator-entrepreneur Crystal Jackson named as founding members, with applications now open for creators who want a voice in how the platform is shaped

MIAMI, July 23, 2026 /PRNewswire/ — Vylit, the 18+ creator-first social platform co-founded by Ami Gan, former CEO of OnlyFans, and seasoned entrepreneur Kailey Magder, is opening applications for its Creator Advisory Board, which will include a select group of creators that will have a strong voice in shaping the platform they use and earn on.

Vylit is inviting creators not just to join the platform, but to help build it, with real shares in the company reserved for those who contribute to its growth, culture and direction. The Creator Advisory Board will give creators a direct voice in building Vylit’s community, the platform’s development and creator tools, along with ownership in the business they’re helping grow.

Applications are now open. Creators can apply by emailing vylit@vylitworld.com with their name, bio and social handles.

Vylit is launching the board with three founding members who show the range of creators it’s built for.

Dominic DeAngelis, known from YouTube and Vanderpump Villa, where his culinary skills earned recognition from viewers around the world, has been using the platform to share behind-the-scenes and day-in-the-life content with his subscribers — the kind of direct, monetized relationship with fans that Vylit is designed around.

“Social media sucks right now. The algorithms are negative, you don’t even see the people you follow anymore, and creators are struggling to find real connections with their fans,” said DeAngelis. “I’m thrilled to be part of a platform that’s doing it differently. Vylit is actually listening to creators and building with us, not just for us.”

Cydney Moreau, a Louisiana-born former track athlete turned model and creator with a following across fitness, fashion and lifestyle, balances her work with life as a mom. Vylit is where she’s turning that following into a business for the first time, on her own terms.

“As someone who is monetizing my content for the first time, knowing that I will have a say in how the platform treats other creators means everything,” said Moreau. “It’s not every day a platform actually wants creators in the room while they’re building it. Knowing Vylit is making decisions with our interests at heart gives me the confidence to build here, and I’m excited to help shape where this goes.”

Crystal Jackson, known to millions of followers as Mrs. Poindexter, is the co-founder of EssentL, a company building business infrastructure and benefits for creators. A former engineer turned multi-platform creator and entrepreneur, she brings an operator’s understanding of what creators actually need from the platforms they build on.

“I’ve spent years building an audience and a business across platforms that weren’t built for today’s creator ecosystem,” said Jackson. “What drew me to Vylit is that they’re handing creators actual ownership and a real say in the decisions that affect us. That’s not something I’ve seen anyone else do, and I want to help build it right.”

Since launching, Vylit has positioned itself as the “HBO of social media,” a space between traditional social media and adult subscription platforms, where creators can be expressive, marketable and in control. The Creator Advisory Board takes that further. Rather than building the platform for creators and handing it over, Vylit is building it with them, giving them direct ownership and a say in its direction.

“The users driving value should have a say in the business,” said Ami Gan, Co-Founder and CEO of Vylit. “Creators understand culture and digital monetization better than anyone. At Vylit, that expertise earns them a real seat at the table.”

“We didn’t want to build another platform where creators show up after the fact,” added Kailey Magder, Co-Founder and COO of Vylit. “We want them involved from day one, shaping the product, the community and the direction of the business.”

Vylit truly puts creators in charge, giving them real ownership and a direct say in how the platform evolves. The Creator Advisory Board is just the start.

To learn more, visit https://vylitworld.com/ 

To access the media kit, click here.

ABOUT VYLIT
Vylit is an 18+ creator-first social platform redefining how adults share, discover and monetize content. Co-founded by Amrapali (Ami) Gan and Kailey Magder, Vylit was created to fill the gap between traditional social media and creator platforms, offering a premium digital experience for expression. Built as “the HBO of social media,” the platform allows topless content while prohibiting explicit material, giving creators greater freedom. Vylit combines social connectivity with built-in monetization, interest-based discovery through its Vybe Matching Engine, and in-house AI Image Generation and Chat tools designed for its users. Learn more at www.vylitworld.com.

FOR PRESS INQUIRIES
pr@vylitworld.com 

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CNBC Names PayJoy one of the World’s Top FinTech Companies of 2026

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Recognition highlights PayJoy’s leadership in emerging market consumer finance

SAN FRANCISCO, July 23, 2026 /PRNewswire/ — CNBC and Statista have named PayJoy to the “World’s Top Fintech Companies 2026,” which honors companies providing digital funding and bank-independent lending solutions for individuals and businesses. PayJoy is a leading financial services provider for underserved consumers across emerging markets.

Now in its fourth edition, the ranking identifies 500 leading companies across eight fintech market segments worldwide, including Payments, Neobanking, Wealth Technology, Digital Assets, Enterprise Fintech, Insurtech, Regtech, and Alternative Financing. Companies were evaluated using an aggregated scoring model built on both general and segment-specific KPIs, drawing on desk research from publicly available sources alongside company self-reports submitted through an open application process.

PayJoy’s inclusion reflects its work bringing credit access to the emerging middle class in Mexico, Colombia, Brazil, Panama, Peru, Ecuador, South Africa, the Philippines, and Indonesia, nine countries where traditional financial infrastructure has long excluded first-time borrowers.

“This recognition from CNBC and Statista is a meaningful validation of the work our team does every day,” said Doug Ricket, PayJoy CEO and Co-Founder. “Millions of people across the markets we serve are building credit for the first time through PayJoy. Being named among the world’s top fintech companies reflects the scale and impact of that work.”

For more information on the full ranking, visit https://www.cnbc.com/worlds-top-fintech-companies-2026/ 

About PayJoy
PayJoy expands credit access across emerging markets through point-of-sale financing and card offerings. Its proprietary secured-credit technology enables first-time borrowers to responsibly build financial stability and participate fully in the modern economy. Through its cutting-edge machine learning, data science, and anti-fraud AI, PayJoy has financed over $3.5 billion of loans to more than 20 million people and employs over 1,000 people worldwide. For more information, visit https://www.payjoy.com/ 

Contact
payjoy@thekeypr.com

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Youngstown Innovation Hub Breaks Ground at YBI’s 107 Building

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YOUNGSTOWN, Ohio, July 23, 2026 /PRNewswire/ — As the United States works to strengthen its aerospace and defense manufacturing base, the Youngstown Innovation Hub for Aerospace & Defense broke ground today on YBI‘s 107 Building in downtown Youngstown, positioning the region as a national proving ground for advanced and additive manufacturing. The Hub is managed by the National Center for Defense Manufacturing and Machining (NCDMM).

Youngstown Innovation Hub for Aerospace & Defense breaks ground at YBI’s 107 Building.

The Hub is one of four Innovation Hubs established across Ohio as part of a statewide initiative to strengthen innovation-driven economic growth. Once complete, it is projected to generate approximately $161.6 million in economic impact, create 450 new jobs, and produce 185 new STEM credential opportunities and 40 internship opportunities by 2029.

The groundbreaking comes as Ohio was recently ranked the No. 1 state for business in America by CNBC’s 2026 America’s Top States for Business rankings, up from No. 5 in 2025.

Ohio Lt. Governor Jim Tressel attended and delivered remarks at the ceremony.

“Today is about more than renovating a building. It’s about building opportunity for Ohioans,” said Lt. Governor Tressel. “The Mahoning Valley has always been defined by the people who make things, solve problems, and never stop working toward a better future. This Innovation Hub builds on that proud tradition while preparing the next generation for in-demand careers in manufacturing.”

Hub and YBI leadership also spoke at the ceremony.

“Today’s groundbreaking of the Youngstown Innovation Hub represents much more than the start of a building renovation. It reflects what can happen when state, regional, industry, academic, and community partners come together around a shared vision for the future of manufacturing, aerospace and defense innovation,” said Megan Malara, Ph.D., director of the Youngstown Innovation Hub.

The renovation is made possible in part by a $750,000 state capital investment. Ohio State Sen. Al Cutrona and state Rep. Lauren McNally were credited with helping advance the funding request through the legislative process. YBI also recognized the broader Lake to River legislative delegation, including state Reps. Nick Santucci, Tex Fischer, Monica Robb Blasdel, Dave Thomas, and Sarah Fowler Arthur, for their support, as well as U.S. Sens. Jon Husted and Bernie Moreno for their support of the project in the U.S. Senate.

Speakers at the ceremony included Ohio Lt. Gov. Jim Tressel; Lydia Mihalik, director of the Ohio Department of Development; Mary Mertz, director of the Ohio Department of Natural Resources; Julius Oliver, 1st Ward Councilman for the City of Youngstown; State Sen. Al Cutrona; State Rep. Nick Santucci; State Rep. Lauren McNally; and Megan Malara, Ph.D., director of the Youngstown Innovation Hub. Barb Ewing, CEO of YBI, served as master of ceremonies.

The City of Youngstown, which committed $1.35 million in local matching funds to the project, was represented at the ceremony. John Wilczynski, executive director of America Makes, attended, and Barb Ewing recognized Kimberly Gibson and Alexander Steeb of America Makes for their roles in advancing the project.

Upon completion, the five-story, 130,000-square-foot concrete-framed building will offer flexible space for offices, workspaces, and display areas, along with robust power capacity to support multiple high-demand tenants. The building’s security features, including limited access points and naturally separated manufacturing bays, are designed to meet U.S. Department of War contracting criteria, positioning tenants to compete directly for federal defense work.

“It’s great to finally be transitioning from talking about this project to actually working on it. We appreciate all the support we’ve had from our political leaders and the community. YBI is proud to be a part of the project team that’s changing the trajectory of the Mahoning Valley,” said Barb Ewing, CEO of YBI.

Companies looking to expand, relocate, or enter the aerospace and defense manufacturing sector are encouraged to visit the Youngstown Innovation Hub website at youngstownhub.us.

About the Youngstown Innovation Hub for Aerospace & Defense

Managed by the National Center for Defense Manufacturing and Machining (NCDMM), the Youngstown Innovation Hub is a national proving ground for advanced and additive manufacturing, strengthening U.S. aerospace and defense supply chains and workforce development. Learn more at youngstownhub.us.

About YBI

YBI is a globally recognized economic development nonprofit, advancing innovation and growth across Ohio and beyond. Through a flexible suite of high-quality entrepreneurial services and resources, YBI supports startups, small businesses, and manufacturers at every stage of development. For more information, visit ybi.org.

Media Contact:
Jessica Sprowl, Marketing and Communications Director, YBI
jsprowl@ybi.org

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