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Canon Middle East and AlNahda Fuel Vision 2030 by Empowering Saudi Women in Creative Sectors

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Strategic partnership to advance women’s participation in the creative and printing sectorsInitiative to provide comprehensive training in content creation, photography, and printingIntensive two-week program will be conducted in partnership with Abdulwahed (AAW), Canon’s preferred retailer in Saudi Arabia.

RIYADH, Saudi Arabia, Dec. 12, 2024 /PRNewswire/ — Canon Middle East, a global leader in imaging solutions, has launched its “Women Who Empower” initiative in Saudi Arabia in collaboration with AlNahda, a pioneering non-profit organization dedicated to women’s empowerment since 1963. The program will provide specialized training for up to 15 Saudi women, supporting the Kingdom’s vision of increasing women’s participation in the workforce to 30% by 2030.

The initiative comes as Saudi Arabia’s content creation industry experiences significant growth, with social media penetration reaching over 93%. The program aims to equip participants with vital skills in photography, videography, printing, and lighting, positioning them to capitalize on the growing creative economy in the Kingdom.

The intensive two-week program, running from November 24 to December 8, will be conducted in partnership with Abdulwahed (AAW), Canon’s preferred retailer in Saudi Arabia. Participants will receive both theoretical and practical training using professional imaging and printing equipment, culminating in a portfolio presentation that showcases their acquired skills and creative vision.

Mai Youssef – Corporate Communications and Marketing Services Director – Canon Middle East, Turkey, and Canon Central and North Africa, said “As Saudi Arabia continues its remarkable transformation under Vision 2030, Canon is proud to empower Saudi women in the creative and printing sectors. This initiative reflects our commitment to fostering local talent and aligns perfectly with the Kingdom’s goals of creating a diverse, knowledge-based economy. With women’s workforce participation in Saudi Arabia growing from 17% in 2017 to 35% today, we’re excited to help accelerate this positive trend through specialized training and mentorship.”

The program leverages Canon’s extensive expertise in imaging solutions and will feature workshops led by industry experts, including renowned photographers and content creators. Participants will receive comprehensive training in modern printing technologies, professional photography techniques, and digital content creation, preparing them for careers in these rapidly growing sectors.

AlNahda, established in 1963 and officially accredited by the UN ECOSOC (United Nations Economic and Social Council) in June 2019, has been at the forefront of women’s social and economic empowerment in Saudi Arabia. The organization’s vision of making women effective partners in Saudi society’s development makes them an ideal partner for Canon’s Women Who Empower initiative.

Dr. Miznah Omair Alomair, CEO of AlNahda Society said, “At Alnahda, we believe in creating pathways for women to participate actively in Saudi Arabia’s transformation. This collaboration with Canon provides our members with industry-leading expertise and practical skills in the creative sector. For six decades, we have championed women’s advancement, and this initiative aligns perfectly with our mission to build capabilities and create opportunities for women to reach leadership positions across all sectors.”

Canon Middle East’s commitment to diversity and inclusion is reflected in its regional achievements, with 28.6% female Saudi national employees and 62.5% women in management positions. The Women Who Empower initiative builds on this foundation, providing practical skills and networking opportunities that can lead to entrepreneurship and employment in the creative sector.

The program will conclude with an exhibition showcasing the participants’ work, followed by a graduation ceremony where outstanding achievers will be recognized with special awards from Canon.

The Women Who Empower campaign demonstrates Canon’s ‘Future of People’ theme and commitment to inclusion and diversity. Built on five strategic pillars – inclusive leadership, employees, workplace, business, and measures – the initiative reflects Canon’s core philosophy of ‘Kyosei’, which promotes living and working together for the common good. This comprehensive approach ensures sustainable impact in developing female talent and creating opportunities in Saudi Arabia’s imaging and printing sectors.

For more information about the Women Who Empower initiative and Canon’s commitment to diversity and inclusion, please visit https://en.canon-me.com/women-who-empower/.

About Canon Middle East  
Canon Middle East, a subsidiary of Canon Europe, is the operational headquarters for Canon in the Middle East based in Dubai, UAE.    

Founded in 1937, the desire to continuously innovate has kept Canon at the forefront of imaging excellence throughout its 80-year history with its commitments to invest in the right areas and capture growth opportunities. From cameras to commercial printers, and business consultancy to healthcare technologies, Canon enriches lives and businesses through imaging innovation.  Canon’s corporate philosophy is Kyosei – ‘living and working together for the common good’. In EMEA, Canon Europe pursues sustainable business growth, focusing on reducing its environmental impact and supporting customers to reduce theirs using Canon’s products, solutions and services.  

Canon invests heavily in R&D, delivering the richest and most innovative products and services to satisfy customers’ creative needs. From amateur photographers to professional print companies, Canon enables each customer to realise their own passion for image. Further information about Canon Middle East is available at www.canon-me.com  

View original content:https://www.prnewswire.co.uk/news-releases/canon-middle-east-and-alnahda-fuel-vision-2030-by-empowering-saudi-women-in-creative-sectors-302330100.html

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BitradeX BXC First Two Subscription Rounds Sell Out, Total Subscriptions Exceed 14M USDT

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LONDON, May 9, 2026 /PRNewswire/ — BitradeX Capital’s ecosystem equity token, BXC, has completed its first and second subscription rounds, selling a total of 50 million BXC with subscriptions exceeding 14 million USDT. The first round sold out in 90 seconds, while the second closed within 48 hours.

While the fundraising size is not unusually large by crypto standards, the structure of the sale has attracted market attention. The first two rounds were not open to the public, but limited to high-tier BitradeX users. The first round was available only to V5 users and above, while the second round expanded access to V3 users and above.

According to BitradeX’s tier system, V3+ users typically have higher recurring investment activity through AiBot, longer platform usage history, and stronger ecosystem participation. This means the early BXC allocation was absorbed mainly by the platform’s internal high-value user base, rather than short-term speculative participants.

This approach differs from many token fundraising campaigns that prioritize broad public participation and market hype. BitradeX instead adopted a more selective, staged model, gradually lowering the participation threshold while keeping the sale within its active ecosystem community.

BXC is positioned as more than a standard platform token. Its value framework is linked to BitradeX Capital’s broader ecosystem, including its exchange business, AiBot quantitative strategies, BTX Card payments, and Labs incubation platform. Public information indicates that BXC holders may receive staking rewards, benefit from ecosystem buybacks and burns, and gain priority access to Launchpad projects and governance participation.

The third subscription round is launched on April 30 at $0.35 USDT per BXC, with a total supply of 100 million BXC. It is now open to users participating in AiBot recurring investment. The fourth round price is expected to rise to $0.45 USDT.

The long-term value of BXC will ultimately depend on the growth of BitradeX’s underlying businesses, including exchange profitability, AiBot user expansion, and BTX Card adoption. However, the rapid sellout of the first two rounds suggests that BitradeX’s core user base has already shown strong confidence in the ecosystem’s future.

View original content:https://www.prnewswire.com/news-releases/bitradex-bxc-first-two-subscription-rounds-sell-out-total-subscriptions-exceed-14m-usdt-302767467.html

SOURCE BitradeX Capital

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South and East Asia identified as hotspots of global warming related impacts on male fertility

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BEIJING, May 9, 2026 /PRNewswire/ — A major new study has shown that South and East Asia dominate patterns of global warming related decline in male fertility with the strongest and most consistent evidence coming from India, Pakistan and the southern parts of China.

The effects of increased environmental temperatures on male reproductive health include declining sperm concentration and motility and increased sperm DNA fragmentation, or genetic damage that can hinder fertilisation and embryo development.

Male related factors account for around 50 per cent of infertility cases around the world and the impact of rising ambient heat on semen parameters raises serious implications across wide areas of Asia where total fertility rates are in serious decline.

Outcomes of the study undertaken by the Taiwan IVF Group and Ton Yen General Hospital, Taiwan (China) in collaboration with Stanford University (USA) are being presented at the 2026 Congress of the Asia Pacific Initiative on Reproduction (ASPIRE) in Beijing.

Research principal and Adjunct Clinical Assistant Professor at Stanford University, Dr Jack Yu Jen Huang, MD, PhD, FACOG said: “Given the temperature sensitivity of spermatogenesis, even modest increases in ambient temperature could have cumulative, population-level effects over time.

“As global warming accelerates, male reproductive health may represent an emerging climate sensitive public health concern.”

The testes function optimally at temperatures lower than the internal body heat level, and previous studies have shown elevated scrotal or ambient temperatures can impair sperm production.

The latest research explored global patterns to reveal comparative data across regions. It is based on a systematic review of international studies on temperature exposure and semen parameter trends between 2000 and 2024. Artificial intelligence algorithms and machine learning tools were applied to extract key variables including geographic regions and semen outcomes.

Dr Huang said studies examining occupational heat exposure alone were excluded from the analysis as they reflected localised, job-specific conditions rather than broader climatic trends.

“Our findings therefore represent population level climate associated temperature effects including consistent seasonal variations showing poor semen quality parameters in warmer periods.”

The global patterns on temperature associated lower sperm concentration and motility show South and East Asia as major hot spots of concern followed by the Middle East, Europe and North America.

“South and East Asia are likely more affected due to a combination of factors including higher baseline ambient temperatures and rapid urbanisation that contribute to greater cumulative heat stress on spermatogenesis,” Dr Huang explained.

“With ongoing global warming, chronic heat exposure may increasingly impact male reproductive health.”

Dr Huang said potential approaches to address the issue include:

increasing public awareness of heat exposure and reproductive health;encouraging protective behaviours;expanding research integrating climate and reproductive health data; andexploring clinical and lifestyle interventions to mitigate heat-related effects.

The research team was assisted by research intern Jeffrey Zi Kang Huang from Taipei American School, particularly in the application of artificial intelligence in biomedical research including AI-assisted data analysis and pattern recognition across global datasets.

“Further longitudinal and mechanistic studies will be important to better define causality and guide interventions,” he added.

The ASPIRE Congress is being held at the China National Convention Centre in Beijing. More than 3,000 scientists, clinicians, nurses and counsellors in assisted reproduction from around the world are attending the Congress.

For further information, go to https://www.aspire2026.com

 

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/south-and-east-asia-identified-as-hotspots-of-global-warming-related-impacts-on-male-fertility-302767469.html

SOURCE ASPIRE

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eclicktech Attends Amazon Ads unBoxed 2026, Highlighting Four Key Trends Shaping AI-Driven Global Marketing

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SHENZHEN, China, May 9, 2026 /PRNewswire/ — Amazon Ads recently hosted its annual flagship event, Amazon Ads unBoxed 2026, in Shenzhen, bringing together advertisers, agencies, and technology partners to explore the next phase of AI-powered marketing innovation. This year’s event focused on how AI is reshaping the advertising ecosystem through advancements in audience targeting, creative production, campaign management, and measurement capabilities.

Yeahmobi, the global marketing brand under eclicktech and an Amazon DSP validated partner, attended the event alongside industry leaders and ecosystem partners to discuss emerging opportunities for international brand growth in an increasingly AI-driven media environment.

During the conference, Amazon Ads introduced a series of product and solution updates across four major areas:

Advanced audience targeting powered by Amazon’s first-party data infrastructure to help brands reach high-intent consumers more effectively;AI-assisted creative production designed to improve content efficiency and support personalized advertising at scale;Intelligent campaign management tools aimed at simplifying cross-channel advertising workflows;Enhanced measurement and attribution capabilities to provide advertisers with clearer visibility into campaign performance and return on investment.

According to Yeahmobi, Amazon DSP is evolving beyond a standalone programmatic buying platform into a broader marketing infrastructure supporting the full customer journey, from brand awareness to conversion.

Since becoming an Amazon Ads partner, Yeahmobi has developed integrated advertising solutions spanning awareness, audience engagement, and conversion optimization. The company stated that it has supported brands across sectors including cross-border e-commerce, consumer electronics, AI applications, and financial services in scaling their global advertising efforts through Amazon DSP.

At the event, Yeahmobi also showcased its proprietary advertising management platform, Yeahgrowth, which integrates campaign management, data analytics, and performance optimization capabilities to support centralized multi-platform operations and improved campaign visibility.

“AI is fundamentally reshaping how brands approach global growth,” said William Liu, General Manager of Yeahmobi. “We see Amazon Ads as a strategically important part of the global marketing ecosystem. Our focus is not only on media execution, but also on building scalable growth infrastructure through deeper API integration, AI-driven optimization, and data collaboration.”

Yeahmobi stated that it will continue expanding its collaboration with Amazon Ads to support brands navigating increasingly complex global media environments.

About Yeahmobi
Yeahmobi is a global marketing brand focused on helping businesses achieve international growth through digital advertising, data-driven operations, and AI-powered marketing solutions.

Forward-Looking Statements
This press release contains forward-looking statements. Actual results may differ materially due to various risks and uncertainties. The company undertakes no obligation to update any forward-looking statements.

 

View original content:https://www.prnewswire.com/news-releases/eclicktech-attends-amazon-ads-unboxed-2026-highlighting-four-key-trends-shaping-ai-driven-global-marketing-302767470.html

SOURCE Yeahmobi

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