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SuperTruth Acquires imaware and Enables Future Of Reliable AI Data Management and Better Health Outcomes

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Real-time information aligns with first-party diagnostics to remediate data decay and reveal pristine insights into medical information

NEW YORK, Dec. 18, 2024 /PRNewswire/ — SuperTruth, a first-party data company focused on developing and augmenting technology and catalyzing investment where innovation and data intersect, announced today the acquisition of imaware, a leader in at-home testing and the insight infrastructure that powers health and wellness brands. With this acquisition, SuperTruth will empower enterprise-focused systems to enable patients and businesses in the healthcare industry to understand and manage data in more accurate and impactful ways.

SuperTruth’s platform unifies fragmented health data by centralizing and classifying first-party information into a single, structured source of truth. This approach enables proactive health management and is a marketplace for anonymized, person-controlled health data. According to McKinsey, data-related inefficiencies cost the U.S. healthcare system over $265 billion annually.

“At its core, SuperTruth enables companies to unlock the full value of their data through meticulous data cleaning and orchestration, ensuring that AI models operate on the most accurate and relevant information available. Studies show that high-quality data can improve AI model accuracy by up to 40%, significantly enhancing early disease detection and care coordination,” said Jason Alan Snyder, co-founder of SuperTruth. “SuperTruth transforms raw data into actionable insights, reducing the friction from poor data quality and empowering AI models to function at their highest potential. Ensuring AI systems are built on meticulously structured, high-quality data enables organizations to achieve superior decision-making and drive global advancements in health, wellness, and beyond.”

“As a holding company, we operate a hub-and-spoke model where we can own the technology, enhance the ecosystem, and invest in complementary and cutting-edge companies, like imaware, to transform the digital health and data landscapes,” Bobby Hill, co-founder of SuperTruth. “Imaware powers the first step towards a positive health outcome; testing, revealing data an individual contributes to the ecosystem of care for themselves and potentially others. SuperTruth is a healthcare business enabler, ensuring  operational data excellence that leads to the long-term determination of macro and micro-trends within the community, efficiency gains, and cost reductions.”

The United States spends the most per patient on healthcare but has below-average health outcomes, with less than 8% of the spending on disease prevention. Fragmented health data hinders a comprehensive understanding of individuals’ health, causing inefficiencies like resource waste, delayed disease diagnosis, and less-than-ideal healthcare delivery. Many companies have embraced AI without prioritizing the organization and accuracy of their patient data, leading to data decay and inaccuracies.  

SuperTruth is a strategic holding company that integrates complementary businesses like imaware to accelerate innovation and value creation. SuperTruth ensures aligned growth across its ecosystem through shared infrastructure and investments, driving operational excellence and transformative outcomes in healthcare.

“imaware is the industry standard when it comes to at-home testing, and with SuperTruth, we’re creating an ecosystem where our superior data enables better diagnoses and predictions of disease outbreaks, leading health outcomes across patients, communities, providers and insurers,” Brodie Flanders, CEO of imaware. “By combining SuperTruth’s data infrastructure with imaware’s diagnostic precision, the collaboration transforms healthcare intelligence—enabling early detection of diseases, personalized interventions, and predictive analytics to identify emerging health trends at individual and community levels, providing the crucial intelligence to intervene before endemics reach consequential scale.”

The demand for integrated health solutions will reach $73.8 billion by 2030 (Palantir: AI-powered data analysis). It is becoming increasingly clear that clean data results in more accurate models and faster training, significantly reducing AI hallucination outputs.  

SuperTruth transforms raw data into actionable insights, reducing the friction from poor data quality and allowing AI models to function at their highest potential. In short, SuperTruth provides the infrastructure for companies to maximize their AI investments by ensuring data quality is never a barrier to productivity.  By integrating SuperTruth’s capabilities with companies in its ecosystem, organizations can achieve the same automation and optimization that Amazon has realized but tailored to their unique datasets and business models.

SuperTruth and imaware are redefining how healthcare organizations harness AI and diagnostics to turn clean, actionable data into life-saving insights—paving the way for a healthier, data-empowered future.

About SuperTruth 
SuperTruth is a first-party data management company that optimizes health data for AI-powered innovation. By cleaning, structuring, and orchestrating data, SuperTruth empowers organizations to unlock insights that drive better decisions, outcomes, and operational efficiency. Learn more at supertruth.ai.

About imaware
imaware, a Texas-based health platform, delivers precise at-home diagnostic testing to help individuals take control of their health. With over 15 tests—from cardiovascular health to autoimmune conditions—imaware combines innovation and convenience to provide actionable, life-changing insights. Visit imaware.health for more information.

Headquartered in Texas, imaware is a digital health platform that offers advanced at-home blood tests that empower people to take control of their health. With over 15 tests, including screening for Covid-19, imaware has provided an essential healthcare service to thousands of Americans for conditions such as cardiovascular disease, prostate cancer, and autoimmune disorders. For more information, visit imaware.health.

View original content to download multimedia:https://www.prnewswire.com/news-releases/supertruth-acquires-imaware-and-enables-future-of-reliable-ai-data-management-and-better-health-outcomes-302335270.html

SOURCE SuperTruth

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Achieve named to Az Business Magazine’s ’10 Best Places for Women to Work in Arizona’ for 2026

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Recognition highlights the company’s commitment to creating opportunities for women to grow and lead

SAN MATEO, Calif., July 23, 2026 /PRNewswire/ — Achieve, the leader in digital personal finance, has been named among the 2026 10 Best Places for Women to Work in Arizona by Az Business Magazine. The annual recognition highlights organizations that create supportive environments where women can thrive professionally, advance into leadership roles and build meaningful careers.

The honor reflects Achieve’s ongoing investment in workplace programs that support employee growth, flexibility, leadership development and career advancement. Women serve in leadership roles across the organization and play a critical role in shaping the company’s culture, products and long-term success.

“Creating an environment where women can grow, lead and build rewarding careers is central to who we are as a company,” said Achieve Senior Vice President of Human Resources Heather Marcom. “We’re honored to be recognized among Arizona’s top workplaces for women and remain committed to fostering a culture where employees feel supported, valued and empowered to do their best work.”

Achieve maintains a major corporate presence in the Phoenix area, where hundreds of employees contribute to the company’s mission of helping people move from struggling to thriving financially. The company supports employees through leadership development opportunities, employee resource groups, mentorship and learning programs designed to help team members reach their professional goals.

The recognition adds to a growing list of workplace honors for Achieve. Earlier this year, the company was named among the Top 3 Best Workplaces for LGBTQ+ Employees by BestCompaniesAZ and was also recognized by AZ Big Media as one of Arizona’s Most Admired Companies.

“Strong organizations are built by diverse perspectives and inclusive leadership,” said Marcom. “We’re proud of the talented women across Achieve who help drive our business forward every day and grateful for the impact they make on our employees, customers and communities.”

The 10 Best Places for Women to Work in Arizona list is determined through a public voting process conducted by AZ Big Media and published in Az Business magazine.

About Achieve

Achieve, THE digital personal finance company, helps everyday people get on, and stay on, the path to a better financial future. Achieve pairs proprietary data and analytics with personalized support to offer personal loanshome equity loans, debt relief and debt consolidation, along with financial tips and education and free mobile apps: Achieve MoLO® (Money Left Over) and Achieve GOOD™ (Get Out Of Debt). Achieve is frequently recognized for providing top-rated customer experience and satisfaction by both consumers and leading personal finance review platforms and has 2,200 dedicated teammates across the country, with hubs in Arizona, California, Florida and Texas.

Achieve refers to the global organization and may denote one or more affiliates of Achieve Company, including Achieve.com, Equal Housing Opportunity (NMLS ID #138464); Achieve Home Loans, Equal Housing Opportunity (NMLS ID #1810501); Achieve Personal Loans (NMLS ID #227977); Freedom Debt Relief (NMLS ID # 1248929); and Freedom Financial Asset Management (CRD #170229).

Contacts

Austin Kilgore
akilgore@achieve.com
214-908-5097

Elina Tarkazikis
etarkazikis@achieve.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/achieve-named-to-az-business-magazines-10-best-places-for-women-to-work-in-arizona-for-2026-302833720.html

SOURCE Achieve

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National Press Club Statement on the withdrawal of subpoenas targeting New York Times journalists

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WASHINGTON, July 23, 2026 /PRNewswire/ — National Press Club President Mark Schoeff Jr. released the following statement:

“The Justice Department’s decision to withdraw subpoenas targeting journalists at The New York Times is a welcome and necessary step to protect the public’s constitutional right to an independent press.

These subpoenas should never have been issued in the first place. Compelling journalists to reveal confidential sources sends a chilling message to those who seek to inform the public and threatens the very foundation of press freedom.

Every American should understand what is at stake when the government turns its investigative powers on journalists. It is not routine. It is an extraordinary intrusion that strikes at the heart of the First Amendment and your right to information about your government.

The greatest danger was not the subpoenas themselves, but the message they sent: That sources could be exposed, that whistleblowers should remain silent, and that the American people might know less about the actions of their own government.

A strong democracy depends on a press that can report freely, hold power to account, and inform the public without intimidation.

We urge continued vigilance to ensure that journalists can do their jobs without interference and that protections for source confidentiality are upheld consistently.”

About the National Press Club

Founded in 1908, the National Press Club is the world’s leading professional organization for journalists and a leading voice for press freedom in the U.S. and worldwide.

Contact: Beth Francesco, Executive Director of the National Press Club Journalism Institute, media@press.org

View original content to download multimedia:https://www.prnewswire.com/news-releases/national-press-club-statement-on-the-withdrawal-of-subpoenas-targeting-new-york-times-journalists-302833722.html

SOURCE National Press Club

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NCC Launches NCC Connect™ to Put Credit, Fraud, and Compliance Inside the CRM Dealers Already Use

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A powerful new solution that embeds credit access, fraud detection, and compliance directly into the dealership’s existing CRM — removing the system-switching that slows deals and exposes dealers to risk.

AUSTIN, Texas, July 23, 2026 /PRNewswire-PRWeb/ — NCC, a leading provider of credit and compliance solutions for automotive dealerships, today announced the launch of NCC Connect™, a powerful platform that runs credit, fraud, and compliance from inside the CRM a dealership already uses — without friction or duplicate entry.

“Dealers don’t need another system to log into,” said Brian Skutta, President and CEO of NCC. “They need the tools they already have to work better together. NCC Connect puts credit, fraud detection, and compliance right where the team already works — inside the CRM they use every day.”

“Dealers don’t need another system to log into,” said Brian Skutta, President and CEO of NCC. “They need the tools they already have to work better together. NCC Connect puts credit, fraud detection, and compliance right where the team already works — inside the CRM they use every day.”

As deals grow more complex and fraud more sophisticated, dealers are juggling more disconnected systems than ever — the CRM, the credit system, the compliance tools — switching between them on every transaction. Each switch breaks momentum, invites a skipped step, and slows the path to funding. NCC Connect meets this moment with a single, seamless solution that keeps the full credit, fraud, and compliance engine right where the team already works.

Why NCC Connect Matters Right Now

Dealers lose time and margin switching between the CRM, credit, and compliance systems on every dealAuto lending fraud continues to climb, with industry fraud exposure reaching a record $10.4 billion in 2025, according to Point Predictive’s 2026 Auto Lending Fraud Trends ReportState compliance is tightening, with laws like California’s SB 766 (CARS Act) taking effect October 1, 2026Every disconnected step is another chance for an error, a delay, or a deal that stalls before funding

These pressures are forcing dealers to consolidate, and NCC Connect delivers the edge.

Product Highlights:

Inside the CRM — Soft-pull and hard credit access from all three major bureaus — Experian, TransUnion, and Equifax — without leaving the workflowFraud & Identity Built In — Identity verification and synthetic fraud detection delivered within the credit pull, flagging Red Flag conditions before the deal moves to fundingCompliance on Autopilot — FCRA and FTC controls with automatic, audit-ready documentation stored in the deal record99.99% Uptime — The industry’s highest, so the platform is there when a deal is on the desk

NCC Connect runs soft-pull pre-qualifications and hard credit pulls from any bureau or score model without leaving the CRM, while customer data stays inside the existing CRM structure. Every credit, fraud, and compliance result is captured on the deal record — giving dealers a single, audit-ready source of truth and a faster, cleaner path to funding.

NCC Connect extends the same powerful, credit-first engine behind NCC’s Complete Credit™ platform into the CRM where dealers already work. For dealers, that means more approvals, stronger fraud protection, and faster funding, without changing how the team works.

Learn more about NCC Connect at https://nccdirect.com/ncc-connect/

About NCC:

With offices in Austin, TX, Bettendorf, IA, and Las Vegas, NV, NCC has been a trusted partner in credit-driven retailing for automotive dealerships for nearly three decades. We combine a powerful credit and compliance engine with a fully integrated Desking platform to drive maximum profitability. Our focus on innovation, user-friendly products, and dependable systems — supported by a dedicated account management team — has solidified our reputation as a leader in the industry. www.nccdirect.com

Media Contact

Holly Smith, NCC, 1 8285732722, hsmith@nccdirect.com, https://nccdirect.com/

View original content:https://www.prweb.com/releases/ncc-launches-ncc-connect-to-put-credit-fraud-and-compliance-inside-the-crm-dealers-already-use-302832007.html

SOURCE NCC

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