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CHIPOTLE X STRAVA PARTNERSHIP GOES GLOBAL: INTRODUCING “THE CITY CHALLENGE” IN 25 MARKETS TO KICK OFF 2025

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The popular “Chipotle segments” on Strava are expanding to 25 cities, including international destinations for the first timeChipotle will motivate guests to achieve their goals with a new “Goals, Gym, Guac” motivational text message community, providing exclusive creator content and a chance to score a free Lifestyle Bowl offer1 on “No Quitters Day,” January 10Chipotle’s lineup of seven Lifestyle Bowls makes maintaining a healthy lifestyle easier than ever

NEWPORT BEACH, Calif., Jan. 2, 2025 /PRNewswire/ — Chipotle Mexican Grill (NYSE: CMG) today announced that its partnership with Strava, the app for active people with more than 135 million users in more than 190 countries, is back and bigger than ever in 2025. Chipotle is launching its first-ever international Strava segment challenge for participants to compete to win free Lifestyle Bowls for a year, plus free Chipotle for their city.2 New in 2025, the initiative extends beyond the U.S., connecting and motivating Chipotle’s running community across 25 cities in North America and Europe, including New York City, London, Paris, Toronto and more. See all locations at chipotle.com/city-challenge. People can also complete the segment by walking or in a wheelchair. The cities participating in the competition are the top 25 cities that eat the most Chipotle.

“Last year, we learned about the literal great lengths that our fans will go to for free Chipotle. Participants logged more than 9.25 million miles on ‘Chipotle segments,’ the equivalent of circling the planet more than 370 times,” said Chris Brandt, Chief Brand Officer, Chipotle. “After seeing the passion our fans had for the initial launch with Strava, we had to increase access to the competition and raise the stakes.”

Chipotle x Strava: The City Challenge
Chipotle has partnered with Strava to create 25 “Chipotle segments,” which are portions of roads and trails created by the Strava community where athletes can find friendly competition by chasing the fastest times on the leaderboard. Starting today through January 31, fans will have the opportunity to compete for Local Legend Status (LCL), an award for the individual who completes the segment the most times. Chipotle will reward the Local Legend in each city with free Lifestyle Bowls for a year.2 

New this year, every city with a Chipotle segment will also compete to see who can collectively complete the highest mileage on the segment. The cities’ progress will be tracked on the “Chipotle x Strava: The City Challenge” heatmap,  a first-of-its-kind leaderboard showing daily updates of each city’s performance. The city that wins will score a BUY-ONE-GET-ONE (BOGO) entrée offer for their entire city valid on instore orders on a future date to be announced by Chipotle. This will be the first time Strava segments will be in direct competition with each other as part of a brand-sponsored competition.

No Quitters Day Is Better With Friends
The second Friday of January is known as “Quitters Day,” the day people are most likely to forfeit New Year’s resolutions. Since 2023, Chipotle has celebrated “No Quitters Day” and rewarded guests who sustained healthy habits all month. As Chipotle enters its third year celebrating “No Quitters Day,” the company is creating a motivational text message community via SMS to help guests achieve their goals.

How It Works:

From January 2January 9, guests can visit chipotle.com/lsb-text to join the “Goals, Gym, Guac” text message community.Throughout January, Chipotle will text its community with exclusive content from top creators, motivational texts and affirmations, plus a first chance to score a free Chipotle Lifestyle Bowl. On “No Quitters Day,” Friday, January 10, members will be texted with instructions to get one of 50,000 free Lifestyle Bowls.1

“It’s well known that having an accountability buddy makes it easier to accomplish wellness goals,” said Stephanie Perdue, Vice President of Brand Marketing, Chipotle. “We are showing up for our guests with our version of a group chat to make healthy habits fun on ‘No Quitters Day.'”

Lifestyle Bowls For Every Goal
Chipotle’s Lifestyle Bowls are chef-curated entrées designed to make healthy habits convenient and delicious with easy one tap ordering on the Chipotle app and Chipotle.com. The menu features nourishing bowls for every lifestyle, including Whole30®, keto, paleo, gluten free, grain free, vegan and vegetarian.

Chipotle is helping fans start the new year strong with a $0 delivery fee offer3 on Lifestyle Bowl orders in the U.S. on the Chipotle app and Chipotle.com from January 2 through January 31. Lifestyle Bowls are digital exclusive menu items available in the U.S., U.K., Canada and France. 

The 2025 Lifestyle Bowl Lineup:

Balanced Macros Bowl: Light White Rice, Black Beans, Chicken, Fajita Veggies, Fresh Tomato Salsa, Guac, Extra Romaine LettuceVeggie Full Bowl: White Rice, Black Beans, Fajita Veggies, Fresh Tomato Salsa, Roasted Chili-Corn Salsa, GuacWholesome Bowl (Whole30® compatible): Supergreens Lettuce Blend, Chicken, Fajita Veggies, Fresh Tomato Salsa, GuacKeto Salad Bowl: Supergreens Lettuce Blend, Chicken, Tomatillo-Red Chili Salsa, Fresh Tomato Salsa, Sour Cream, CheeseHigh Protein Bowl: White Rice, Black Beans, Double Chicken, Tomatillo-Red Chili Salsa, Cheese, Romaine LettucePlant-Powered Bowl: Supergreens Lettuce Blend, White Rice, Sofritas, Fajita Veggies, Fresh Tomato Salsa, Roasted Chili-Corn Salsa, GuacGo Half Veggie Bowl: 1/2 Chicken, 1/2 Sofritas, Supergreens Lettuce Blend, White Rice, Fajita Veggies, Fresh Tomato Salsa, Roasted Chili-Corn Salsa, Sour Cream 

1 – 50,000 codes available. 50 U.S. States & DC Only, 13+. Limit 1 code per person. Chipotle will let you know if you’ve won by sending you a text. Standard text and data rates may apply.  If all codes aren’t distributed via text responses Chipotle will distribute via other means outlined in the Terms. Terms: chipotle.com/text

2 – NO PURCHASE NECESSARY.  Contest begins 1/1/25 at 3:01 p.m. PT and ends: 1/31/25 at 11:59 p.m. PT.  Minors must have parental consent.  See official rules at: chipotle.com/city-challenge-rules for additional eligibility restrictions, entry periods, segment details, prize descriptions/restrictions, and complete details.  Sponsor: CMG Strategy Co., LLC.

3 – Higher menu prices are charged for delivery; additional service fees applied at checkout as well (except in California and Minnesota). Available January 2 through January 31, 2025 only, within Chipotle’s delivery areas from participating U.S. locations, during normal operating hours for such locations. Order must include at least one Lifestyle Bowl to qualify. Minimum order $10 USD/ maximum order $200 USD, each excluding tax and fees. Deliveries and redemptions are subject to availability. Offer is not valid on catering or Burritos by the Box orders. Redemptions of Chipotle Rewards and other promotional offers may be included in a qualifying delivery order but do not count towards satisfaction of minimum purchase requirements. Valid only on Chipotle website or the Chipotle app; not valid on orders placed via third-party delivery platforms. Chipotle reserves the right to modify or terminate this offer at any time without notice. Additional restrictions may apply; void where prohibited.

ABOUT CHIPOTLE
Chipotle Mexican Grill, Inc. (NYSE: CMG) is cultivating a better world by serving responsibly sourced, classically-cooked, real food with wholesome ingredients without artificial colors, flavors or preservatives. There are over 3,600 restaurants as of September 30, 2024, in the United States, Canada, the United Kingdom, France, Germany, and Kuwait and it is the only restaurant company of its size that owns and operates all its restaurants in North America and Europe. Chipotle is ranked on the Fortune 500 and is recognized on Fortune’s Most Admired Companies 2024 list and Time Magazine’s Most Influential Companies. With over 125,000 employees passionate about providing a great guest experience, Chipotle is a longtime leader and innovator in the food industry. Chipotle is committed to making its food more accessible to everyone while continuing to be a brand with a demonstrated purpose as it leads the way in digital, technology and sustainable business practices. For more information or to place an order online, visit Chipotle.com.

About Strava
Strava is the app for active people with more than 135 million athletes in more than 190 countries. The platform offers a holistic view of your active lifestyle, no matter where you live, which sport you love and/or what device you use. Everyone belongs on Strava when they are pursuing an active life. Join the community, find motivation and discover new experiences with a Strava subscription. Join the Strava Club or follow Strava on Instagram, X, Facebook, YouTube and LinkedIn.  Visit www.strava.com for more information. 

 

 

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IdentityIQ Expands Access to Identity Protection and Financial Wellness Tools with New Spanish-Language Experience

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New Spanish-language version brings identity protection, credit monitoring and financial health resources to more than 41 million Spanish-dominant speakers in the U.S.

TEMECULA, Calif., Sept. 1, 2026 /PRNewswire/ — IdentityIQ, a leading provider of identity theft protection, credit monitoring and financial wellness solutions, today announced the launch of new plans now in Spanish, expanding access to comprehensive identity and credit protection to more than 41 million Spanish-dominant speakers in the United States.

The new Spanish-language experience gives consumers the ability to enroll, access their member dashboard and manage their financial health entirely in Spanish. The launch also supports B2B partners serving Spanish-speaking customers with a localized partner experience.

“Financial protection shouldn’t depend on language,” said Rick Eggleton, chief revenue officer for IDIQ, which operates the IdentityIQ brand. “Our Spanish-language offering gives millions of consumers greater access to the tools they need to protect their identity, credit and financial health.”

The Spanish-language plans include IdentityIQ’s most comprehensive suite of identity protection and financial wellness tools, including credit monitoring, dark web monitoring, identity theft alerts, credit score tracking, optional rent and utility payment reporting, credit education and other financial health resources.

The launch addresses a significant gap in the financial services marketplace, where language barriers can limit access to tools that help consumers monitor their credit, detect potential identity theft and build stronger financial profiles.

“This is more than translating a product,” Eggleton said. “It’s about making identity protection and financial wellness easier to understand, easier to access and more relevant to Spanish-speaking consumers.”

The launch reflects IdentityIQ’s broader commitment to making identity protection and financial wellness more accessible to underserved communities. By offering its core services in Spanish, IdentityIQ is helping remove language barriers that can make it more difficult for consumers to understand and actively manage their credit and financial health.

The Spanish-language launch also expands opportunities for IdentityIQ’s B2B partners to provide identity protection and financial wellness benefits to Spanish-speaking customers and employees.

“Everyone should have the opportunity to understand and take control of their financial wellness,” Eggleton said. “Expanding our premium plan in Spanish is an important step toward making that possible for millions of consumers.”

For more information on IdentityIQ’s Spanish-language plans and its comprehensive identity protection, credit monitoring and financial wellness solutions, visit https://www.identityiq.com.

About IdentityIQ

IdentityIQ®, offered by IDIQ®, is a leading provider of identity theft protection, credit monitoring and financial wellness solutions. IdentityIQ helps consumers monitor and protect their identities, credit and personal information through comprehensive monitoring, alerts and recovery support services.

View original content:https://www.prnewswire.com/news-releases/identityiq-expands-access-to-identity-protection-and-financial-wellness-tools-with-new-spanish-language-experience-302866626.html

SOURCE IDIQ

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BKF Appoints Andrew Esposito Chief Financial Officer

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People-focused AEC industry veteran appointed to support strategic growth

OAKLAND, Calif., Sept. 1, 2026 /PRNewswire/ — BKF, the premier AEC firm in the Western United States, today announced the appointment of Andrew Esposito as Chief Financial Officer, a strategic addition to its executive leadership team as the firm continues to invest in growth, expand its market presence, and pursue new opportunities across the region.

A proven financial and operational leader, Esposito brings extensive experience guiding organizations through periods of expansion while maintaining a strong focus on culture, performance, and long-term value creation. As CFO, Esposito will lead BKF’s financial strategy and operations, helping position the firm for its next chapter of growth while supporting the company’s commitment to employees, clients, and strategic partners.

“Andrew brings a rare combination of financial acumen, operational insight, and people-centered leadership to BKF,” said CEO Darren Riegler. “He understands that the most successful organizations are built on a foundation of trust, shared values, and disciplined growth. His experience and perspective will help us continue expanding our impact, strengthening our partnerships, and creating long-term value for our people and our partners.”

Most recently, Esposito served as CFO at WSP USA, where he had end-to-end responsibility for the finance operations of an approximately $8 billion business. During his tenure, he helped scale the finance organization through a threefold increase in revenue and headcount. He also played a senior role in more than a dozen acquisitions and carve-outs totaling approximately $5 billion in transaction value.

“Strong financial performance and strong organizations are built together,” said Esposito. “From the beginning, I was drawn to BKF’s culture, energy, and strong sense of purpose, as well as its reputation for innovation, client focus, and sustained growth. I’m excited to work alongside the leadership team to build on that momentum, support the firm’s long-term success, and help advance our shared vision of becoming the preeminent infrastructure firm in the Western U.S.”

The appointment comes as BKF continues to execute its growth strategy, building on the successful merger with MNS and acquisition of Lotus Water to expand its capabilities and deliver greater value across the full project lifecycle.

About BKF

For more than 110 years, BKF has partnered with public and private clients to plan, design, and deliver infrastructure projects that strengthens communities throughout the Western United States. With more than 800 people across 20 offices, BKF provides planning, engineering, surveying, program and construction management, and consulting services for transportation, water, government, and land development projects.

Our mission is simple: Do great work, grow a thriving business, and delight our clients. We believe great infrastructure starts with strong relationships, collaboration, and a shared vision for building a better future. Together with our clients, BKF tackles the region’s most complex challenges and creates lasting impact in the communities where we work.

For more information, visit bkf.com

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The World Is Invited: Edison Awards Opens Nominations for Its 40th Anniversary Year

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A Global Icon of Innovation Marks Four Decades — And Calls On Innovators Everywhere to Step Forward

FORT MYERS, Fla., Sept. 1, 2026 /PRNewswire-PRWeb/ — Forty years ago, a handful of bold ideas changed how the world lives, works, and moves. Today, the Edison Awards, one of the world’s most recognized names in innovation, throws open its doors for its landmark 40th anniversary, inviting innovators, entrepreneurs, and enterprises on every continent to put their breakthroughs on the world stage.

“We are seeing extraordinary innovation emerge from every region of the world, and our 40th year is a chance to recognize just how far this global community of innovators has brought us and how much further we’ll go together,” said Frank Bonafilia, CEO of the Edison Awards.

Starting September 1, 2026, nominations open for the 2027 Edison Best New Product Awards™. Whether it’s a five-person startup team working out of a garage or a Fortune 500 R&D powerhouse, the invitation is the same: bring the innovation you’re proudest of and let the world see it. Nominations close December 15, 2026, with winners revealed in March 2027.

“Forty years ago, the Edison Awards set out to celebrate the innovators bold enough to reimagine what’s possible and that mission has only grown more urgent, and more global, with every passing year,” said Frank Bonafilia, CEO of the Edison Awards. “This anniversary year is shaping up to be our most exciting yet. We are seeing extraordinary innovation emerge from every region of the world, and our 40th year is a chance to recognize just how far this global community of innovators has brought us and how much further we’ll go together.”

Four Decades of Naming What’s Next

Since 1987, the Edison Awards has celebrated the products and ideas that went on to define entire industries in health, sustainability, mobility, and technology. Forty years in, the program isn’t slowing down: it’s expanding, honoring nominees from startups to global enterprises, from every corner of the map.

Two New Awards Built for a Global Stage

Two new honors join the program: The Global Excellence Award, for the best innovation across five regions North America, Latin America, Europe, Middle East & Africa, and Asia-Pacific and The Innovation at Scale Award, honoring standout innovation from Startup/Emerging (under 10 employees) to Global Enterprise (5,000+ employees).

2027 Award Categories

Commercial Technology, Consumer Solutions, Critical Human Infrastructure, Cultural Impact & Education, Energy & Climate Resiliency, Engineering & Robotics, Health, Medical & Biotech, Lifestyle, Entertainment & Design, Manufacturing & Logistics, Materials Science, Public Safety, Security & Digital Integrity, Software Solutions, Transportation, Aerospace & Flight, and Water, Food & Agriculture.

The Call Is Open — Here’s How to Answer It

Early Bird: September 1 – October 15, 2026. General: October 16 – December 15, 2026.

Eligible products launched January 2025–January 2027, judged on Concept, Value, and Impact.

Be counted among them. Submit your nomination at www.edisonawards.com.

About The Edison Awards: Established in 1987, the Edison Best New Product Awards™ honor excellence in product and service innovation transforming how we live, work, and play. Inspired by Thomas Edison’s legacy, the program recognizes game-changing solutions worldwide, offering global recognition, credibility, and connections that drive growth.

Media Contact

Frank Bonafilia, Edison Awards, 1 7732305744, fbonafilia@edisonawards.com, https://edisonawards.com/

View original content:https://www.prweb.com/releases/the-world-is-invited-edison-awards-opens-nominations-for-its-40th-anniversary-year-302864733.html

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