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HISENSE REDEFINES THE CINEMATIC EXPERIENCE WITH THE L9Q TRICHROMA™ LASER TV

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2 years ago

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See Hisense’s Newly Upgraded L9 Series, Debut at CES 2025 from January 7-10 in the LVCC, Central Hall – Booth 16625

DUBAI, UAE, Jan. 7, 2025 /PRNewswire/ — Hisense, a global leader in consumer electronics and home appliances and official partner of Real Madrid and FIFA Club World Cup 2025™, today debuts the L9Q, the latest evolution of its award-winning L9 Laser TV Series. Building on the success of its predecessors, the L9Q delivers unmatched versatility, enhanced performance, and a luxury design to once again transform the home theater experience. With five screen sizes, ranging from 100 to an astonishing 150 inches, the L9Q is the largest and most flexible Laser TV on the market, designed to meet the needs of any modern home entertainment setup. 

The Middle East is a region renowned for its appetite for cutting-edge technology and premium lifestyle products. As homes in the region increasingly integrate advanced smart home ecosystems, the demand for versatile, high-performance entertainment systems has surged. Consumers are prioritising immersive, cinema-quality experiences tailored to their space, whether in expansive villas or contemporary apartments. With its ultra-large screen options, exceptional visuals, and seamless integration into smart home systems, the L9Q addresses the region’s growing preference for luxury and innovation in home entertainment.

The 2025 L9 Series continues to raise the bar for Laser TV, featuring Hisense’s proprietary TriChroma™ triple-laser light engine, which reaches an industry-leading 110% of the BT.2020 color space for unparalleled color accuracy and vibrancy. This advanced technology reveals stunning details and lifelike colors that bring entertainment to life. With increased brightness levels of up to 5,000 lumens and a 5,000:1 contrast ratio, the L9Q delivers a crystal-clear picture even in brightly lit rooms. Every detail, from the subtle shadows in movies to the bold colors of live sports, is presented with remarkable clarity and depth.

Each L9Q comes paired with one of Hisense’s Ambient Light Rejection (ALR) screens, available in an expanded array of sizes —100, 110, 120, 136, and 150 inches. These screens enhance brightness and clarity in any lighting condition, ensuring a theater-like experience in any room. And for the first time, users can seamlessly switch between screen sizes thanks to Auto Screen Alignment and Manual Keystone Correction, providing unmatched versatility and effortless setup. To complement its industry-leading visuals, the L9Q boasts the first-ever 6.2.2 surround sound system in a Laser TV, featuring audio tuned by Devialet. Its 15° tilted sound bin, inspired by Roman amphitheaters, creates an immersive soundstage with Dolby Atmos, DTS Virtual X, and eARC, ensuring rich, multidimensional sound that rivals professional theaters. Whether it’s the roar of a stadium, the excitement of a video game, or the subtleties of a dramatic film score, the L9Q delivers an audio experience as dynamic as its visuals.

Redesigned from the inside out, the L9Q features a luxury-inspired aesthetic with a sleek Black Walnut Décor Panel, Star Orbit Ambient Lighting, and precision brushed metal finishes. Every detail, including the Clous de Paris texture and slim form factor, underscores the L9Q’s premium craftsmanship, making it an elegant centerpiece for any modern living space. Powered by Google TV, the L9Q offers seamless access to over 800 free channels, 10,000+ apps, and popular streaming platforms like Netflix, YouTube, and Disney+. With built-in voice assistant integration, users can easily navigate content and control settings through Google Assistant, Amazon Alexa, or Apple HomeKit. Advanced connectivity options, including HDMI 2.1, Wi-Fi 6E, and NEXTGEN TV (ATSC 3.0), ensure future-proof performance and compatibility with the latest devices and formats.

The L9Q represents the next leap in Laser TV technology, combining best-in-class performance with unmatched versatility and design. By delivering stunning visuals, immersive sound, and a robust set of features, Hisense continues to lead the Laser TV category, setting a new benchmark for what’s possible in-home entertainment.  Whether for a dedicated home theater or a bright family room, the L9Q ensures every moment is a cinematic masterpiece.

The L9Q  is on display at CES 2025 from January 7-10, 2025, in the LVCC, Central Hall – Booth 16625, paired with its ultra-bright 2.9 gain screen. This combination achieves 1500 nits of full-screen brightness—the first in the laser industry—leveraging nano-scale light enhancement and aggregation technology for unparalleled visual clarity and brilliance. For more information on all of Hisense’s 2025 innovations, visit the Hisense Middle East website and newsroom. Also follow Hisense Middle East on Facebook and YouTube, Instagram and X.

About Hisense

Hisense, established in 1969, is a global leader in home appliances and consumer electronics operating in over 160 countries.  Specialising in multimedia, home appliances, and IT solutions, Hisense prioritises integrity, innovation, and sustainability.

With over 50 years of expertise, Hisense offers top-quality products, exceptional after-sales services, and extensive warranties. The company pioneers cutting-edge technologies such as the Laser TV, ULED Local Dimming Backlight Control and chip technology, developing 8K ultra high-definition display chips, TV SoC chips, and AI chips. Beyond consumer electronics, Hisense excels in B2B industries such as intelligent transportation, medical technology, and optical modules.

Hisense proudly owns and has acquired renowned brands, including Toshiba TV, gorenje, Kelon, Ronshen, and ASKO, solidifying its position in the market. As a sponsor of major sporting events, Hisense has been associated with events such as FIFA World Cup Qatar 2022™, UEFA EURO 2020™ UEFA EURO 2024™, FIFA Club World Cup 2025™, and clubs such as Paris Saint-Germain. In 2024, Hisense further strengthened its sports partnerships by forming a strategic alliance with Real Madrid focused on the MEA region, highlighting its commitment to excellence and innovation.

With 34 industrial parks, 26 R&D centres and 66 overseas companies, Hisense continues to lead the industry with a diverse range of products. With regional headquarters in Dubai, UAE, and 5 offices across the MENA region, Hisense ensures efficient manufacturing, innovation, and distribution, to meet the evolving needs of consumers in the market. Stay updated with all the latest developments on the website: https://hisenseme.com/

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LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

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5 hours ago

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October 24, 2026

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Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

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SOURCE LEAP Group

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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6 hours ago

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October 24, 2026

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

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SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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6 hours ago

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October 24, 2026

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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