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Netskope Threat Labs: Phishing Clicks Nearly Tripled in 2024, Ubiquitous Use of Personal Cloud Apps and GenAI Tools Require Modern Workplace Security to Mitigate Risk

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New research details rising enterprise cloud security risks, successful strategies adopted to manage genAI risks in 2024

SANTA CLARA, Calif., Jan. 7, 2025 /PRNewswire/ — Netskope, a global leader in Secure Access Service Edge (SASE), today shared new research showing that, as a result of the growing prevalence and sophistication of phishing attacks, enterprise employees click on phishing lures nearly three times more in 2024 compared to the prior year. The findings, based on data gathered by Netskope from enterprises worldwide, and published as part of Netskope’s annual Cloud & Threat Report, reveal growing security risks related to the persistent use of personal cloud apps and continued adoption of genAI tools in the workplace, underscoring the need to adopt modern data security to proactively manage that risk.

Phishing lures triple in success rate

Despite organizations’ repeated attempts at security awareness training, with a particular emphasis on how employees can avoid being phished, in 2024 enterprise users clicked on phishing lures at a rate nearly three times higher than in 2023. More than eight out of every 1,000 users clicked on a phishing link each month – up 190% from last year when fewer than three per thousand enterprise users fell prey to phishing attempts.

Where attackers host their malicious payloads is also an element of social engineering. Attackers want to host malicious content on platforms where victims place some implicit trust, including popular cloud apps such as GitHub, Microsoft OneDrive, and Google Drive. In 2024, downloads of malicious content from popular cloud apps occurred in 88% of organizations at least once per month.

The top target for phishing campaigns that users clicked on in 2024 were cloud applications, representing more than a quarter of all phishing clicks at 27%. Among the cloud apps, Microsoft was by far the most targeted brand at a rate of 42% where attackers targeted Microsoft Live and Microsoft 365 credentials.

Personal apps blurring the lines

The ubiquity of personal cloud apps in the enterprise has created an environment where employees are knowingly or unknowingly using these apps to process or store sensitive information, leading to loss of organizational control over data and potential data breaches. Among the top personal apps that users send data to are cloud storage, webmail, genAI, social media, and personal calendar apps.

In 2024, 88% of all employees used personal cloud apps each month, with more than one out of every four users (26%) uploading, posting, or otherwise sending data to personal apps. Sensitive data being leaked through personal apps is top of mind for most organizations, with the most common type of data policy violation being for regulated data (60%), which included personal, financial, or healthcare data being uploaded to personal apps. The other types of data involved in policy violations include intellectual property (16%), source code (13%), passwords and keys (11%), and encrypted data (1%).

GenAI growth trends continue

In 2023, genAI came roaring into the workplace, and growing adoption of genAI apps by both organizations and users—as well as the overall volume of genAI apps in use— continued through 2024. Specifically:

Organizational use grew from 81% of companies using genAI apps in 2023 to 94% in 2024. ChatGPT continues to be the most popular genAI app, being used in 84% of organizations.Employee use rate of genAI apps tripled from 2.6% of all people in organizations to 7.8%. Retail and technology organizations lead all industries with an average of more than 13% of all employees using genAI apps monthly.Organizations now use an average of 9.6 genAI apps, up from 7.6 a year ago. The top 25% of organizations now use at least 24 genAI apps, whereas the bottom 25% are using 4 genAI apps at most.

Managing the genAI data risk

As genAI apps continued to solidify their standing as an enterprise mainstay (94% of organizations now use them) in 2024, organizations have shown they are still in the early stages of putting controls in place for the safe enablement of genAI and to help mitigate the data risks posed by genAI apps:

45% of organizations use DLP to control the flow of data into genAI apps. Industry adoption of DLP for genAI varies widely with telecommunications the highest at 64%.34% of organizations use real-time interactive user coaching to empower individuals to make appropriate and informed decisions.73% of the time, when prompted with warnings of a potential company violation, users opt to not proceed based on coaching information provided.73% of organizations block at least one genAI app, with a steady rate of 2.4 genAI apps blocked on average year over year.The number of apps blocked by the top 25% of all organizations blocking genAI apps has more than doubled from 6.3 apps to 14.6 over the past year.

Key takeaways for organizations

Netskope recommends organizations take the following steps to protect their environments:

Users are being bombarded with phishing links from all directions: email, social media, ads in search engine results, and all over the web. Furthermore, genAI is making it easier for attackers to craft convincing phishes. All of this underscores that relying on education alone to help users detect a phishing attempt is insufficient and must be coupled with investments in modern data protection.

Employees will continue to accidentally (or intentionally) share files via their personal accounts, include proprietary information in their personal backups, and use personal app instances to take data when leaving the organization. Regardless of intent, organizations must limit access to only those apps that serve a legitimate business purpose, create a review and approval process for new apps and implement a continuous monitoring process that will alert security operators when apps are being misused or have been compromised.

The trajectory of more organizations and more employees using genAI will continue into 2025 as genAI becomes more entrenched in the workplace. At the same time, the number of genAI apps will continue to grow, necessitating controls to ensure that only approved apps are used, and only for approved use cases. Organizations should use modern data security to control data movement into approved apps, leverage real-time user coaching to empower people to make informed decisions when using genAI apps, and implement controls that block unapproved apps.

“The common thread for organizations working to safely enable the use of apps in the enterprise, and mitigate the challenges across the threat landscape, is the need for modern data security,” said Ray Canzanese, Director of Netskope Threat Labs. “Gone are the days when data security was an afterthought. It must be seamlessly integrated into every aspect of an organization’s operations. From defending against phishing to safeguarding personal apps and managing genAI, data security is no longer just a perimeter defense. It is a dynamic, proactive framework with real-time user coaching, DLP, and app-specific controls to stay ahead of an ever-changing threat landscape.”

Read the full Cloud and Threat Report: 2025 here. For more information on cloud-enabled threats and the latest findings from Netskope Threat Labs, visit Netskope’s Threat Research Hub.

About Netskope
Netskope, a global SASE leader, helps organizations apply zero trust principles and AI/ML innovations to protect data and defend against cyber threats. Fast and easy to use, the Netskope One platform and its patented Zero Trust Engine provide optimized access and real-time security for people, devices, and data anywhere they go. Thousands of customers trust Netskope and its powerful NewEdge network to reduce risk and gain unrivaled visibility into any cloud, SaaS, web, and private application activity—providing security and accelerating performance without compromise.

Learn more at netskope.com, on the Netskope blog, on LinkedIn, and Instagram.

Media Contacts:
press@netskope.com

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SOURCE Netskope

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POVADDO LAUNCHES NEW RESEARCH SERVICE GIVING ORGANIZATIONS DIRECT ACCESS TO INSIGHTS FROM PUBLIC POLICY PROFESSIONALS IN THE U.S. AND EUROPE

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53 minutes ago

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May 4, 2026

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The Povaddo Panel Omnibus introduces a new shared-survey format that makes high-quality policy professional insights accessible at a fraction of the cost of a bespoke study

ST. LOUIS, May 3, 2026 /PRNewswire/ — Povaddo, a leading provider of public opinion and policy elite research, today announced the launch of the Povaddo Panel Omnibus — a new research service that gives companies and organizations an efficient, cost-effective way to access public policy professional insights across the United States and Europe. Unlike Povaddo’s custom research offerings, the omnibus format allows multiple organizations to share survey space, significantly reducing cost while maintaining the same access to high-quality insights.

Launched in 2018, the Povaddo Panel was built to meet the growing demand for research insights from individuals who shape, influence, and analyze public policy as part of their daily work. Over the past eight years, the panel has grown to nearly 5,000 public policy professionals worldwide, including more than 2,000 in the United States. Many panelists are former elected officials, including former Members of Congress. Each panelist is individually verified to ensure both authenticity and quality.

The 2026 Povaddo Panel Omnibus schedule includes three waves, with the first launching on June 15. Companies and organizations can field questions among 200 U.S. public policy professionals and/or 200 European public policy professionals, with results delivered within two weeks. Pricing begins at $4,500 for a five-question package among one audience, or $8,000 for both the U.S. and European audiences. Each omnibus package includes:

Question consultation to ensure clarity and effectivenessData collection among the selected audienceTopline results for the total sample and key subgroups

To learn more, reserve space in an upcoming wave, or submit questions, please visit the “Omnibus” section of Povaddo’s website or email omnibus@povaddo.com.

“Companies and organizations that want to understand what public policy professionals think—whether about their brand or an issue they are facing—now have a new and more streamlined way to do so. While organizations have long been able to commission custom research through Povaddo, our new omnibus survey among public policy professionals fills an important need in the research marketplace,” said Brooke Hayes, Executive Vice President of Povaddo, who oversees the Povaddo Panel and the firm’s new omnibus research service.

“The organizations that navigate complex policy environments most successfully are the ones that understand how the policy community thinks. The Povaddo Panel Omnibus makes that kind of insight accessible and actionable for any organization that needs it,” said William Stewart, President and Founder of Povaddo. “What’s more, we know many senior management teams are keen to measure their organizations’ reputation among this elite audience.”

The Povaddo Panel Omnibus launches alongside Povaddo’s most recent thought leadership study, which illustrates the kind of distinctive insights the panel is uniquely positioned to deliver. Povaddo’s 2026 survey of public policy professionals in the U.S. and Europe examines attitudes toward artificial intelligence, including AI regulation, labor market impact, misinformation risk, and the broader existential concerns of the policy community. A high-level summary of select key findings is available on Povaddo’s website, and the complete 38-page report is available for purchase at $500.

About Povaddo: Povaddo specializes in public opinion and policy elite research. Founded in 2009, Povaddo is recognized as a trusted advisor to top-tier organizations that are navigating complex issues management, strategic communications, corporate reputation, and business transformation challenges. Povaddo’s expertise spans external affairs, corporate affairs, public affairs, government affairs, regulatory affairs, scientific affairs, corporate communications, and business planning and strategy. For more information, please visit www.povaddo.com.

Inquiries:

Brooke Hayes
+1 (855) 768-2336
hayes@povaddo.com

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SOURCE POVADDO LLC

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Tianma Highlighting Micro-LED HUD, Ultra-High-Refresh AMOLED, and Glasses-Free 3D Medical Display at Display Week 2026

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53 minutes ago

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May 4, 2026

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Tianma, a leading global manufacturer of flat panel displays, will showcase its latest display innovations at SID Display Week 2026, taking place May 5–7 at the Los Angeles Convention Center. At Booth 805, South Hall, Tianma will highlight three key technology demonstrations spanning automotive, mobile, and medical applications: a Micro-LED head-up display (HUD) designed for extreme brightness and transparency, an ultra-high-refresh-rate AMOLED display engineered for next-generation mobile performance, and a glasses-free 3D medical display enabling real-time 2D/3D visualization.

CHINO, Calif., May 3, 2026 /PRNewswire-PRWeb/ — Tianma, a leading global manufacturer of flat panel displays, will showcase its latest display innovations at SID Display Week 2026, taking place May 5–7 at the Los Angeles Convention Center.

At Booth 805, South Hall, Tianma will highlight three key technology demonstrations spanning automotive, mobile, and medical applications: a Micro-LED head-up display (HUD) designed for extreme brightness and transparency, an ultra-high-refresh-rate AMOLED display engineered for next-generation mobile performance, and a glasses-free 3D medical display enabling real-time 2D/3D visualization.

This year, at the annual Business Conference on Monday, May 4, Tianma’s Jun Chen, Ph.D., Senior Manager, Automotive Market Development, will be a featured panelist during the Automotive Forum. In addition, Tianma has entered several new cutting-edge products and technologies into SID’s annual People’s Choice Awards competition, honoring the best products at Display Week.

KEY TECHNOLOGY HIGHLIGHTS

Micro-LED IRIS HUD for Next-Generation Automotive Displays

Tianma’s 12-inch Micro-LED IRIS HUD is engineered to address one of the most critical challenges in automotive display design: maintaining visibility under all lighting conditions without compromising driver awareness.

Delivering peak brightness exceeding 120,000 nits, the display remains clearly visible even in direct sunlight. Its Micro-LED architecture enables an ultra-thin optical engine (approximately 2 mm), while a transparent front-window design eliminates the need for black masking layers — preserving the driver’s field of view and supporting more advanced, integrated cockpit designs.

Ultra-High-Refresh AMOLED for Next-Generation Mobile Performance

In mobile display technology, Tianma will showcase a 6.32-inch AMOLED display with a 240Hz refresh rate, designed to overcome the traditional trade-offs between speed and image accuracy. The display incorporates a dual-track pixel driving architecture, separating data writing and threshold compensation to maintain stable, precise pixel control at high refresh rates. This approach significantly reduces motion artifacts while preserving low-gray detail, enabling smoother visuals and improved image stability for high-performance mobile applications.

Glasses-Free 3D Medical Display with Multi-Region 2D/3D Switching

For advanced professional applications, Tianma will present a 27-inch 4K medical-grade glasses-free 3D display, introducing multi-region 2D/3D switching capabilities. Unlike conventional systems limited to full-screen 3D, this display enables simultaneous presentation of 2D and 3D content, with seamless, real-time switching between modes. The system integrates low-latency eye tracking and real-time rendering, making it well suited for medical environments where precision, flexibility, and sterile operation are critical.

BROAD PORTFOLIO OF DISPLAY INNOVATIONS

In addition to these featured technologies, Tianma will present a wide range of display solutions across automotive, consumer, and professional applications.

In automotive, Tianma will showcase a transparent Micro-LED tiling display with over 60% transparency and a scalable, modular design, along with a 43.7-inch ultra-wide IRIS HUD featuring high brightness and curved integration for immersive cockpit environments.

In consumer electronics, Tianma will highlight its latest AMOLED innovations, including SLOD and U11 architectures designed to improve efficiency, brightness, and device lifetime, as well as a foldable AMOLED prototype engineered to reduce crease visibility and improve durability.

For IT applications, Tianma will demonstrate a 27-inch QHD Oxide TFT LCD with a native 610Hz refresh rate, setting a new benchmark for ultra-high-frame-rate displays.

In professional and industrial applications, Tianma will also feature an adaptive refresh Oxide display (20–144Hz) designed to balance high performance with power efficiency.

Advancing Display Innovation Across Applications

Together, these demonstrations reflect Tianma’s continued investment in Micro-LED, AMOLED, and advanced LCD technologies, enabling new levels of performance, efficiency, and integration across automotive, consumer, and professional markets. More information about the innovative new display solutions being displayed by Tianma is available at Booth 805 at Display Week and in the Tianma press kits, accessible online at usa.tianma.com/press Visit usa.tianma.com for more details.

About Tianma America, Inc.

Tianma America delivers advanced display solutions for the Americas, leveraging the global resources and innovation of the Tianma Group. Our expertise spans small to medium-size displays for a wide range of applications, including automotive, industrial, medical, consumer electronics, and emerging technologies.

As part of the Tianma Group, we combine world-class R&D with manufacturing capabilities across China and Japan to offer cutting-edge technologies such as TFT, LTPS, Oxide-TFT, AMOLED, flexible and transparent displays, and integrated touch solutions.

Through a strong network of distributors and partners, Tianma America provides complete display module solutions that meet the highest standards of quality and performance.

Specifications and pricing are subject to change without notice.

Media Contact

Dale Maunu, Tianma America, Inc., 1 408-313-5642, Dale.Maunu@Tianma.com, usa.tianma.com

Bill Maurer, Macrovision, 1 215-327-8109, bill@macrovis.com, macrovision.com

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SOURCE Tianma America, Inc.

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FranklinWH Introduces Enhanced 15 kWh aPower in Australia and New Zealand

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3 hours ago

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May 3, 2026

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Expansion comes as policy shifts and rising power costs accelerate demand for residential energy storage

SYDNEY, May 4, 2026 /PRNewswire/ — FranklinWH, a leading provider of whole-home energy management and battery storage solutions, today announced the launch of its enhanced 15 kWh aPower battery in Australia and New Zealand, as demand for residential energy storage continues to grow, driven by evolving policy settings and increasing interest in energy independence.

The updated aPower builds on the company’s established platform, increasing usable capacity from 13.6 kWh to 15 kWh and raising warrantied throughput from 43 MWh to 60 MWh, an increase of 40 percent. These updates deliver more usable energy over the life of the system while maintaining the same footprint and price.

“The energy landscape is shifting quickly, and more homeowners are thinking beyond the upfront specs to what really pays off over time,” said Steve Ruskin, General Manager of FranklinWH Australia. “This upgrade is about delivering more performance over the life of the system, more usable energy, greater throughput, while staying true to our ‘buy once, buy right’ philosophy.”

The increase in warrantied throughput translates into savings for homeowners. Based on typical usage patterns and an electricity rate of A$0.35 per kilowatt-hour, the additional throughput may represent up to approximately A$5,950 in value over the lifetime of the system. The increase in usable capacity also improves energy density, lowering the effective cost per kilowatt-hour and supporting more efficient use of stored energy.

The 15 kWh configuration also aligns with current and upcoming policy frameworks benefitting residential battery adoption. This includes the updated Cheaper Home Batteries Program, with changes coming into effect for Australian homeowners from 1 May, 2026, helping households maximise value as incentives continue to evolve.

As the residential battery market expands, FranklinWH continues to focus on reliability and system performance. The aPower incorporates design elements to support durability, including structural reinforcement to reduce cell stress over time, per-cell temperature monitoring, and the separation of the battery pack and control systems to maintain reliable performance.

“We believe performance should be measured over years, not just at installation,” Ruskin added. “We focus on building systems that deliver consistent, reliable results over time. That long-term perspective is what ultimately defines value for homeowners.”

The aPower is designed to operate as part of the FranklinWH System, an integrated home energy management platform that coordinates energy generation, storage, and consumption. The system is designed to optimise multiple energy inputs, provide reliable backup power, and support more efficient and independent energy use at the household level.

About FranklinWH

FranklinWH Energy Storage is the manufacturer of the FranklinWH System. FranklinWH is a market-oriented, research-driven company focused on next-generation residential energy management and storage solutions. Located in Macquarie Park, Sydney with a global head office in the San Francisco Bay Area, FranklinWH’s team has decades of experience in energy systems, from design, through manufacturing, to sales and installation. FranklinWH is AVL-listed with multiple financial institutions.

Contact: Media@franklinwh.com

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SOURCE FranklinWH Australia Pty Ltd

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