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The Return of Area-51

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ROUND ROCK, Texas, Jan. 6, 2025 /PRNewswire/ — Alienware is reintroducing the iconic Area-51 back into the family, reanimated in desktop and laptop forms. Deep lore underpins Area-51, dating back to 1998. While the design, technology and gameplay have evolved significantly from iteration to iteration, one fact has remained the same: Area-51 represents the best that Alienware offers.

 

Reclaiming its position at the apex of our portfolio, the new Area-51 Desktop and Area-51 Laptops debut an arsenal of cutting-edge features to power the next generation of AAA gameplay. Powered by NVIDIA® Blackwell, GeForce RTX™ 50 Series GPUs multiply performance with NVIDIA DLSS 4, generate images at unprecedented speed, unleash creativity with NVIDIA Studio and support the latest NVIDIA NIM microservices—optimized AI models for language, speech, vision, content generation and more—that let enthusiasts and developers build AI assistants, productivity plug-ins and content creation workflows with peak performance.

[Also announced today is a brand-new flagship Alienware 27 4K QD-OLED display which you can learn more about here]

ALIENWARE AREA-51 DESKTOP
Area-51 Desktop makes a bold entrance to retake the throne as Alienware’s flagship gaming PC. With this edition, we are returning to our roots with a machine that caters to the desires of PC gaming enthusiasts and longtime Alienware fans who have a deep appreciation for technology and a can-do attitude for manually customizing their build to their needs. It is an icon that honors the wishes of all gamers seeking unyielding performance and the ability to make serious upgrades for years to come.

We devoted years to carefully planning and developing this platform, guided each step of the way by learnings gathered from the gaming community. This feedback helped shape the direction of this platform, influencing all aspects from product design to technology implementation to airflow patterns.

DECLASSIFIED VIDEO

As our full-size 80L tower, it stands tall as our marquee platform designed for gamers seeking elite performance and standard components in a scalable design.

Elite Performance: With available headroom for more than 600W of dedicated graphics power and up to 280W of dedicated processing power, Area-51 supports the highest performance components up to an NVIDIA GeForce RTX 5090 GPU and Intel® Core™ Ultra 9 285K CPU, allowing games to run and sustain at their limits.Standard Components: Industry standard components allow the most critical parts to be easily replaced and serviced, including the motherboard, power supply, CPU, GPU, RAM, storage, fans and more.Scalable Design: At 80L, this full-size tower is designed to comfortably support and exceed the size requirements of today’s largest components, prepare for future upgrades, and create the ideal thermal solution.

Positive Pressure Design
With every Alienware product launch, the chief charter for our engineers is to maximize gaming performance while maintaining low temperatures and noise. The thermal architecture and airflow decisions are a critical piece of that puzzle. 

We looked at various airflow models to determine the most effective thermal design and then sculpted the overall desktop blueprint around this solution.

After countless tests, we implemented an all-new positive pressure airflow system with three different fan sizes that all point inward toward the chassis to pull in cool air from the environment. Gaskets inside the chassis create a seal to prevent leakage and build positive pressure that expels heated air out the back with a pressurized passive exhaust. That’s right – there are no exhaust fans. This approach reduces air recirculation to maximize overall flowrate.

Here’s how it works… Dual 140mm fans direct cool ambient air upward toward the GPU fans ensuring maximum graphics performance. Larger dual 180mm fans push air laterally toward the GPU, CPU and memory from the front of the chassis. Lastly, dual or triple 120mm fans are included for liquid cooling configurations to pull in additional air from the top. This creates a greater internal air pressure compared to the outside and forces heated air to expel through the rear of the chassis.

By combining these larger fan sizes and advanced liquid cooling configurations, the positive pressure design moves 25% more air through the chassis, helping Area-51 run up to 13% cooler and 45% quieter during graphics intensive tasks[i].

All these advancements translate to real performance improvements to the tune of 50% more processing power[ii], making Area-51 ready to meet the demands of today and anticipate the needs of the future.

Upgradeability, Maintenance and Materials
Upgradeability is an integral part of the Area-51 customer experience. QR codes found inside the chassis guide customers to instructional videos on how to complete updates, repairs and modifications of key components. This includes guides on how to change the RAM, GPU, SSD, power supply and conduct basic maintenance like cleaning filters and fans. The motherboard is also replaceable with the purchase of an optional AlienFX motherboard harness that is required when installing third-party aftermarket motherboards.

Gamers can stop dust in its tracks and keep the system performing at its best for longer with three removable, cleanable filters on the front, top and bottom air intakes. The filters ensure unrestricted airflow and minimize dust accumulating on internal components such as fans.

The spacious full-tower design allows easy access to the inside of the desktop with plenty of room for your hands to maneuver around. A knob on the back of the desktop unlocks the dual side doors so you can easily access the interior components. Once open, gamers will find a spacious interior behind the tempered glass panel along with neatly organized cable routing behind the solid side panel. A handle recess on the back of the machine and the front loop allows for easy lifting – though we recommend grabbing a friend to help.

Top-Shelf Performance Features
At the heart of the experience is the selection of high-performance components. Here’s our quick overview of additional components that complete the Area-51 Desktop experience:

Dual channel RAM configurations up to 64GB DDR5 XMP (2x 32GB) at 6400 MT/s.Up to 8TB of Storage via 4TB NVMe M.2 PCIe Gen4 SSD (boot) + 4TB NVMe M.2 PCIe Gen4 SSD (storage).Armed with either 360mm Liquid Cooling (LC) or 240mm LC, while enabling a DIY upgradeability path to 420mm LC.Powered by a 1500W Platinum Rated ATX12VO Power Supply (PSU) or an 850W Gold Rated ATX12VO PSU.Seven customizable AlienFX lighting zones with over 16.7 million colors and six different lighting effects, all managed in the Alienware Command Center (AWCC).Optional Alienware Elite Care customer support, offering 24/7 customer support, accidental damage coverage, onsite repairs and more. [scroll down to learn more]Built with recycled materials including 85% post-consumer recycled plastic and power supply units with 50% recycled steel and recycled copper[iii].

Pricing and Availability

Availability: First available later in Q1 with select configurations. Additional graphics options and configurations will arrive later including the entry configuration.Launch Configuration Price: ~$4,499 (w/ NVIDIA GeForce RTX 5080 GPU)Entry Configuration Price: Coming Soon

Alienware Area-51 Desktop Press Kit

ALIENWARE AREA-51 LAPTOPS
The mobile cavalry has landed with the introduction of Area-51 laptops. These 18-inch and 16-inch laptops have an acute focus on power, performance and innovative engineering in a new otherworldly design language. Like its desktop counterpart, Area-51 laptops are an expression of maximum performance that cater to gamers seeking the preeminent gaming experience.

Armed to the nines with next-gen high-performance technology and enveloped in our brand-new industrial design, Area-51 symbolizes the next act for Alienware.

Elite Performance: Area-51 unleashes 280W of combined power across an NVIDIA GeForce RTX 50 Series Laptop GPU and an Intel® Core™ Ultra CPU – delivering exceptional performance.Robust Thermals: A new intricate thermal architecture enables Area-51 to move up to 35% more air through the system while being 15% quieter[iv].Sophisticated Design: Area-51 laptop design exudes a mysterious identity that invokes curiosity while elevating comfort and functionality.

New Design Language Inspired by Extraterrestrial Phenomena
The brand-new Area-51 laptops are designed to evoke a sense of mystery and transcendence that is distinctly alien. They represent the next step in our ever-evolving design journey and mark a new era for Alienware. Dubbed AW30, this new design language takes inspiration from extraterrestrial phenomena, including the Aurora Borealis, more commonly referred to as the Northern Lights.

This calls forward a more serene, ethereal and sophisticated experience that can adapt to your surroundings.

New Liquid Teal finish on the anodized aluminum gives the system a dark iridescent sheen that shifts colors when light is absorbed.Translucent thermal shelf located on the rear is illuminated by gradient, AlienFX lighting animations that imitate the unpredictable motions of the Aurora Borealis. In this spirit, lighting is now used on the surfaces as opposed to being a graphic element.New signature Aurora lighting effect serves as a boot up animation interacting with all AlienFX lighting zones and is accompanied by a new startup sound effect.Clear Gorilla Glass window on the underside of the laptop provides a view into the inner-workings of the machine, paying homage to a retro-futuristic design.[v]RGB fans cast an underglow through the clear window and up through the keyboard deck for added ambiance.[vi]Zero Hinge design delivers a cleaner, sleeker exterior that features fluid contours and clean lines.

Unmatched Performance
Area-51 supports the highest total power ceiling in a gaming laptop, pushing the limit by dedicating up to 175W of total graphics power (TGP) and up to a 105W thermal design profile (TDP) toward processors simultaneously. Powered by up to an NVIDIA GeForce RTX 5090 Laptop GPU and up to an Intel® Core™ Ultra 9 275HX CPU, this 280W in total package power (TPP) is the budget sum that you can use to drive your games, creation, hobbies and productivity apps.

Alienware engineers have upgraded our laptop design with a more advanced Cryo-tech™ thermal architecture to unlock newfound levels of performance, cooling and airflow. Managing airflow, fan speed, module design and thermal interface material are core parts of this approach. Compared to previous Alienware laptops, the new Area-51 laptops move up to 37% more air through the system while being 15% quieter[vii]. 

Today’s world empowers us to multitask at a level only previously imagined in fiction.  This requires high-speed memory to store calculations for the processor. To achieve that, Area-51 offers XMP (Extreme Memory Profile) memory at speeds of up to 7200 MT/s scaling higher than ever on an Alienware laptop. So, yes, you can do more, faster.

As the bedrock for all the data from Windows to your games to your most precious archives, Area-51 are the first Alienware laptops to support Gen 5 Solid State Drives (SSDs). This is the latest in storage technology and it delivers the most amount of data throughput per watt. That means the hardware alone gets you performance and efficiency in everything you do. When combined with Microsoft DirectStorage technology, now the GPU can directly access SSDs which makes games run even faster than ever before. Now configurable with up 12TB of Storage.[viii]

Area-51 includes technology advancements chosen to make your everyday life synonymous with high performance even when you’re not gaming, competing, or creating. You can find a detailed view of all the premium features offered by Area-51 in our press kit.

Pricing and Availability

Availability: First available later in Q1 with select configurations. Additional graphics options and configurations will arrive later including the entry configuration.Launch Configuration Price: ~$3,199 (w/ NVIDIA GeForce RTX 5080 GPU)Entry Configuration Price: ~$1,999

Alienware 16 and 18 Area-51 Laptop Press Kit

UPDATES TO THE ALIENWARE AURORA
Complimentary to Area-51 is our Alienware Aurora Desktop, a mid-sized tower for gamers keen on a compact yet high-performance gaming experience. The 2025 edition of Alienware Aurora ushers in a boost in gaming performance provided by the latest NVIDIA GeForce RTX 50 Series GPUs powered by NVIDIA Blackwell and Intel® Core™ Ultra 2 processors.

Pricing and Availability

Availability: First available later in Q1 with select configurations. Additional graphics options and configurations will arrive later including the entry configuration.Launch Configuration Price: Coming SoonEntry Configuration Price: Coming Soon

Alienware Aurora Desktop Press Kit

INTRODUCING ALIENWARE ELITE CARE
Elite Care is an all-new customer support program dedicated for Alienware customers to provide specialized gaming support.

Next Level Gaming Support: Our 24/7 gaming experts provide end-to-end assistance, from installation to optimizing settings for smooth gameplay.Support Essentials: Unlock 24/7 elite support, onsite repairs, international travel support, data back-up & parental control assistance, accidental damage service with no deductible, and for Alienware laptops, extended battery service included.[ix]SupportAssist: Built-in smart technology that predicts and resolves issues, removes viruses and malware and automatically boosts performance and network connectivity.

Alienware Elite Care Press Kit

[i] Based on internal analysis during September 2024 comparing the Alienware Area-51 desktop to the two previous Intel-based Alienware Aurora desktops. All configurations used NVIDIA GeForce RTX 4090 GPU and Intel® Core™ i9K-class processors with liquid cooling. Actual results may vary.
[ii] Based on internal analysis during September 2024 comparing the Alienware Area-51 desktop to the two previous Intel-based Alienware Aurora desktops. All configurations used NVIDIA GeForce RTX 4090 GPU and Intel® Core™ i9K-class processors with liquid cooling. Actual results may vary.
[iii] Percentage is based on plastic weight. Applicable to the front and inner frame, front bezel, rear left and right support trims. Based on internal analysis, November 2024.
[iv] Based on internal analysis on October 2024 comparing Alienware 16 Area-51 and Alienware x16 R2
[v] With NVIDIA GeForce RTX 5070 GPU configurations or better.
[vi] With NVIDIA GeForce RTX 5070 GPU configurations or better.
[vii] Based on internal analysis on October 2024 comparing Alienware 16 Area-51 and Alienware x16 R2
[viii] Available in participating countries.
[ix] Based on internal analysis, April 2024

 

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TCL Congratulates Spain’s National Football Team on a Historic Championship Victory

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July 21, 2026

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TCL joins supporters across Spain in celebrating La Roja’s return to the summit of international football

PARIS, July 21, 2026 /PRNewswire/ — TCL, a leading global consumer electronics brand and premium partner of the Royal Spanish Football Federation (RFEF), congratulates the Spanish national football team, who picked up the biggest trophy of the summer this weekend.

Sixteen years after La Roja’s first triumph, Spain has once again delivered a defining moment in the country’s sporting history. Since 2023, TCL has supported the Royal Spanish Football Federation, sharing the passion for a sport capable of uniting generations and creating unforgettable moments for fans globally.

“Congratulations to La Roja on this extraordinary achievement. Their journey reflects the talent, determination and collective spirit that make football a powerful source of inspiration,” said Stefan Streit, CMO at TCL Europe. “As premium partner of the Royal Spanish Football Federation, we are proud to celebrate alongside supporters across Spain and help fans experience the games through the latest technologies.”

A Victory Shared Beyond the Stadium

At a time when entertainment is enjoyed across multiple devices, a major football final remains one of the few occasions that can gather families and friends around the same screen. These are the moments TCL builds its entertainment technology to serve.

The TCL SQD-Mini LED TV Series is designed to bring greater scale, detail and intensity to live sport, combining precise light control, vivid colour and immersive large-screen viewing. Paired with powerful home audio, TCL televisions help audiences follow the movement of the match, hear the energy of the crowd and experience every moment with greater impact.

Beyond home entertainment, TCL’s wider ecosystem of air conditioners, refrigerators, washing machines and connected lifestyle products supports comfort throughout the home, whether families are preparing for the match, welcoming friends or celebrating together after the final whistle.

Supporting La Roja and the Power of Sport

TCL takes pride in its extensive sports sponsorships and in supporting leading national football teams across Europe.

As premium partner of the Royal Spanish Football Federation, TCL brings the passion and determination of La Roja closer to supporters while reinforcing its commitment to enhancing the way major sporting moments are experienced at home.

In Italy, TCL partners with the Federazione Italiana Giuoco Calcio, supporting the viewing experience for Azzurri fans. The company is also present in Germany as official partner of the German Football Association, alongside its support for the Polish, Czech and Slovak national football teams. TCL is also a global partner of Arsenal Football Club, extending its connection with football fans across international markets.

TCL’s commitment to sport also extends beyond football. Most recently, the company became a Worldwide Olympic and Paralympic Partner through to 2032, supporting fan and athlete experiences across the Olympic and Paralympic Games. This reflects TCL’s long-term commitment to using technology to enhance the sporting experience and its belief in the power of sport to unite cultures, communities and generations.

Discover TCL products designed to elevate the home viewing experience: https://www.tcl.com/eu/en

About TCL

TCL Electronics specializes in the research, development and manufacturing of consumer electronics including TVs, mobile devices, audio devices, smart home products and appliances. Combining thoughtful design and innovative technology to inspire greatness, our lineup delivers must-have features and meaningful experiences. As one of the world’s largest consumer electronics brands, our vertically integrated supply chain, and state-of-the-art display panel factory help TCL deliver innovation for all. For more information, please visit: https://www.tcl.com

TCL is a registered trademark of TCL Corporation. All other trademarks are the property of their respective owners. 

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Unlimited Systems Data Breach Exposes Patient Health and Personal Information: Edelson Lechtzin LLP Investigates Class Action Claims

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July 21, 2026

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National data breach law firm offering free case evaluations to individuals whose personal and protected health information may have been exposed after an unauthorized actor accessed files maintained by healthcare software vendor Unlimited Technology Systems, LLC.

NEWTOWN, Pa., July 20, 2026 /PRNewswire/ — Edelson Lechtzin LLP, a national class action law firm, is investigating data privacy claims arising from the Unlimited Systems data breach, a cybersecurity incident that exposed personal and protected health information maintained by Unlimited Technology Systems, LLC (“Unlimited”), a healthcare practice management software and revenue cycle management company. Unlimited disclosed the incident in a sample notice submitted to the Iowa Attorney General’s Office on July 1, 2026, after determining that an unauthorized actor had accessed files containing the personal and health information of patients served through its practice management software.

What Happened

On October 19, 2025, Unlimited Technology Systems detected unauthorized activity within its commercial data center and launched an investigation with the assistance of a cybersecurity forensic firm. That investigation determined that, between October 5, 2025, and October 10, 2025, an unauthorized actor accessed files and may have obtained copies of personal information belonging to patients of the healthcare providers Unlimited serves. Unlimited states that it notified law enforcement and conducted a review of the data involved, and it later disclosed the incident to state regulators, including through a sample notice submitted to the Iowa Attorney General’s Office on July 1, 2026. The total number of individuals affected nationwide has not been publicly disclosed.

Information Exposed

The Unlimited Systems data breach may have compromised both personally identifiable information (PII) and protected health information (PHI). The PII potentially involved includes names, Social Security numbers, dates of birth, email and mailing addresses, phone numbers, demographic information, and scanned documents such as copies of driver’s licenses or other government identification, insurance cards, and intake forms. The PHI potentially involved includes health insurance policy numbers, claims and benefits information, medical record numbers, dates of service, and diagnosis information.

Who Is Behind the Unlimited Systems Data Breach?

As of Unlimited’s disclosure, no data extortion or ransomware group has publicly claimed responsibility for the attack, and Unlimited has not publicly identified the responsible threat actor.

Who May Be Impacted

Patients of healthcare providers that use Unlimited Technology Systems’ practice management software — including individuals who receive notice that their information was involved in the incident — may face an increased risk of identity theft and fraud.

Your Legal Options

Edelson Lechtzin LLP is investigating a potential class action to pursue legal remedies on behalf of individuals whose sensitive personal and protected health information may have been compromised in the Unlimited Systems breach. The firm will evaluate your rights and potential claims at no cost.

Contact Us for a Free Case Evaluation

Speak confidentially with a data privacy attorney today: Marc Edelson, Esq., Edelson Lechtzin LLP, 411 S. State Street, Suite N-300, Newtown, PA 18940; Phone: 844-696-7492 ext. 2; Email: medelson@edelson-law.com; Web: www.edelson-law.com. Or click HERE to request a free consultation.

Recommended Protective Steps

Review account statements, credit reports, and explanation-of-benefits statements from your health insurer regularly, and remain vigilant for suspicious activity. If Unlimited Technology Systems offered you complimentary identity monitoring services through Kroll, consider enrolling using the activation code and verification ID included in your notification letter before the deadline stated in the notice. Confirm whether your information was involved in the incident and preserve any letters or emails you received about the breach. Consider placing fraud alerts and credit monitoring, and consider requesting an IRS Identity Protection PIN to guard against tax-related fraud. Those with questions may also call the dedicated assistance line at 844-576-3063.

About Unlimited Technology Systems

Unlimited Technology Systems, LLC is a healthcare software and revenue cycle management company based in Montgomery, Ohio. It provides practice management software to healthcare organizations and providers and processes data on their behalf, which is why patients of those providers may be affected by this incident even without a direct relationship with the company.

About Edelson Lechtzin LLP

Edelson Lechtzin LLP is a national class action law firm with offices in Pennsylvania and California. In addition to data breach litigation, the firm handles class and collective actions involving securities and investment fraud, federal antitrust violations, ERISA employee benefit plans, wage theft, and consumer fraud

Media and Partnership Inquiries: Use the contact information above to connect with our team regarding interviews, co-counsel opportunities, and referral partnerships.

Legal Notice: This press release may be considered Attorney Advertising in some jurisdictions.

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Binance Further Expands VIP Access with Updated Holder and OTC Criteria

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July 21, 2026

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Lower Holder VIP 3 threshold and OTC Spot Volume recognition make VIP progression more accessible

ABU DHABI, UAE, July 21, 2026 /PRNewswire/ — Binance today announced further updates to its VIP Program criteria, lowering the VIP 3 Wallet Assets threshold and integrating OTC Spot Trading Volume into Spot Trading Volume calculations for VIP qualification.

The updates build on Binance’s March 2026 VIP Program refresh, which lowered selected VIP thresholds and introduced new pathways to recognize high-value users earlier in their journey. The latest changes are designed to make VIP status more accessible for eligible holders and to better recognize users who are active across both Spot and OTC trading.

Effective July 21, 2026 at 08:00 UTC, the Wallet Assets requirement for VIP 3 will be reduced from $3,000,000 to $1,000,000. The change enables more eligible holders to access VIP 3 benefits, including applicable VIP fee rates, priority support, higher limits, advanced insights, event invitations, and other VIP-only benefits.

Binance is also updating how OTC Spot Trading Volume contributes to VIP qualification. From the same effective date, OTC Spot Trading Volume will count at a 4x multiplier toward Spot Trading Volume. For example, $1 million in OTC Spot Trading Volume will count as $4 million toward the applicable Spot Trading Volume threshold.

In addition, OTC-related VIP qualification will no longer be capped at VIP 4. By incorporating OTC Spot Trading Volume into the broader Spot Trading Volume metric, eligible users may now progress through the full VIP framework up to VIP 9, subject to meeting the applicable BNB Balance and qualification requirements.

“We continue to refine the Binance VIP Program to better reflect how our users engage across the platform,” said Catherine Chen, Head of VIP and Institutional at Binance. “By lowering the VIP 3 asset holding threshold and recognizing OTC Spot Trading Volume within Spot Volume qualification, we are creating a more flexible and accessible path for users to progress through VIP tiers while maintaining clear, measurable criteria.”

There are no changes to VIP trading fees as part of this update. Users who qualify under the new criteria will be automatically upgraded daily at 08:00 UTC to the corresponding VIP tier. If a user qualifies under multiple criteria, their VIP level will reflect the highest level they meet.

Users can view their latest VIP level in the My VIP Mobile Hub. Full details on the updated VIP Program criteria are available on Binance.

Disclaimer: Digital asset prices are subject to high market risk and price volatility. The value of your investment may go down or up, and you may not get back the amount invested. You are solely responsible for your investment decisions and Binance is not liable for any losses you may incur. Past performance is not a reliable predictor of future performance. You should only invest in products you are familiar with and where you understand the risks. You should carefully consider your investment experience, financial situation, investment objectives and risk tolerance and consult an independent financial adviser prior to making any investment. This material should not be construed as financial advice. For more information, see our Terms of Use and Risk Warning.

About Binance

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. Binance is trusted by more than 320 million people in 100+ countries for its industry-leading security, transparency, trading engine speed, protections for investors, and unmatched portfolio of digital asset products and offerings from trading and finance to education, research, social good, payments, institutional services, and Web3 features. Binance is devoted to building an inclusive crypto ecosystem to increase the freedom of money and financial access for people around the world with crypto as the fundamental means. For more information, visit: https://www.binance.com.

About Binance VIP & Institutional

Binance VIP & Institutional empowers institutions and private wealth clients with robust asset management infrastructure, personalized VIP services and advanced end-to-end institutional trading tools on the world’s largest cryptocurrency exchange by trading volume and registered users. With deep financial services experience in both traditional and crypto markets, its global team of trusted experts provides VIP & Institutional clients with the support they need to confidently capitalize on the industry’s deepest liquidity and tightest markets.

For more information, visit: https://www.binanceinstitutional.com

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