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Desay SV Collaborates with Qualcomm to Deliver New Intelligent AI Cabin Platform Powered by Snapdragon Elite Automotive Platforms

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2 years ago

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New Desay SV G10PH is designed to support superior computing, graphics, and advanced AI-enabled cabin products for automotive OEMs, ensuring cutting-edge performance and functionality.The G10PH is engineered for real-time decision-making, adaptive responses, and proactive assistance to create tailored and intuitive driving experiences.Collaboration is built on a strong and long-term working relationship, marked by the successful development of innovative cabin platforms for global automakers.

LAS VEGAS, Jan. 10, 2025 /PRNewswire/ — Desay SV and Qualcomm Technologies, Inc. held a joint signing ceremony at CES today to commemorate the companies’ co-innovation to deliver Desay SV’s next-generation intelligent cabin platform, the G10PH. Desay SV and Qualcomm Technologies have a strong long-term relationship focused on developing innovative cabin solutions, which are now integrated into millions of vehicles across the globe. Building on this, the companies will collaborate on the G10PH intelligent cabin platform powered by Qualcomm Technologies’ Snapdragon® Cockpit Elite platform. 

The G10PH harnesses the advanced artificial intelligence (AI) capabilities, superior computing and high-definition graphics of the Snapdragon Cockpit Elite platform to push the boundaries of automotive technology. With the Snapdragon Cockpit Elite’s state-of-the-art Qualcomm Oryon™ CPU, Qualcomm® Hexagon™ NPU for accelerated AI performance and improved Qualcomm® Adreno™ GPU, this cutting-edge system provides automakers with the tools to deliver a smart, intuitive, and personalized experience for drivers and passengers*. Additionally, the G10PH enables real-time decision-making, adaptive responses, and proactive assistance, creating an exclusive intelligent cabin assistant that is finely tuned to users’ habits. Every vehicle utilizing the G10PH will feature seamless user interface and support personalized features designed to enhance comfort and convenience befitting a premium user-centric driving experience. 

“At the new inflection point of ‘Software-Defined Vehicle’ and ‘AI-Defined Vehicle,’ Desay SV, together with Qualcomm Technologies, launched the premium AI intelligent cabin platform G10PH, which marks another technological revolution in the process of intelligent cabin and is an important example of Desay SV leading the development of cabin intelligence upgrade,” said Jian Xu, CEO of Desay SV. “We hope that this platform will give a strong impetus to the intelligent transformation of global automotive manufacturers, reshape the new ecosystem of future mobility, and accelerate the realization of the era of intelligent mobility.”

“The automotive industry is on the brink of a new era of intelligent transformation, driven by software and AI. Qualcomm Technologies and Desay SV have built a robust foundation of collaboration, and with our combined expertise in intelligent cockpits and we are excited about the new products featuring Snapdragon Cockpit Elite,” said Nakul Duggal, group general manager, automotive, industrial, and cloud, Qualcomm Technologies, Inc. “These innovations will enable automakers to deliver more advanced AI features and experiences to consumers, setting a new standard in the industry.”

Intelligent cockpit is the carrier of various sensing and interaction technologies, and it reflects the state of development in intelligent vehicle technology. According to KPMG’s analysis, China’s intelligent cabin market will reach RMB212.7 billion in 2026, with a compound annual growth rate of about 17% from 2022 to 2026, and the penetration rate is expected to increase from 59% to 82%. According to the “Smart Cockpit Assembly Data List for January-September 2024” by Gasgoo Automotive Research Institute, Desay SV holds the leading position in the market with an assembly volume of 630,492 units, accounting for 15.5% of the market share.

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About Desay SV

Desay SV (002920.SZ) is a leading mobility technology company with R&D and service branches in Germany, Japan, Singapore, Spain, USA, etc. The company focuses on efficiently integrating smart cabin, smart drive, and smart service. Relying on 39 years of accumulation, Desay SV has excelled in R&D, design, quality management, and intelligent manufacturing. Desay SV’s continuous innovation and comprehensive capabilities earn the long-term trust of global customers, including Chery, Geely, SAIC, Toyota, Volkswagen, Volvo, etc., and have helped it rank 74th in the Automotive News 2024 top 100 global auto parts suppliers. For more information, please visit Desay SV online at www.desaysv.com or follow us on: https://www.linkedin.com/company/13690363

About Qualcomm

Qualcomm relentlessly innovates to deliver intelligent computing everywhere, helping the world tackle some of its most important challenges. Our proven solutions drive transformation across major industries, and our Snapdragon® branded platforms power extraordinary consumer experiences. Building on our nearly 40-year leadership in setting industry standards and creating era-defining technology breakthroughs, we deliver leading edge AI, high-performance, low-power computing, and unrivaled connectivity. Together with our ecosystem collaborators, we enable next-generation digital transformation to enrich lives, improve businesses, and advance societies. At Qualcomm, we are engineering human progress. 

Qualcomm Incorporated includes our licensing business, QTL, and the vast majority of our patent portfolio. Qualcomm Technologies, Inc., a subsidiary of Qualcomm Incorporated, operates, along with its subsidiaries, substantially all of our engineering and research and development functions and substantially all of our products and services businesses, including our QCT semiconductor business. Snapdragon and Qualcomm branded products are products of Qualcomm Technologies, Inc. and/or its subsidiaries. Qualcomm patents are licensed by Qualcomm Incorporated.

Qualcomm, Snapdragon, Qualcomm Oryon, Hexagon and Adreno are trademarks or registered trademarks of Qualcomm Incorporated.

*All performance targets are compared to previous generation, based on preliminary internal testing, and subject to change upon final validation. 

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SOURCE Desay SV

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Cheers to One Million! Broadway.com’s Instagram Hits a Milestone

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24 minutes ago

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October 29, 2026

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NEW YORK, Oct. 29, 2026 /PRNewswire/ — A celebration is in order! Broadway.com’s Instagram account has hit a milestone one million followers.

For over a decade, Broadway.com has offered exclusive access to Broadway’s hottest shows and iconic stars via Instagram. Followers have been invited along to starry opening nights, glamorous red carpets and exciting one-night-only events. We’ve shared gorgeous portraits, introduced Broadway newcomers, celebrated screen stars taking to the stage and given tastes of exciting interviews. There have been curtain calls and exclusive performances, backstage visits and sneak peeks into rehearsal. Need to keep up with breaking news? We’ve got that too! If it’s happening, rest assured, Broadway.com is there, and will continue to celebrate the Broadway community for years to come.

If you’re one of the million, thanks for choosing to have us on your feed! If not, what are you waiting for? Join in on the fun!

CONTACT:
Andrew Mitchell
media@cambridgeglobal.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/cheers-to-one-million-broadwaycoms-instagram-hits-a-milestone-302924256.html

SOURCE Broadway.com

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Vusion Completes Acquisition of In-Store Media, Opening a New Chapter for Digital Retail Media in Physical Stores

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24 minutes ago

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October 29, 2026

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Vusion and ISM combine connected store technology and retail media expertise to unlock the untapped advertising potential of physical stores

PARIS, Oct. 29, 2026 /PRNewswire/ — Vusion (VU – FR0010282822), the global leader in AI-powered digitalization solutions for physical commerce, today announces the completion of its acquisition of In-Store Media (ISM), following the agreement announced on July 27, 2026 and the satisfaction of all conditions precedent, including the receipt of the required regulatory approvals. 

The acquisition is financed through a bridge financing facility with total commitments of €200 million, an initial maturity of 12 months and two six-month extension options.

Headquartered in Barcelona, ISM brings deep expertise in designing, deploying and monetizing in-store retail media networks, long-standing relationships with 90 retail banners and more than 1,600 brands, as well as a strong international track record in 9 countries across EMEA, Americas and APAC.

This acquisition strengthens retail media as a core pillar of Vusion’s connected store platform. Despite their significant shopper traffic and proximity to purchasing decisions, physical stores remain an underdeveloped retail media channel, capturing less than 3% of retail media spending. Unlocking this opportunity requires combining retail media expertise with the digital capabilities to understand audiences, activate relevant content and demonstrate campaign performance.

Together, Vusion and ISM aim to help retailers and brands better understand in-store audiences, deliver more relevant content and adapt campaigns in real time. By making in-store media easier to integrate into brands’ omnichannel campaigns and its impact on sales easier to measure, the combination will help brands invest with greater confidence and retailers generate more revenue from their media networks.

“We are delighted to welcome the In-Store Media teams to Vusion,” said Thierry Gadou, Chairman and CEO of Vusion. “We share the same vision that physical stores will be the next great digital media. Together, we now have an exceptional opportunity to bring that vision to life, combining our cutting-edge connected store platform and ISM’s retail media expertise to create lasting value for retailers, brands and shoppers.”

“Joining Vusion is a tremendous opportunity for our teams and customers,” said Fernando de Vicente, CEO of In-Store Media. “We have built our business through close partnerships with retailers and brands, and a deep understanding of how to make in-store media work. We look forward to leveraging those foundations with Vusion, accelerating our digitalization, and expanding what we can achieve together.”

In-Store Media to participate in Vusion’s Capital Markets Day

ISM will participate in Vusion’s Capital Markets Day in Paris on November 18, 2026. The event will provide an opportunity to share more about the role of in-store digital retail media in Vusion’s medium-term strategic plan and the growth opportunities created by this acquisition.

About In-Store Media

The Spanish multinational, founded in 1998, is today a global benchmark in the development of Retail Media advertising solutions. Present in 9 countries across Europe, Latin America and Asia, it works with more than 90 retailers and maintains partnerships with over 1,600 brands. It covers hypermarkets, supermarkets, shopping centres, department stores and specialty stores in Spain, France, Portugal, Italy, Poland, Mexico, Argentina, Chile and the Philippines.

About Vusion

Vusion is the global leader in AI-powered digitalization solutions for physical commerce, serving over 350 major retail groups in the world. www.vusion.com

View original content to download multimedia:https://www.prnewswire.co.uk/news-releases/vusion-completes-acquisition-of-in-store-media-opening-a-new-chapter-for-digital-retail-media-in-physical-stores-302924259.html

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Abel Communications CEO Greg Abel Named President of Newly Formed Public Relations Society of America Maryland Chesapeake Chapter

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24 minutes ago

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October 29, 2026

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Merger of two regional public relations chapters creates new opportunities for professional development and industry connection across Maryland

BALTIMORE, Oct. 29, 2026 /PRNewswire/ — Abel Communications announced today that CEO and founder Greg Abel will serve as President of the newly formed Public Relations Society of America (PRSA) Maryland Chesapeake chapter, helping lead an expanded network of public relations and communications professionals across the Baltimore region.

The PRSA Maryland Chesapeake chapter brings together the PRSA’s Maryland and Central Chesapeake chapters following a merger approved by both chapters’ members and boards, as well as PRSA’s national leadership. Effective immediately, the merger will support broader professional engagement across Maryland, with a strategic focus on the Greater Baltimore region.

“This is an exciting day and the culmination of a great deal of behind-the-scenes work by leaders who are committed to promoting and supporting the public relations profession,” said Greg Abel, CEO and founder of Abel Communications. “By combining our energy, talent, and networks, the PRSA Maryland Chesapeake chapter is committed to delivering high-quality and consistent programming for our members.”

As President, Abel will work alongside a board representing public relations agencies, higher education, public media, philanthropy, and advocacy organizations. This board aims to strengthen the chapter’s programming and create more opportunities for members to learn, build relationships, and contribute to the public relations profession.

Beginning in the fourth quarter of 2026, the PRSA Maryland Chesapeake chapter plans to offer monthly virtual learning sessions with industry thought leaders, monthly in-person coffee meetups at member locations, and visits every other month to local news organizations and other organizations making news.

PRSA and Public Relations Student Society of America members are invited to help shape the chapter through its Communications, Programming & Professional Development, and Membership & Engagement committees. Those interested in joining or volunteering can learn more by visiting https://prsamd.org.

About Abel Communications
Abel Communications is a full-service public relations firm, delivering strategic communications programs for regional and national clients in sectors including health and wellness, professional services, and local, national, and global brands. The firm provides strategic counsel to help clients navigate the intersection of media relations, content development, social media, and digital strategy.

About the PRSA Maryland Chesapeake Chapter
The PRSA Maryland Chesapeake Chapter is the premier professional organization serving strategic communication, public relations and marketing professionals across Maryland. Formed through the union of two established regional chapters, PRSA Maryland Chesapeake fosters lifelong learning, ethical standard-setting and collaborative connection through programming, professional development and industry leadership.

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SOURCE ABEL COMMUNICATIONS

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