Connect with us

Technology

AI Tools are Revolutionizing Video Editing and Content Creation for Marketing and Learning, Explains Info-Tech Research Group in New Report

Published

on

A new report from global research and advisory firm Info-Tech Research Group highlights the transformative power of AI-driven video editing and generation tools and how it is enabling organizations to redefine how they create content. Research findings in the firm’s report, Video AI Summary: How AI Augments Video Editing and Generation for Marketing and L&D, explain how, by automating complex workflows and providing unprecedented efficiency, these emerging technologies are transforming industries such as marketing, learning and development (L&D), and internal communications, and allowing teams to produce high-quality content at scale.

TORONTO, Jan. 27, 2025 /PRNewswire/ – The exponential rise of artificial intelligence (AI) is revolutionizing video editing and content creation, empowering organizations to meet growing demands for engaging, personalized content. With the increasing importance of video in both consumer-facing and internal communications, businesses are seeking innovative ways to enhance efficiency and creativity. To address these needs, Info-Tech Research Group has published its latest research, Video AI Summary: How AI Augments Video Editing and Generation for Marketing and L&D. The firm’s recently released report details the disruptive impact of AI tools on video workflows and highlights key software solutions that are reshaping marketing strategies and learning and development (L&D) initiatives.

“AI has fundamentally changed how organizations approach video production,” says Hriday Gulrajani, Senior Research Analyst at Info-Tech Research Group. “By streamlining labor-intensive tasks and enabling greater creativity, AI tools are helping teams create high-quality content at a fraction of the time and cost previously required. This evolution is opening new opportunities for organizations to connect with audiences, drive engagement, and achieve their goals.”

The insights from Info-Tech’s report align with broader industry trends, showcasing how organizations are leveraging AI to address common content creation challenges such as scaling video production, maintaining quality, and enhancing personalization. As outlined in the firm’s report, organizations that are integrating AI-driven tools into their workflows can overcome barriers like skill shortages and high production costs, enabling them to stay competitive in an increasingly video-centric landscape. These tools also cater to growing audience expectations for tailored, dynamic content, making them indispensable assets for marketing and L&D teams alike.

Info-Tech’s Insights: Key Benefits of Leveraging AI-Powered Solutions for Video Editing and Generation
Info-Tech’s Video AI Summary: How AI Augments Video Editing and Generation for Marketing and L&D report outlines how AI-driven tools are transforming video workflows and empowering teams to create high-quality, engaging content efficiently. By automating processes, enhancing personalization, and fostering collaboration, these AI tools are reshaping how organizations approach video production to achieve their strategic goals. In addition, the report outlines the following benefits that these AI tools can provide:

Accelerated Production: AI tools automate repetitive tasks such as editing, subtitling, and scene selection to reduce production time by up to 50% and enable faster delivery of projects.

Enhanced Personalization: AI algorithms analyze audience preferences to create tailored content, improving customer engagement and learner retention.

Cost Efficiency: By eliminating the need for extensive manual labor or outsourcing, organizations can produce studio-quality videos while reducing production expenses.

Broader Accessibility: AI-powered tools simplify the video creation process and empower in-house teams to produce professional-grade content without requiring specialized expertise.

Increased Collaboration: Cloud-based platforms and AI-driven tools enable real-time editing and feedback, which can foster seamless collaboration across distributed teams.

“AI-powered video tools are revolutionizing the way organizations create and deliver content across various domains,” explains Hriday. “From crafting platform-specific videos on social media to enhancing eLearning with dynamic, interactive modules, these technologies are bridging gaps and streamlining workflows in unprecedented ways. Whether it’s translating videos for a global audience or producing high-quality internal communications, AI is empowering organizations to connect more meaningfully with their audiences and stakeholders.”

Featured AI-Powered Video Tools for Marketing and L&D:
The firm’s report also spotlights leading AI-powered solutions that are transforming video production for marketing and L&D, including:

Colossyan: Generates AI-driven avatar videos from text inputs, offering multilingual support and seamless integration with ChatGPT.

Kapwing: A comprehensive AI video editor that leverages generative AI for text-based content creation and DALL-E for image generation.

Lumen5: Converts blog posts and articles into engaging videos with automated scriptwriting and AI voiceovers.

Elai: Simplifies video creation with customizable AI avatars and a GPT-4-powered script editor.

DeepBrain AI: Specializes in AI-powered video generation, enabling organizations to create realistic AI avatars for personalized and engaging content.

Info-Tech’s Video AI Summary report details the critical role of AI-powered video tools in helping organizations thrive amidst the growing demand for dynamic and personalized content. As video continues to dominate both external and internal communication strategies, the firm’s research emphasizes that by adopting these AI solutions, organizations can position themselves to meet evolving audience expectations with agility and creativity, securing a competitive edge in today’s fast-paced content landscape.

For exclusive and timely commentary from Info-Tech’s subject matter experts, including Hriday Gulrajani, an expert in the AI space, and to access the complete Video AI Summary: How AI Augments Video Editing and Generation for Marketing and L&D report, please contact pr@infotech.com.

About Info-Tech Research Group
Info-Tech Research Group is one of the world’s leading research and advisory firms, proudly serving over 30,000 IT and HR professionals. The company produces unbiased, highly relevant research and provides advisory services to help leaders make strategic, timely, and well-informed decisions. For nearly 30 years, Info-Tech has partnered closely with teams to provide them with everything they need, from actionable tools to analyst guidance, ensuring they deliver measurable results for their organizations.

To learn more about Info-Tech’s divisions, visit McLean & Company for HR research and advisory services and SoftwareReviews for software buying insights.

Media professionals can register for unrestricted access to research across IT, HR, and software and hundreds of industry analysts through the firm’s Media Insiders program. To gain access, contact pr@infotech.com.

For information about Info-Tech Research Group or to access the latest research, visit infotech.com and connect via LinkedIn and X.

View original content to download multimedia:https://www.prnewswire.com/news-releases/ai-tools-are-revolutionizing-video-editing-and-content-creation-for-marketing-and-learning-explains-info-tech-research-group-in-new-report-302361181.html

SOURCE Info-Tech Research Group

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Technology

FULTON FINANCIAL CORPORATION APPOINTS DAVID S. SCHULZ TO BOARD OF DIRECTORS

Published

on

By

LANCASTER, Pa., July 21, 2026 /PRNewswire/ — Fulton Financial Corporation (NASDAQ: FULT) (“Fulton”) today announced the appointment of David S. Schulz as a member of its board of directors (the “Board”) for a term commencing September 14, 2026 and expiring at Fulton’s 2027 annual meeting of shareholders.

“We’re excited to welcome Dave to Fulton’s board of directors,” said Curt Myers, Fulton Chairman, CEO, and President. “Dave brings extensive financial leadership experience gained through more than a decade of service with publicly traded companies. His expertise in finance, strategic planning, risk, and mergers and acquisitions will provide valuable perspective as we continue to execute our growth strategy and create long-term value for our shareholders, customers and communities.”

With the addition of Schulz, Fulton’s Board will have 11 members, and he will serve on the Audit and Risk committees. Schulz has also been appointed to the board of directors of Fulton’s banking subsidiary, Fulton Bank, N.A.

Schulz served as Senior Vice President and Chief Financial Officer of Wesco International, Inc. (“Wesco”) from 2016 to June 2020, Executive Vice President and Chief Financial Officer of Wesco from June 2020 to February 2026 and as Executive Vice President and Special Advisor to the CEO of Wesco from February 2026 until his retirement on May 31, 2026. 

Prior to joining Wesco, Schulz served as Senior Vice President and Chief Operating Officer of Armstrong Flooring, Inc. and was previously Senior Vice President and Chief Financial Officer of Armstrong World Industries, Inc. and Vice President of Finance of the Armstrong Building Products division.

Before joining Armstrong World Industries in 2011, he held various financial leadership roles with Procter & Gamble and The J.M. Smucker Company. He was also an officer in the United States Marine Corps.

In 2025, Schulz joined the board of Sterling Infrastructure, Inc., and he was appointed as chair of the audit committee in 2026. He also serves on the company’s compensation and talent development committee.

ABOUT FULTON FINANCIAL CORPORATION

Fulton, a $34 billion Lancaster, Pa.-based financial holding company, has more than 3,400 employees and operates more than 215 financial centers in Pennsylvania, New Jersey, Maryland, Delaware and Virginia through Fulton Bank, N.A. Additional information on Fulton can be found at https://investor.fultonbank.com.

Contact: Steve Trapnell
717-291-2739

View original content to download multimedia:https://www.prnewswire.com/news-releases/fulton-financial-corporation-appoints-david-s-schulz-to-board-of-directors-302831288.html

SOURCE Fulton Financial Corporation

Continue Reading

Technology

Octavio Marquez Elected to MSA Safety Board of Directors

Published

on

By

PITTSBURGH, July 21, 2026 /PRNewswire/ — The Board of Directors of MSA Safety Inc. (NYSE: MSA), a global leader in the development of advanced industrial safety technology products and solutions, today announced that Octavio Marquez, president and chief executive officer of Diebold Nixdorf, has been elected to the company’s Board of Directors. His election was part of the MSA Board’s regular succession plans.

“We are very pleased to have the opportunity to add Octavio to the MSA Board,” said Robert A. Bruggeworth, MSA chairman. “He brings a broad range of executive leadership experience, including strategy development, capital allocation, business transformation and serving international markets, which will serve MSA well.”

“Octavio’s perspectives will be an asset to me and our entire Executive Leadership Team,” said Steven C. Blanco, MSA president and CEO. “It is a pleasure to welcome Octavio to MSA, and I look forward to working with him.”

Mr. Marquez joined Diebold Nixdorf in 2014 and has held senior leadership roles across the company’s Global Banking organization and its Americas region, including as executive vice president of Global Banking and senior vice president of the Americas. Before joining Diebold Nixdorf, Mr. Marquez held leadership positions at Dell EMC, Hewlett Packard Enterprise, IBM and NCR.

Diebold Nixdorf automates, digitizes and transforms the way people bank and shop. As a partner to the majority of the world’s top 100 financial institutions and top 25 global retailers, its integrated solutions connect digital and physical channels conveniently, securely and efficiently for millions of customers every day. Headquartered in North Canton, Ohio, Diebold Nixdorf employs approximately 20,000 employees globally, supporting more than 100 countries.

Mr. Marquez holds a degree in business and finance from Universidad Iberoamericana and has completed executive education programs at MIT Sloan, The Wharton School and The University of Texas at Austin.

About MSA Safety

MSA Safety Incorporated (NYSE: MSA) is the global leader in advanced industrial safety technology products and solutions. Driven by its singular mission of safety, the company has been at the forefront of safety innovation since 1914, protecting workers and facility infrastructure around the world across a broad range of diverse end markets while creating sustainable value for shareholders. With 2025 revenues of $1.9 billion, MSA Safety is headquartered in Cranberry Township, Pennsylvania, and employs a team of approximately 5,300 associates across its more than 40 international locations. For more information, please visit www.MSASafety.com.

View original content to download multimedia:https://www.prnewswire.com/news-releases/octavio-marquez-elected-to-msa-safety-board-of-directors-302831265.html

SOURCE MSA Safety

Continue Reading

Technology

BlueFolder Field Service Software Launches New AI-Powered Features to Transform How Teams Work

Published

on

By

New AI capabilities instantly surface customer insights and transform technician notes into actionable summaries to help field service teams work faster, stay aligned, and deliver better service

AUBURN, Ala., July 21, 2026 /PRNewswire/ — BlueFolder field service software recently announced the launch of two powerful new AI features: AI-Powered Customer Summaries and AI-Powered Field Notes Summarization. Together, these capabilities are designed to eliminate the time-consuming, manual work of reviewing fragmented customer records and lengthy technician notes—giving field service teams instant clarity to respond faster, make smarter decisions, and deliver exceptional service.

BlueFolder expands it’s field service and work order management suite with two exciting new AI field service features.

Built directly into the BlueFolder platform, both features leverage artificial intelligence to automatically compile and summarize complex, unstructured data into clear, easy-to-read overviews. The result: technicians, dispatchers, and managers always have the context they need, right when they need it.

AI-Powered Customer Summaries

As field service organizations grow, customer information becomes increasingly scattered across emails, service request logs, and communication histories. BlueFolder’s AI Customer Summary feature addresses this challenge head-on by consolidating those interactions into a single, actionable snapshot.

Instead of manually digging through multiple records before a service call or customer interaction, teams can now access a real-time summary highlighting key concerns, past service activity, and recent updates. The feature goes beyond basic summarization and surfaces critical business insights such as equipment past due for maintenance, approaching warranty expirations, and proactive revenue opportunities, empowering teams to recommend follow-ups or upgrades directly from the customer record.

Built-in traceability links each summary back to its original source communications, so users can validate insights with confidence, ensuring both speed and accuracy in every customer interaction.

AI-Powered Field Notes Summarization

In many service organizations, technicians log updates across multiple visits, often resulting in long, fragmented notes that are difficult to review at a glance. BlueFolder’s AI Field Notes Summarization feature solves this by automatically condensing multiple technician entries into a structured summary that highlights key milestones, actions taken, and next steps.

Rather than scrolling through pages of updates, managers and dispatchers can immediately understand job status and determine what needs to happen next, improving alignment between field and office teams, accelerating decision-making, and reducing miscommunication. The feature is especially valuable for complex or multi-day jobs, where clear continuity and smooth technician handoffs are critical to delivering consistent service. It’s another featuring making BlueFolder’s work order management software capabilities stronger every day.

“History is one of the most powerful tools a service team has — the problem is it’s usually buried. BlueFolder’s new AI features fix that. Your team walks into every interaction already knowing the customer, knowing the equipment, and exactly where things stand. That changes the entire experience,” says John Shaw, VP, Technology, Service Operations.

AI as a Core Part of the BlueFolder Platform

The launch of these two features reflects BlueFolder’s broader commitment to embedding AI throughout its field service management software as an integrated layer of intelligence that makes every workflow smarter. Rather than requiring teams to change how they work, BlueFolder’s AI capabilities are designed to surface the right information at the right moment automatically, within the tools that technicians, dispatchers, and managers already use every day.

“AI is transforming what’s possible in field service, and BlueFolder is answering that call. These features are the result of deep platform expertise and a clear vision for where the industry is headed. We’re embedding intelligence throughout the platform because we know it makes our customers more competitive, more efficient, and better positioned to grow,” says Stephen Myslicki, Group President of Field Services.

Availability

Both AI-Powered Customer Summaries and AI-Powered Field Notes Summarization are available now to BlueFolder customers as optional, easy-to-enable features within the platform. They are part of BlueFolder’s growing suite of AI-driven capabilities designed to help field service organizations operate more efficiently and scale with confidence.

View original content to download multimedia:https://www.prnewswire.com/news-releases/bluefolder-field-service-software-launches-new-ai-powered-features-to-transform-how-teams-work-302831320.html

SOURCE BlueFolder

Continue Reading

Trending