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AWE and Stereopsia Join Forces to Co-Produce Europe’s Ultimate XR Event: United XR Europe

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8-10 December 2025 | Brussels, Belgium

BRUSSELS, Jan. 30, 2025 /PRNewswire/ — Augmented World Expo (AWE) and Stereopsia unite to launch the most powerful XR event in Europe: United XR Europe. From 8 to 10 December 2025, Brussels will host the #1 hub for XR innovation, industry leadership, and next-gen immersive experiences, to accelerate the European immersive ecosystem towards mainstream adoption.

This new event replaces AWE EU and Stereopsia Europe, building on the combined 32 years of success and leadership of the co-producers in the XR industry. United XR Europe merges the best of AWE’s world-renowned exhibition, from XR giants to promising startups, and influential tech leaders with Stereopsia’s prestigious conference programming, deep industry insights, visionary workshops, and long-standing connection with European institutions and initiatives (XR4Europe, XR Valley, Women In Immersive Tech Europe). Together, they are creating a mega event at the heart of Europe redefining XR industry standards while highlighting the strategic importance of public-private partnerships and ethics in advancing Europe’s XR leadership.

Expect the Best of AWE Plus the Best of Stereopsia

AWE’s Cutting-Edge Exhibition – An exciting tradeshow bringing together over 125 exhibitors from XR world leaders to the most innovative companies, showcasing technologies and solutions that are impacting the present and shaping the future of the industry.

Elite Speakers & Thought Leaders – A meticulously curated lineup of international experts delivering high-level discussions on industry trends, challenges, and breakthroughs including a strong focus on the merging of AI and XR.

Enterprise VIP Program – A program for enterprises looking to enhance their business through XR adoption, featuring early-access expo tours with tailored matchmaking, expert-led roundtables, and a sales-free lounge for peer-to-peer networking.

Scientific Conference – A leading academic track showcasing the latest research and scientific advancements in XR, led by Europe’s leading scholars and researchers.

Startup competition – 8 XR start-ups selected by top investors to pitch in front of a judging panel with the winner honored on the main stage with the “Start-up to Watch” Award.

The Market for XR Business – The European Market for Immersive Creativity (EMIC), driving impactful B2B connections, fostering collaborations, and enabling deals between content creators, investors, and distributors.

European XR Awards® – A prestigious celebration of Europe’s most innovative XR creators, experiences, and VR games, setting the benchmark for immersive excellence.

Workshops & Deep-Dive Sessions – Exclusive masterclasses and hands-on sessions designed to equip attendees with the skills and insights to thrive in the immersive revolution.

And the crown jewel: the community itself! Over 2000 XR professionals will gather to network, make deals, hire talent, and find opportunities at Europe’s most valuable XR gathering to date.

A Unified Vision for the XR Future

This convergence of AWE’s influential global presence and Stereopsia’s deep-rooted European connections makes a statement to the XR industry in Europe.

“This is the moment Europe has been waiting for”, said Alexandra Gérard, Executive Producer and General Manager of United XR Europe. “By bringing together AWE’s exceptional exhibition and extensive network of key players with Stereopsia’s world-class conferences and powerful European connections, we are building an event that will not only serve as a catalyst for XR growth in Europe but will reshape the global immersive landscape with bold innovation and transformative impact.”

“We have long envisioned uniting the fragmented XR communities across Europe, and this partnership with Stereopsia marks a significant step toward that goal,” said Executive Producer Ori Inbar. “Together, we are creating an epicenter for XR in Europe, sending a clear and powerful message: XR is going mainstream and to achieve this goal we must unite to position Europe as the world’s leading XR market.”

Join Us in Brussels8-10 December 2025

XR professionals, entrepreneurs, builders, creators, investors, policymakers, and enthusiasts from around the world are invited to be part of this historic event.

European Enterprises exploring XR adoption are invited to join the list of Enterprises who participated in AWE and Stereopsia events such as: Siemens, Alstom, Audi, LVMH, World Economic Forum, Red Bull, ESA, Bayer, Deutsche Telecom, Nestle, Shell, and hundreds more.

Event and community organisers from across Europe are encouraged to join the United XR Europe – everyone is welcome!

Join us at Maison de la Poste, Rue Picard 5-7, 1000 Brussels.

For updates, to get involved and to register, please visit www.unitedxr.eu.

Contact us: https://www.unitedxr.eu/contact-us

Registered attendees for AWE EU 2025 have been notified that their tickets have been converted to the new united event.

Press Contact: press@unitedXR.eu

Follow Us on Social Media

Stay up to date with the latest news and announcements:

LinkedIn: @UnitedXR LinkFacebook: @UnitedXR LinkInstagram: @UnitedXR Link BlueSky: @unitedxr.eu Link

About AWE (Augmented World Expo):
AWE is the world’s leading XR community and event series. Since 2010, 5000 companies and 60,000 professionals have trusted AWE to connect, learn and grow their businesses in the AR and VR ecosystem through global conferences in the USA, Europe, and Asia, its prestigious Auggie Awards, year-round meetups, and online resources. Industry giants who chose to sponsor AWE events include Meta, Snap, Niantic, Microsoft, Qualcomm, Google, Samsung,Unity, Lenovo, Canon, Epson, Sony, STMicroelectronics, AWS, NVIDIA, and many more.
Dedicated to advancing Spatial Computing to further human progress, AWE envisions a $1 trillion XR industry by 2030. With a commitment to innovation, collaboration, diversity, and sustainability, AWE unites creators, developers, enterprises, and enthusiasts to learn, connect, and drive the XR industry forward. For more information, visit www.awexr.com.

About Stereopsia:
Since 2009, Stereopsia has been Europe’s premier event dedicated to immersive technologies, fostering connections and innovation in XR. Held annually in Brussels, Stereopsia unites industry leaders, researchers, creators, and policymakers for conferences, exhibitions, the EMIC production market, networking, and the prestigious European XR Awards®. Its strategic proximity to European institutions enhances its role as a pivotal platform for in-depth discussions on immersive technologies and funding opportunities. High-level companies who chose to support Stereopia include Meta, Pico, Deloitte, BARCO/Cionic,… In 2021, Stereopsia expanded globally with the launch of Stereopsia LATAM, further promoting XR adoption worldwide. Committed to advancing XR in Europe, Stereopsia bridges technology with real-world impact, shaping the future of immersive experiences across various sectors. For more information, visit www.stereopsia.com.

 

View original content:https://www.prnewswire.com/news-releases/awe-and-stereopsia-join-forces-to-co-produce-europes-ultimate-xr-event-united-xr-europe-302364054.html

SOURCE Augmented World Expo

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Laifen Expands U.S. Retail Footprint with Costco Launch of Best-Selling SE Hair Dryer

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Starting July 18, Costco Members Can Shop Laifen’s Award-Winning Hair Dryer in Select Warehouse Locations Across the U.S.

NEW YORK, July 18, 2026 /PRNewswire/ — Laifen, ranked the world’s No.1 high-speed hair dryer brand, today announced the launch of its best-selling SE High-Speed Hair Dryer at select Costco warehouse locations, marking the brand’s largest U.S. retail expansion to date and bringing its award-winning haircare technology to Costco members across select U.S. markets.

The launch brings Laifen’s award-winning haircare technology to Costco, making it easier for consumers to experience the brand through one of the nation’s leading membership retailers. Laifen joins Costco’s growing portfolio of premium beauty and personal care brands. The initial rollout includes select Costco warehouse locations across the United States, with a strong presence across the Western U.S., including California, the Pacific Northwest and the Southwest.

Costco’s reputation for quality and its highly selective merchandising approach make this partnership especially meaningful. The Costco launch reflects Laifen’s continued expansion beyond direct-to-consumer channels as the brand accelerates its U.S. omnichannel retail strategy. “Costco represents an important milestone in our U.S. retail strategy,” said Romeo, General Manager of International Business of Laifen. “As more consumers seek salon-quality performance at an accessible price, we’re excited to make Laifen available through one of America’s most trusted retailers.”

Engineered to deliver professional-level performance in a sleek, lightweight design, the Laifen SE is powered by the brand’s proprietary high-speed brushless motor, delivering fast drying, reduced heat damage and smoother styling. An intelligent temperature control system continuously monitors airflow to help minimize frizz while protecting hair from excessive heat.

The Costco launch represents the next phase of Laifen’s U.S. retail expansion as the brand continues to grow beyond its direct-to-consumer and online channels. By expanding into one of the nation’s most trusted retailers, Laifen aims to broaden access to its category-disrupting haircare solutions while advancing its mission to bring more thoughtful design and everyday excellence into more homes.

The Laifen SE High-Speed Hair Dryer in White will be available at select Costco locations, while Costco.com shoppers will have access to additional color options including Purple and Pink, alongside the White model.

For more information on Laifen, please visit LaifenTech.com.

About Laifen: 

Founded in 2019, Laifen is a global personal care technology brand combining high-performance engineering with modern design across hair care, oral care, and grooming categories. Ranked the world’s No. 1 high-speed hair dryer brand by Euromonitor International, Laifen first gained recognition for its self-developed 110,000 RPM high-speed brushless motor, the proprietary technology behind its award-winning hair dryers.

Building on this innovation, Laifen has expanded its portfolio to include electric toothbrushes and shavers, delivering premium technology and elevated everyday experiences to consumers worldwide. Today, Laifen products and accessories are used by over 22 million households across more than 60 countries, supported by more than 600 patents and recognized with over 50 international design and innovation awards. Driven by continuous technological breakthroughs, Laifen is committed to making cutting-edge personal care technology more accessible to consumers around the world.

View original content to download multimedia:https://www.prnewswire.com/news-releases/laifen-expands-us-retail-footprint-with-costco-launch-of-best-selling-se-hair-dryer-302828573.html

SOURCE Laifen

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Pillsbury Notice of Data Breach

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NEW YORK, July 18, 2026 /PRNewswire/ — Pillsbury Winthrop Shaw Pittman LLP (“Pillsbury”) was among many law firms targeted by sophisticated social engineering attempts in an incident last year. While the firm quickly detected and blocked the activity, an unauthorized actor was able to access some of the firm’s documents during a short window of time. Pillsbury notified any impacted clients last year and undertook a detailed process to review the accessed documents for personal information. Pillsbury then began notifying individuals whose personal information was affected. That process is now complete, and today, Pillsbury is publishing substitute notice as a final step.

For more information, please visit the substitute notice on our website at https://www.pillsburylaw.com/en/breach-notice.html

View original content to download multimedia:https://www.prnewswire.com/news-releases/pillsbury-notice-of-data-breach-302828892.html

SOURCE Pillsbury Winthrop Shaw Pittman LLP

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From Remote Racing to Embodied AI: Fibocom and Intedigo Bring 5G Bidirectional Data Transmission into Real-World Applications

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SHANGHAI, July 18, 2026 /PRNewswire/ — From July 17 to 20, Fibocom and Intedigo will jointly present a cross-regional, beyond-visual-line-of-sight (BVLOS) teleoperation demonstration at Booth H3-C408 during the World Artificial Intelligence Conference (WAIC) 2026. Visitors will be able to enter a remote driving cockpit and control a real race car located at HURA PARK in Jiading, Shanghai, steering, accelerating, and braking in real time while experiencing how 5G connectivity enables remote operation.

More than an immersive driving experience, the demonstration provides a live validation of 5G bidirectional data transmission for embodied AI teleoperation. The vehicle continuously sends live track video, vehicle status, and operating data to the remote cockpit, while control commands are transmitted back to the vehicle, creating a closed-loop teleoperation system. Stable, low-latency, and highly reliable connectivity is essential for high-dynamic maneuvers such as high-speed cornering, precision braking, and continuous lane changes.

Developed by Intedigo, the remote driving system connects a real race car with an immersive remote driving cockpit. It supports 1080p@60Hz video transmission, glass-to-glass (G2G) video latency of less than 80 ms, and control latency of less than 10 ms. The demanding racing environment magnifies differences in video continuity and control responsiveness, making communications performance directly perceptible, measurable, and verifiable.

At the joint demonstration, Fibocom’s FM160 5G module provides cellular connectivity for the system. Powered by the Qualcomm Snapdragon™ X62 5G Modem-RF System, the FM160 supports SA and NSA network architectures as well as 3GPP Release 16. On the downlink, it supports NR Carrier Aggregation (NR CA) with bandwidth of up to 120 MHz, delivering peak speeds of up to 3.5 Gbps in NSA mode and 2.5 Gbps in SA mode. On the uplink, it supports UL MIMO and delivers peak speeds of up to 900 Mbps in SA mode. These capabilities support the continuous transmission of HD video and vehicle status data, along with reliable delivery of control commands.

As embodied AI moves into factories, data centers, logistics operations, and industrial parks, robots are becoming increasingly capable of performing tasks autonomously. Yet complex environments, unexpected events, and edge cases still require Human-in-the-Loop (HITL) remote intervention to help ensure safe and reliable operation.

Daniel Liu, CEO of Intedigo, said:

“5G represents the pinnacle of human communications and the starting point of machine communications. In the past, communications connected people to people; in the future, they will connect people to robots and robots to robots. Remote racing is simply the easiest entry point for people to understand this concept. What we are truly validating is a communications system capable of supporting remote collaboration for embodied AI. HURA makes low-latency remote driving a tangible experience, while RoBOX extends this capability to robots and a broader range of intelligent terminals. Together with Fibocom, we hope to enable more machines to receive remote assistance whenever needed while remaining continuously connected and operating reliably.”

Simon Tao, VP of Wireless Solutions Business Group and General Manager of MBB BU at Fibocom, said:

“As embodied AI enters real-world industrial environments, reliable connectivity will become the foundation for telemetry feedback, remote control and operational management. Fibocom’s 5G solutions, represented by FM160, provide the cellular connectivity required for continuous on-site data transmission and reliable control command delivery. Fibocom will continue collaborating with ecosystem partners such as Intedigo to bring cellular connectivity to more robots, autonomous machines and mobile intelligent terminals, enabling embodied AI systems to stay continuously connected and respond reliably in real-world applications.”

From remote race cars to robots, unmanned equipment, and mobile intelligent terminals, 5G is evolving from connecting people to connecting machines. This joint demonstration makes the capabilities of 5G bidirectional data transmission directly perceptible, experiential, and verifiable, helping pave the way for embodied AI to scale across real-world applications.
 

About Fibocom

Fibocom, founded in 1999, is China’s first wireless communication module company listed on both the A-share and H-share markets (300638.SZ, 0638.HK). As a global leading provider of wireless communication modules and AI solutions, Fibocom leverages wireless communication and artificial intelligence as its core technologies to provide integrated hardware and software solutions that empower industry applications. These solutions accelerate the transformation from “Connect Everything” to “Intelligent Connectivity” across diverse industries.

Fibocom’s one-stop solutions encompass cellular communication, AI, automotive, and GNSS modules, as well as AI toolchains, supporting industry-side and mainstream large model integration, and providing AI Agent, global connectivity, and cloud services, driving the digital intelligence upgrades in industries such as robotics, consumer electronics, low-altitude economy, intelligent transportation, smart retail, and smart energy.

View original content to download multimedia:https://www.prnewswire.com/news-releases/from-remote-racing-to-embodied-ai-fibocom-and-intedigo-bring-5g-bidirectional-data-transmission-into-real-world-applications-302828996.html

SOURCE Fibocom Wireless Inc.

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