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New Dating App “When We First” Revolutionizes Swipe Culture in Time for Valentine’s Day

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Offers a first-to-market approach to finding the one, marrying the art of traditional matchmaking with the science of online dating

NEW YORK, Jan. 30, 2025 /PRNewswire/ — Frustrated with swiping left or right, today’s singles are looking to ditch impersonal algorithms and go beyond the likes. When We First is the first dating app created by a professional matchmaker, offers something entirely different: a hybrid model that combines online dating, traditional offline matchmaking, or both—all backed by expert experience and cutting-edge technology. Launching this Valentine’s Day, When We First offers singles looking for real, meaningful connections a new way to find love.

“When We First is reintroducing dating -just tap the Human Button™ to get real matchmaker support beyond the algorithm.”

Co-founded by professional matchmaker Sandra Hatton and wellness entrepreneur Mariel Filippone, When We First brings 15 years of dating expertise to the digital age. Being proudly female-run and mostly women-funded, the company strives to offer busy professionals and singles everywhere a first-of-its-kind blend of online dating and traditional matchmaking services.

“As a professional matchmaker, I’ve spent over a decade witnessing the frustrations people face with dating apps, particularly with how impersonal they’ve gotten,” says Sandra Hatton, founder and CEO of When We First. “We built When We First to be an entirely new online dating experience designed from a true dating expert’s perspective, merging the best of online dating technology with the human touch of traditional matchmaking for a more modern, effective and intentional approach to dating.”

A New Era in Dating, Just in Time for Valentine’s Day

Valentine’s Day is a turning point for singles seeking connection in a fast-paced world, and When We First is uniquely designed to deliver personalized, curated matchmaking solutions for those tired of endless swiping. Whether users prefer a completely offline matchmaking experience, online dating, or a mix of both, the app offers a tailored approach that aligns with their goals.

What Makes When We First Different?

Flexible Dating Options: Singles can choose from online dating, offline matchmaking, or a combination of both for a hybrid approach that fits their lifestyle and budget with a freemium version in app, subscriptions starting at $59, dating expert reviews and coaching sessions starting at $150, and guaranteed dates with authentic matchmakers starting at $4,000 offering weekly coaching and a highly competitive value compared to other platforms in personalized matchmaking.Verified Profiles: Trust is everything, and users can feel safe knowing that profiles come with photo and identity verification, meaning less wasted time, and better results.Insights You Can Use: Data-driven online tools help users identify their most engaging profile photos and search for the standout attributes and lifestyles they share with potential matches.The Human Button™: A revolutionary feature allowing users to connect with real-life matchmakers for personalized tips and advice, such as profile reviews and setup, 1:1 dating coaching, and curated date guarantees.Guaranteed Dates: The real-life matchmaking experience prioritizes offline, meaningful connections curated by professionals for a personalized and intuitive approach. Utilizing
both an internal private network, and the external dating app network aiding in match selection.Partner Marketplace: Access recommended vendors for dating photos, image consulting, styling, and more to ensure your best self is reflected in every interaction.

Find Love by Valentine’s Day—Special Promotion

For singles ready to take the leap, When We First is offering up to $1,000 off matchmaking memberships through March 15th, 2025. Additionally, new users who download the app will receive complimentary access to all premium features for the first month.

“Best first date I’ve been on,” says Shannon H., a happy client. “There’s a big part of me that wants to skip to the part where I’m married and have a home with someone. But if the journey between here and there includes more dates like this one, I think it will be fun—which is a big step in the right direction!”

For more information, visit www.whenwefirst.com or download the app on the Apple App Store or Google Play today. Join the conversation on Instagram at WhenWe1st, Facebook WhenWe1st,  or on TikTok at @WhenWe1st.

About When We First
Leveraging 15 years of matchmaking expertise, When We First has been in development since 2023. It is the first hybrid platform offering completely offline matchmaking, online dating, or both. Founded by Sandra Hatton who was the Vice President of the largest matchmaking service in the world for over a decade, and Mariel Filippone who has spent her entire career in health and wellness, When We First integrates cutting-edge technology with personalized matchmaking to create meaningful connections. Proudly female-founded and predominately women-funded, the company is reinventing dating by combining human interaction with technology to empower singles.

Contact: Sandra Hatton
Company: When We First
Email: Sandra@whenwefirst.com
Phone: 1-866-645-9977
Website: www.whenwefirst.com

Look Beyond the Likes and Find Love Today

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Truck Accident Attorney Network Relaunches Website to Expand Nationwide Visibility and Elite Truck Accident Lawyers

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LOS ANGELES, April 20, 2026 /PRNewswire/ — Truck Accident Attorney Network is proud to announce the official relaunch of its newly redesigned website https://www.truckaccidentattorneynetwork.org/, making it a major step forward in its mission to connect accident victims with highly qualified, experienced truck accident lawyers across the United States.

The updated platform features a modern design, an improved user experience, and enhanced functionality to better serve individuals seeking legal representation after serious truck accidents. With a renewed focus on nationwide growth, Truck Accident Attorney Network aims to expand its reach like never before to help people get top-performing attorneys who specialize in complex truck accident litigation.

Unlike other traditional legal directories, Truck Accident Attorney Network aims to implement a strict vetting process to ensure that only highly experienced attorneys are included. All the candidates that are considered must meet the organization’s rigorous membership standards, which can be reviewed here: https://www.truckaccidentattorneynetwork.org/membership-criteria/.

“Unlike many legal directories, attorneys can’t just sign up and advertise on our website. Every attorney must meet our membership criteria and demonstrate experience handling truck accident cases. The purpose of the Truck Accident Attorney Network is to ensure injured victims can connect with qualified truck accident lawyers, not just any personal injury attorney. Our goal is simple — when someone finds a lawyer through https://www.truckaccidentattorneynetwork.org/, they know they are being connected with an elite attorney who has real experience handling serious truck accident cases.”

To prioritize quality over quantity, Truck Accident Attorney Network ensures that only attorneys who possess the track record and expertise needed to tackle high-stakes truck accident claims are available to choose from. The relaunch reinforces the website’s commitment to transparency, trust, and results – driven legal connections.

For more information, visit https://www.truckaccidentattorneynetwork.org/.

View original content:https://www.prnewswire.com/news-releases/truck-accident-attorney-network-relaunches-website-to-expand-nationwide-visibility-and-elite-truck-accident-lawyers-302747839.html

SOURCE Everest Legal Marketing

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Trutankless® Expands GEN3 Lineup with 208V Unit Built for Condos, Multi-Family, and Light Commercial Use

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Engineered for 208V environments, the new unit delivers a compact, energy-efficient, low-maintenance alternative to traditional tank water heaters

SCOTTSDALE, Ariz., April 20, 2026 /PRNewswire/ — Trutankless® today announced the release of its GEN3 Commercial 208V Unit, now in stock and available through wholesalers nationwide, bringing its award-winning “Smart” technology – trusted in homes across the country – into light commercial environments for the first time.

Built for environments like salons, restaurants, fitness studios, and multi-unit properties, the GEN3 208V unit gives business owners a simple, reliable solution: consistent hot water, no downtime, and less maintenance.

A Smarter Upgrade for Commercial Spaces

Many commercial and residential buildings already operate on 208-volt electrical systems, making the GEN3 unit an easy transition from bulky, high-maintenance tanks to a more modern, energy-efficient solution.

With a compact, wall-mounted design and advanced internal controls, the system is designed to perform under pressure, especially during peak business hours when hot water demand is highest.

Key Features & Smart Capabilities Include:

Precision Temperature Control
Advanced solid-state electronics continuously modulate power to maintain consistent water temperature within a fraction of a degree, even during peak usage times.

Low-Maintenance, Long-Life Design
A proprietary heat exchanger is engineered to resist scale and mineral buildup, helping extend the system’s lifespan and significantly reduce the maintenance typically required with traditional tank heaters.

Smart Monitoring & Proactive Maintenance
Integrated Wi-Fi connectivity transforms hot water management from a reactive task into a proactive strategy. Through a centralized digital dashboard, property owners and facility managers gain a comprehensive view of system performance across one or multiple units.

Proactive System Health – Predictive diagnostics help identify potential issues before they lead to downtime.Preventative Oversight – Real-time status updates and maintenance reminders help ensure systems operate at peak reliability.Comprehensive Dashboard – Monitor performance metrics, track energy usage, and manage multiple units from a single interface.Smart Alerts – Instant notifications enable faster troubleshooting and help minimize service interruptions.

 

Space-Saving Installation
The sleek, wall-mounted design frees up valuable floor space, giving businesses more room for operations, storage, or customer-facing areas.

Energy-Efficient Operation
By eliminating standby heat loss, the GEN3 unit helps reduce overall energy consumption, lowering utility costs while also supporting a smaller environmental footprint.

Meeting Growing Demand for Electric Solutions

The launch comes as more businesses look for efficient, electric-first infrastructure that is easier to manage and more cost-effective over time.

“The feedback from our partners and early adopters has been nothing short of spectacular,” said Guy Newman, CEO of Trutankless®. “We’ve seen a massive surge in demand for a high-performance 208V solution that doesn’t compromise on reliability. The GEN3 Commercial unit is the culmination of years of engineering – it’s smarter, tougher, and more efficient than anything else on the market.”

Available Now Through Wholesale Partners

The GEN3 Commercial 208V unit is now in stock and available through authorized Trutankless® wholesale partners nationwide.

For more information or to find a local distributor, visit www.trutankless.com.

About Trutankless®
Trutankless® is a leading innovator in electric tankless water heating technology, focused on delivering high-performance, energy-efficient solutions for residential and commercial applications. Based in Arizona, the company continues to push the industry forward with smart, space-saving systems designed for modern living and working environments.

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SOURCE Trutankless

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LITO Announces New Collaboration Bringing Exclusive Contemporary Artist Editions to Sotheby’s Online Marketplace

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The initiative sees artists create new works designed from the outset for high-quality, limited editions.

NEW YORK, April 20, 2026 /PRNewswire/ — LITO, a pioneering printmaking company redefining how art is created and collected, is pleased to announce a new collaboration that brings exclusive, museum-quality contemporary art editions to Sotheby’s online marketplace. The collaboration introduces a curated program of LITO Editions by leading international artists, offering collectors a new way to acquire highly refined, limited-edition works conceived in direct collaboration with the artists themselves.

LITO Editions are authentic works of art conceived in direct collaboration with artists, who imagine original work specifically for the format. The pieces are then developed into limited editions at LITO’s Technology Lab, an in-house research and production facility where engineers, technicians, and print specialists have developed the company’s patented Hi-Rnd© process. The lab brings together precision engineering and artistic collaboration to produce works that capture texture, color, relief, and brushstroke detail at multiple scales. Produced in limited runs, the editions are each hand-signed and numbered by the artist.

The initiative begins with an exclusive series of LITO Editions by acclaimed American portrait artist Kehinde Wiley. The series is based on his 2008 painting Triple Portrait of Charles II. Drawing on the historical tradition of multi-view portraiture, these works explore identity as layered and constructed rather than singular. Each piece is produced as a high-resolution print on Aludibond, set within an aluminum frame. The compositions feature engraved floral elements against mirrored backgrounds, available in Gold, Dark Mirror, and Mirror finishes, with select works also offered in a blue variant. Available for immediate purchase on Sotheby’s online marketplace, the editions are priced between $8,000 and $15,000, expanding access to Wiley’s work while maintaining the highest standards of craftsmanship.

Wiley’s editions are currently on view at Sotheby’s galleries in the Breuer Building in New York through April 24, offering collectors and the public an opportunity to experience the artist’s work and LITO’s high-resolution editions firsthand. The presentation highlights the depth, texture, and dimensionality that define LITO’s approach and underscores the collaboration’s emphasis on in-person engagement.

“The marriage of art and science is one that’s been known and storied. There was, prior to the camera, an assumption that art was the ultimate authority of truth in history. Now with new technology, art is freed to take on new responsibilities, and to be able to tell other types of stories,” said Wiley. “Working with Sotheby’s, LITO, and LITO’s technology has also allowed me to go back into my archive and rethink paintings that had been done years ago and these editions are part of a grand tradition of artists playing with the leading edge of technology.”

“As the art market continues to evolve, the collaboration signals a broader shift toward new formats and technologies that expand how art is created, distributed, and collected, without compromising on artistic intent or quality,” said John Dodelande, CEO of LITO. “By creating a new asset class within the art market, our technology will allow a new generation of collectors to experience and immerse themselves in the art world in a way that limited supply may have otherwise precluded them from.”

“Beginning a collection with editions offers an exciting and accessible entry point into contemporary art,” said Cynthia Houlton, Sotheby’s Senior Vice President and Global Head of Demand Generation & Marketplace. “Through our collaboration with LITO, collectors can acquire high‑quality works directly from the artist, reinforcing both authenticity and a meaningful connection to the creative process. Exclusive to Sotheby’s, these editions carry a compelling sense of rarity while remaining approachable. By presenting them on our Marketplace, we aim to welcome new audiences and invite discovery of exceptional art in a way that feels both inspiring and inclusive.”

New releases and exhibitions will follow throughout 2026, with monthly drops planned alongside presentations in New York, Los Angeles and London, including a Sotheby’s showcase in London from April 29 to May 17 and in Beverly Hills from May 18 to May 31.

Founded in 2022 and based in Bregenz, Austria, LITO already operates showrooms in Paris, London, and Bregenz, reflecting its growing international footprint. The company has collaborated with a wide range of internationally recognized contemporary artists, including Amoako BoafoDaniel ArshamCamille Henrot, Jia Aili, and Peter Halley, among others, advancing a model that creates new pathways for artists while extending the reach and accessibility of their work.

ABOUT LITO:

Founded in 2022, LITO is a forward-thinking printmaking company based in Bregenz, Austria. Through its patented Hi-Rnd© technology, LITO produces high-rendered limited editions that capture the texture, color, and dimensionality of original artworks with exceptional precision. Working in close collaboration with leading contemporary artists, LITO creates editions that are hand-signed, numbered, and conceived specifically for this innovative format.

ABOUT SOTHEBY’S

Established in 1744, Sotheby’s promotes access and ownership of exceptional art and luxury objects through auctions, private sales and retail. Our deep expertise across 70 selling categories is supported by a leading technology platform and a global network of specialists spanning 40 countries. Selling categories include Contemporary Art, Modern and Impressionist Art, Old Masters, Chinese Works of Art, Jewelry, Watches, Wine and Spirits and Design, as well as collectible cars and real estate through RM Sotheby’s and Concierge. Sotheby’s Financial Services is a leading art lender and provides capital solutions for collectors around the world, having originated more than $12 billion in loans since its inception. Sotheby’s new global headquarters is now open at the iconic Breuer building at 945 Madison Avenue in New York City.

PRESS CONTACTS:

For LITO: Ashley Hansen, Forward Global, ashley.hansen@forwardglobal.com
For LITO: Kyle Boulia, Forward Global, kyle.boulia@forwardglobal.com
For LITO: Sloan Savage, Forward Global, sloan.savage@forwardglobal.com

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SOURCE LITO Editions

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