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KIA AMERICA INVITES FOOTBALL FANS TO NATIONWIDE GAME-WITHIN-A-GAME VEHICLE SWEEPSTAKES¹

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“Kia Squares” offers players up to four chances to win a new Kia vehicle at the end of each quarter on SundayEnter for a chance to win at www.kiasquares.com. Sweepstakes begins at 12:00 a.m. ET on 2/4 and ends at 5:30 p.m. ET on 2/9For more information on “Kia Squares,” check out Kia America’s Instagram (@kiausa) and TikTok (@kiausa) accounts

IRVINE, Calif., Feb. 4, 2025 /PRNewswire/ — With more than 100 million people set to tune into the Big Game, Kia America is suiting up for the launch of the “Kia Squares” game-within-a-game vehicle sweepstakes. As a football staple in living rooms across the country, entrants whose numbers on the ten-by-ten grid match the last digits of the score at the end of each quarter will have a chance to win a new Kia vehicle.

From 12:00 a.m. ET on February 4, 2025 to 5:30 p.m. ET on February 9, 2025, Kia’s Instagram and TikTok accounts will be directing audiences to a second-screen mobile experience at www.kiasquares.com, where players can choose a square on the game grid anytime during that window. The grid’s rows and columns will be randomly assigned numbers 0-9 and each square will display a Kia vehicle. The last digit of each team’s score at the end of each quarter will correspond to a square on the grid. All entrants who selected that square will be entered into that quarter’s random drawing for a chance to win a Kia vehicle. A total of four Kia vehicles will be awarded, one after each quarter. Each winner will be awarded one of the following eight Kia vehicles, as shown on their selected square (colors and options may vary): the all-electric three-row EV9 GT-Line SUV; the EV6 GT-Line; the Sportage X-Pro SUV; the Sorento X-Pro SUV; the Telluride X-Pro SUV; the K4 GT compact sedan; the K5 GT mid-size sedan; or the Carnival SX Prestige HEV.

“Kia Squares offers football fans an interactive way to participate in the game and provides not only a fun way for fans to root for their favorite team but also a chance to win one of Kia’s award-winning vehicles, including the all-electric EV9 which is the reigning World Car of the Year,” said Russell Wager, vice president, marketing, Kia America. “Kia Squares is designed to engage football fans on their electronic devices and elevate the Big Game viewing experience.”

Selected squares will be announced at four separate times throughout the duration of the game – at the end of each quarter according to that quarter’s score – so the end of every quarter of the Big Game is a chance to win.  

“This creative approach allows us to interact with fans of the game – and fans of the Kia brand – at multiple points during the broadcast,” continued Wager. “Instead of being passive observers during the game, people can actively participate in the sweepstakes and engage with popular social media platforms – Instagram and TikTok. We’re excited to see the blitz of activity the Kia Squares game-within-a-game experience will generate.”  

The Kia Squares sweepstakes campaign will include online digital and social components including, 15- and 6-second online videos: digital banner ads; social media skins; and online social media ad placement on TikTok, Meta and YouTube.

Kia America – about us 

Headquartered in Irvine, California, Kia America continues to top automotive quality surveys. Kia is recognized as one of the TIME World’s Most Sustainable Companies of 2024. Kia serves as the “Official Automotive Partner” of the NBA and WNBA and offers a range of gasoline, hybrid, plug-in hybrid and electric vehicles sold through a network of over 775 dealers in the U.S., including several cars and SUVs proudly assembled in America*. 

For media information, including photography, visit www.kiamedia.com. To receive custom email notifications for press releases the moment they are published, subscribe at www.kiamedia.com/us/en/newsalert. 

*Select trims of the 2025 EV9 all-electric three-row SUV, as well as the Sportage (excludes HEV/PHEV), Sorento (excludes HEV/PHEV), and Telluride are assembled in the United States from U.S. and globally sourced parts. 

1 NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. ALL WINNERS ARE SUBJECT TO VERIFICATION OF ELIGIBILITY. Void where prohibited by law. Sweepstakes open only to legal residents of the 50 U.S./D.C. age of majority and older. Sweepstakes begins at 12:00 a.m. ET on 2/4/25 and ends at 5:30 p.m. ET on 2/9/25. Odds of winning will depend on selecting a specific square that corresponds with the score at the end of each quarter of the game and the total number of entries received for the applicable score for each applicable quarter of the game. Subject to full Official Rules, visit KiaSquares.com. Sponsor: Kia America, Inc., 111 Peters Canyon Road, Irvine, CA 92606. 2024 EV6 GT-Line e-AWD, 2025 K4 GT-Line Turbo, 2025 Sportage X-Pro Prestige AWD, 2025 Sorento SX Prestige X-Pro AWD, 2025 Telluride SX Prestige X-Pro AWD, 2025 EV9 GT-Line e-AWD, 2025 K5 GT, and 2025 Carnival HEV SX Prestige shown with optional features. Vehicles shown for illustrative purposes only. Colors and options may vary.

 

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Eqvista Launches Company-Sponsored Tender Offers, Expanding Private Market Liquidity Capabilities

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New tender offer capabilities connect equity management with real-time valuation data covering approximately 65,000 private companies with a combined estimated value of $9 trillion, laying the groundwork for future secondary marketplace capabilities.

SAN FRANCISCO, Oct. 19, 2026 /PRNewswire/ — Eqvista, a leading equity management and valuation platform serving more than 25,000 companies, today announced the launch of company-sponsored tender offer capabilities, enabling private companies to organize structured liquidity events directly within their equity management platform. The launch also marks a step toward Eqvista’s planned secondary marketplace capabilities.

As companies stay private longer, employees and early investors face limited opportunities to sell their shares. Meanwhile, organizing liquidity events involves complex decisions around pricing, participant eligibility, approvals, and ownership changes.

Eqvista brings these processes together through a company-controlled tender offer workflow, supported by its equity management infrastructure and Eqvista Real-Time Company Valuation® technology.

“With Eqvista, private companies can help their employees and early investors turn their shares into cash, rewarding them for their contributions to the company,” said Tomas Milar, Founder and CEO of Eqvista. “We already help companies manage ownership and understand their value. Bringing tender offers into the same platform is a natural next step toward connecting equity management, valuation, and liquidity.”

Company-Controlled Tender Offers

Eqvista’s new capabilities allow companies to manage tender offers while maintaining control over participation, transaction terms, and ownership changes.

Key features include:

Cap table integration: Automatically record completed ownership changes.Participant controls: Define eligible buyers and sellers and offer windows.Allocation rules: Set transaction limits, pro rata allocations, and priorities.Integrated approvals: Manage approval requirements and rights of first refusal.Valuation-informed pricing: Reference Eqvista Real-Time Company Valuation® data when evaluating transaction pricing.

By integrating these processes, Eqvista aims to reduce the administrative complexity of organizing liquidity events while helping companies maintain control over their shareholder base.

Building Toward a Secondary Marketplace

Building on its company-sponsored tender offer capabilities, Eqvista plans to expand into secondary marketplace infrastructure designed to support structured, company-approved liquidity programs. By connecting ownership records, real-time valuation data, and private share transactions within one platform, Eqvista aims to make private market liquidity more accessible while allowing companies to maintain control over participation and ownership changes. Further details will be announced as development progresses, subject to applicable regulatory requirements.

Learn more about Eqvista’s Company-Sponsored Tender Offers.

About Eqvista

Eqvista is an equity management and valuation platform building infrastructure for private markets. Trusted by more than 25,000 companies worldwide, Eqvista combines equity management, in-house valuation expertise, and AI-powered technology to help private companies manage ownership and understand their value. Eqvista Real-Time Company Valuation® technology covers approximately 65,000 U.S. private companies representing an estimated $9 trillion in combined value.

Contact Information
Jakub Vele
Head of Marketing
424978@email4pr.com
+1 (415) 375-4963

View original content to download multimedia:https://www.prnewswire.com/news-releases/eqvista-launches-company-sponsored-tender-offers-expanding-private-market-liquidity-capabilities-302911472.html

SOURCE Eqvista

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Eqvista Launches Company-Sponsored Tender Offers, Expanding Private Market Liquidity Capabilities

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New tender offer capabilities connect equity management with real-time valuation data covering approximately 65,000 private companies with a combined estimated value of $9 trillion, laying the groundwork for future secondary marketplace capabilities.

SAN FRANCISCO, Oct. 19, 2026 /PRNewswire/ — Eqvista, a leading equity management and valuation platform serving more than 25,000 companies, today announced the launch of company-sponsored tender offer capabilities, enabling private companies to organize structured liquidity events directly within their equity management platform. The launch also marks a step toward Eqvista’s planned secondary marketplace capabilities.

As companies stay private longer, employees and early investors face limited opportunities to sell their shares. Meanwhile, organizing liquidity events involves complex decisions around pricing, participant eligibility, approvals, and ownership changes.

Eqvista brings these processes together through a company-controlled tender offer workflow, supported by its equity management infrastructure and Eqvista Real-Time Company Valuation® technology.

“With Eqvista, private companies can help their employees and early investors turn their shares into cash, rewarding them for their contributions to the company,” said Tomas Milar, Founder and CEO of Eqvista. “We already help companies manage ownership and understand their value. Bringing tender offers into the same platform is a natural next step toward connecting equity management, valuation, and liquidity.”

Company-Controlled Tender Offers

Eqvista’s new capabilities allow companies to manage tender offers while maintaining control over participation, transaction terms, and ownership changes.

Key features include:

Cap table integration: Automatically record completed ownership changes.Participant controls: Define eligible buyers and sellers and offer windows.Allocation rules: Set transaction limits, pro rata allocations, and priorities.Integrated approvals: Manage approval requirements and rights of first refusal.Valuation-informed pricing: Reference Eqvista Real-Time Company Valuation® data when evaluating transaction pricing.

By integrating these processes, Eqvista aims to reduce the administrative complexity of organizing liquidity events while helping companies maintain control over their shareholder base.

Building Toward a Secondary Marketplace

Building on its company-sponsored tender offer capabilities, Eqvista plans to expand into secondary marketplace infrastructure designed to support structured, company-approved liquidity programs. By connecting ownership records, real-time valuation data, and private share transactions within one platform, Eqvista aims to make private market liquidity more accessible while allowing companies to maintain control over participation and ownership changes. Further details will be announced as development progresses, subject to applicable regulatory requirements.

Learn more about Eqvista’s Company-Sponsored Tender Offers.

About Eqvista

Eqvista is an equity management and valuation platform building infrastructure for private markets. Trusted by more than 25,000 companies worldwide, Eqvista combines equity management, in-house valuation expertise, and AI-powered technology to help private companies manage ownership and understand their value. Eqvista Real-Time Company Valuation® technology covers approximately 65,000 U.S. private companies representing an estimated $9 trillion in combined value.

Contact Information
Jakub Vele
Head of Marketing
424978@email4pr.com
+1 (415) 375-4963

View original content to download multimedia:https://www.prnewswire.com/news-releases/eqvista-launches-company-sponsored-tender-offers-expanding-private-market-liquidity-capabilities-302911472.html

SOURCE Eqvista

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Eqvista Launches Company-Sponsored Tender Offers, Expanding Private Market Liquidity Capabilities

Published

on

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New tender offer capabilities connect equity management with real-time valuation data covering approximately 65,000 private companies with a combined estimated value of $9 trillion, laying the groundwork for future secondary marketplace capabilities.

SAN FRANCISCO, Oct. 19, 2026 /PRNewswire/ — Eqvista, a leading equity management and valuation platform serving more than 25,000 companies, today announced the launch of company-sponsored tender offer capabilities, enabling private companies to organize structured liquidity events directly within their equity management platform. The launch also marks a step toward Eqvista’s planned secondary marketplace capabilities.

As companies stay private longer, employees and early investors face limited opportunities to sell their shares. Meanwhile, organizing liquidity events involves complex decisions around pricing, participant eligibility, approvals, and ownership changes.

Eqvista brings these processes together through a company-controlled tender offer workflow, supported by its equity management infrastructure and Eqvista Real-Time Company Valuation® technology.

“With Eqvista, private companies can help their employees and early investors turn their shares into cash, rewarding them for their contributions to the company,” said Tomas Milar, Founder and CEO of Eqvista. “We already help companies manage ownership and understand their value. Bringing tender offers into the same platform is a natural next step toward connecting equity management, valuation, and liquidity.”

Company-Controlled Tender Offers

Eqvista’s new capabilities allow companies to manage tender offers while maintaining control over participation, transaction terms, and ownership changes.

Key features include:

Cap table integration: Automatically record completed ownership changes.Participant controls: Define eligible buyers and sellers and offer windows.Allocation rules: Set transaction limits, pro rata allocations, and priorities.Integrated approvals: Manage approval requirements and rights of first refusal.Valuation-informed pricing: Reference Eqvista Real-Time Company Valuation® data when evaluating transaction pricing.

By integrating these processes, Eqvista aims to reduce the administrative complexity of organizing liquidity events while helping companies maintain control over their shareholder base.

Building Toward a Secondary Marketplace

Building on its company-sponsored tender offer capabilities, Eqvista plans to expand into secondary marketplace infrastructure designed to support structured, company-approved liquidity programs. By connecting ownership records, real-time valuation data, and private share transactions within one platform, Eqvista aims to make private market liquidity more accessible while allowing companies to maintain control over participation and ownership changes. Further details will be announced as development progresses, subject to applicable regulatory requirements.

Learn more about Eqvista’s Company-Sponsored Tender Offers.

About Eqvista

Eqvista is an equity management and valuation platform building infrastructure for private markets. Trusted by more than 25,000 companies worldwide, Eqvista combines equity management, in-house valuation expertise, and AI-powered technology to help private companies manage ownership and understand their value. Eqvista Real-Time Company Valuation® technology covers approximately 65,000 U.S. private companies representing an estimated $9 trillion in combined value.

Contact Information
Jakub Vele
Head of Marketing
424978@email4pr.com
+1 (415) 375-4963

View original content to download multimedia:https://www.prnewswire.com/news-releases/eqvista-launches-company-sponsored-tender-offers-expanding-private-market-liquidity-capabilities-302911472.html

SOURCE Eqvista

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