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Oriental Weavers Partners with YASH Technologies to Drive Digital Transformation with SAP S/4HANA

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2 years ago

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CAIRO, Feb. 9, 2025 /PRNewswire/ — Oriental Weavers, the world’s leading manufacturer of woven carpets, has announced a strategic partnership with YASH Technologies, a global leader in IT systems integration and business transformation, to implement SAP S/4HANA across all its businesses. Through this collaboration, YASH will work with Oriental Weavers to reimagine their business models in alignment with their vision of global leadership and drive agility and business efficiencies while harnessing the power of leading-edge technologies to accelerate their digital transformation journey.  

YASH Technologies will provide end-to-end consulting and advisory services, from Phase 0 assessments to designing and implementing a tailored SAP S/4HANA solution and recrafting Oriental Weavers’ technology stack. This comprehensive approach will enable the company to seamlessly transition to a modern ERP, integrating core business functions, streamlining the supply chain, and empowering the organization with greater flexibility and better decision-making insights.

“Our partnership with YASH Technologies marks a significant milestone in our digital transformation journey,” said Yasmine Khamis, Chair of Oriental Weavers Carpets. “The organization-wide SAP S/4HANA implementation will help us streamline business operations, elevate customer satisfaction to new heights, and drive competitive differentiation. Leveraging YASH’s extensive experience and advisory services, we’re confident that this partnership will empower us at Oriental Weavers to build a robust, tech-driven platform, unlocking innovative opportunities, optimizing our processes, and delivering cutting-edge products, further solidifying our position as a global leader in the industry and ensuring our long-term growth and sustainability,” she added.

“We are privileged to partner with Oriental Weavers, a leader in the textile industry, to help drive their SAP S/4HANA transformation. As their trusted advisory and technology partner, we will work closely with them to deliver a best-in-class solution that aligns with their business strategy and positions them for long-term success while driving sustainable growth,” said James Griffin, Managing Director of YASH Technologies, Middle East and Africa. “To enable them to smoothly migrate to SAP S/4HANA and achieve faster implementation, reduce risks, and realize tangible business benefits, we will harness extensive YASH IP and involvement of our global SAP S/4HANA Center of Excellence,” he added.

The rapid transformation will provide Oriental Weavers with a scalable, future-ready platform that supports innovation, process optimization, and real-time data analytics. With YASH’s experience and deep understanding of the value-added textiles sector, Oriental Weavers is poised to strengthen its leadership position in the textile market and better serve its global customer base.

 About Oriental Weavers

The Oriental Weavers Group was founded in 1979 by industrialist and entrepreneur Mohammed Farid Khamis. Listed on the Egyptian Stock Exchange (EGX) since 1997, the Group has emerged from a single-loom operation to the largest producer of machine-woven carpets in the world. Building on Egypt’s deep-rooted textile heritage, dating back to c.5000 BC, today, the Oriental Weavers Group is the global leader in tufted and jet-printed rugs and carpets.

Based in Cairo, the Group has manufacturing facilities in the United States and Egypt and distributes its products in more than 118 countries worldwide. Dedicated to innovative processes, inspired by the latest trends, and crafted to be accessible, the Oriental Weavers Group produces with a passion for value and happiness.

About YASH Technologies

YASH Technologies focuses on enabling its customers to reimagine their businesses and drive outcome-centric Digital Transformation. As a leading technology integrator and outsourcing partner for large and fast-growing global customers, YASH leverages strategic advisory, technology consulting, and flexible business models to help customers realize value from their digital journey while fostering innovation. YASH’s customer-centric & consultative engagement framework integrates specialized domain & consulting capabilities with proprietary methodologies and digital solutions to provide secure application, cloud, infrastructure, engineering, and end-user-focused services for discerning customers globally. Headquartered in the US, with delivery and sales centers globally, YASH serves its customers across six continents. YASH is CMMI DEV V2.0 Level 5 & an ISO 9001:2015, ISO 27001:2013, and ISO 20000:2011 certified organization. For more information, please visit www.yash.com or email info@yash.com

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LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

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2 hours ago

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October 24, 2026

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Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

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SOURCE LEAP Group

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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3 hours ago

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October 24, 2026

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

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SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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3 hours ago

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October 24, 2026

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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