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Bandwidth Releases 2025 State of Messaging Report: RCS, Deliverability and Consumer Trust Take Center Stage

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Report is a must-read playbook for enterprises to maximize engagement, improve deliverability and future-proof their business text messaging strategies

RALEIGH, N.C., Feb. 25, 2025 /PRNewswire/ — Bandwidth Inc. (NASDAQ: BAND), a leading global enterprise cloud communications company, today announced the release of its highly anticipated 2025 State of Messaging Report, which reveals the key trends shaping business messaging for enterprises worldwide.

As businesses navigate rising consumer expectations, evolving industry requirements and the emergence of next-gen messaging channels, Bandwidth’s new report provides critical insights to maximize engagement, improve deliverability and future-proof messaging strategies.

“Messaging remains one of the most powerful channels for enterprise communications, but the landscape is shifting rapidly,” said Tim Sherwood, Senior Vice President of Messaging and Mobility at Bandwidth. “With Apple’s adoption of RCS, along with global regulatory complexity and rising concerns over security and fraud, enterprises must evolve their approach to business messaging. Our latest report provides the knowledge and tools business senders need to adapt in this dynamic space and optimize their messaging investments to drive better consumer engagement.”

Key findings from the report include:

1. RCS will drive the next evolution of business messaging. With RCS (Rich Communication Services) now enabled on Apple devices, businesses are preparing for a more interactive, secure and engaging messaging experience. According to the report:

66 percent of businesses plan to increase their use of messaging once RCS is widely available.41 percent plan to use RCS for marketing campaigns, while 25 percent will leverage it for customer support.

2. Verified sending is a game-changer for building consumer trust. Consumers are increasingly skeptical of links sent via SMS due to phishing and fraud concerns. According to the report:

Branded messaging and verified sender status, features enabled by RCS, are becoming essential for enterprises to build trust and engagement.Verified messages allow businesses to use custom branding, rich media and interactive features directly within the native messaging app–improving response rates and consumer confidence.

3. Messaging rules and requirements are driving up costs. The report provides a best practices framework for navigating industry requirements and developing a strategy for long-term success. According to the report:

Businesses that fail to comply with registration requirements risk lower deliverability, increased costs and potential messaging disruptions.25 percent of businesses reported paying more due to recent changes in messaging rules and requirements.

4. Deliverability is the No. 1 factor when choosing a messaging provider. According to the report:

60 percent of businesses ranked message deliverability as the most important factor in selecting a messaging partner—above cost, features and capacity.

To improve message success rates, Bandwidth has invested in new tools and innovations, including:

Advanced Number Intelligence to monitor and maintain campaign list data,Real-time Traffic Monitoring and Alerting to help businesses maintain high deliverability, andMessage Registration Center to help business senders easily register campaigns and simplify compliance with carrier requirements.

Bandwidth’s 2025 State of Messaging Report is a must-read playbook for enterprises, SaaS platforms and marketers navigating the rapid evolution of business messaging. To download the full report and explore in-depth insights, visit here.

About Bandwidth Inc.
Bandwidth (NASDAQ: BAND) is a global cloud communications software company that helps enterprises deliver exceptional experiences through voice calling, text messaging and emergency services. Our solutions and our Communications Cloud, covering 65+ countries and over 90 percent of global GDP, are trusted by all the leaders in unified communications and cloud contact centers–including Amazon Web Services (AWS), Cisco, Google, Microsoft, RingCentral, Zoom, Genesys and Five9–as well as Global 2000 enterprises and SaaS builders like Docusign, Uber and Yosi Health. As a founder of the cloud communications revolution, we are the first and only global Communications Platform-as-a-Service (CPaaS) to offer a unique combination of composable APIs, AI capabilities, owner-operated network and broad regulatory experience. Our award-winning support teams help businesses around the world solve complex communications challenges every day. For more information, visit Bandwidth.com.

 

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SOURCE Bandwidth Inc.

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Taiwan’s Smart Tolling Technology Goes Global as Thailand Launches AI-Powered M81 Motorway System

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TAIPEI, April 22, 2026 /PRNewswire/ — Sightings of electronic toll collection (ETC) gantries resembling those used on Taiwan’s freeways have recently drawn attention on social media along the Bangkok–Kanchanaburi highway. Far Eastern Electronic Toll Collection Co., Ltd. (FETC) confirmed that the system is part of Thailand’s newly launched M-Flow multi-lane free-flow tolling system on the Intercity Motorway No. 81 Bang Yai – Kanchanaburi Route (M81).

Developed in collaboration with FETC International (Thailand) Co., Ltd. (FETCi Thailand) and the BGSR81 Co., Ltd, the system has officially entered operation, marking a significant milestone in Thailand’s transition toward smart, digitally enabled highway infrastructure.

The launch also strengthens connectivity between Bangkok and Kanchanaburi, effectively creating a “one-day travel corridor” and supporting regional tourism and economic activity.

AI-Driven Tolling Cuts Travel Time to 48 Minutes

According to Kenny Chen, Managing Director of FETCi Thailand, the M81 project demonstrates the flexibility and scalability of Taiwan’s ETC technology in complex international environments.

FETCi Thailand led the design, installation, and implementation of the tolling system and its Traffic Operations Center (TOC). The platform integrates artificial intelligence (AI) and Internet of Things (IoT) technologies to enable data-driven traffic management and operational decision-making. It is also designed for future expansion, including applications such as weigh-in-motion enforcement.

Thailand’s diverse vehicle types and more complex license plate formats presented technical challenges. These were addressed through advanced AI-powered automatic license plate recognition (ALPR), ensuring high accuracy in vehicle identification. Combined with multiple digital payment options, the system allows vehicles to pass through toll points without stopping.

Since its launch, travel time between Bangkok and Kanchanaburi has been reduced from nearly two hours to approximately 48 minutes. Weekend traffic volumes have reached around 55,000 vehicles per day, improving both tourism access and logistics efficiency in western Thailand.

M9 Experience Highlights Strong Economic and Environmental Benefits

FETC has also supported Thailand’s Department of Highways (DOH) since 2022 in deploying and operating the M-Flow system on the M9 motorway, including gantry design and operational consulting.

According to DOH data, the system has increased traffic throughput fivefold and saves motorists an estimated 3.33 million hours annually. It has achieved a benefit-cost ratio of 6.94, meaning each dollar invested generates nearly seven dollars in overall societal value.

In environmental terms, the system reduces fuel consumption by approximately 13.91 million liters per year and cuts carbon emissions by more than 36,000 metric tons, contributing to more sustainable transportation.

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/taiwans-smart-tolling-technology-goes-global-as-thailand-launches-ai-powered-m81-motorway-system-302748486.html

SOURCE FETC International

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Critical Link Launches World’s First AI-Driven SOM Recommendation Engine, Powered by Rapidflare

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Critical Link and Rapidflare have jointly launched the world’s first AI-driven System on Module Recommendation Engine. Engineers can now describe their requirements in plain language and receive accurate, tailored SOM recommendations in seconds. Together, the two companies are redefining how electronics teams discover and select embedded solutions.

SAN JOSE, Calif., April 21, 2026 /PRNewswire-PRWeb/ — Critical Link LLC, a leader in system-on-module solutions, has introduced the world’s first AI-driven System on Module Recommendation Engine, powered by Rapidflare’s Rapid Product Selection Agent. The new engine advances Critical Link’s mission to help customers bring embedded products to market faster and more cost-effectively.

Together, Rapidflare and Critical Link are combining their strengths to make the journey from concept to product faster, smarter, and more closely aligned with customer needs. – Amber Thousand, Sr. Director of Marketing, Critical Link

In the electronics industry, selecting the right product often requires manually comparing hundreds of pages of datasheets or relying on rigid parametric search tools. Critical Link’s SOM Recommendation Engine is set to change that. With Rapidflare’s conversational AI agent, customers can describe their requirements in natural language and receive tailored recommendations in a fraction of the time.

“For years customers have asked for a better way to find the right SOM for their application. Launching this AI-driven engine with Rapidflare’s technology is a game changer,” said Amber Thousand, Sr. Director of Marketing at Critical Link. “Their accuracy, domain expertise, and speed of integration made them the clear choice to support our mission.”

Unlike generic AI agents, Rapidflare’s technology is purpose-built for complex product selection workflows. It combines knowledge graph-based reasoning, domain-specific intelligence, and industry guardrails to deliver recommendations that are both fast and reliable for electronics teams.

“The best partnerships happen when your mission aligns with your partner’s mission,” said Navanee Sundaramoorthy, CEO and Founder at Rapidflare. “We’re proud to partner with Critical Link to help make SOM product selection more seamless, intuitive, and efficient for their team and customers.”

Beyond accelerating product selection, the AI engine gives engineers a new way to engage with Critical Link. “We’ve always offered thorough documentation and product support to customers via our website, our engineering wiki, and personal contact. Adding the SOM Recommendation Engine creates a more efficient path for self-discovery, which we see as a growing trend,” said Thousand. “Together, Rapidflare and Critical Link are combining their strengths to make the journey from concept to product faster, smarter, and more closely aligned with customer needs.”

To explore Critical Link’s SOM Recommendation Engine, visit https://www.criticallink.com/som-recommendation-ai-agent/.

To learn more about Rapidflare and its AI-powered product selection solutions, visit Rapidflare’s website: https://www.rapidflare.ai/

About Rapidflare

Rapidflare builds AI-powered domain specific agents for electronics, semiconductors, and other technically complex industries. Its product intelligence powered AI platform gives teams natural-language access to product and engineering knowledge, making it easier to find accurate answers, support customers, and move faster across critical workflows. Rapidflare multiplies the impact of GTM teams by making critical technical knowledge instantly accessible, helping sales, solutions engineering, product marketing, support, and customer success teams move faster and operate with confidence. For more information, visit rapidflare.ai

About Critical Link

Critical Link designs and manufactures CPU-based, FPGA-based, and DSP-based system-on-modules (SOMs) for industrial electronic applications. Its production-ready embedded solutions help customers bring products to market faster and at lower cost by reducing development complexity, risk, and time spent building core processing subsystems from scratch. With a focus on product quality, long-term availability, lifecycle support, and close customer engagement, Critical Link serves OEMs across a wide range of industrial and technically demanding applications. For more information, visit the website: criticallink.com

Media Contact

Balpreet, Rapidflare, 1 2068614231, balpreet@rapidflare.ai, rapidflare.ai

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SOURCE Rapidflare

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COMAU SHOWCASES AUTOMATION SOLUTIONS FOR SOUTHEAST ASIA’S COMMERCIAL VEHICLE INDUSTRY AT GIICOMVEC 2026

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SHANGHAI, April 22, 2026 /PRNewswire/ — Comau participated in the Indonesia International Commercial Vehicle Expo (GIICOMVEC 2026), held in Jakarta, where it engaged with local OEMs and supply chain partners on manufacturing upgrades and the application of automation technologies. During the event, Comau presented its capabilities in body-in-white automation, flexible production systems for multi-model manufacturing, and digital manufacturing solutions, drawing on its experience in managing complex automotive production environments.

Through its participation at GIICOMVEC 2026, Comau further expanded its engagement with the Southeast Asian market. Leveraging its global project experience and strong presence in China, Comau supports complex, high-volume automotive production for both domestic and international OEMs, and combines this experience with local insights to address evolving regional manufacturing requirements.

GIICOMVEC 2026 featured 14 leading commercial vehicle brands from multiple regions, showcasing developments in light commercial vehicles, heavy-duty trucks, buses, and specialty vehicles. As demand continues to grow and industrial modernization accelerates, Indonesia is becoming an increasingly important production base and end market for commercial vehicles in Southeast Asia. At the same time, the expanding presence of Chinese automakers is contributing to a more competitive landscape and a shifting supplier ecosystem.

In this context, manufacturers are managing broader product portfolios and short production cycles. As a result, greater emphasis is being placed on automation solutions that enable efficient multi-model production, improve consistency in body-in-white manufacturing, and support the adoption of digital production management systems.

At the policy level, initiatives such as Making Indonesia 4.0 and the national push toward vehicle electrification are reinforcing the transition toward efficient and sustainable manufacturing. Comau’s proven track record in e-Mobility and battery assembly solutions further aligns with these developments, creating new opportunities to add value across the entire commercial vehicle value chain in Southeast Asia.

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/comau-showcases-automation-solutions-for-southeast-asias-commercial-vehicle-industry-at-giicomvec-2026-302748494.html

SOURCE Comau

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