Connect with us

Technology

Great American Media’s Bill Abbott Touts the Future of Values-Driven Entertainment at NRB 2025

Published

on

GRAPEVINE, Texas, Feb. 28, 2025 /PRNewswire/ — Bill Abbott, President & CEO of Great American Media, joined industry leaders at the NRB 2025 International Christian Media Convention in Grapevine, Texas, as a featured panelist in the Vision for the Future of Values-Driven Media forum.

The discussion explored the rapid expansion of values-driven content, the increasing demand for faith- and family-focused storytelling, and how media leaders are shaping the industry’s future.

Moderated by Adele Malpass, President of the Daily Caller News Foundation, the panel featured insights from Raymond Arroyo (Fox News), Cheryl Chumley (The Washington Times), and Yurisan Cordero (TelevisaUnivision). Together, they examined the evolving media landscape and the growing audience demand for uplifting, values-based entertainment.

Faith, Family, and the Future of Media

“The demand for storytelling that uplifts, inspires, and reflects the principles audiences cherish has never been stronger,” said Abbott. “At Great American Media, we’ve built a thriving network by remaining steadfast in our commitment to faith, family, and country—offering content that resonates deeply with viewers seeking alternatives to mainstream entertainment.”

Abbott highlighted the unprecedented success of Christmas programming, a genre he reinvigorated for TV—first at Fox, then at Hallmark, and now at Great American Media—as an example of uplifting entertainment that attracts audiences. He noted that while many networks face declining viewership, Great American Family, the company’s linear cable network, has experienced significant audience growth by delivering meaningful, heartwarming stories year-round. In Q4 2024, Great American Family was the only network in its peer group to see household audience growth, according to Nielsen.

That momentum has continued into 2025, Abbott said, citing the success of County Rescue, which premiered its second season this week as part of Great American Family’s “Faith & Family Sundays” programming event. “Faith & Family Sundays” features 30 consecutive weeks of new episodes from the network’s original series, bringing faith and family together through compelling storytelling. Other series in the lineup include When Hope Calls and Vindication (Season 4).

“Our audience tunes in expecting to be uplifted and inspired,” Abbott said. “Other networks may shock and surprise, but we provide entertainment without compromise—delivering high-quality storytelling that aligns with our values.”

Faith-Based Media in the Digital Age

The panel also discussed the influence of digital media and Big Tech on faith-based entertainment, addressing issues such as censorship and content moderation as audiences shift from traditional cable to digital platforms.

Abbott emphasized that digital platforms are breaking down barriers, making values-driven content more accessible than ever. However, he urged technology providers to apply fair and consistent standards to faith-based content. “Free speech is free speech,” he said.

As part of its digital expansion, Great American Media has grown its streaming footprint through Great American Pure Flix, a premier faith and family streaming platform.

“The technology of storytelling has evolved, but the need for faith-affirming narratives remains constant,” Abbott concluded. “As long as audiences continue seeking these stories, we’ll be here to tell them.”

ABOUT GREAT AMERICAN MEDIA

Great American Media is home to a family-friendly portfolio of brands, including Great American Family, Great American Pure Flix, and Great American Faith & Living.

Great American Family is the flagship linear TV network, featuring original Christmas movies, rom-coms, and classic series that celebrate faith, family, and country.Great American Pure Flix is a leading faith and family streaming service that inspires, uplifts, and entertains with content you can confidently stream with the entire family.Great American Faith & Living is an unscripted companion network to Great American Family, celebrating faith, family, and country every day and every season.Great American Adventures and Pure Flix TV are FAST channels (free ad-supported streaming TV) that further expand the company’s reach.

Great American Media was established in June 2021 by Bill Abbott and a group of U.S.-based family offices and merged with SONY Television’s Pure Flix in 2023.  

MEDIA CONTACTS:

Pam Slay
Network Program Publicity & Talent Relations
818.415.3784
 pamslay@gacmedia.com 
 media@crosswindpr.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/great-american-medias-bill-abbott-touts-the-future-of-values-driven-entertainment-at-nrb-2025-302389121.html

SOURCE Great American Family

Continue Reading

Technology

Canton Fair Buyers Alliance Launched as the 140th Edition Opens

Published

on

By

GUANGZHOU, China, Oct. 17, 2026 /PRNewswire/ — On October 15, the Canton Fair Buyers Alliance was officially launched at the Canton Fair Complex, marking a significant milestone as the fair celebrates the 70th anniversary of its founding.

More than 140 overseas buyers attended the launch ceremony, highlighting the fair’s enduring role as a bridge connecting global commerce with China’s export sector.

Speaking at the ceremony, Luís Vilariça, CEO of Joinco, Import & Export, Ltd., discussed his company’s long-standing relationship with the Canton Fair. Drawing on years of participation, he reflected on the growth opportunities created through cooperation with Chinese suppliers and highlighted the fair’s role in supporting international business development and global trade exchanges.

The ceremony also featured a joint declaration by alliance members. Representatives from five member companies read the statement in their respective native languages, underscoring the international character of the new organization. Additional members sent video congratulatory messages, joining the celebration and witnessing the official launch of the alliance.

The Canton Fair Buyers Alliance represents one of the fair’s key service innovations. Designed primarily for Fortune Global 500 companies, buyers from the world’s top 250 retailers and leading sourcing enterprises across a diverse range of markets, the alliance aims to offer members a platform for information sharing and resource coordination. The first cohort of alliance members includes 58 companies from 32 countries and regions across 5 continents. Through the alliance, members will gain access to a range of priority benefits spanning four major areas: services, events, resources and information.

 For more convenient attendance, please click here for pre-registration:

https://buyer.cantonfair.org.cn/register/buyer/email?source_type=16

View original content to download multimedia:https://www.prnewswire.com/news-releases/canton-fair-buyers-alliance-launched-as-the-140th-edition-opens-302911896.html

SOURCE Canton Fair

Continue Reading

Technology

Bioethanol from human hair – Indian start-up’s solution to rising prices of grains and sugar

Published

on

By

GUJARAT, India, Oct. 17, 2026 /PRNewswire/ — In what could be called the beginning of the 5G (fifth-generation) of bioethanol or non-cellulosic bioethanol or non-sugar-based biofuels, an Indian start-up, Techofest Global, based out of Gujarat, has developed its own, indigenous, and patented technology for the production of bioethanol from waste human hair. Such processes would significantly reduce the employment of sugars, grains, and agricultural residues, which form the classical first- and second-generation bioethanol feedstocks. As a result, the rising fuel-vs.-food/fodder debate is anticipated to reduce, and instead, ethanol produced from municipal/industrial waste, after trials, can supplement the current supply being used as blends with presently retailed fossil fuels (E20, E27, etc.). 

As stated by Dr. Ravi, the founder-CEO of Techofest Global, the strategic priority and the USP of the start-up is industrial symbiosis, which, typically, involves an ecosystem of up-cycling/valorising the effluents of an industry, thereby creating a value-chain for residues often lacking an end-of-life. With more than three decades of experience in designing customized nuclear fusion reactors for international programmes, such as ITER, JET/UKAEA and SST-1, Dr. Ravi, a seasoned mechanical engineer, spearheads the start-up’s patented technologies’ scale-up and commercialization.

Two biochemical engineers, Dr. Navnit – the former CTO, and Dr. Kabilan – the former CEO of Biomakerz, Chennai, are the brains behind the current technology/process portfolio of the joint-venture between Techofest Global and Biomakerz. They have been working on biorefineries’ process intensification for more than a decade. “Having foreseen the fuel-vs-fodder/food competition as early as the year 2015, we began developing techno-economically feasible and viable in-vitro metabolically-engineered bioprocesses for scaling-up ethanol production from municipal waste streams between 2019–2021”, says Navnit. After developing operational technologies for international biofuel organizations, serving process engineer roles with certain biorefineries-related OMC R&D’s of India, Dr. Navnit, presently works for a premier academic institution.

An on-going fermentation trial at the Techofest Global-Biomakerz JV’s R&D facility

Techofest Global has developed and tested, in its R&D JV’s pilot-facility of ~100-L, 3 innovative and cost-effective technologies, such as 5G ethanol production using human hair, used cooking oil (UCO), and enriched bio-methane production from disposed sanitary napkins.

“With massive CapEx and OpEx, 2G ethanol technology is facing a major commercialization bottleneck, owing to competition with food/livestock fodder, requirement of a cost-intensive pre-treatment procedure, and the requirement of cellulolytic cocktails, which have a poor recycle efficiency. The proprietary 5G SAFE process developed for the start-up circumvents the mentioned constraints, and instead, utilizes a single-stage saccharification followed by fermentation, and records over 85–90% biocatalyst recovery. Likewise, the proprietary SIM process for bio-methane production, exclusively developed for the start-up, is 2x faster with improved intermittent feeding cycles and continuous gas harvest”, says Navnit.

“With on-going pre-commercialization trials, the proprietary ethanol and bio-methane processes of ours are soon being commercialized”, says Ms. Bhumika, the co-founder and the corporate advisor of the start-up. Furthermore, Mr. Ronak pilots the organization’s global market entry and commercialization frontier.

Techofest Global’s veteran Principal Technology Advisors include: Dr VS Tripathi, former Joint Director, DRDE Gwalior, Dr B S Munjal, former Director, Structures and Thermal group, SAC/ISRO, Academician and Advisor CIKS-Dharohar, GTU, and Dr AV Santhanababu, former Scientist at Satish Dhawan Space Centre. With on-going R&D activities, Dr. Munjal says, “the start-up is striving to provide a unique solution along the lines of the Atmanirbhar and Viksit Bharat Vision 2047”.

Media Contact: www.techofestglobal.com; e-mail: info@techofestglobal.com; contact person: The PR team of Techofest Global.

Photo: https://mmx.prnewswire.com/media/MS2015507/Picture1.jpg?id=OA3024965&token=5vT9XuZXAG0yamsZlRrsBAiUapaplm73wYH8NIfU0xCtOlj76dueXcTw2Eb-3w

View original content to download multimedia:https://www.prnewswire.com/in/news-releases/bioethanol-from-human-hair–indian-start-ups-solution-to-rising-prices-of-grains-and-sugar-302911813.html

Continue Reading

Technology

As AI Speeds Up Marketing, Louisville’s RedTag Bets on Strategy

Published

on

By

Independent agency unveils new brand and website, and co-hosts Louisville’s PROOF AI Workshop

LOUISVILLE, Ky., Oct. 17, 2026 /PRNewswire/ — RedTag, an independent Louisville-based marketing agency, this month unveiled new positioning, marking its evolution from a digital performance agency into a strategy-first marketing partner. The move comes as AI makes execution faster than ever, and RedTag is betting that strategy, not speed, is what will set businesses apart. Clients can now choose from outcome-based programs that best fit their marketing needs. 

“Clients don’t come to us needing more tactics. They come to us needing a path,” said Russ Renbarger, founder and CEO of RedTag. “Our new brand says out loud what our work has shown for years: We start with strategy and build everything on that foundation.”

RedTag built its reputation on high-performing paid digital campaigns. Over the years, the agency expanded into strategy, creative, video production and website development, giving clients one partner for the full scope of their marketing. Most recently, a team of automation specialists has integrated AI across the agency to speed up production and analysis, guided by an internal AI policy that keeps people accountable for quality. The time AI saves goes back into strategy: knowing what to say, who to say it to and why.

“Our best client relationships have always been partnerships, where we’re in the room when the big decisions get made,” said Alison Conway, chief client officer at RedTag. “This evolution is about bringing that strategic partnership to every client.”

On Oct. 14, RedTag co-hosted the PROOF AI Workshop with Slingshot, Vsimple and Advanced Business Solutions. The hands-on event gave Louisville business leaders practical experience applying AI to their own work. RedTag led the event’s AI in Marketing and Branding track, with four sessions ranging from AI search optimization to a playbook for adopting AI across an organization.

“AI can produce hundreds of ads in an afternoon, but it can’t tell you which one your brand actually needs and why,” Renbarger said. “The faster the tools get, the more valuable human-led strategy becomes.”

RedTag was named the agency of record for the Commonwealth of Kentucky in 2025. Its client list includes PGA of America, Castle & Key Distillery, Bourbon Barrel Foods, ShopCaterpillar and American Beverage Marketers. Since 2023, RedTag’s work has received two Emmy Awards and more than 35 ADDY and AIGA awards. The agency is a four-time Louisville Business First Fast 50 honoree and was named one of the 2026 Best Places to Work in Kentucky.

To learn more about its outcome-based programs, visit RedTag Programs

About RedTag

RedTag is an independent, strategy-first marketing agency based in Louisville, Kentucky. Established in 2008, the agency starts every engagement by understanding the goal before recommending tactics. With a foundation rooted in discovery, RedTag delivers full-scale marketing campaigns built around each client’s business goals. RedTag serves organizations across hospitality, sports, agriculture, government, retail and consumer packaged goods. Learn more at redtag.agency.

View original content to download multimedia:https://www.prnewswire.com/news-releases/as-ai-speeds-up-marketing-louisvilles-redtag-bets-on-strategy-302911869.html

SOURCE RED TAG LLC

Continue Reading

Trending