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The Week in Canadian Press Releases: 10 Stories You Need to See

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A roundup of the most newsworthy press releases from Cision Distribution this week

TORONTO, March 28, 2025 /CNW/ – With thousands of press releases published each week, it can be difficult to keep up with everything on Cision. To help journalists and consumers stay on top of the week’s most newsworthy and popular releases, here’s a recap of some major stories from the week that shouldn’t be missed.

The list below includes the headline (with a link to the full text) and an excerpt from each story. Click on the press release headlines to access accompanying multimedia assets that are available for download.

Porter Airlines, BMO and Mastercard Launch First Canadian Credit Card Program Granting Immediate Airline Loyalty Benefits 
Porter Airlines, BMO and Mastercard are announcing the launch of two new BMO VIPorter Mastercard credit cards – creating the first and only travel credit card program in Canada that grants immediate frequent flyer benefits for cardholders in an airline’s loyalty program, while enabling accelerated travel rewards. More than 30,000 people have joined the pre-launch waitlist since the program was announced in January 2025 as Canadians seek more choice and benefits from their travel credit cards.BLUE ANT MEDIA ANNOUNCES GO PUBLIC TRANSACTION BY WAY OF REVERSE TAKEOVER OF BOAT ROCKER MEDIA 
Blue Ant Media Inc. (“Blue Ant” or “The Company”), a privately owned company controlled by Michael MacMillan, announced today that it has entered into a definitive agreement pursuant to which Blue Ant will go-public via a reverse take-over (the “RTO” or the “Transaction”) of Boat Rocker Media Inc. (“BRMI”) (TSX: BRMI). Blue Ant is a global media company with interconnected operations spanning content creation and acquisition, rights management, international distribution, streaming, broadcasting, consumer shows, and connected TV ad sales.Fraser Institute News Release: Albertans contributed $53.6 billion more to CPP then retirees in Alberta received from it from 1981 to 2022 
“Albertan workers have been helping to fund the retirement of Canadians from coast to coast for decades, and Canadians ought to know that without Alberta, the Canada Pension Plan would look much different,” said Tegan Hill, director of Alberta policy at the Fraser Institute and co-author of Understanding Alberta’s Role in National Programs, Including the Canada Pension Plan. From 1981 to 2022, Alberta workers contributed 14.4 per cent (on average) of the total CPP premiums paid—Canada’s compulsory, government-operated retirement pension plan—while retirees in the province received only 10.0 per cent of the payments. BOAT ROCKER MEDIA SIGNS DEFINITIVE AGREEMENTS FOR A PROPOSED REVERSE TAKEOVER BY BLUE ANT MEDIA CONCURRENT WITH A MANAGEMENT BUYOUT OF BOAT ROCKER’S STUDIO BUSINESS 
Boat Rocker Media Inc. (“BRMI” or the “Company”) (TSX: BRMI) announced today that it has entered into definitive agreements in respect of a transaction (the “Transaction”) pursuant to which Blue Ant Media Inc. (“Blue Ant”), a privately owned company controlled by Michael MacMillan, will go-public via a reverse take-over (the “RTO”) of BRMI, and BRMI will concurrently sell Boat Rocker Studios to a privately owned company controlled by BRMI Co-Founders and Co-Executive Chairmen, David Fortier and Ivan Schneeberg, and BRMI CEO John Young (“IDJCo”).Air Canada’s New Café at Montréal-Trudeau International Airport Provides Domestic Customers Added Comfort and Hospitality 
This opening is part of Air Canada’s broader investment in new, upgraded and expanded lounges planned for 2025 and beyond, further elevating the airport experience for its premium travellers. “We’ve created a premium experience tailored to the needs of our busiest customers, while celebrating the essence of Montréal’s vibrant café culture,” said Jacqueline Harkness, Managing Director, Product & Services at Air Canada. “Every detail of the Air Canada Café is designed for productivity and comfort, bringing together efficiency with the warmth and energy that make it a beloved product amongst our customers.” New report reveals contamination and tailings risks at Red Chris Mine: a cautionary tale for mining in Northwest B.C. 
A new investigative report from SkeenaWild reveals contamination from the Red Chris Mine, highlighting concerns for future mining projects in the region and the urgent need for improved mining laws in BC. Northwest British Columbia is home to some of the world’s last wild salmon strongholds, but large-scale open-pit mining puts these vital ecosystems at risk.  Operating for nearly a decade, the Red Chris Mine has released higher-than-expected levels of toxins like selenium and copper into surrounding lakes and creeks. The report documents physical destruction of fish habitat and risks associated with tailings dam failure—an event that could devastate critical fish habitat and endanger mine workers and communities downstream.Canadian Dental Care Plan expands to include millions of new eligible Canadians 
Investing in Canadians’ health is key to building a stronger Canada. In its first year, the Canadian Dental Care Plan (CDCP) has significantly improved access to affordable dental care. More than 3.4 million Canadians were approved to be part of the plan, while 1.7 million have already received care. Today, the Honourable Kamal Khera, Minister of Health, accompanied by the Honourable Ali Ehsassi, Minister of Government Transformation, Public Services and Procurement announced that all remaining eligible Canadians aged 18 to 64 years-old will be able to apply for the CDCP in May 2025; with coverage starting as early as June 1, 2025.CIBC becomes the first major Canadian bank to sign the federal generative AI code of conduct 
CIBC has reinforced its commitment to responsible AI by becoming the first major Canadian bank to sign the Government of Canada’s Voluntary Code of Conduct on the Responsible Development and Management of Advanced Generative AI Systems. This initiative highlights CIBC’s dedication to fostering ethical AI practices and promoting responsible innovation within the financial sector. As set out in the 2024 Sustainability Report, our AI governance foundation is built on our Trustworthy AI Principles, enforced through the CIBC Enterprise AI Framework, and supported by our robust AI Risk Assessment Process (AIRAP). In addition, we have AI governance committees consisting of Senior Executives as well as risk stakeholders across the bank.DOLLARAMA TO ACQUIRE AUSTRALIAN DISCOUNT RETAILER THE REJECT SHOP 
Dollarama Inc. (TSX: DOL) (“Dollarama” or the “Corporation”) announced today that it has entered into a definitive agreement to acquire all the issued and outstanding ordinary shares of The Reject Shop Limited (ASX: TRS) (“The Reject Shop”), the largest discount retailer in Australia, for an all cash consideration of A$6.68 per ordinary share (the “Transaction”), which values The Reject Shop’s ordinary share capital at approximately A$259 million (C$233 million1). The Transaction will be implemented by way of an Australian scheme of arrangement (the “Arrangement”). The Reject Shop Board of Directors unanimously recommends that The Reject Shop’s shareholders vote in favour of the Arrangement2.CORUS ENTERTAINMENT ANNOUNCES START OF PRODUCTION ON HALLOWEEN BAKESHOP AND HOLIDAY BAKESHOP, HOSTED BY LAUREN ASH, FOR FLAVOUR NETWORK 
Get ready for a sugar-fueled showdown as Corus Entertainment’s Flavour Network starts production on the new Canadian Original series Halloween Bakeshop (7×60) and Holiday Bakeshop (7×60). Hosted by actress and comedian Lauren Ash, these seasonal baking battles bring festive flair and fierce competition, with eight talented bakers competing for sweet victory and a $25,000 prize. Produced by Nikki Ray Media Agency in association with Corus Studios for Flavour Network, Halloween Bakeshop and Holiday Bakeshop are shooting in Toronto and slated to premiere in fall 2025.

Read more of the latest releases from Cision, see our resources for journalists, and stay caught up on the top press releases by following @cnwnews.

About Cision Canada

Cision is a comprehensive communications platform enabling more than 100,000 public relations and marketing professionals around the world to understand, influence and amplify their stories. As the market leader, Cision enables the next generation of communication professionals to strategically operate in the modern media landscape where company success is directly impacted by public opinion. Cision has offices in 24 countries through the Americas, EMEA and APAC, and offers a suite of best-in-class solutions, including Newswire, Brandwatch, Cision Communications Cloud® and Cision Insights. To learn more, visit www.cision.ca and follow @CisionCA on Twitter.

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The Ultimate Send-off to Summer: CSTS Debuts Global Entertainment IP PremierX at New York’s Pier 17, Ushering in a New Era of Live Entertainment

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NEW YORK, Oct. 24, 2026 /PRNewswire/ — CSTS Enterprises (‘CSTS’), a New York-based sports, entertainment, integrated media and travel technology group, today announced the official launch of PremierXTM, its flagship live entertainment brand, with a landmark Halloween Weekend event “AFTER DARK” at The Rooftop at Pier 17 in New York on October 30, 2026.

Capping off Seaport’s 2026 Summer Season in unforgettable fashion, the grand finale brings a powerhouse lineup of stars to the PremierXTM stage at Pier 17, featuring Lil Xan, Armani White, DJ Soda, Nate Wyatt, and surprise A-list guest headliners. Set against the iconic Manhattan skyline, the landmark eventing unites chart-topping hip-hop and high-octane electronic music for a festival-grade experience as The Rooftop at Pier 17 transforms into the city’s premier live music destination.

Building on the momentum of the PremierXTM After Party for the 2026 World Cup Final that took place in New York on July 19th, “AFTER DARK” signals the official debut of PremierXTM, a proprietary, New York – born global entertainment IP created by CSTS to deliver defining cultural experiences at the intersection of music, sport, art and lifestyle. Centred on the power of cultural crossover, PremierXTM serves as an international bridge connecting East and West, modern innovation and timeless classical, while uniting world-class artists, creators, performers and audiences through the universal language of entertainment and premium live experiences.

The launch also marks the beginning of a promising relationship with Pier 17, providing a world-class stage for PremierXTM to accelerate its growth in the U.S. and engage international audiences over the long term. By combining PremierXTM’s global entertainment vision with Pier 17’s iconic waterfront setting, the partnership aims to create a premier destination for live experiences, empowering both platforms to expand their global reach, deepen audience engagement, and drive sustainable growth.

As a key pillar of CSTS’ integrated ecosystem spanning entertainment, sports, travel, integrated media and marketing solutions, PremierXTM further strengthens the Group’s ability to create high-impact experiences that connect audiences, destinations and brand partners. With the global live entertainment market projected to grow from approximately US$203 billion in 2025 to US$270 billion by 2030[1], PremierXTM is well-positioned to capitalize on the growing demand for premium, experience-led entertainment while creating long-term value to the Group through recurring audience engagement, tourism and brand partnerships.

“PremierX TM represents a significant milestone in CSTS’ evolution from a leading operator of global sports and hospitality platforms into a creator of world-class entertainment experiences,” said Abel Zhao, Group CEO and Executive Director at CSTS Enterprises. “The season finale at Pier17 marks the beginning of an exciting new chapter for CSTS as we expand our entertainment footprint and introduce a platform designed to deliver iconic live experiences and bring together artists and audiences from across the globe.”

“PremierXTM was built from the ground up as a bespoke platform to champion multicultural talent and visionary creative performers.” said Jason Liu, Regional Director of CSTS USA. “Starting from New York, we are building a scalable global brand that brings iconic live experiences to audiences worldwide while expanding our presence across key entertainment hubs in North America, Asia and Europe.”

Following its New York launch, PremierXTM plans to expand through a broader international rollout across North America, Asia and Europe, with future editions planned as part of a growing network of recurring live entertainment properties and flagship cultural events.

For ticket information on PremierXTM: “AFTER DARK”, visit
https://www.axs.com/events/1644912/after-dark-tickets

About CSTS Enterprises

CSTS Enterprises is an integrated media, entertainment, sports, and travel technology group. Headquartered in New York City, the company develops and partners with intellectual properties and brands to deliver compelling experiences that connect with audiences across the world. In addition to its own initiatives, including Generation CTM and PremierXTM, it collaborates with international IPs including FIFA World Cup, UEFA European Championship, and Formula 1.

CSTS integrates experiential marketing, travel, data, and technology to deliver seamless end-to-end audience experiences. The company engages consumers across physical events and digital channels, executing at scale worldwide, turning complex activations into co-ordinated, measurable outcomes.

[1] Source: Industry research by Markets and Markets, Live Entertainment Market Size, Share, Latest Trends & Growth Analysis, 2025-2030, Live Entertainment Market Size, Share, Latest Trends & Growth Analysis, 2025-2030.

 

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SOURCE CSTS Enterprises

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Swanson Vitamins Launches Swanson Vitamins Nexus Pro to Champion Registered Dietitians and Licensed Nutritionists at Every Stage of Their Careers

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New network for health and nutrition professionals offers CPEU-accredited continuing education, profession-wide promotion, practicum support and exam scholarships

FARGO, N.D., Oct. 24, 2026 /PRNewswire/ — Swanson Vitamins today launched Swanson Vitamins Nexus Pro, a network for health and nutrition professionals. The new initiative champions registered dietitians and licensed nutritionists through every stage of their careers, from students to providers with decades of experience. Created by nutrition professionals for nutrition professionals, Swanson Vitamins Nexus Pro offers educational resources, incentives and investments to support practitioners who share Swanson’s commitment to uncompromising integrity.

Swanson Vitamins Nexus Pro offers tailored resources for both practicing professionals and students. For practicing registered dietitians and licensed nutritionists, the program provides CPEU-accredited continuing education, along with profession-wide promotion of the experts who guide consumers’ wellness decisions. For dietetics and nutrition students, Swanson is investing in the next generation of the profession through practicum support and scholarships toward licensing or credentialing exam fees.

As consumers take a more active role in their health, they are increasingly turning to registered dietitians and licensed nutritionists for accurate, science-backed guidance. Through Swanson Vitamins Nexus Pro, Swanson aims to help nutrition professionals strengthen their credentials and build expertise in areas where consumers are seeking trusted nutritional support.

“Since 1969, we have been committed to uncompromising integrity in service of everyone’s journey to real wellness, and we believe real wellness starts with the experts who guide it,” said Erin Del Ponte, EVP Brand Marketing at Swanson Vitamins. “Registered dietitians and licensed nutritionists translate nutrition science into practical, personalized guidance that helps people make informed decisions about their health. With Swanson Vitamins Nexus Pro, we are proud to support these professionals at every stage of their careers, from students preparing for their credentialing exams to seasoned providers building expertise in the areas that matter most to consumers today.”

Swanson Nexus Pro program highlights

CPEU-accredited continuing education for registered dietitians and licensed nutritionistsProfession-wide promotion of registered dietitians and licensed nutritionistsPracticum support for dietetics and nutrition studentsScholarships to help offset licensing or credentialing exam fees

Applications for Swanson Vitamins Nexus Pro are open and can be submitted HERE. Additional details, including scholarship award amounts and practicum support details, will be announced in the coming weeks.

Swanson Vitamins Nexus Pro was introduced at the Food & Nutrition Conference & Expo, the Academy of Nutrition and Dietetics’ annual conference, held Oct. 24-27 in San Antonio. This initiative builds on Swanson’s longstanding commitment to the nutrition and dietetics community and reflects the company’s continued investment in the professionals who help consumers make informed choices on their journey to real wellness.

Media Assets
Photos HERE

About Swanson Vitamins
Since 1969, Swanson Vitamins has offered high-quality, science-backed vitamins and supplements rooted in one simple belief: proof over promise. Nearly six decades before “wellness” became an industry, Swanson was pioneering trustworthy supplement offerings and upholding uncompromising quality standards through intentional sourcing, rigorous in-house and third-party testing and Good Manufacturing Practices (GMP).

Today, Swanson is a Certified GMP Facility recognized by NSF, backed by an in-house team of nutritionists, dietitians, scientists, chemists and pharmacists with a combined 250-plus years of experience. With more than 1,300 products across 36 categories, Swanson doesn’t chase trends. It sets standards for integrity, quality and clarity in the supplement industry.

Swanson products are available at SwansonVitamins.com, Amazon and iHerb.com. Learn more at SwansonVitamins.com or follow @swansonvitamins on Instagram.

MEDIA CONTACT
Lauren Torrez, Crowe PR
ltorrez@crowepr.com 

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Technology Drives the Future of Travel: JETOUR Continues to Expand Its “Travel+” Ecosystem

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WUHU, China, Oct. 24, 2026 /PRNewswire/ — Expectations for travel are evolving: vehicles are no longer simply a means of reaching a destination, but travel companions that bring people closer to nature, serving as a “mobile third space.”

JETOUR continues to advance its “Travel+” strategy, integrating technological innovation, product development, and ecosystem building into real travel scenarios. From October 20 to 23, the 2026 JETOUR Global Technology Experience Day, themed “Future Travel Starts Now,” takes place across Wuhu, Anhui and Moganshan, Zhejiang, featuring technology experiences, on-road driving, outdoor living, and conservation activities.

Technological Innovation: Expanding the Possibilities of Travel

Backed by the Group’s expertise in AI, intelligent driving, smart cabins, and AiMOGA Robotics, JETOUR turns cutting-edge technology into experiences users can genuinely feel. The XWD Fully Automatic Intelligent 4WD, with 7+X one-touch modes, tackles mountain roads, gravel, and water crossings, while the GAIA All-Terrain Intelligent Architecture adapts to diverse terrain and C-DM hybrid technology balances performance with efficiency. On October 21, models with these technologies take on mountain-road test drives at Moganshan.

A Diverse Product Lineup: Enriching the Travel Experience

The G700 combines premium comfort with hardcore off-road capability, while the T1 and T2 suit both urban driving and light off-road adventures. Roof tents, onboard refrigerators, and other ecosystem equipment turn the vehicle into an all-round companion. JETOUR also hosts a camping market and a Starry Night Forum, bringing product features into real travel settings.

Ecosystem: Extending the Value of Travel

Travel is about understanding cultures and protecting nature as well as exploration. Participants visit Xiazhu Lake in Zhejiang for a crested ibis conservation initiative. Globally, JETOUR supports cheetah conservation in Africa, turtle conservation in Malaysia, harpy eagle conservation in Panama, and protection of Pakistan’s national animal, the markhor.

JETOUR has also partnered with Chile’s Colo-Colo, FIBA, and the Malaysia Marathon, broadening engagement with local culture, sport, and communities — giving “Travel+” an ever richer meaning.

JETOUR now joins travelers worldwide across city, mountain, and wetland, exploring new possibilities through the deeper integration of technology and travel.

ABOUT JETOUR

Launched in 2018, JETOUR follows the “Travel+” strategy and has entered over 100 countries and regions, with 2,000+ sales and after-sales outlets. Its lineup includes the T Series for light off-road and the G Series for the premium luxury off-road market, covering urban commuting, family road trips, outdoor camping, and long-distance journeys.

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/technology-drives-the-future-of-travel-jetour-continues-to-expand-its-travel-ecosystem-302918650.html

SOURCE JETOUR

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